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2018 Media Solutions for the Commercial Aircraft Industry
Largest global airline circulation of any brand in the industry
2018 Media Solutions
Leader in Commercial Aviation NewsAir Transport World is the leading brand for the global airline industry; providing intelligence, analysis and news to enable the air transport industry to make decisions and improve operations. ATW reaches the global airline community; including leasing companies, regulatory officials, commercial aviation industry leaders and more airline decision-makers worldwide than our competitors.
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Produces Award Winning Editorial
Reaches Most Airlines Worldwide
Provides ROI-Based Marketing Programs
Influences More Decision-Makers
The ATW Portfolio:ATWOnline • ATW On-location
• Targeted Advertising
• Webinars
• Whitepaper Creation
and Promotion
• Native Advertising
• Special Topics (Sponsored)
• Audience Extension
ATW Print • Gatefolds
• Cover Wraps
• Inserts
Newsletter • ATW Daily News
ATW China • Annual China Issue
(in English and Chinese)
Face-to-face Networking and Awards • ATW Airline Industry
Achievement Awards
• Custom Events
Marketing Services • Industry-leading Aviation
and Airline Database
• Lead Generation Programs
• Content Development
• Research and Analysis Offerings
2018 Media Solutions
Delivering direct connections to more commercial aviation leaders worldwide.
Pillar issues for 2018
At a Glance
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Source: ATW BPA Brand Report, Dec. ‘16.
AirlineIndustry 2017Forecast &Market Outlook
December/January
ATW AirlineAwards
March
World AirlineReport
July/August
ATW/ Arthur D. Little World AirportReport
September
Stand aloneChina Issue
November
20,478 16,80272%
L A R G E S TG L O B A L A I R L I N E
A U D I E N C E
H I G H E S TO N E Y E A RR E N E W A L R A T E
STRONGESTINTERNATIONALM A R K E T P E N E T RAT I O N
2018 Media Solutions
Global CirculationEngaged Global Audience to Increase your ROI
29,275 commercial aviation professionals across the globe rely on ATW as a must-read for making business decisions.
North America: 12,473
Latin America/ Caribbean: 1,005
Europe: 8,063
Middle East: 1,316
Africa: 1,092
Asia: 3,877
Asia-Pacific: 1,449
Source: ATW Brand Report, Dec. ‘16.
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Audience ProfileReaching global airline decision-makers in key market segments:
Airlines: 20,478
Airport Mgmt: 2,175
Government/Orgs: 746
Airframe/Engine Mfr: 783
Syst Integrators Mfr: 419
Maintenance/Ground Handling/Other Svcs: 2,851
Finance/Legal/Ins: 1,101
Other: 722
Key Industry Segments
Chief Executive Management: 8,591
Operating Management: 15,763
Engineering Management & Technical: 3,608
Others: 1,313
Titles
Source: ATW Brand Report, Dec. ‘16.
Put your company’s brand, services and expertise in front of ATW’s highly-targeted audiences with unique advertising and lead generation opportunities.
2018 Media Solutions
Circulation + Readership = Greater ROI
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Unrivaled Total Circulation and Airline Circulation
Air Transport World
Airline Business
IATA Airlines International
29,27520,478
22,573
10,000
Source: ATW, Airline Business, Brand Report, Dec. ‘16. IATA Airlines International data from 2016 media kit, unaudited.
11,909
10,000
Total Global Circulation
Airline Circulation
ATW Ranks Most Read in the Commercial Marketplace
3xTHE READERSHIP OF THE
CLOSEST COMPETITOR
Air Transport World
Airline Business
IATA Airlines International
16%
7%
Source: Signet Study, June ‘15.
52%
2018 Media Solutions
ATWOnline Engagement ATW Daily NewsMonthly average statisticsMonthly average statistics
Source: Adobe Key Metrics Report, Monthly Averages, May 2017
Page Views 701,525Visits 336,164Unique Visitors 193,356
Unique and up-to-date content results in engaged readers and produces much higher than average industry open rates.
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Distribution 46,670Open Rate 55%Unique Opens 32%
Targeted Digital OpportunitiesATWOnline provides a continuous stream of fresh and dynamic content optimized for both mobile and desktop, and up-to-the-minute news, data, blogs and insights. Let us help you create an integrated solution to maximize your return on investment.
