food system mapping: the value of geographic analysis
DESCRIPTION
Presentation used by Amanda Behrens, Project Manager at the John Hopkins Center for a Livable Future during the workshop titled "Knowing you Make a Difference: Community Food Security Assessment and Evaluation"TRANSCRIPT
Food System Mapping:The Value of Geographic Analysis
Food, Culture & JusticeCFSC Annual Conference
Tuesday, October 19, 2010
Amanda Behrens, Project Manager, Johns Hopkins Center for a Livable Future
Center for a Livable Future
• Our mission: To promote research and to develop and communicate information about the complex interrelationships among diet, food production, environment and human health in order to advance an ecological perspective in reducing threats to the health of the public; and to promote policies that protect health, the global environment and the ability to sustain life for future generations.
Maryland Food System Mapping Project
http://www.jhsph.edu/clf/programs/eating/proj_foodsystem.html
Evaluation Strategies
• Small scale (community-level):
– Community Food Assessment – store and
community surveys
– Qualitative approaches – interviews, focus groups
• Larger scale (city-wide and state-wide):
– Geographic Analyses• CLF’s Maryland Mapping Project• Greater Philadelphia Food System Study (
http://www.dvrpc.org/Food/) • USDA Food Environment Atlas (
http://www.ers.usda.gov/FoodAtlas/)
Why do a community food assessment? • Build the community’s capacity to examine food access issues• Have data to inform your programs• Use data available to tell the story in your community
(residents, funders, universities, etc)• Map existing assets• Provides a reality check on
community perceptions of food issues and overall landscape of food access.
• Identify institution and individual barriers and strengths
Sample Community Survey Questions
• How satisfied are you with the overall quality of the food sold in your neighborhood?
• How satisfied are you with the availability of healthy food in your neighborhood?
• How often do you buy food at a corner store or convenience store?
• How easy is it for you to get to the supermarket?
• Also included - fruit & veg intake, health questions
Residents Survey:Satisfaction with Food in OROSW Area
0%10%20%30%40%50%60%70%80%90%
100%
% of respondents
Quality Selection Availabilityof healthy
food
Price
Figure 1. Satisfaction with food among OROSW respondents
Very dissatisfied
Somewhat dissatisfied
Somewhat satisfied
Very satisfied
Availability of vegetables
• 69% - NO vegetables for sale• 15% sold only one or two varieties• Only 2 stores sold more than 5 types
Community Assets
• 55% - prepare meals from scratch daily or several times/week
• 50% interested in learning more about healthy food preparation
• 67% were interested in changing current eating patterns– Eating less greasy/fatty foods– More fruits & vegetables
• 83% would purchase fruits and vegetables grown in their neighborhood/ sold in farmer’s market
Real Food Farm Qualitative Study Methods
• METHODS
METHODS
Participant Method
Community Organization Representatives
• 8 In-Depth Interviews
Community Residents • 2 Focus Groups Discussions
• 14 Pile Sorts• Ongoing In-Depth
Interviews
Community Sites (Farm Stands, Community Meetings,
etc)
• Observations
Real Food Farm Qualitative Study Methods, continued
FOCUS GROUP SET UP
PILE SORT CARDS FARM STAND
“When it comes to food, very few of us in this community are status food shoppers…we may be status tennis shoe buyers”
RESULTS: Barriers• Structural barriers
– “Hamburger helper is just easier and cheaper”• Social relevance of health
– “A distant concern”• Cultural barriers
– “The old school”
– “What healthy food actually is”
– “Used to eatin’ one way”
– “How to convince anyone under 50 to actually cook a meal
may be the biggest obstacle to fresh vegetables”• Organizational barriers
– “I think they grow something over there”
Community Gardens, 2009 (92) compared to 2010 (136)