fnbe 0115 - itd project 1 chrysalis
TRANSCRIPT
PROJECT 1: Understanding Different types of Professions and Drawings in the Built Environment
C H R Y S A L I S
PRODUCT DESIGN
T U T O R S : P n H a s m a n i r a M o k t h a r M s S u fi n a A b u B a k a rM s T h i v i l o j a n a A / P P e r i n p a s i n g a m
A d a m E ff e n d i b i n A s h a a r iH o h J e a n M i n g C h a n g H u e y Y i B a r b a r aH e n g S y H u a ( L )C h i n S h e e W e iB r i a n K o h J u n Y a nA r a i
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: I C I: I TD: Eng l i sh I
PRODUCT DESIGN, what is it?
The method and development of creating a product/item/object from idea to manufacturing.
Product Design vs Industrial Design • solve problems
through creating something that does not exist.
What is a Product?A useful idea, method, information, object or service created as a result of a process It fulfils a need or satisfies a want. It has a combination of tangible and intangible attributes (benefits, features, functions, uses)
• a specialization that deals exclusively with ‘products’ or something that can be produced
• general study that deals with products, services, installations
• focus on improving existing products or services
THE PRODUCT DESIGNER
Combine Creativity with Logical Approach (Pragmatic & Imaginative)
Determine the aesthetics and functions of everyday items (furniture, etc.)
• Create new products • Improve existing products with broad understanding of technology, materials and
manufacturing methods
Tried-and-True Methods
New and Innovative Ways
BR IEF H ISTORY
THE DESIGN PROCESS
The Brief• Identify
customer needs & wants
• Product Design Specification (PDS)
Research• Background
stage • Exploratory
stage
Concept Design• Ideas• Sketches,
drawings, renderings
• Evaluate concept
Design Development• Technical
Drawings• Prototypes
Detail Design• Materials• Manufacturing
techniques• Testing &
Refinement
Production• Marketing• Branding• Packaging• Supply• Disposal
TOOLS FOR DRAWING
Eraser
Technical Pens
Ballpoint penBrush PenDip Pen
Drawing Board
Pastels
Chalk
Charcoal
Markers
Watercolour
Airbrush
T Square
Set Square
Templates (French Curve)
Protractor
Pencils
TOOLS FOR DRAWINGCAD (Computer-aided Design) Systems
Mouse and keyboard
Hapt ic SystemTouchscreen- Tablet- Sty lus
TYPES OF DRAWINGSThere are two main types :
Two-dimensional (2D)
Orthographic drawings
Section drawings
Three-dimensional (3D)
Perspective drawings
Metric Drawings
Sketches
Concept SketchDood leDeta i lTechn ica lPresen ta t i veEmot ive
CAD DrawingsSect ionGhost ingScrap v iewsCutout 3D Model
Technical Illustrations
Sketches – Idea and Concept Exploration
TYPES OF DRAWINGS
Concept Sketch – The first sketch of a product
TYPES OF DRAWINGS
Metric Projections (3D)
Axonometric Projection
Isometric Projection
Oblique Drawing
One-point Perspective
Two-point Perspective
Three-point Perspective
Perspective Drawings
TYPES OF DRAWINGSOrthographic Projections (2D)
(a) First-angle Projection (commonly used in the UK & Europe)
(b) Third-angle Projection(Commonly used in the USA)
Section Drawing
(c) & (d) Section drawings of Bottle Opener
TYPES OF DRAWINGSGeneral Arrangement (GA) Drawing- The Master Drawing
(a) GA Drawing of Foldable Bicycle (b) GA Drawing of Swimming Pool Lamp
TYPES OF DRAWINGS
CAD Drawings & Technical Illustrations
(a) 3D Models
(c) Ghosting of Engine
(b) Cutaway of Engine Parts
(d) Exploded Diagram of Engine Parts
TYPES OF DRAWINGSTechnical Illustrations
(a) Exploded Drawing of Sofa
(d) Labelled Diagram of Lamp
(c) Exploded Drawing of Rotor
(b) Exploded Drawing of Table
Scope of Work + Nature of Work
This involves looking carefully at what is required, doing research and developing ideas into a design.Your key tasks would include:• taking details of what the client needs (known as the 'brief ')• developing ideas and making initial sketches• deciding on suitable materials• using computer design software to produce detailed final drawings• making samples or working models• testing the design• finding solutions for any problems with the design.
At all stages, you would work with skilled colleagues such as engineers and model-makers. As well as designing, you would also take part in meetings and presentations put together bids and proposals for new work
Skills RequiredTrainingProfessional Bodies
Scope of Work + Nature of Work
Scope Industrial design is a combination of art and engineering; drawing skills, creativity and technical knowledge are critical. Industrial designers must have a good sense of color, balance and proportion, as well as good verbal, visual and written communication skills.They need to have an education in industrial design, architecture or engineering. These days, many industrial designers that get a master’s degree in business administration because the industry is increasingly emphasizing strategic design and products that suit the client's overall business plan. Industrial designers with knowledge of accounting, marketing, quality assurance, strategic planning and project management may be more attractive to employers.
