foodcoin presentation · pdf filefoodcoin presentation. important disclaimer f oodcoin tokens...
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FOODCOIN PRESENTATION
ImportantDISCLAIMER
Foodcoin tokens are just utility tokens which
can be used only on the 1000EcoFarmsplatform and network, and are not intended tobe used as an investment.
The offering of Foodcoin tokens on a trading
platform is done in order to allow the use ofthe 1000EcoFarms platform and network, andnot for speculative purposes. The offering ofFoodcoin tokens on a trading platform doesnot change the legal qualification of thetokens, which remain a simple means for theuse of the 1000EcoFarms platform andnetwork, and are not a security.
FoodCoin Group AG is not to be considered
as an advisor in any legal, tax or financialmatters. Any information in the white paper isprovided for general information purposesonly and FoodCoin Group AG does not provideany warranty as to the accuracy andcompleteness of this information.
FoodCoin Group AG is not a financial
intermediary according to Swiss law and is notrequired to obtain any authorization for AntiMoney Laundering purposes.
Acquiring Foodcoin tokens shall not grant
any right or influence over FoodCoin GroupAG’s organization and governance to thePurchasers. Regulatory authorities arecarefully scrutinizing businesses andoperations associated to cryptocurrencies inthe world. In that respect, regulatorymeasures, investigations or actions mayimpact FoodCoin Group AG’s business andeven limit or prevent it from developing itsoperations in the future. Any personundertaking to acquire Foodcoin tokens mustbe aware of the FoodCoin Group AG businessmodel, the white paper or terms andconditions may change or need to be modifiedbecause of new regulatory and compliancerequirements from any applicable laws in anyjurisdictions. In such a case, purchasers andanyone undertaking to acquire Foodcointokens acknowledge and understand thatneither FoodCoin Group AG nor any of itsaffiliates shall be held liable for any direct orindirect loss or damage caused by suchchanges.
FoodCoin Group AG will do its utmost to
launch its operations and develop theFoodcoin platform. Anyone undertaking toacquire Foodcoin tokens acknowledges andunderstands that FoodCoin Group AG doesnot provide any guarantee that it will manageto achieve it. They acknowledge andunderstand therefore that FoodCoin Group AG(incl. its bodies and employees) assumes noliability or responsibility for any loss ordamage that would result from or relate to theincapacity to use Foodcoin tokens, except incase of intentional misconduct or grossnegligence.
The current business models led themajor food and ag corporations topush the small and medium-scale foodproducers out from the local markets.
Global food market:KEY ISSUES
Long food supply chains have led to reducingthe consumption of local products. That hasled, in its turn
to a reduction of the number ofsmall and medium-scale farms
increasing the average ageof farmers
lowering the competitiveness, turningthe very fragmented market ofagricultural products into the market oflarge corporations and intermediaries.
logistics
taxes marketing
banking Etc.
taxes marketing
bankingEtc.
logisticstaxes
As an example, even in the United States a
farmer gets only 16 cents for every dollar
paid by the final buyer for the products he has
produced.
FOODCOIN ECOSYSTEM will provide an equal access to aglobal food market for farmers, producers and consumerswith the modern financial instruments. It will create a widemarket of organic food with fair prices.
OurSOLUTION
customers
logistics & insurance
regulatory authorities
distributors
restaurants & cafe
grocery stores
farmers & food producers
It doesn't matter what size yourfarm is. Just sign up on the platformand begin to use it
FOODCOIN ECOSYSTEM (FCE) is a blockchainecosystem, architecturally designed to create a globalmarketplace of food and ag products on the existingplatform 1000 EcoFarms with the opportunity to addother platforms. FCE will be based on Ehtereumtechnology.
Smart-contracts will be in the core of transactions.Using of smart-contracts will cut of a numbermiddlemen from the transaction chains. And it willdramatically reduce the costs of transactions andprices for final customers.
The FOODCOIN ECOSYSTEM deals willtake place with the use of smartcontracts, while the transactions willaccept a proper cryptocurrency namedFoodCoin (FOOD).
1database in a distributed
ledger 2remote user verification —
DIGID 3own cryptocurrency —
FoodCoin (FOOD)
5own payment system —
DiPay (DP) 6advanced multi-functional
cryptowallet — Wallok
7product authentication —
Product Origin ID (PRORID)
4smart contracts library —
Smaco
FCEFUNCTION
BenefitsFOR BUYERS AND SELLERS
Direct access to each other. Network economymodel will produce synergies for all membersof the ecosystem using co-operation witheach other in feedback loop system.
business development planning
strategic market research
BenefitsFOR SELLERS, DISTRIBUTORSAND MANUFACTURERS
Global marketplace will provide the unlimitedaccess to new markets, the opportunity towork both in local and global markets, theinstruments for strategic market research andbusiness development planning.
BenefitsFOR BUYERS
Access to an unlimited range of the original,high-quality and low-priced goods and thesellers will get the growing flow of favorablydisposed consumers.
