fmeg project
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DECLARATION
I RANJINI.P hereby declare that this project entitled “A STUDY ON
PRODUCTION PERFORMANCE OF ENOVA TECHNOLOGY
CORPORATION LIMITED” submitted to ANNA UNIVERSITY, in partial
fulfillment of the requirement for the award of the MASTER OF BUSINESS
ADMINISTRATION, is a record of original project work done by me during my period
of study in KV INSTITUTE OF MANAGEMENT AND INFORMATION
STUDIES, COIMBATORE, under the supervision of Mr. N.SENTHIL
KUMAR, M.B.A,.
Date:
Signature candidate
Place:
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ACKNOWLEDGEMENT
An endeavor over a long period can be successful only with the advice and support
from many well-wishers. Words are inadequate to express my profound and deep sense of gratitude to those who helped me for bringing out this project successfully.
I express my sincere thanks to Mr. Er.C.KUMAR, B.E., MBA., PMP., CISM.,
managing trustee, of KV Charitable trust, for all the encouragement given to me to completethis project work.
I express my sincere thanks to Mr.Dr. V.S.VELUSWAMY, M.Sc., M.Phil., PhD.,
chairman, of KV Institute of management and information studies, for all the encouragementgiven to me to complete this project work.
I extent my sincere thanks to Mrs.Dr VIDYA M.Com., MBA., M.Phil., Ph.D.,
Principal KV Institute of management and information studies, for providing all the facilitiesto complete my project successfully.
I am much indebted to Mr. N. SENTHIL KUMAR, MBA., Lecturer in the
department of management studies under whose guidance and efforts, I have successfullycompleted my project work.
I am indebted to MY PARENTS, FAMILY MEMBERS & FRIENDS for their love, encouragement, care and consideration. But for them, I would not have been what I amtoday.
Above all, I thank the ALMIGHTY LORD.
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ABSTRACT
The Project Entitled “FERRIS” is SENSOR based company which belong to
INDUSTRY (C51557). It’s a market dependent. This project has been designed and
developed by a group of members.
The Internship training is conducted by eNova technologies. The company has
presence in 3 industries - C51556 and C51558. Employees are trained to run a company that
will forecast market conditions in the future. Each employee will compete towards arriving at
a top strategy to propose to the company. In this process, each employee is required to learn
and report on their findings back to eNova technologies at the end of the assessment.
This Project can be used for the identification purpose & also for the company value
purpose. This project consists of different departments headed by one member who has good
knowledge in the field. An overview of all the departments is given and a special detailed
study is done on RESEARCH AND DEVELOPEMENT. The detail description about
positioning, strategy is also given.
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CONTENTS
CHAPTER DESCRIPTION PAGE NO
1 INTRODUCTION 1
2 COMPANY PROFILE 2
3 ORGANIZATION CHART 3
4 DEPARTMENTS IN THE INDUSTRY-OVERVIEW
4.1 R&D4.2 MARKETING4.3 PRODUCTION4.4 FINANCE4.5 HUMAN RESOURCE MANAGEMENT4.6 TOTAL QUALITY MANAGEMENT
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5 RESEARCH AND DEVELOPMENT DEPARTMENT
5.1 CHANGING PERFORMANCE, SIZE AND MTBF5.2 INVENTING SENSORS5.3 PROJECT MANAGEMENT5.4 SENSOR’S AGE
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6 CONCLUSION 22
7 APPENDIX
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1. INTRODUCTION
The summer internship training was carried in the eNova technologies, Coimbatore. It
involves the four main functional areas of an organization – Research and Development
(R&D), Marketing, Production and Finance. The two additional areas such as Human
Resource (HR) and Total Quality Management (TQM). The summer internship training was
made on the Research and Development department.
Production is a processes and methods employed in transformation of tangible inputs
and intangible inputs into goods or services. Production is the functional area responsible for
turning inputs into finished outputs through a series of production processes. The production
department manages the production schedule of five products initially. As the year goes, the
production department also manages the newly introduced product in the market.
The production department involves in the buy/sell capacity and the automation rating
of the company’s products in the market. The increase in the production schedule, product’s
capacity and the automation rating are based upon the product’s demand in the market place.
The unit sales forecast was made in the production department as recommended by the
marketing department.
