Flex Frame: Article SpotlightA new way for advertisers to integrate and showcase their brand creative and contextual messaging paired with a dynamic feed of NYTimes content, all in a responsive native presentation.

PRODUCT DETAILS

Platform: Desktop and MobilePage Support: ROSPosition on Page: ROSCreative Dimensions Desktop: Responsive width (768px-1605px), 270px fixed heightCreative Dimensions Mobile: Responsive width (320px-414px), 380px fixed heightCreative Type: Responsive HTML5 creative, built by NYT, powered by Sizmek

CLIENT SUPPLIED ASSETS

1 Logo (transparent .png) Width: 250px Height: 150px or an .eps file1 Headline Message (max characters: 45)1 Description Message (max characters: 70)1 Clickthrough URL (logo will click through) CTA: max 15 characters1 Background Image (.jpg or .png) free of text, logo or branding (828x670 on Mobile and 950x270 on Desktop) or hex color for solid color background (Optional) Third Party Tracking: Impressions + Clicks (up to 2 trackers accepted for each)

TECHNICAL SPECIFICATIONS

Max File Size: 200kb initial + 300kb subloadAnimation: N/ANo in-banner video for this formatNo expansionsWhite ads must have 1px legible border (#ccc recommended)

Last updated: April 3, 2019. Questions? Please reach out to your NYT contact for more information.

CONTENT FEEDS AVAILABLE:*Feeds cannot include articles with embedded videos

● Top Stories● Most Popular Stories ● World● US● Politics● New York● Business● Tech

Desktop Rendering

● Science● Health● Sports● Arts● Fashion & Style● Food● Travel● The Upshot

Flex Frame: Article Spotlight Desktop and Mobile LayoutsA showcase of the various layouts used within Mobile and Desktop experiences.

Desktop Rendering

Mobile Rendering

Last updated: April 3, 2019. Questions? Please reach out to your NYT contact for more information.

Flex Frame: Article Spotlight Desktop Aspect Ratio Examples of various creative details that impact responsiveness and treatment when responding.

Client Provided Image Size: 950 x 270px

Image Safe Area: 445 x 270px

1605 x 270px

1300 x 270px

1040 x 270px

970 x 270px

740 x 270px

Last updated: April 3, 2019. Questions? Please reach out to your NYT contact for more information.

Flex Frame: Article Spotlight Mobile Aspect Ratio Examples of various creative details that impact responsiveness and treatment when responding.

Breakpoints and Safe Areas

Creative Safe Area Widths (accommodates for 20px padding on sides): 414px, 375px, 320pxHeight: Fixed at 380, not responsive

Client Provided Image Size: 828 x 670px Safe Area: 640 x 670px

Last updated: April 3, 2019. Questions? Please reach out to your NYT contact for more information.

320px370px414px