final update 2021-09-01 l produced by cloocus data
TRANSCRIPT
Copyright © CloocusFinal Update 2021-09-01 l Produced by Cloocus Data Analytics Dept.
Contents
Cloud Navigator, Cloocus
• Cloud • Cloocus• Databricks
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Speed
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Cost
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Scale
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Reliable
- McKinsey & Company
- Synergy Research
DAaaS(Data Analytics as a Service)
Business UsersData Sources
OLTPDatabases
EnterpriseApplications
Third-Party
Web/LogData
IoT
DataEngineering Data Lake
DataWarehouse
DataScience
DataVisualization
Cloocus Data & AI Platform
DataMonetization
OperationalReporting
Ad HocAnalysis
Real-timeAnalysis
. . .
Data Lake
Database
Blob
Storage
Machine
Learning
Databricks
(ML/MLlib)
File
Database
ETL
Tool
Power
BI
Stream
On-Premise
Model
Deploy
On-Premise
Stream data
Amazon
GlueAmazon
S3
Amazon
KinesisAmazon
Sagemaker
Amazon
RedShift
Amazon
Lambda
Power BI
Databricks
(ML/MLlib)
Model
Deploy
Analytics Process
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OutputInput
✓
✓
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✓
Cloud Navigator, Cloocus
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• CRM• Merchant records
• Products• Services
• Marketing data
• Customer segmentation• CRM data• Credit data• Market data
• Customer profiles• Online history
• Transaction data• Loyalty
• Social media• Online history
• Customer service data
Campaign reporting analytics
Effective customer engagement
Brand promotion and customer experience
Recommendationengine
Sales and campaign optimization
Improved customer engagement with machine learning
Enhance user experience with machine learning
Predictiveanalytics
transforms growth
Improved outcomesand increased revenue
Next best and personalized offers
Sentiment analysis
Customer value analytics
• Transaction data• Demographics
• Purchasing history• Trends
• Customer profiles• Credit history
• Transactional data• LTV
• Loyalty
• Clickstream data• Products• Services
• Customer service data
• CRM• Credit• Risk
• Merchant records• Products and services
Risk and revenue management Recommendation engine Risk and compliance
managementEffective customer
engagement
Risk, fraud, threat detection
Transform growth with predictive
analytics
Improved customer engagement with machine learning
Enhanced customer experience with
machine learning
Faster innovation for a better
customer experience
Credit AnalyticsNext best and personalized offers
Marketinganalytics
• Content metadata• Ratings
• Comments• Social media activity
• Customer profiles• Viewing history• Online activity
• Content sources• Channels
• Consumption logs• Clickstream and devices• Marketing campaign
responses
• Customer profiles• Online activity
• Content distribution• Services data
Consumer engagement analysis
Informationoptimization
Effectivecustomer retention Content Personalization
Sentimentanalysis
Improved consumer outcomes and
increased revenue
Enhance user experience with machine learning
Improved consumer engagement with machine learning
Faster Innovation for customer experience
Content personalizationCustomer churn preventionRecommendation engine
• Shopping History• Online Activity• SNS Analysis
• Demand plans• Sales history
• Trends• Local events/weather patte
rns
Data-driven stock, inventory, ordering
• Shopping history• Online activity• Floor plans• App data
Store design and ergonomics
• Demographics• Buyer perception
• Consumer research• Market/competitive analysi
s
Assortment optimization
Recommendation System Consumer Engagement Inventory Allocation Inventory Optimization
Next best and personalized offers
Predictiveanalytics
transforms growthImproved consumer outc
omes and increased revenue
Faster innovationfor customer experience
Diverse shopping experience with
machine learning
Cloud Navigator, Cloocus
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In-storepurchases
Buy-online,pickup instore(BOPIS)
E-commerce delivery
Subscription
In-storepurchases
Buy-online,pickup instore(BOPIS)
E-commerce delivery
Subscription
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Cloud Navigator, Cloocus
• Databricks • Demo
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DAaaS(Data Analytics as a Service)
Copyright © CloocusFinal Update 2021-09-01 l Produced by Cloocus Data Analytics Dept.
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