Work Acquaintances Industrial designers work with many different specialists, like materials scientists, engineers, marketers and accountants, to create new products.
Employers and vacancy sourcesSome industrial/product designers work in-house for manufacturing or service companies, some work on their own as self-employed freelancers, while others are based in design consultancies, working on a range of client projects.Those who work in-house are typically employed by large industrial and domestic product manufacturers who are likely to have multidisciplinary teams working on new product development. Among these are multinational companies producing household-name products.Some manufacturers, including the larger ones, seek designs from outside their organisation, giving rise to opportunities for those in design consultancies or freelance designers.Design consultancies may be large or small, specialised or more general in nature, and may work on designs for a wide range of products for organisations such as:• industrial and domestic product manufacturers;• car manufacturers;• point-of-sale designers;• retailers.
• Self-employed/EmployedProject Type
• Clients• What is to be delivered?
Designing items for mass production, small batches or one-offs
Responsibilities
• arranging meetings and liaising with engineers and other departments
• occasionally travelling to clients' production facilities and evaluating the feasibility of production;
• making presentations to senior design management or clients
They create computer renderings with CAD programs and graphic design or photo imaging software; they also create 3-dimensional mock-ups to help clients visualize the final results. After the client decides on the final product design, the project moves to the engineering department for the manufacturing process.
-including marketing, to discuss and negotiate ,- either when bidding for a contract or to present design proposals.-materials, processes or market requirements
==, appropriate production processes, costs and commercial issues.
in which they advise the product planning team on how existing products can be improved and new ones introduced.
• start with a client meeting
• working on ideas as part of a team • The designers may create and sketch several
different design ideas and present these options to the client.
• taking into account cost and availability of materials and safety implications
• working closely with other professionals
• identifying the suitability and availability of materials;
• Do research
Responsibilities
If you are self-employed, you would also market your work and carry out tasks involved in running a business, such as budgeting and administration.
• producing detailed, final hand drawings and specifications• using dedicated computer software (CAD) to produce design specifications, including parts lists and costings
• making samples or working models by hand or using computerised prototyping equipment;
• testing the design concept by computerised modelling or physical hands-on testing of models
• taking part in specialist or multidisciplinary team meetings
• Manufacturing of Products
The Design Process 3.
The Brief• Identify
customer needs & wants
• Product Design Specification (PDS)
Research• Background
stage • Exploratory
stage
Concept Design• Ideas• Sketches,
drawings, renderings
• Evaluate concept
Design Development• Technical
Drawings• Prototypes
Detail Design• Materials• Manufacturing
techniques• Testing &
Refinement
Production• Marketing• Branding• Packaging• Supply• Disposal
Background Research+ Concept Design
Research
Initial Sketches, Idea Exploration
Concept Design
Early Schematics
Concept Development
AspectsErgonomicsAnthropometry
Computer-aided Design (CAD)
Schematic Drawings (The Master Drawings)
Detail Design
Technical Illustration
Material
Manufacturing
Manufacturing process
Manufacturing
CuttingMachiningEtchingJoiningSoldering and BrazingWeavingUpholsteryCastingDip MouldingBlow MouldingCastingForming
Branding, Packaging, Marketing
Fu rn i tu re i n Use
Case Study
Conclusion
Case Study
Case Study
Thank You.
References Pipes, A. (2007). Drawing for Designers. United Kingdom: Laurence King Publishing.
Postell, J. (2007). Furniture Design. United States of America: John Wiley and Sons.
Rodgers, P. & Milton, A. (2011). Product Design. United Kingdom: Laurence King Publishing.
Hudson, J. (2011). Process 50 Product Designs from Concept to Manufacture (2nd ed.). London: Laurence King Publishing.
Howes, P. & Laughlin, Z. (2012). Material Matters New Materials in Design. London: Black Dog Publishing.
Asensio, O. (2006). Des!gn Des!gn Furniture & Lights. Singapore: Page One Publishing.
Soley, M. C. (2009). Modern Interior Design. Singapore: Page One Publishing.