The company’s bottom-line depends upon the effective and efficient functioning of all
the departments such as Research and Development (R&D), Marketing, Production and
Finance, Human Resource (HR) and Total Quality Management (TQM). The Human
Resource and Total Quality Management are maintained under the department of Logistics.
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2. COMPANY PROFILE
eNova Technologies is an IT services company focused on providing value-driven
solutions to its global client, based on its thorough understanding and knowledge of the
emerging technology domains like Web Development, Wireless and Wi-Fi. We have more
than 5 years of experience in providing technology services to customers. Our vision is to
help businesses excel in the Internet & Mobile Age. We aim to provide our clients with
innovative, cost-effective solutions without ever compromising on quality. eNova has
assisted a lot of customers in the United States and has the resources required to assist
organizations in all project situations.
eNova Technologies is a talented interactive web & multimedia design studio founded
by a group of experienced professionals. Our company specializes in digital interactive
design for high-profile companies and individuals. We design and develop projects that
ultimately are seen on computers - websites, intranet sites, CD-ROMs or laptop presentations.
We specialize in Web Design, Multimedia Design and Identity Design. We are based in
United States, India.
Quality Policy
eNova Technologies follow the principles of Total Quality Management be seeking to
satisfy the external customer with quality software services and to continuously improve
processes by working smarter and using special quality methods.
Customer Satisfaction
eNova Technologies seeks to satisfy the customer by providing them value for what
they buy and the quality they expect will get more repeat business, referral business, and
reduced complaints and service expenses.
Continuous improvement
eNova Technologies thrives hard to stay ahead of the curve to meet customer’sdemands and help them achieve their goals.
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3.ORGANIZATIONCHART
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4. DEPARTMENTS IN THE INDUSTRY-OVERVIEW
4.1 RESEARCH AND DEVELOPMENT
Definition:
Discovering new knowledge about products, processes, and services, and then
applying that knowledge to create new and improved products, processes, and services that
fill market needs.
The work of research and development involves developing new products and
improvements to current products are needed to meet the requirements of customers, taking
into consideration changes in consumer demand, seasonal sales changes and the availability
of new materials and technology. The marketing department collects information about
changes in consumer demand and the requirement of customers. The research and
development department must also be aware of new materials, technology and products that
affect the customer’s requirements and possibly the future of their customer’s needs.
New technology can also allow a company to manufacture a product more efficiently
to meet consumer needs and demand. Research is also vital as it provides information for the
development of products.
Also research and development can be split into sub functions, two of which are
product research and development.
Research and development is very expensive and can be very time consuming for
many businesses to be seeing positive results from it, even though this can be the case most
of the time most business invest greatly in research and development.
Research and development also allows better products to be produced but at the same
price for making them, so meaning the company can raise prices for that product. Research
and development also has its risk.
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Even though research and development has been carried out to its fullest there is no
guarantee that the strategy they have produced will work, meaning money can go to waste
from providing money for that research and development project and wasted end products.
This may be due to consumer needs changing all the time or just the industry is adapting to
quickly for that business.
For every business research and development is a vital factor to its success or failure
and also successfully implementing research, which they have gathered into their products to
ensure that they have produced the best products available.
R&D is responsible for inventing new sensors and re-engineering old ones. R&D
determines each sensor’s physical characteristics:
Size (The sensor’s dimensions; there is a trend towards miniaturization.)
Performance (The sensor’s speed and sensitivity; there is a trend towards
improvement)
MTBF (Mean Time Before Failure; the sensor’s expected life span, measured in
hours)
4.2 MARKETING
Definition:
Marketing is defined by the American Marketing Association (AMA) as "the activity,
set of institutions, and processes for creating, communicating, delivering, and exchanging
offerings that have value for customers, clients, partners, and society at large."
Marketing is the process by which companies create customer interest in products or
services. It generates the strategy that underlies sales techniques, business communication,
and business development. It is an integrated process through which companies build strong
customer relationships and create value for their customers and for themselves.
Marketing is used to identify the customer, to keep the customer, and to satisfy the
customer. With the customer as the focus of its activities, it can be concluded that marketing
management is one of the major components of business management. Marketing evolved to
meet the stasis in developing new markets caused by mature markets and overcapacities inthe last 2-3 centuries. The adoption of marketing strategies requires businesses to shift their
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focus from production to the perceived needs and wants of their customers as the means of
staying profitable.
