food waste diversion… · 2016 corporate citizenship food waste diversion ... 3. we partnered with...
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2016 CORPORATE CITIZENSHIP
FOOD WASTE DIVERSIONHy-Vee steps up its efforts because it’s the right thing to do
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A PROMISE TO KEEPEngaging children at all fitness levels for a great cause
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RESPONSIBLESEAFOODA leader in protecting marine resources and ensuring future seafood supplies
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10% recycled fiber
In alliance with our sustainability efforts, this report has been printed on paper that meets the Forest Stewardship Council’s certification of being 100 percent sourced from well-managed forests and that contains 10 percent recycled fiber.
MESSAGE FROM PAT HENSLEY, HY-VEE SENIOR VICE PRESIDENT p. 2
2015 HIGHLIGHTS OF SUCCESS p. 3
ABOUT HY-VEE, INC. p. 4-5
SUSTAINABLE ENVIRONMENT p. 6-19 Find out how Hy-Vee’s energy conservation practices, building features
and food waste diversion programs are having a positive impact on the
environment.
SUSTAINABLE COMMUNITIES p. 20-25 It’s clear Hy-Vee stores and employees are passionate about participation
in their communities. Take a look at some of the ways we’re giving back.
SUSTAINABLE FAMILIES p. 26-29 Whether it’s through our HealthMarket®, in-store dietitians, retail health
clinics, pharmacists or community fitness events, learn how Hy-Vee is
helping families improve their health and wellness.
FEATURED STORIES
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Message from Pat Hensley Hy-Vee Senior Vice President Government/Industry Relations
“
“
2015 Highlights of Success
At Hy-Vee, we recognize that as one of the top 25
supermarket chains in the country, being a good
steward of the environment is more than simply
recycling pop cans. We are uniquely positioned to
lead the way in terms of sustainability and we’re
focused on being proactive in this area - not because
a government regulation instructs us to do so, but
because it’s the right thing to do.
Of course, having a sense of responsibility for
improving our planet easily carries over into working
to strengthen our communities and helping our
customers who live in them, which is exactly what
Hy-Vee focuses on every day.
In this corporate citizenship report, you’ll see how
we are working to:
Make the environment more sustainable.
From Hy-Vee’s energy conservation practices and
eco-friendly building features to improving fuel
efficiency and promoting reusable shopping bags,
our company is constantly working to improve our
environmental sustainability efforts.
Make our communities more sustainable.
Through our involvement in national charitable
organizations and local initiatives, it’s clear our stores
and employees are passionate about participating in
their communities, which is demonstrated through
strong financial support and product donations, as
well as volunteerism.
1. In 2015, we increased the
number of vehicle charging
ports by more than 25% and
increased the number of
stores with charging stations
from 25 to 32.
2. We expanded the
number of stores diverting
food waste to more than
220 stores in our eight-state
region. We also significantly
increased the amount of
food diverted, and we now,
companywide, divert up to
2 million pounds per month.
3. We partnered with
two new food recycling
companies to compost our
organic waste.
4. Our employment grew by
nearly 8%.
5. We increased our
corporate giving by
$800,000 over fiscal year 2014
for a total of $42.8 million
in fiscal year 2015.
6. We were ranked third
out of the 25 largest
supermarket chains in the
United States in Greenpeace’s
2015 Carting Away the
Oceans report, up from
fifth last year.
7. We met our commitment
of selling 100% responsibly
sourced fresh and private label
frozen seafood.
8. The profits from our
One Step products fed 73,131
more people than in 2014 and
allowed us to build two more
clean water drinking wells,
bringing our total to 13.
9. In 2015, we contracted to
be a subscriber for
planned community
solar gardens, embarking
on a new initiative for our
company.
10. In fiscal year 2015,
Hy-Vee donated more than
14.4 million pounds of food
to charitable organizations.
Make our families more sustainable.
Hy-Vee uses our HealthMarket® departments,
in-store dietitians, retail health clinics, pharmacists
and community fitness events to promote the health
and wellness of our customers and to make healthy
choices easy and accessible for families. This is why
you’ll find helpful tips on how you and your children
can get involved as we take these steps together.
