For all you SEC and Pac 10 groupies

MOGUL!

ART 2018….

What’s next?

SMS ConferenceMay 2015

Source of Holstein Bulls

Year TraditionalNew

Breeder Cooperators

ART

2015 65% 0% 35%2016 60% 15% 25%2017 55% 30% 15%2018 50% 40% 10%

Sterling Dtr – Potential Aug Grad Mogul Dtr – dam +2454 Polled Wonka son

Dean Dtr – +2614 Montross Son

+2650 GTPIMontereySupersireObserverBoliverOutside Dabble

S-S-I Still LOOKS for These Kind

ART Restructuring (CHART) with Cooperating Herds

• Work with high-level non-cattle marketing herds as cooperators for developing/housing ART females.

• New ART herds would not only house donors through their lactation years but also manage recipients, calf birthing and calf rearing under bio-secure protocol.

• ART herd gets all females – Select gets all males.• ART herd can only market females with Select Sires

permission.

ART Restructuring (CHART) with Cooperating Herds• Benefits

– Simplify relationship with herd– Reduced recipient/gestation costs– Will reduce costs of TOG live calf program – Female genetics protected from the competition

• Progress to date: (~240 embryos per month)– WI herds (Badger Holsteins,Larson Acres,Shiloh Farm,

Horsens Homestead LLC)– OH herd (Dotterer Brothers)– MI herd (Treweiler Holsteins)

Review ART Goals

1.Fully minimize generation interval2. Create unique matings not typically found domestically3. Develop Line matings to fulfill StrataGEN needs4. Create matings that fulfill FEEDPro needs5. Create high GTPI sires that compete nationally6. Create other high rank sires to stretch the SS image 7. Provide high ranking OWNED bulls for market competition

Quickly turning Generations !7H8081 Planet Born March 2003+2123 TPI Proven Sire

7H10721 BookemBorn Feb. 20095 Yr 11 mo younger than sire +2365 TPI Proven Sire

7H11477 McCutchenBorn Nov. 20101 yr 9 mo younger than sire+2379 TPI Daughter proven

7H12198 KingboyBorn Oct. 2012+2524 GTPI Young Sire

1 Kingboy son born June 2014 on collection already !

2 Kingboy Donor with PregsAlready working

+2576, +2519 GTPI

Review ART Goals

1. Fully minimize generation interval

2.Create unique matings not typically found domestically

3. Develop Line matings to fulfill StrataGEN needs4. Create matings that fulfill FEEDPro needs5. Create high GTPI sires that compete nationally6. Create other high rank sires to stretch the SS image 7. Provide high ranking OWNED bulls for market competition

Not Found TraditionallySire # Sons Unique Trait(s)

Headway 6 771 NM$ 2672 GTPIDavinci 6 (7) 2071M 826NM$ 67P

Jackman 5 (6) 2589M 734NM$Maurice 1 6.5 GFI Sudan x RamosMcGirt 1 2542GTPI 1550M

McGyver 1 609CM$ Clemente x RamosPartyrock 3 2657 GTPI 808NM$

Snowmobile 1 2446GTPI 7.2 PL 2.2 DPRTetris 1 1713M 2470 GTPI

No Planet, No Shottle, No GoldwynThree Generations of S-S-I

Sire: 7Ho11928 PartyrockDam: S-S-I MogulMaho 8054-ET(VG86) Gdam: S-S-I Robust Maho 7083-ET3rdam: Hurtgenlea Ramos Merci-ET

-No full sibs-Dam IVF’d at 8 months old-Sire was 10 months old

-Profit semen used at 10 months old. 1st calves due July 2015. Currently~65 ART pregnancies

507Ho13195 S-S-I Partyrock PROFIT-ET(born 1/1/2014)

2642 GTPI · 813 NM$ · 1055 Milk · 71 Fat · 50 Pro · 1.78 UDC 2.35 FLC 0.93 ST

Who Else is Already selling sexed only?

529HO17706 Tailor – 2559 GTPI203HO1468 Delta 2691 GTPI151HO690 Denver 2661 GTPI151HO681 Rubicon 2651 GTPI151HO698 Draco 2648 GTPI203HO1469 Dearing 2622 GTPI

Where Does Your Daddy Come From ? Sires of Top 100 GTPI Active AI U.S. G Sires

70

9 95

1 0

6

0

10

20

30

40

50

60

70

80

Select Sires Genex Semex Alta ABS Accelerated Other

April 2015; Top 100 TPI Bulls, active or limited active sires. SM TPI is a servicemark of Holstein Association USA.