The term marketing concept holds that achieving organizational goals depends on
knowing the needs and wants of target markets and delivering the desired satisfactions. It
proposes that in order to satisfy its organizational objectives, an organization should
anticipate the needs and wants of consumers and satisfy these more effectively than
competitors.
For each sensor model, the Marketing Department sets a:
Price
Promotion Budget (Promotion budgets create awareness; 100% awareness means
every customer knows about the sensor)
Sales Budget (Sales budgets build accessibility via salespeople and distribution
systems; 100% accessibility means every customer can easily interact with the
company)
Sales Forecast(Forecasts are used by Production and Finance)
4.3 PRODUCTION
Definition:
Processes and methods employed in transformation of tangible inputs (raw materials,
semi-finished goods, or subassemblies) and intangible inputs (ideas, information, know how)
into goods or services.
Product management is an organizational lifecycle function within a company dealing
with the planning or forecasting or marketing of a product or products at all stages of
the product lifecycle.
Product management (inbound focused) and product marketing (outbound focused)
are different yet complementary efforts with the objective of maximizing sales revenues,
market share, and profit margins. The role of product management spans many activities
from strategic to tactical and varies based on the organizational structure of the company.
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Product management can be a function separate on its own and a member of marketing or
engineering.
While involved with the entire product lifecycle, product management's main focus is
to drive new product development. According to the Product Development and Management
Association (PDMA), superior and differentiated new products — ones that deliver unique
benefits and superior value to the customer — is the number one driver of success and
product profitability.
For each sensor, the Production Department sets as
Schedules the number of sensors to manufacture based on Marketing’s sales forecasts,
while also considering unsold units from the previous year (inventory)
Changes capacity and automation on existing assembly lines.
Adds assembly lines to manufacture new sensors.
4.4 FINANCE
Definition:
A branch of economics concerned with resource allocation as well as resource management,
acquisition and investment. Simply, finance deals with matters related to money and the
markets.
The finance department of a business takes responsibility for organising the financial
and accounting affairs including the preparation and presentation of appropriate accounts, and
the provision of financial information for managers.
1. Book keeping procedures:
Keeping records of the purchases and sales made by a business as well
as capital spending. These records today are typically kept on computer files. But still the
ledger entries are used to refer to the days when all financial transactions were carefullyrecorded in the books (ledgers).
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2. Creating a balance sheet and profit and loss account:
Financial statements need to be produced at given time intervals, for example at the
end of each financial year. Trial balances are extracted from the ledger entries to create a
Balance Sheet showing the assets and liabilities of a business at the year end. In addition,
records of purchases and sales are totaled up to create a Profit and Loss (P&L) account.
3. Providing management information:
Managers require ongoing financial information to enable them to make better
decisions. They want information about how much it costs to produce a particular product or
service, in order to assess how much to produce and whether it might be more worthwhile to
switch to making an alternative product.
4. Management of wages:
The wages section of the finance department will be responsible for calculating the
wages and salaries of employees and organizing the collection of income tax and national
insurance for the Inland Revenue.
5. Raising of finance:
The finance department will also be responsible for the technical details of how a
business raises finance e.g. through loans, and the repayment of interest on that finance. In
addition it will supervise the payment of dividends to shareholders.
Finance Department makes sure all company activities are funded. While it is possible
to fund activities entirely from operations, it is unlikely to happen in the early years. The
company will need to turn to the capital markets.
The company has three outside sources of money:
Stock Issues
Current Debt (These are one year bank notes.)
Bonds (These are 10 year notes.)
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Other Finance Department activities include:
Issuing Dividends (Reduces retained earnings and increases leverage.)
Retiring Stock (The Company can buy back stock to reduce shares outstanding.)
Retiring Bonds (The Company can retire bonds before they come due.)
Determining accounts payable and accounts receivable policies
4.5 HUMAN RESOURCE MANAGEMENT
Definition: Scarcest and most crucial productive resource that creates the largest and longest
lasting advantage for an organization. It resides in the knowledge, skills, and motivation of
people, is the least mobile of the four factors of production, and (under right conditions)
learns and grows better with age and experience which no other resource can.