WEWANTTOEXCITEANDEDUCATEANEWGENERATIONOFCUSTOMERSONHOWEVENTHELITTLESTOFHANDSCANGETINVOLVEDTOMAKEABIGDIFFERENCE.
We’re proud of the strides we made in 2015, such as
increasing the number of electric vehicle charging
ports at our stores; significantly expanding our food
waste diversion program; improving our ranking
in Greenpeace’s Carting Away the Oceans report;
providing more meals and more wells for those
in need; and embarking on a new initiative as a
subscriber for planned community solar gardens.
We also know there’s more work to do, and we
look forward to partnering with our customers to
look for ways we can all have a positive influence
on the environment, in our communities and with
their families.
Sincerely,
Pat Hensley
Senior Vice President
Government/Industry Relations
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36,010
6,465
6,945
8,836
11,155
4,955 1,323
4,141
Bringing Jobs to CommunitiesHy-Vee is committed to the communities in which
it operates. We added 6,285 NEW JOBS* throughout
our eight-state Midwestern area in fiscal year 2015,
bringing our total to more than 82,000 employees.
82,000 EMPLOYEESMORETHAN
Our Employees Act Like They Own The Place. Because they do.For our entire 85-year history, Hy-Vee has been an
employee-owned company. Unlike other companies
where management from the corporate office makes
decisions on pricing and products, at Hy-Vee, our
employees make these decisions at the store level.
Becoming an employee owner is as simple as
participating in the Hy-Vee 401(k) plan, which is the
largest stockholder in the company. A portion of each
year’s company matching contribution is invested
directly into the Hy-Vee Stock Fund.
Employee ownership at Hy-Vee is defined by
autonomy, empowerment and action — all of
which enable employees to think independently,
take charge and perform exceptionally.
Full- & Part-Time BonusesAt Hy-Vee, we understand our employees are our
greatest asset and we reward them accordingly,
with bonuses for their exceptional work. Instead of
simply rewarding full-time employees with bonuses,
in 2014, we introduced a bonus program for part-
time employees as well. Rewarding our part-time
employees in this way helps create an environment
of engagement and teamwork; and it’s a rare initiative
not found at many other companies.
In fiscal year 2015, Hy-Vee paid employees more
than $34 MILLION in full- and part-time employee
bonuses.
240+ STORES IN EIGHT STATES
TOP 25 SUPERMARKET CHAIN
TOP 50 PRIVATE COMPANY IN U.S.
Number of Employees in Each State:*
*subsidiaries not included
IN 2015, HY-VEE GAVE MORE THAN
$42.8 million IN CORPORATE AND STORE DONATIONS, INCLUDING:
$1,100,000
TO JDRF
$750,000 TO VARIETY
THE CHILDREN’S CHARITY
$234,265 TO HY-VEE HOMEFRONT
$105,000 TO MAKE-A-WISH
$100,000 TO AMERICAN RED CROSS
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FOOD WASTE DIVERSIONFOOD WASTE:FOODTHATISDISCARDEDORUNEATEN.ABOUTONE-THIRDOFGLOBALFOODPRODUCTION(AROUND30TO40PERCENT)ISLOSTORWASTEDANNUALLY.(Source:UnitedNations)
Waste reduction is a key component of Hy-Vee’s overall sustainability efforts.
While we have always been mindful of conservation
and waste prevention, we stepped up our efforts once
again to divert food and other organic waste from
landfills because it’s the right thing for us to do, and
we know we can make a difference.
Our stores constantly work to reduce their food waste
through inventory and shelf management, which
helps forecast the demand of food. Our team also is
efficient with product purchasing and procurement
methods, which helps prevent excess food on our
shelves from the start.
When there is a surplus, Hy-Vee works with food
banks and other organizations across our eight-state
region to donate any extra food that is nutritious
and still safe to eat. What’s left is inedible food
waste, including excess fruits and vegetables, bakery
products, solid dairy products and floral clippings.
In 2016, more than 220 Hy-Vee stores are partnering
with local food recycling companies to compost
organic waste. Four of our partners include:
GreenRU | This zero-waste recycling company
serving many Hy-Vee stores in Iowa collects food
scraps, floral trimmings and cardboard or clean paper.