April 2015

Where Does Your Daddy Come From ? Sires of Top 100 GLPI Active AI Canadian G Sires

71

4

16

05

04

0

10

20

30

40

50

60

70

80

Select Sires Genex Semex Alta ABS Accelerated Other

December 2014; Top 100 TPI Bulls, active or limited active sires. SM TPI is a ervicemark of Holstein Association USA.

April 2015

X

Review ART Goals

1. Fully minimize generation interval2. Create unique matings not typically found domestically

3.Develop Line matings for Inbreeding Control4. Create matings that fulfill FEEDPro needs5. Create high GTPI sires that compete nationally6. Create other high rank sires to stretch the SS image 7. Provide high ranking OWNED bulls for market competition

Inbreeding Trend for Holstein/Red & White Young SiresBy Birth Year

2008 2009 2010 2011 2012 2013 2014 20155.00

6.00

7.00

8.00

9.00

10.00

11.00

Pedigree Inbreeding

Genomic Inbreeding

Source: Council on Dairy Cattle Breeding – April 2015

Review ART Goals

1. Fully minimize generation interval2. Create unique matings not typically found domestically3. Develop Line matings to fulfill StrataGEN needs

4.Create matings that fulfill FEEDPro/OptiFEED needs

5. Create high GTPI sires that compete nationally6. Create other high rank sires to stretch the SS image 7. Provide high ranking OWNED bulls for market competition

FeedPRO – 23% of active GYS

Bayonet, Damaris, Reflector, Butler, Trenton, Marchman, Modesto, Defender, Nolan, Synergy,

Midnight, Mayflower, Matson, Tetris

Upcoming >750 NM$ <1.0 Stature ART Bulls to Sample

SERSIR MGSIRE MGGSIR NM$ PTAM PTAF PTAP PL SCS DPR UDC FLC PTAT ST GTPISUPERSHOT ZEUS OBSERVER 870 1671 63 57 9.2 2.74 3 1.54 0.84 1.48 -0.02 2677SUPERSHOT NUMERO UNO SHAMROCK 859 1028 82 44 8 2.57 3.2 1.91 1.2 1.92 0.85 2718

DAMARIS SHAN ROBUST 849 978 97 55 7.7 2.89 0.1 0.92 0.9 1.25 -0.29 2581MARSO SUPERSIRE BOOKEM 829 2259 73 71 6.4 2.94 0.7 1.45 1.22 1.64 0.42 2639

MONTROSS MASSEY MINOS 818 1438 92 56 5.8 2.72 0.6 1.49 1.26 1.83 0 2630PARTYROCK MOGUL ROBUST 813 1055 71 50 7.2 2.72 1.2 1.78 2.35 1.96 0.93 2642MONTROSS NUMERO UNO DORCY 802 1903 70 65 6.4 2.55 -0.9 2.11 1.87 2.7 0.66 2666

YODER SUPERSIRE BOOKEM 798 1798 75 61 6.4 3.02 1.2 1.41 1.83 1.9 0.83 2633YODER SUPERSIRE BOOKEM 798 1674 84 62 5.5 2.99 0.5 1.39 1.06 1.82 0.57 2590ULMER O-COSMOPOLITAN ROBUST 795 773 83 45 7.2 2.82 1.8 1.85 0.96 1.66 0.67 2603YODER SUPERSIRE BOOKEM 795 1114 73 50 6.9 2.98 1.3 1.57 1.8 1.99 0.53 2598

DAMARIS SUPERSIRE GERARD 793 1672 77 69 6.1 3.01 0.9 0.81 1.23 1.52 0.54 2603DAMARIS NUMERO UNO BOOKEM 787 309 59 29 8.7 2.62 3.5 2.27 1.66 2.25 0.95 2637

SUPERSHOT ZEUS OBSERVER 787 1469 72 42 8.1 2.72 2 1.37 1.37 1.9 -0.06 2582ULMER MOONRAY BOOKEM 786 376 86 34 7.1 2.82 4.3 0.88 0.22 0.84 0.32 2545

MONTROSS SUPERSIRE MAN-O-MAN 776 1808 85 60 5.5 2.8 0.8 1.39 0.96 1.91 0.79 2597MESORACO JEROD BOOKEM 774 970 54 47 8.3 2.76 3.8 1.09 0.9 1.3 0.01 2584DAMARIS OFFIE ROBUST 773 1275 53 47 9.1 2.85 1 1.13 0.18 1.14 -1.77 2454

UNITE SUPERSIRE BOOKEM 770 1879 60 63 6.3 2.8 1.2 1.39 0.89 1.87 0.91 2596DAMARIS DADDY DORCY 769 1178 63 43 8.8 2.8 0.9 1.64 0.78 1.77 0.29 2525DAMARIS MOONRAY BOOKEM 768 1741 63 64 7.4 3.1 1.5 1.1 0.68 1.6 -0.03 2557KINGBOY SHAN ROBUST 766 1212 71 47 7.6 2.76 0.8 1.73 0.46 1.75 0.9 2561