Human resources is a term used to describe the individuals who comprise the
workforce of an organization, although it is also applied in labor economics to, for example,
business sectors or even whole nations. Human resources is also the name of the function
within an organization charged with the overall responsibility for implementing strategies and
policies relating to the management of individuals (i.e. the human resources).
The forward thinking human resource department is devoted to providing effective
policies, procedures, and people-friendly guidelines and support within companies.
Additionally, the human resource function serves to make sure that the company mission,
vision, values or guiding principles, the company metrics, and the factors that keep the
company guided toward success are optimized.
When the Human Resources Module is activated, three areas must be addressed:
Compliment
Caliber
Training
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4.6 TOTAL QUALITY MANAGEMENT
Quality Management (or TQM) is a management concept coined by W. Edwards
Deming. The basis of Total Quality Management is to reduce the errors produced during the
manufacturing or service process, increase customer satisfaction, streamline supply chain
management, aim for modernization of equipment and ensure workers have the highest level
of training. One of the principal aims of Total Quality Management is to limit errors to 1 per
1 million units produced. Total Quality Management is often associated with the
development, deployment, and maintenance of organizational systems that are required for
various business processes.
It is based on a strategic approach that focuses on maintaining existing quality
standards as well as making incremental quality improvements. It can also be described as a
cultural initiative as the focus is on establishing a culture of collaboration among various
functional departments within an organization for improving overall quality.
Comparison to Six Sigma
In comparison, Six Sigma is more than just a process improvement program as it is
based on concepts that focus on continuous quality improvements for achieving near
perfection by restricting the number of possible defects to less than 3.4 defects per million. It
is complementary to Statistical Process Control (SPC), which uses statistical methods for
monitoring and controlling business processes. Although both Statistical Process Control and
Total Quality Management help in improving quality, they often reach a stage after which no
further quality improvements can be made. Six Sigma, on the other hand, is different as it
focuses on taking quality improvement processes to the next level.
The basic difference between Six Sigma and Total Quality Management is the
approach. While Total Quality Management views quality as conformance to internal
requirements, Six Sigma focuses on improving quality by reducing the number of defects.
The end result may be the same in both the concepts (i.e. producing better quality products).
Six Sigma helps organizations in reducing operational costs by focusing on defect reduction,
cycle time reduction, and cost savings. It is different from conventional cost cutting measures
that may reduce value and quality. It focuses on identifying and eliminating costs that provide
no value to customers such as costs incurred due to waste.
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Total Quality Management initiatives focus on improving individual operations
within unrelated business processes whereas Six Sigma programs focus on improving all the
operations within a single business process. Six Sigma projects require the skills of
professionals that are certified as ‘black belts’ whereas Total Quality Management initiatives
are usually a part-time activity that can be managed by non-dedicated managers.
Applications Where Six Sigma Is Better: Six Sigma initiatives are based on a
preplanned project charter that outlines the scale of a project, financial targets, anticipated
benefits and milestones. In comparison, organizations that have implemented Total Quality
Management, work without fully knowing what the financial gains might be. Six Sigma is
based on DMAIC (Define-Measure-Analyze-Improve-Control) that helps in making precise
measurements, identifying exact problems, and providing solutions that can be measured.
Six sigma is also different from Total Quality Management in that it is fact based and
data driven, result oriented, providing quantifiable and measurable bottom-line results, linked
to strategy and related to customer requirements. It is applicable to all common business
processes such as administration, sales, marketing and Research and Development. Although
many tools and techniques used in Six Sigma may appear similar to Total Quality
Management, they are often distinct as in Six Sigma, the focus is on the strategic and
systematic application of the tools on targeted projects at the appropriate time. It is predicted
that Six Sigma will outlast Total Quality Management as it has the potential of achieving
more than Total Quality Management.