Natural food marketPOTENTIAL
Over $1 TRILLIONhealthy food market worldwide (source: Euromonitor)
70% of customers in the United States
willing to pay more for local products (source: AT Kearney)
8669 of farmers markets in the United
States. Growth by 98% over 10 years (source:USDA)
$602 BILLIONgrocery retail sales in the United States (source: Statista)
12-16% of all food will be sold online
until 2023 (source: AT Kearney)
51% of customers believe that local
products are underrepresented on the market (source: AT Kearney)
CooperationWITH LARGE COMPANIES
Recognizing similar missions, Bitland andFoodCoin joined efforts in November of 2017to make each company’s work more efficient,and their long-term achievements stronger.
from a joint press release oncooperation in Africa with theAmerican company BitLand Global, which deals with the transfer of landcadastres of African farmers to theblockchain
“”
COMPETITION
INTERNET-BASED GROCERS
Relay Foods, Abel & Cole, Good Eggs
capital intensive ventures
hard to scale
products are expensive
BLOCKCHAIN COMPANIES
Ambrosus, Arc-Net, ripe.io
don’t have existing platform
narrow focus
PURE PLAY ONLINE COMPANIES
Local Harvest, Agrilicious, Farmmatch
different revenue models
outdated technology
narrow focus
TRADITIONAL FOOD DISTRIBUTORS AND GROCERS
not focused on local food
low-value proposition — “bad” food is cheap, “good” food is too expensive
CompetitiveADVANTAGE
1 Globally focused full-fledge blockchainecosystem
2 Based on existing and operating global marketplace 1000EcoFarms
3 Wide range of blockchain tools for sellers and buyers
4 Farmer retains control of pricing and distribution
5 Addressing all aspects of local food, including food sales, food donations, food waste, farmer services, etc.
Over 4000 registered users;
5 continents where users are registered (Canada, Mexico, Great Britain, India, Australia, Malawi, Nigeria, Ukraine, Belarus, and others);
Over 700 sellers in the United States and Russia (approximately 50/50);
Average growth 20% per month, the sales start from october 2016.
Governmental Subjects
customs authority
customs authority
insurance company
smart-contract (Smaco)
DiPay Cryptopaymentprocessing service
Escrow-payment (based on partner
service)
Cryptocurrency exchanges (based
on partner service)
FCE User (Buyer)
FCEWallet
FCE User (Seller)
FCEWallet
FCE external Subjects
FCE internal Subjects
tax authority
FCETOKEN
At the Token Generation Event stage when theFoodCoin blockchain is not available yet the ERC-20tokens will be issued.
The ERC-20 tokens received by the users for theparticipation in the market research in August-September 2017 and purchased during TGE willallow the tokens holders to exchange them in a 1to 1 ratio for a full-value FoodCoin cryptocurrencyas soon as the blockchain is launched.
ERC-20 1 to 1
ROAD MAP
August 2017Market research
Establishing an Office in Switzerland (Crypto Valley, Zug)
December 2017December 2017Token Generation Event.
Sale. 1-st stage
Development ofmultifunctional multisig
wallet Wallok.
December 2018
Launching of Smaco smart contracts for closed and open blockchains with a flexible customizable hierarchy of access and administration
May 2019
December 2019Development of DIGID
technology (remote user identification)
PRORID — products and goods origin authentication system
October 2020
May 2021Development of DiPay
payment processor
FCEIN THE MEDIA
WALLSRTEET:ONLINE
FoodCoin: The way to a sustainable food trade“ ”THE COINTELEGRAPH
Growing the Garden: How to Use Blockchain in Agriculture“
”ССN
What Does Blockchain and Your Weekly Groceries Have in Common?“
”
BITCOINER.TODAY
ICOs: FoodCoin, agriculture and food in the Blockchain“
”THE BLOCKCHAIN.KR
FoodCoin blockchain system development for local food economy ... ICO Accomplishes
$ 1.5 million in One Day
“”
ECONOTIMES
FoodCoin Pre-ICO Reaches $1.5 Million on First Day“
”
Tokensalet
STAGE 1
THE MARKET RESEARCH
THE ERC-20 TOKENS INITIAL DISTRIBUTION
Market research was successfully carried outin August-September 2017 and revealed a highinterest in the project and concern around theworld with the problems of production and fairdistribution of food
9% of the total amount of tokens (and later offull-value FoodCoin cryptocoins) that will beissued by the FoodCoin blockchain
Tokensalet
STAGE 2
31% OF THE ERC-20 TOKENS WILL BE DISTRIBUTED
ACCORDING THE CURRENT EXCHANGE RATEthus, the total amount of tokens distributed among the initial FCE followers will be 40%
the second round of FCE will take place in the second half of 2018before FoodCoin blockchain is ready for launch.
TGEt
THE RATE
1 FOOD = 0,0001 ETHERC-20 tokens will start to be freely accessed andexchanged on specialized crypto-exchanges after the endof the 1st stage of TGE. Thus the market price of theFoodCoin cryptocurrency will be established for themoment of its appearance.
10%
20%
15%
10%2,5%
2,5%
40%
TOKEN ALLOCATION
10% - social projects
20% - ecosystem development
15% - founder
10% - miners
2,5% - advisory board
40% - FCE followers
2,5% - team
FUNDS ALLOCATION
20%
20%
15%5%
14%
6%
10%
5%5%
10% - social projects
20% - team
15% - FCE infrastructure development
14% - operating costs
6% - TGE related costs
20% - marketing
5% - loyalty program
5% - food and Ag startups accelerator
5% - experts and advisers
[email protected]://twitter.com/foodcoin_io https://t.me/Foodcoin