finding the sweet spot book presentation slides

Finding the Sweet Spot

finding the sweet spot

What’s Your Problem?

Lack of skills Lack of self-confidence Lack of ideas Lack of money The deck’s stacked against us Fear of failure Ignorance of processes No time Stress Loneliness Unsustainable, Not

socially responsible


Seven Questions

1. Is the work you do in your ‘sweet spot’?2. Do you have the right partners?3. Do you (know how to) do world class research?4. Do you (know how to) continuously innovate?5. Is your organization highly change-resilient?6. Do you have strong, collaborative relationships and networks?7.Do you operate your enterprise "on principle"?


Your Sweet Spot


The Right Partners


TheResearchProcess


TheInnovation Process


Resilience,Relationships,Collaboration,Acting “OnPrinciple”

TRADITIONAL CORPORATION

NATURALENTERPRISE

ModusOperandi

Analyze, Plan, Prescribe Solutions

Enable Understanding to Emerge; Improvise; Adapt

OrganizationalStructure

Hierarchy; VerticalInfo Flows

Flat; Networked; Egalitarian;P2P Info Flows

Sources of Capital& Funding

External; Ceded ControlOrganic (Customer, Earnings);

Partner Control

Marketing Process

Advertise to “Create Demand” Viral

How Successis Measured

Shareholder ROI, SizeWell-Being of Partners,Customers, Community

Relationshipto Community

Develop Product, Mass Produce,Market to “Consumers”

Identify & Respond to Needs,Mass Customize;

Co-Develop with Customers

Relationship toCustomers/Competitors

Political/Economic Power via SizeCompetitiveness / Dominance

Brand Presence

CollaborationCustomer Intimacy

Strong 2-way Communication


Questions?Questions!


finding the sweet spot book presentation slides

Business