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5. RESEARCH AND DEVELOPMENT DEPRTEMENT
The research and devel0pment (R&D) department invents new sensors and changes
specifications for existing sensors. Changing size and /or performance reposition a sensor on
the perceptual Map. Improving performance and shrinking size moves the sensor towards the
lower right on the map
Research & development (R &D)
R & D decisions are fundamental to our Marketing and production plans. In
marketing, R & D address
The positioning of each sensor inside a market segment on the perceptual map
The number of sensors in each segment
The age of the sensors
The reliability (MTBF rating) of each sensor in production , R & D affects or
is affected by :
o The cost of material
o To purchase of new facilities to build new sensors
o Automation level (the higher the automation level ,the longer it takes
to complete an R&D project
All R&D projects begin on January .If a sensor does not have a project already
underway, you can launch a new project for the sensor. However, if a project begun in
previous years has not finished by December 31 of last year, we will not able to launch a new
project for sensor
R&D decision affect the perceived age of your sensor. Revising sensor‘s size and / or
performance makes the market view it as a newer product. R&D decisions affect the materialcost of yours sensors. Decreasing size, increasing MTBF increase the cost of material
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The length of time required to revise a sensor varies. Slight revision can complete in
three or four months; more compressive projects, two or three year’s .the longer the project,
the greater the expense: a six month project cost $5000, 000; a 12 month project costs
$1000.000. R&D invents sensors by assigning a name, performance, size and MTBF.
Inventing a sensor always take then a year
Our new sensor cannot built without an assembly line, a new assembly line take one
full year to install. If we invent a sensor, we must coordinate with Production to time the
delivery of our design with the delivery of our assembly line. The number of simultaneous
projects affects the time required for each project to complete .As we added projects, dates,
can slip.be sure to check the revision dates of all your projects.
Effect of two products in a segment
Having two products in a segment offer benefits to say, offering toothpaste regular
flavor and mint. Although the second product does cannibalize the first to some extent, our
overall share increase. Suppose that 10000units are sold equally between five identical
products from five competitors .Each gets 2000 units
Now we introduce a sixth identical product. We now get 3,333 units’ 9two sixths)
while our competitors each get 1,666. To match us, competitors must invest in a second
product of their own, and their gain cannot be as good as our original gain .Furthermore, both
products sales budgets contributor to our accessibility for that segment, which helps to
differentiate product line from the completion
On the other hand, there is a downside to having multiple production in a segment
.Our R&D expenditure in the segment doubles, as do our promotion and expenses.
Our fixed coasts increase, and we give up the opportunity to place the second product
in some other segment. A third product in the segment less gain then the second ,as does the
fourth .In short , our cots increase faster than our market share as we add products.
These factors drive project length:
The product’s automation level on the production line;
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The number of R&D projects underway at the same time
The proximity of the product’s new location to an existing product in our company’s
line
Reliability (MTBF) costs
The higher the reliability, the higher the material cost. An increase f 1000 hours in
MTBF adds about $0.30 to our unit material cost. In general, high End, performance and
Size products have higher material cost. The smaller the size or higher the performance,
the higher the material cost. We can experiment with these factors by bringing up by our R&D area and watching “New material coat “as we change positioning and MTBF.
Positioning cost
Positioning cost is computed on a monthly basis, and the month on a “before and after
“basis if a repositioning of a product occurs. I the product sit still, its material cost gradually
falls throughout the year. If the product reposition, during the month of the reposition, it has a
”before” cost and “after” cost.
The old product design is produced and sold until the revision date. Production then
switches to the new design. Furthermore, our entire old inventory is revoked t match the new
product specification. This will not affect the historical cost of the old inventory. Also we
don’t have to worry about both old and new design on the market
5.1 CHANGING PERFORMANCE, SIZE AND MTBF
A repositioning project moves an existing sensor from one location on the perceptual
map t new location, generally (but not always) down and to the right. Repositioning requires
a new size attribute and/ or a mew performance attribute. To keep up with segment draft,
sensor must be made smaller (that is, decrease its size) and better performing (that is, increase
its performance). Positioning affects material costs. The more advanced the positioning, thehigher the post.
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The reliability rating, or MTBF, for sensors can be adjusted up or down. Each 1000
hours of reliability (MTBF) adds ($.30*20000/1000=$6.00). Improving positioning and
reliability will make a sensor more appealing to customers but doing so increase material cost
5.2 INVENTING SENSORS
New sensors are assigned a name, performance, size, and MTBF. Of course, this
specification should conform to the criteria of the intended market segment. The name of all
sensors must have same first letter of the company name. The production department must
order production capacity to build the new sensors one year in advance. Invention projects
take a least one year to complete.