PLUTO ZEUS OBSERVER 752 1616 75 53 6.4 2.8 2 1.71 0.63 1.84 0.87 2576HONEYBEE NUMERO UNO BOOKEM 751 793 62 41 7.1 2.73 2 2.48 1.18 1.99 0.96 2590

Review ART Goals

1. Fully minimize generation interval2. Create unique matings not typically found domestically3. Develop Line matings to fulfill StrataGEN needs4. Create matings that fulfill FEEDPro needs

5.Create high GTPI sires that compete nationally6. Create other high rank sires to stretch the SS image 7. Provide high ranking OWNED bulls for market competition

Family Success…builds success Seagull-Bay Oman Mirror-ET (VG-86)

Dam of Robust

Roylane Shot Mindy-ET (VG-86)ART Purchase as choice of Flush2 Sons over +2400 gTPI6 Daughters over +2400 gTPI

S-S-I Bookem Modesto7269-ETVG-875 Sons over +2500 gTPI8 Daughters over +2500 gTPI

S-S-I Supersire Miri 8679-ET1st 3 tests 99# 100# 108#5 Daughters over +2600 gTPI10 Sons over +2600 gTPI

1st Miri Daughters working sired by Montross

+2745, +2624 GTPI

What is their Value Today?+83 PTAP – 7HO13313 Eraser-P son+2094 PTAM +2.30 PTAT 836 NM$ +2707 GTPI

+ 79 PTAP - 7HO13250 Montross son+2382 PTAM +2.21 PTAT 859 NM$ +2749 GTPI

+52 PTAP – 7HO13373 1stClass son+1386 PTAM +2.54 PTAT 893 NM$ +2793 GTPI

S-S-I Supersire Miri 8679 - +2679 GTPI

Upcoming High GTPI ART Bulls to Sample SERSIR MGSIRE MGGSIR NM$ PTAM PTAF PTAP PL SCS DPR UDC FLC PTAT GTPI1STCLASS SUPERSIRE BOOKEM 893 1386 84 52 7.7 2.7 2.3 1.97 2.76 2.54 2793

MONTROSS SUPERSIRE BOOKEM 859 2382 79 79 6 2.98 1.3 1.38 2.19 2.21 2749SUPERSHOT NUMERO UNO SHAMROCK 859 1028 82 44 8 2.57 3.2 1.91 1.2 1.92 2718

ERASER P SUPERSIRE BOOKEM 836 2094 91 83 5.3 3.03 -0.4 1.41 1.48 2.3 2707SANDERS ZEUS OBSERVER 800 1758 78 60 6.2 2.87 0.8 2.55 0.9 2.64 2677

SUPERSHOT ZEUS OBSERVER 870 1671 63 57 9.2 2.74 3 1.54 0.84 1.48 2677HEADWAY SUPERSIRE BOOKEM 774 894 74 51 5.5 2.68 1.5 1.67 2.41 2.29 2668

MONTROSS NUMERO UNO DORCY 802 1903 70 65 6.4 2.55 -0.9 2.11 1.87 2.7 2666MONTROSS SUPERSIRE SNOWMAN 774 2233 101 72 3.5 2.91 -1.2 1.75 2.18 2.8 26621STCLASS MOONRAY BOOKEM 771 816 69 46 7.1 2.89 2.2 2.45 2.08 2.48 2659

MONTROSS SUPERSIRE BOOKEM 790 2058 85 64 5 2.9 0.6 1.49 2.55 2.14 2651TATUM SUPERSIRE HILL 808 1251 83 47 6.9 2.78 2.1 2.36 0.65 2.19 2644

PARTYROCK MOGUL ROBUST 813 1055 71 50 7.2 2.72 1.2 1.78 2.35 1.96 2642MONTROSS NUMERO UNO SHAMROCK 744 1299 87 45 5.3 2.74 0.4 2.33 2.37 3.05 2640

MARSO SUPERSIRE BOOKEM 829 2259 73 71 6.4 2.94 0.7 1.45 1.22 1.64 26391STCLASS SUPERSIRE BOOKEM 765 1335 68 45 7 2.77 0.7 2.75 2.25 2.68 2637DAMARIS NUMERO UNO BOOKEM 787 309 59 29 8.7 2.62 3.5 2.27 1.66 2.25 2637

YODER SUPERSIRE BOOKEM 798 1798 75 61 6.4 3.02 1.2 1.41 1.83 1.9 2633MONTROSS MASSEY MINOS 818 1438 92 56 5.8 2.72 0.6 1.49 1.26 1.83 2630DAMARIS NUMERO UNO DORCY 749 1290 66 52 6.4 2.76 1.5 2.01 1.57 2.28 2624