Sanimax | This company collects animal and
meat byproducts, used cooking oil and organic waste
from stores and turns it into tallow, protein, biofuel
and compost.
Missouri Organic | This company helps stores
participate in the Food Residuals Environmental
Diversion Project through Missouri Organic, which
picks up food waste and turns it into compost.
Organix | Another of our partners that assists
stores in Illinois to recycle organic matter to
produce compost.
Supermarkets have a responsibility in reducing the amount of waste in our nation’s landfills and Hy-Vee is leading the way.
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Currently, our stores divert more than 2 million pounds (1,000 tons) of food waste
from landfills each month — that’s the weight equivalent of more than two Boeing 747
airplanes. Additionally, some Hy-Vee stores are able to sell the compost that is created
by their own food waste recycling to customers or use the compost to fertilize Hy-Vee
community garden plots.
Saves
3 cubic yards of valuable
landfill space
Eliminates approximately
5,000 gallons of methane, a
greenhouse gas
Helps retain
300 gallons of water per acre as compost and
reduces the need for agricultural
chemicals
Generates about
800 pounds of soil-enriching
compost
One ton of recycled inedible food waste:
How you can helpCompost at HomeThe U.S. Environmental Protection Agency (EPA) has
determined 20 to 30 percent of what we throw away at
home is food scraps and yard waste that could instead be
composted. To make a compost pile at home, follow these
helpful hints from the EPA:
Select a dry, shady spot
near a water source for your
compost pile or bin.
Add brown (dead leaves,
branches or twigs) and green
materials (grass clippings,
vegetable waste, fruit scraps
and coffee grounds) as
they’re collected.
Moisten dry materials as
they are added.
Water and mix or turn
the compost on a regular
basis to help maintain it.
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Did You Know?Food waste decomposition in landfills
contributes nearly 25 percent of
methane emissions in the United States.1
If food waste were reduced by just
15 percent, it would be enough to
feed nearly half of those who are food
insecure in the United States.2
In September 2015, food retailers,
the agriculture industry, charitable
organizations and the U.S. government
partnered to announce our country’s
first-ever national food waste
reduction goal, calling for a
50 percent reduction by 2030.
1. (National Institute of Diabetes and Digestive and Kidney Disease: “The
Progressive Increases of Food Waste In America and Its Environmental Impact”)
2. (National Resource Defense Council; “Food Facts: March 2013”)
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In 2015, Hy-Vee ranked third in Greenpeace’s Carting Away the Oceans report. Hy-Vee’s commitment to protect
ocean resources is an integral part
of our sustainability mission, which
is why we created the Responsible
Choice Sourcing Commitment in
2014. Certain types of seafood
are overfished or harvested in a
manner that causes undue stress
to the environment or other
marine life, however, Hy-Vee is
a leader in protecting marine
resources and ensuring future
seafood supplies.
In 2015, we met our commitment of selling 100 percent responsibly sourced fresh and private label frozen seafood.
This requires a rating of a Green
“Best Choice” or Yellow “Good
Alternative” by the Monterey
Bay Aquarium’s Seafood
Watch program, certified to an
environmental standard equivalent
or sourced from credible, time-
bound improvement processes.
Hy-Vee’s seafood is inspected by
U.S. Department of Commerce
inspectors who perform thorough
safety inspections on our
seafood products before they are
transported to our stores. Samples
also travel to a government
laboratory where microbiologists
test for possible pathogens and
additives. Hy-Vee is only one
of two retailers in the United
States with this level of seafood
oversight.
Hy-Vee also maintains a strong
partnership with FishWise,
a nonprofit that’s dedicated
to the well-being of ocean
ecosystems and supports
environmentally responsible
business practices.
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Hy-Vee is constantly striving to lessen the impact our company has on the environment, as well as look for ways to help our
customers do the same.
In recent years as we’ve added more convenience stores, we’ve focused on providing customers with access
to cleaner fuel and transportation energy options, including ethanol blends, E85 and electric vehicle
charging stations.
According to the U.S. Department of Energy, corn-based ethanol
production and use reduces greenhouse gas emissions by up to
52 percent compared to gasoline. Cellulosic ethanol use could
reduce emissions by as much as 86 percent. Hy-Vee now offers
E85 fuel at seven locations. In Minnesota, there are pumps
located at two stores in Rochester and one each in New Hope
and Oakdale. In Iowa, the stores are located in Ames, Newton
and West Des Moines.