All new sensors require capacity and automation, which should be purchased by the
production department in the year prior to the sensor’s revision (release) date. If don’t buy the
assembly line the year prior to its introduction, we cannot manufacture our new sensor with a
revision date of July I will be produced in the second half of the year. The capacity and
automation will stand idle for the first half of the year
5.3 PROJECT MANAGEMENT
Projects length can be as short as three months, or as long as three years. Project
length will increase when the company puts two or more sensors into R&D at the same time.
When it’s happened each R&D
Project takes longer. Assembly line automation levels also affect project length. R&D
Project cost is driven by the amount of time they take to complete. A six month project cost
$5000000;a one –year project costs $1000000.sensors will continue to produce and sell at the
old performance, size and MTBF specification up until the day project completes, shown on
the spreadsheet as the revision date. Unsold sensors built prior to the revision date are
reworked free of charge to match the new specifications.
When sensors are crested or moved close to existing sensors, R&D completion times
diminish. This is because our R&D department can take advantage of existing technology. It
is important to verify completion dates after all decision has been entered. Usually we want
repositioning projects to finish in less than a year. For example, consider breaking an 18
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month project into two separate projects, with the first stage ending just before the end of the
current year and the second ending halfway through the following year.
5.4 SENSOR’S AGE
It is possible for sensors to go from an age of 4 years. When a sensor is moved on the
perceptual map, customers perceive the repositioned sensors as newer and improved, but not
brand new. As a compromise, customer cut the age in half. If the product’s age 4 year old, on
the day it is repositioning the product. It does not matter how far the product moves. Aging
commerce’s from the revision date.
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Year 2013
Products Age MTBF Performance Size
Eat 2.4 17500 6.0 14.0
Ebb 5.6 14000 3.0 17.0
Echo 1.6 25500 8.5 11.5
Edge 2.1 25000 10.0 15.2
Egg 2.1 19500 4.5 10.5
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Year 2014
Products Age MTBF Performance Size
Eat 2.0 18000 6.4 13.6
Ebb 6.6 14000 3.0 17.0
Echo 1.5 24500 9.1 10.7
Edge 1.9 25000 10.4 14.8
Egg 1..9 19500 4.9 10.0
Year 2015
Products Age MTBF Performance Size
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Eat 1.8 18000 6.7 13.1
Ebb 4.1 14000 3.3 16.6
Echo 1.5 24500 9.8 10.0
Edge 1.8 25000 11.0 14.3
Egg 1.7 19500 3.2 16.9
E 0.9 14000 3.2 16.9
Year 2016
Products Age MTBF Performance Size
Eat 1.8 18000 7.2 12.9
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Ebb 2.9 14000 3.6 16.5
Echo 1.5 24500 10.9 9.2
Edge 1.6 26500 12.2 13.9
Egg 1.6 20000 6.0 8.2
E 1.4 14000 3.5 16.4
Year 2017
Products Age MTBF Performance Size
Eat 1.6 18000 8.0 12.0
Ebb 2.3 14000 3.8 16.2
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Echo 1.4 24500 12.1 7.9
Edge 1.6 27000 6.9 7.0
Egg 1.6 14000 3.8 16.2
E 1.6 14000 3.8 16.2
Year 2018
Products Age MTBF Performance Size
Eat 1. 18000 8.8 11.3
Ebb 1.9 14000 4.4 15.7
Echo 1.4 24500 13.1 6.8
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Edge 1.5 27000 14.6 12.2
Egg 1.5 20000 7.7 5.7
E 1.7 14000 4.3 15.8
Year 2019
Products Age MTBF Performance Size
Eat 1.4 18000 9.6 10.5
Ebb 1.7 14000 4.9 15.2
Echo 1.5 24500 14.1 5.8
Edge 1.5 27000 15.8 11.5
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Egg 1.5 20000 8.4 4.6
E 1.7 14000 4.8 15.2
Year 2020
Products Age MTBF Performance Size
Eat 1.4 18000 10.4 9.8
Ebb 1.5 14000 16500 5.4
Echo 1.4 24500 15.6 4.8
Edge 1.4 27000 17.2 10.7
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Egg 1.6 20000 8.4 3.6
E 1.7 17000 5.4 14.6
6. CONCLUSION
It is hard to understand something without direct experience and through this
internship training program. I can able to gain knowledge about the functional departments in
a company. Each department plays a major role in increasing the company’s performance in
the market. These all departments are needed in a different way in order to achieve the
business objectives in most effective and efficient manner.