Realise Beyond Ordinary. New Product Development Process. Retrieved 18 February 2015 from http://www.realisedesign.co.uk/new-product-development-process/
Realise Beyond Ordinary. New Product Development Process. Retrieved 18 February 2015 from http://www.realisedesign.co.uk/new-product-development-process/
Realise Beyond Ordinary. Why Choose Realise. Retrieved 18 February 2015 from http://www.realisedesign.co.uk/why-choose-realise/
Realise Beyond Ordinary. Eezee Feeder. Retrieved 18 February 2015 from http://www.realisedesign.co.uk/product-design-blog/portfolio-item/eezee-feeder/
Association of Graduate Careers Advisory Services. (2014). Industrial/Product Designer Job Description. Retrieved 19 February 2015 from http://www.prospects.ac.uk/industrial_product_designer_job_description.htm
Association of Graduate Careers Advisory Services.(2014). Industrial/Product Designer Salary and Conditions. Retrieved 19 February 2015 from http://www.prospects.ac.uk/industrial_product_designer_salary.htm
References Association of Graduate Careers Advisory Services.(2014). Industrial/Product Designer Entry Requirements. Retrieved 19 February 2015 from
http://www.prospects.ac.uk/industrial_product_designer_entry_requirements.htm
Association of Graduate Careers Advisory Services.(2014). Industrial/Product Designer Training. Retrieved 19 February 2015 from http://www.prospects.ac.uk/industrial_product_designer_training.htm
Association of Graduate Careers Advisory Services.(2014). Industrial/Product Career Development. Retrieved 19 February 2015 from http://www.prospects.ac.uk/industrial_product_designer_career_development.htm
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Targetjobs. Industrial/Product Designer: Job Description. Retrieved 19 February 2015 from https://targetjobs.co.uk/careers-advice/job-descriptions/279815-industrialproduct-designer-job-description
Education Portal. Product Designer: Job Duties, Outlook and Education Info. Retrieved 19 February 2015 from http://education-portal.com/articles/Product_Designer_Job_Duties_Outlook_and_Education_Info.html
Education Portal. Plastic Product Designer: Job Description and Requirements. Retrieved 19 February 2015 from http://education-portal.com/articles/Plastic_Product_Designer_Job_Description_and_Requirements.html
Education Portal. What Does an Industrial Designer Do? Retrieved 19 February 2015 from http://education-portal.com/what_does_an_industrial_designer_do.html
Education Portal. Industrial Designer Education Requirements and Career Info. Retrieved 19 February 2015 from http://education-portal.com/articles/Industrial_Designer_Education_Requirements_and_Career_Info.html
Education Portal. Industrial Design Salary and Pay Information. Retrieved 19 February 2015 from http://education-portal.com/industrial_design_salary.html
References
Education Portal. Furniture Designer: Education and Training Requirements . Retrieved 19 February 2015 from http://education-portal.com/articles/Furniture_Designer_Education_and_Training_Requirements.html
Education Portal. Furniture Designer: Job Description, Duties and Requirements. Retrieved 19 February 2015 from http://education-portal.com/articles/Furniture_Designer_Job_Description_Duties_and_Requirements.html
Education Portal. Furniture Making Career and Education Information. Retrieved 19 February 2015 from http://education-portal.com/articles/Furniture_Making_Career_and_Education_Information.html
Education Portal. Become a Furniture Designer: Education and Career Roadmap. Retrieved 19 February 2015 from http://education-portal.com/articles/Become_a_Furniture_Designer_Education_and_Career_Roadmap.html
National Careers Service. Job Profiles Product Designer. Retrieved 20 February 2015 from https://nationalcareersservice.direct.gov.uk/advice/planning/jobprofiles/Pages/productdesigner.aspx
National Careers Service. Job Profiles Furniture Designer. Retrieved 20 February 2015 from https://nationalcareersservice.direct.gov.uk/advice/planning/jobprofiles/Pages/furnituredesigner.aspx
Hamilton. (2012). Product Design Vs Industrial Design. Retrieved 20 February 2015 from http://hamiltonbydesign.com/product-design-vs-industrial-design/
Schonberger, N. (2012). The 25 Furniture Designers You Need To Know. Retrieved 20 February 2015 from http://www.complex.com/style/2012/03/the-25-furniture-designers-you-need-to-know/
Mandelbaum, M. (2015). The Architecture of Product Design: Cross-Disciplinary Sketching Tools. Retrieved 20 February 2015 from http://www.archdaily.com/593382/the-architecture-of-product-design-cross-disciplinary-sketching-tools/
References Laman Web Rasmi Perbadanan Harta Intelek Malaysia. Industrial Design. Retrieved 21 February 2015 from
http://www.myipo.gov.my/reka-bentuk-perindustrian
World Intellectual Property Organization. Industrial Designs. Retrieved 21 February 2015 from http://www.wipo.int/designs/en/
Design Council. (2012). Design Bugs Out. Retrieved 21 February 2015 from http://www.designcouncil.org.uk/knowledge-resources/case-study/design-bugs-out
Design Council. (2015). Design for Patient Dignity. Retrieved 21 February 2015 from http://www.designcouncil.org.uk/knowledge-resources/case-study/design-patient-dignity
Design Council. (2012).Living Well with Dementia. Retrieved 21 February 2015 from http://www.designcouncil.org.uk/knowledge-resources/report/living-well-dementia-design-challenge-publication