Additionally, Hy-Vee offers electric vehicle charging
stations for those customers who go further to eliminate
harmful emissions and increase energy security. In all,
Hy-Vee has 103 ports at 32 stores across our eight-
state region, including the metro areas of Des
Moines, Kansas City, Madison, Rochester and
the Twin Cities. Those stores are all equipped
with dedicated parking and both Level 2 and
Level 3 charging stations. All of our charging
stations are on the ChargePoint network.
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Urbandale (Iowa) Hy-Vee
As part of our energy conservation practices at
Hy-Vee, we regularly test and analyze our energy
consumption levels, making adjustments as needed.
We recognize the amount of energy that refrigeration
systems use, and Hy-Vee is investing in state-of-the-
art equipment to help reduce energy usage. Newer
Hy-Vee stores only use refrigerants with zero ozone-
depleting potential and all stores use refrigerants
acceptable by the U.S. Environmental Protection
Agency’s (EPA) Significant New Alternatives Policy
or SNAP program. We also participate in the EPA’s
GreenChill Advanced Refrigeration Partnership to
further reduce emission of greenhouse gases.
In 2015, the U.S. Environmental
Protection Agency (EPA) awarded
Hy-Vee two GreenChill program
awards for our stores’ efforts to
reduce refrigerant emissions and
decrease their impact on the ozone
layer and climate change.
Hy-Vee received the Superior Goal Achievement
award, which goes to each partner that achieves its
annual GreenChill refrigerant emissions reduction
goal. Additionally, Hy-Vee was awarded the
Exceptional Goal Achievement award, which is more
difficult to earn. This award recognizes those who go
above and beyond their emissions reduction goal.
HOW YOU CAN HELPConserve Energy as a Family
Turn off appliances and
lights you’re not using.
Install energy-efficient
appliances.
Use a programmable
thermostat.
Hang dry clothes instead
of using the dryer.
Replace incandescent
light bulbs with florescent bulbs.
Arrange for an energy audit
from your utility company.
Besides conserving energy, Hy-Vee
is on the front lines with our use and
support of clean energy, such as
solar and wind. According to the U.S.
Department of Energy, solar energy
is the most abundant on the planet —
173,000 terawatts of energy strike the
Earth continuously — more than 10,000
times the world’s total energy use.
Hy-Vee utilizes solar panels to power
parking lot lights. Additionally, we
have installed them on the rooftops
of certain convenience stores. In
2015, we took our commitment
to support renewable energy one
step further and contracted to be a
subscriber in Minnesota for planned
community solar gardens. Hy-Vee
will continue to find ways to support
sustainable energy sources and work
with evolving technology and new
alternative energy sources.
14 | SUSTAINABLE ENVIRONMENT | 15
HOW YOU CAN HELP1
• Use curbside recycling. You can use
these services for most paper products,
including newspaper, office paper,
cardboard and food boxes.
• Recycle your milk jugs. Milk jugs are the
most in-demand recyclables right now.
• Rinse before you recycle. Rinse out
glass and plastic bottles before dropping
them in your curbside containers.
• Properly recycle electronics. Check with
your local or state government agency
for information on recycling batteries,
cell phones or electronics.
• Use reusable bags. Our reusable bags,
sold at stores, come in a variety of styles
and colors, including a bag lined with
special insulation to keep food cold or
hot during transport.
• Recycle plastic bags. Hy-Vee provides
recycling for plastic shopping,
newspaper and dry cleaning bags.
• Purchase green products. Products
such as paper towels, green cleaning
products, compact fluorescent lights,
rechargeable batteries and natural
personal care products promote a
healthy environment.
Both in stores and at our distribution centers, Hy-Vee is continuing work to increase recycling rates for items like cardboard, plastic, paper and cooking grease.
In the last three years, our efforts have resulted in the recycling of an estimated 6 million pounds of plastic, 250 million pounds of cardboard and 1 million pounds of paper.
Hy-Vee encourages our employees to place more
items in shopping bags, thus reducing the number of plastic
bags customers take home.