The Research & Development department plays a vital role in any of the organization.
With the help of this department, the product quality can be increased. We can develop the
new products and maintain the existing products .It interfaces with the production
department. It also deals with technical aspects. It helps to adopt innovative modifications in
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the market. It adopts a continuous technology change and development as well as other
competitors and the changing preference of customers. It forms as for all functioning of
departments.
7. APPENDIX
RESULTS OF 8 YEARS
YEAR 2013
ERRIE
ROS 1.5% Days of Working Capital 109.4
Asset Turnover 1.16% Free Cash Flow $ 0
ROA 1.7% Plant and Equipment $ 141,200
Leverage 1.8 Total Assets $ 144,849
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ROE 3.1% Plant Utilization 96.6%
Emergency Loans $0 Traditional Segment Share 19%
Sales $ 125,560,690 Low End Segment Share 24%
EBIT $ 8,305,797 High End Segment Share 20%
Profit $ 1,837,616Performance SegmentShare
15%
Cumulative Profit -$6,026,123 Size Segment Share 16%
SGA 17.3% Overall Market Share 34.68%
Contribution Margin 31.1% Complement 724
Stock price $ 1.00 Overtime 0.00%
Market Capitalization $ 79,000,000 Turnover Rate 10%
S&P Rating BB Productivity Index 100.00%
Working Capital $ 60,050,530
YEAR 2014
ERRIE
ROS 1.6% Days of Working Capital 110.4
Asset Turnover 1.12% Free Cash Flow $ 0
ROA 1.8% Plant and Equipment $ 171,200
Leverage 1.8 Total Assets $ 164,671
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ROE 3.2% Plant Utilization 96.6%
Emergency Loans $803,022 Traditional Segment Share 19%
Sales $ 156,925,970 Low End Segment Share 22%
EBIT $ 10,426,165 High End Segment Share 20%
Profit $ 2,504,333Performance SegmentShare
21%
Cumulative Profit $8,530,456 Size Segment Share 17%
SGA 17.3% Overall Market Share 19.61%
Contribution Margin 32.0% Complement 976
Stock price $ 29.48 Overtime 7%
Market Capitalization $ 81,000,000 Turnover Rate 7%
S&P Rating BB Productivity Index 101.00%
Working Capital $ 77,050,530
YEAR 2015
ERRIE
ROS -2.3% Days of Working Capital 110.4
Asset Turnover 0.87% Free Cash Flow $ 0
ROA -2.0% Plant and Equipment $ 179,770
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Leverage 2.0 Total Assets $ 144,649
ROE -4.1% Plant Utilization 96.6%
Emergency Loans $0 Traditional Segment Share 20%
Sales $ 159,779,105 Low End Segment Share 17%
EBIT $ 4,405,664 High End Segment Share 18%
Profit $ (3,744,544)Performance SegmentShare
13%
Cumulative Profit $4,785,912 Size Segment Share 15%
SGA 17.4% Overall Market Share 18.10%
Contribution Margin 34.5% Complement 959
Stock price $ 25.87 Overtime 0%
Market Capitalization $ 85,000,000 Turnover Rate6.87
%
S&P Rating B Productivity Index 106.00%
Working Capital $80 ,050,530
YEAR 2016
ERRIE
ROS -2.4% Days of Working Capital 100
Asset Turnover 0.85% Free Cash Flow $ 0
ROA -2.0% Plant and Equipment $ 225,900
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Leverage 22 Total Assets $ 201,838
ROE -4.5% Plant Utilization 100.6%
Emergency Loans $0 Traditional Segment Share 17%
Sales $ 171,520,272 Low End Segment Share 19%
EBIT $ 5,799,391 High End Segment Share 20%
Profit $ (4,073,296)Performance SegmentShare
13%
Cumulative Profit $712,617 Size Segment Share 13%
SGA 16.4% Overall Market Share 17.77%
Contribution Margin 36.4% Complement 922
Stock price $ 20.43 Overtime 7.5%
Market Capitalization $ 71,000,000 Turnover Rate 7%
S&P Rating CCC Productivity Index 109.5%