High GTPI ART owned Females for our Future Cow Name DOB Sire MGS Milk Fat Pro NM$ PL SCS DPR PTAT F&L UDD TPI

S-S-I 1STCLS MAYA 11148-ET 20141223 1STClass Supersire 1717 88 62 859 6.6 2.7 0.3 2.65 2.24 2.04 2746

S-S-I MONT 8679 10721-ET 20140513 Montross Supersire 2242 80 68 824 6.1 2.89 0.6 3.06 3.01 1.85 2745

S-S-I MILES 7913 10106-ET 20130912 Miles Mogul 1371 109 61 836 4.7 2.98 -0.2 2.48 2.16 2 2697

S-S-I SUPRSIRE MIRI 8679-ET 20121231 Supersire Supersire 2204 69 69 816 6.7 2.88 0.9 2.21 1.97 1.4 2679

S-S-I JENN 8290 10625-ET 20140323 Jennings McCutchen 201 69 39 722 5.9 2.7 1.5 3.29 3.05 3.01 2677

S-S-I DAMARS MIDAS 11034-ET 20141026 Damaris Supersire 2447 72 71 832 7.2 2.96 0.9 2.02 1.73 1.3 2671

S-S-I KNGBY MAJESTY 9516-ET 20140930 Kingboy Uno 1087 59 32 740 7.7 2.65 3.4 2.6 1.75 3.02 2666

S-S-I YODR MELODIE 10973-ET 20141013 Yoder Supersire 1741 100 59 847 6.3 2.91 -0.5 2.3 2.21 1.44 2662

S-S-I HNYBEE 8328 10850-ET 20140713 Honeybee McCutchen 1582 58 50 741 6.3 2.8 2.4 2.65 2.09 2.53 2660

S-S-I MONT 8828 10817-ET 20140624 Montross Supersire 2020 97 68 787 4.1 2.91 0.1 2.42 1.47 1.72 2642

S-S-I YODR MARTINI 11002-ET 20141019 Yoder Galaxy 831 73 42 787 6.8 2.8 2.9 1.97 1.95 1.69 2634

S-S-I DEYJA 8395 10891-ET 20140830 Deyja Uno 1444 58 46 727 6.9 2.76 3.4 2.59 1.22 2.01 2633

S-S-I BUTLER 9481-ET 20140821 Butler Supersire 1645 81 54 789 6.8 3.04 0.8 2.46 1.83 2.09 2624

S-S-I MONTRSS DREAM 9463-ET 20140730 Montoss Uno 1797 100 60 742 3.5 2.71 -2.1 2.97 2.07 2.37 2623

S-S-I MONT 8679 10726-ET 20140514 Montross Supersire 2227 52 59 756 7.3 2.82 1 2.62 2.53 1.7 2621

S-S-I MEGSR MADONA 11042-ET 20141102 Megasire Uno 488 66 30 691 6.4 2.71 4.2 2.64 1.79 2.06 2621

S-S-I HADWIN 8433 10880-ET 20140819 Hadwin Uno 730 61 34 753 7.9 2.79 2.7 2.35 1.94 2.36 2615

Review ART Goals

1. Fully minimize generation interval2. Create unique matings not typically found domestically3. Develop Line matings to fulfill StrataGEN needs4. Create matings that fulfill FEEDPro needs5. Create high GTPI sires that compete nationally

6.Create other high rank sires to stretch the SS image

7. Provide high ranking OWNED bulls for market competition

Creating Polled to fill commercial needs

Review ART Goals

1. Fully minimize generation interval2. Create unique matings not typically found domestically3. Develop Line matings to fulfill StrataGEN needs4. Create matings that fulfill FEEDPro needs5. Create high GTPI sires that compete nationally6. Create other high rank sires to stretch the SS image

7.Provide high ranking OWNED bulls for market competition

Trend of Sire Development Costs

2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 $-

$5,000,000

$10,000,000

$15,000,000

$20,000,000

$25,000,000

ARTRoyaltiesBull PurchasesCDCB, CDNPGA, SETsAdmin

Bulls Sampled 356 373 379 357 386 359 342 354 350 342

Review ART Goals

1. Fully minimize generation interval2. Create unique matings not typically found domestically3. Develop Line matings to fulfill StrataGEN needs4. Create matings that fulfill FEEDPro needs5. Create high GTPI sires that compete nationally6. Create other high rank sires to stretch the SS image 7. Provide high ranking OWNED bulls for market competition

8.What more needs to come from ART?

Competing AI Female Programs

Need Clearly Defined Path