In addition to encouraging customers to
bring reusable shopping bags, we offer
easy and accessible ways for them to
recycle their plastic bags. Stores place
recycling bins at their entrances so plastic
bags can be returned to our warehouses
and re-entered into the supply chain.
Hy-Vee also partners with the Iowa
Grocery Industry Association for the
Build with Bags program, which offers
community grants to aid parks and
schools in purchasing products made of
recycled plastic bags.
1. Iowa Public Radio; “Recycling 101: Are You Doing it Right”
According to the Iowa Department of Natural
Resources, 1.2 million tons of materials are recycled
in Iowa each year as more than 600 communities
now have curbside recycling. This results in a net
fiscal gain for Iowa’s local and state governments.
The collaboration between Iowans, local government
and businesses has built a recycling industry that
supports more than 11,400 jobs and generates
$2.4 billion in annual industrial output.
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Hy-Vee strives to build and renovate stores with recycled and energy- and water-efficient materials. We consider the potential environmental impact during every part of the store design and construction process, from lighting choices to roof design. Eco-friendly features of our new and renovated stores include:
How you can helpGet Involved
The Adopt-a-Highway program works with volunteers
in numerous states to keep our country’s roads free
from litter. Nonprofit and environmental advocacy
organizations are constantly looking for helping hands
or financial resources to keep our environment clean
for future generations.
Our extensive fleet of vehicles delivers thousands of products throughout our eight-state region every day. Efforts to improve the fuel efficiency of our transportation fleet and reduce our carbon footprint when it comes to transportation include:
Ample bicycle racks
Help encourage and
support employees
and customers who
bike to the store.
Focused LED parking lot
lighting Conserves energy
by eliminating
light beyond the
property or into
night sky.
Ventilation system
Designed to ensure
high-quality, fresh
air circulates
throughout the
store.
Motion-sensored
refrigerated cases
Help conserve
energy and are
highly efficient.
Wind- and solar-powered
parking lot lights
Denote the location
of electric vehicle
charging stations.
GREEN BUILDING FEATURES
• Onboard computers to reduce idle times
and control speeds
• Use of biodiesel and propane for better
engine performance and reduced emissions
• Experimentation with the use of “super
single tires” and fuel-efficient dual tires
• Fuel-saving aerodynamic tractor and trailer
kits, vortex traps and trailer side skirts
• Experimentation with different engine and
transmission specifications
WHAT Hy-Vee HAS ADDED
• Natural and high-efficiency lighting, such as roof
windows or automatically dimming LED lights
• Recycled materials for steel structures,
foundations and concrete wall panels
• Drought-tolerant landscaping and motion-
activated toilets and faucets to reduce water
consumption
TRANSPORTATION
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At Hy-Vee we believe it only takes one step to
make a difference. If we take that step together,
we can help people in our communities and
around the world overcome some of the
difficulties that affect their well-being.
The One Step™ program offers our customers
a selection of products with a portion of their
proceeds going to relevant, worthy causes.
The products include a 5-pound bag of russet
potatoes, shredded wheat cereal, paper towels
and bottled water.
How You Can HelpDonate Your Time or Resources Whether it’s with monetary support or volunteer hours, getting involved is the most important way you help keep our communities more sustainable.
Some of Hy-Vee’s charitable partners are a great place to get started. Organizations such as Variety – the Children’s Charity, JDRF, the American Red Cross and Make-A-Wish are nonprofits that make a tremendous impact on families in all of our communities.
To find a local cause in your area, visit www.volunteermatch.org.
256,093 MEALS One Step Cereal sales have donated 256,093 meals through Meals from the Heartland, a nonprofit organization of volunteers who package highly nutritious meals for the needy.
13WELLS One Step Water profits have gone toward the completion of 13 clean drinking water projects in South Africa, South Sudan, Lebanon, Tanzania, Nigeria, Haiti, Kenya and Chad.
14,000TREES One Step Paper Towel profits have supported the planting of 14,000 trees.
420GARDENS One Step Russet Potato proceeds have funded One Step Community Garden Grants to create 420 community gardens.
Giving BackOne Step at a Time
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Because they made personal sacrifices, We all continue to enjoy our freedoms.