Working Capital $ 80,050,530
YEAR 2017
ERRIE
ROS 4.8% Days of Working Capital 110
Asset Turnover 0.93% Free Cash Flow $ 0
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ROA -4.5% Plant and Equipment $ 234,900
Leverage 1.9 Total Assets $ 200,838
ROE 8.5% Plant Utilization 107.6%
Emergency Loans $0 Traditional Segment Share 16%
Sales $ 193,949,599 Low End Segment Share 21%
EBIT $ 25,318,202 High End Segment Share 20%
Profit $ 9,406,018Performance SegmentShare
13%
Cumulative Profit $10,118,635 Size Segment Share 13%
SGA 13.9% Overall Market Share 17.85%
Contribution Margin 40.9% Complement 922
Stock price $ 32.62 Overtime 0.1%
Market Capitalization $ 130,000,000 Turnover Rate 0.1%
S&P Rating B Productivity Index 113.0%
Working Capital $ 80,050,530
YEAR 2018
ERRIE
ROS 7.9% Days of Working Capital 99
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Asset Turnover 0.88% Free Cash Flow $ 0
ROA 7.0% Plant and Equipment $ 190,800
Leverage 1.7 Total Assets $ 240,182
ROE 11.8% Plant Utilization 111.6%
Emergency Loans $0 Traditional Segment Share 16.0%
Sales $ 212,187,766 Low End Segment Share 23.0%
EBIT $ 36,343,613 High End Segment Share 17.0%
Profit $ 16,753,736Performance Segment
Share
14.0%
Cumulative Profit $26,872,370 Size Segment Share 14.0%
SGA 12.7% Overall Market Share 17.85%
Contribution Margin 42.8% Complement 864
Stock price $ 48.19 Overtime 0.0%
Market Capitalization $ 214,000,000 Turnover Rate 7.6%
S&P Rating
BBBProductivity Index 115.5%
Working Capital $ 780,050,530
YEAR 2019
ERRIE
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ROS 9.0% Days of Working Capital 112
Asset Turnover 0.87% Free Cash Flow $ 0
ROA 7.9% Plant and Equipment $ 333,940
Leverage 1.4 Total Assets $ 255,600
ROE 11.4% Plant Utilization 149%
Emergency Loans $0 Traditional Segment Share 21%
Sales $ 223,380,906 Low End Segment Share 20.0%
EBIT $ 39,380,516 High End Segment Share 12.0%
Profit $ 20,212,077Performance SegmentShare
11.0%
Cumulative Profit $47,084,447 Size Segment Share 11.0%
SGA 12.0% Overall Market Share 16.28%
Contribution Margin 43.3% Complement 877
Stock price $ 57.77 Overtime 0.0%
Market Capitalization $ 103,000,000 Turnover Rate 7.6%
S&P Rating
AAAProductivity Index 118.1%
Working Capital $ 788,050,530
YEAR 2020
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ERRIE
ROS 8.6% Days of Working Capital 100
Asset Turnover 0.77% Free Cash Flow $ 0
ROA 6.6% Plant and Equipment $ 354,204
Leverage 1.5 Total Assets $ 300,306
ROE 10.1% Plant Utilization 109%
Emergency Loans $0 Traditional Segment Share 18.0%
Sales $ 232,283,562 Low End Segment Share 19.0%
EBIT $ 41,927,755 High End Segment Share 11.0%
Profit $ 19,892,145Performance SegmentShare
11.0%
Cumulative Profit $66,976,593 Size Segment Share 11.0%
SGA 11.9% Overall Market Share 15.28%
Contribution Margin 43.6% Complement 792
Stock price $ 62.72 Overtime 0.0%
Market Capitalization $ 298,000,000 Turnover Rate 7.7%
S&P Rating
AProductivity Index 120.8%
Working Capital $ 808,050,530
YEAR 2013
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YEAR 2014
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YEAR 2015
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YEAR 2016
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YEAR 2017
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YEAR 2018
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YEAR 2019
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YEAR 2020
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