foodnation

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Foodnation update May-July 2011 Contact: Louise Campbell [email protected] @food_nation M:07985606047

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Page 1: Foodnation

Foodnation updateMay-July 2011

Contact:Louise [email protected]@food_nationM:07985606047

Page 2: Foodnation

● Built by Earthware.co.uk● Beta testing August 2011● National launch - website

and mobile app September 2011

Currently Alpha testing v1.0 hybrid app cross platform

Page 3: Foodnation

Please contact: Louise Campbell for farm and food data partnerships [email protected]@food_nationm: 07985606047

Foodnation mobile applicationFinalising data partners integration

Page 4: Foodnation

Foodnation m-commerce Beta site Partnership with Church Farm, Ardeley, will allow us to

build a consumer faced m'place and case study to implement nationally.

Would your farm business like to increase production and supply direct to your local community. Get in touch for ecommerce and m-commerce opportunities to reach new customers with a Foodnation partnership:Louise [email protected]@food_nationM:07985606047

Page 5: Foodnation

Cross-branding partnership opportunities:at every customer touchpoint, app, web and

veg box delivery.

Page 6: Foodnation

What Next?

● Creative use of QR codes● Push technology● Ideas to allows farms to 'own

their market' [loyalty]

● GS1 local food data base● Geo Tagging● Geo-fencing● Allowing farms to reach

new customers in their area

● Land Cover Map (LCM) Agricultural and Food mapping

● Other food data partnerships