OUR MISSION
The Hy-Vee Homefront initiative
is an ongoing company effort
that increases awareness of and
support for our nation’s military
members, veterans and their
families. The initiative includes
veteran and military member
employee recruitment, donations to
organizations that assist veterans
through the Round Up for the
Homefront program, Honor Flights
and complimentary Veterans Day
breakfasts at all
Hy-Vee stores.
OUR EFFORTSVeteran and military member
employee recruitment
Hy-Vee has long been a supporter
of military and veterans’ programs
and participates in the U.S.
Department of Defense’s Employer
Support of the Guard and Reserve.
When a new generation of veterans
began returning home from active
duty, we knew we could do more.
There are 1.3 million men and
women serving in the U.S. Armed
Forces and many of them will
be seeking employment in the
coming years.1 Hy-Vee wants to
give veterans a place to call home
and actively works to recruit them
and active service members to
join our workforce. Hy-Vee values
what veterans have done for our
country and the skills they bring
to our company, which is why we
introduced a veterans benefits
package to help ease the transition
from military to civilian life.
THE VETERANS BENEFITS
PACKAGE INCLUDES:
• A $5,000 SIGNING BONUS
WITH A TWO-YEAR
COMMITMENT TO HY-VEE
• TRANSPORTATION OF
HOUSEHOLD GOODS
WITHIN THE CONTINENTAL
UNITED STATES
• A $500 ALLOWANCE ON
CLOSING COSTS OF A
HOME PURCHASE
• A PAID DAY OFF ON
VETERANS DAY
Every year, Hy-Vee increases its
efforts to recruit and provide
employment to veterans and
active-duty military members.
Over an 18-month period spanning
from 2014 to 2015, Hy-Vee hired
561 veterans in either full or
part-time positions.
Round Up for the Homefront program
Through the Hy-Vee “Round Up
for the Homefront” program,
customers can join Hy-Vee in
supporting veterans and military
members when they check out over
a 10-day period every November at
the company’s 240 grocery stores.
The Round Up program provides
customers the opportunity to
round up their purchases to the
next dollar — or a desired dollar
amount — at the checkout. Hy-Vee
will match customer donations, up
to $100,000.
The money raised benefits three
organizations that support veterans
and their families: Hope for the
Warriors, Operation First Response
and the Puppy Jake Foundation.
Hope for the Warriors is dedicated
to enhancing the quality of life
for post-9/11 service members,
their families and the families of
the fallen who have sustained
physical and psychological wounds
in the line of duty. Operation
First Response helps meet the
immediate personal and financial
needs of wounded military
members and their families. And,
the Puppy Jake Foundation raises,
trains and provides service dogs
to veterans.
IN 2015, THE EFFORT
RAISED $116,870 FROM
CUSTOMER DONATIONS
AND WAS SUPPLEMENTED
WITH A $100,000 MATCH
FROM HY-VEE, TOTALING
MORE THAN $216,000.
Veterans Day breakfasts and special events
In addition to the Round
Up program, Hy-Vee also
commemorated Veterans Day
in 2015 by once again offering a
free breakfast to all veterans and
active-duty military members. A
new attendance record was set in
2015 with Hy-Vee serving 91,384
veterans and service members on
Veterans Day — approximately
8,000 more than those served
during Hy-Vee’s 2014 Veterans Day
breakfast.
1. U.S. Department of Defense
22 | SUSTAINABLE COMMUNITIES | 23
A PROMISETO KEEPMitch’s Story Before he died of bone cancer, 9-year-old Mitch
Chepokas made his dad promise to keep helping kids
with cancer and their families. This promise lives on
with the Pinky Swear Foundation, a national charitable
organization that provides financial support and
programming to those battling childhood cancers.
Our Part In 2015, Hy-Vee announced a unique new partnership
with Pinky Swear, in which we became the title
sponsor of five fundraising kids triathlons to help
raise money for families with children battling cancer.
The Hy-Vee Pinky Swear Kids Triathlons are held in
Des Moines, Minneapolis, Omaha, the Quad Cities
and Kansas City. The triathlons are focused on
fundraising rather than competition and are fun,
accessible and engaging for children at all
fitness levels.
How You Can HelpFundraise for the Pinky Swear Foundation
• Organize a lemonade stand in your neighborhood
or a high-traffic area but don’t set a price on the
glass of lemonade. Tell the “Pinky Swear Story” and
ask customers to make a donation for their glass of
lemonade.
• Collect items from local businesses like gift cards,
experiences or tickets and host a silent auction online,
at school or at work.
• Hold a neighborhood garage sale with all
proceeds going toward the Pinky Swear Foundation.
Bake cookies, cakes and other items and sell the
baked goods for a donation. For more ideas,
visit www.pinkyswear.org.
In our inaugural year, more than 1,900 kids participated in our events and more than $330,000 was raised to help 110 families in need.
24 | SUSTAINABLE COMMUNITIES | 25
7,300 kids participated in the 2015 Exercise
Your Character event featuring Hy-Vee
KidsFitTM.
Not all families can afford or have access to health clubs or organized sports for their children. With that in mind, Hy-Vee created Hy-Vee KidsFit™ in 2015. The fun, at-home program, found at hy-veekidsfit.com, promotes making health, exercise and nutrition a priority in their daily lifestyle.
KidsFit features our certified fitness trainer who leads participants in easy-to-follow workout videos. There also is nutrition advice from Hy-Vee dietitians, weekly blogs and a 5-Week Challenge.
Hy-Vee’s HealthMarket® department is a popular place for customers looking for organic, natural, gluten-free and allergy-friendly foods. In 2015, we added six new HealthMarkets in brand new stores, opened eight new departments in existing stores that did not previously have HealthMarkets and expanded 52 existing HealthMarkets in stores across our region.
989 PHARMACISTSHy-Vee is synonymous with health.
Our pharmacists do much more
than fill prescriptions. They assist
our customers with living healthier
and happier lives.
224 DIETITIANSHy-Vee dietitians help customers
focus on health and wellness by
providing biometric screenings,
one-on-one counseling, cooking
classes, culinary demonstrations
and nutrition programs.
436 CHEFSHy-Vee’s professional chefs
share their culinary expertise
with customers to create healthy,
convenient meals for their families.
They work with our pharmacists
and dietitians to support
Hy-Vee customers’ whole health
by providing a wide range of
services and nutritional education.
26 | SUSTAINABLE FAMILIES | 27
Hy-Vee Healthy You MobileActivities include:• Biometric screenings
– cholesterol
– triglycerides
– blood pressure
– blood glucose
– HbA1C
– BMI
– body fat percentage
• Flu shots
• Dietitian and chef healthy
cooking demonstrations
• Gluten-free expos
How you can helpCommit to a healthier family• Get a flu shot every year at your
local Hy-Vee pharmacy
• Organize a group to take a DISH
(Dinner Is Solved at Hy-Vee)
class at your local store and start
cooking healthy
• Join Hy-Vee’s BeginTM program to
manage weight loss
• Visit a Hy-Vee dietitian to have a
biometric screening
• Visit with a Hy-Vee pharmacist
to review your prescriptions
BRINGING AFFORDABLE HEALTH CARE TO OUR COMMUNITIES
Hy-Vee’s customers lead busy lifestyles, and access to convenient and
affordable health care services is more important to them now than
it ever was before. This is why Hy-Vee partners with local health care
providers to provide retail health clinics in Hy-Vee stores throughout
our eight-state region.
Health and wellness is and always has been a top priority for
Hy-Vee. It is one of the pillars on which we base decisions across
the company. With the addition of retail health clinics in our stores,
our customers will not only have access to our in-store dietitians
and pharmacists, but now they will be able to seek health, wellness
and preventive care services all in one stop. Retail health clinics are
a perfect fit for us as they allow our customers the convenience and
accessibility of easily seeking health care services in our very own
stores. Also, healthy eating goes hand in hand with good health care,
treatment and preventive care services.
As of year-end 2015, Hy-Vee had 30 retail health clinics operating in
stores, with more clinics scheduled to open in 2016 and beyond.
28 | SUSTAINABLE FAMILIES | 29
www.hy-vee.com
Pat Hensley, Senior Vice President, Government/Industry Relations
Hy-Vee, Inc. | (515) 221-4666 | [email protected]