Lead Generation Programs
Sponsored Special Topics Pages
ATW Digital EditionWhitepaper Creation and Promotion
Targeted Audience Advertising & Native Advertising
Custom Webinars & Event Sponsorships
List Rental & Audience Extension
2018 Media Solutions
Celebrate the 44th ATW Airline Industry Achievement AwardsAirline and industry executives meet every year to join the celebration of airlines and companies that have distinguished themselves through outstanding performance, innovation and superior service. Congratulations to last year’s winner — American Airlines!
March 2018 Awards in Dublin, Ireland
For a complete list of awards criteria, please visit atwonline.com/awards
Airline of the Year
Eco-Airline of the Year
Excellence in Leadership
Aviation Technology Achievement
Airline Market Leader of the Year
Airport of the Year
Value Airline of the Year
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Passenger Experience Achievement
Leasing Company of the Year
2018 Media Solutions
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Marketing ServicesExceed your marketing goals by applying vertical industry knowledge to engage customers and deliver measurable ROI.
Building the SolutionA proven process that creates results!
Custom Marketing SolutionsStrategic Insights Study
Online Focus Groups
Pop Quizzes
Native Advertising
SmartReach/List Rental
Behavioral/Retargeting
Newsletters
Infographics
Special Topics Pages
Whitepapers
eBooks/Digital Magazines
Video Blog
Podcasts
Custom Videos
Webinars/Virtual Events
In-person Events
Virtual Briefing Center
Content Syndication
Targeted Lead Engagement
Lead Nurturing
Case Studies
Video Production
Audience Extension
Social Media Postings
Additional Lead Generation Programs
1. Select Audience
2. Choose Solution
3. Generate ROI
2018 Media Solutions
Editorial LeadershipAviation Week & Space TechnologyInside MROAir Transport WorldBusiness & Commercial AviationShowNewsSpeedNewsAviation DailyAerospace Daily & Defense ReportThe Weekly of Business Aviation
Business Development & Data ToolsAviation Week Intelligence NetworkFleet DiscoveryExecutive IntelligenceMRO ProspectorFleet & MRO ForecastAC-U-KWIKAircraft BluebookAir Charter GuideAirportdata.com
Face-to-Face Networking with Events and ConferencesMRO Events and ConferencesA&D Events (including the SpeedNews Conference series)Industry Events (including the Laureate Awards and the ATW Airline Industry Achievement Awards)
Digital EngagementAviationWeek.comAviation Week & Space Technology AppAviation Week & Space Technology NewsletterATWOnline.comATW Daily NewsBCA DigestDigital Edition MagazinesAviation Week Network Daily Digest NewsletterMRO LinksMRO-Network.comMRO Network DailySmartReach™SpeedNews NewslettersSpeedNews.comWebinars
International PartnershipsAir Transport Observer (Russia)Aviation Maintenance & Engineering (China)CANNEWS.com.cn (China)International Aviation (China)
Marketing ServicesIndustry-leading A&D databaseLead generation programsIntegrated programs for streamlined, efficient media buysResearch and analysis offerings
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Air Transport World is part of the Aviation Week Network
Know. Predict. Connect.
Connect with UsADVERTISING/SALES STAFF
PUBLISHERBeth WagnerTel: +1-703-997-0261Email: [email protected]
SALES DIRECTOR, COMMERCIAL AVIATIONTom Davis Tel: +1-469-854-6717Email: [email protected]
STRATEGIC ACCOUNT MANAGERSMatt Holdreith Tel: +1-646-719-0767Email: [email protected]
Andrea Rossi Prudente Tel: +44 (0) 207 152 4524Email: [email protected]
NEW BUSINESS DEVELOPMENTRidma KamalTel: +1-703-997-0275E-mail: [email protected]
EAST COASTCheryl MahonTel: +1-646-824-4672E-mail: [email protected]
MID WESTRob HowlettTel: +1-440-539-0728E-mail: [email protected]
SOUTHWESTMiguel OrnelasTel: +1-818-834-4232Email: [email protected]
NORTHWESTLeah VickersTel: +1-949-481-4519Email: [email protected]
CANADADavid SeabergTel: +1-905-625-9631Email: [email protected]
EUROPEDavid McMullenTel: +44 (0) 1 925 596 176Email: [email protected]
ASIA PACIFICHazel LiTel: (65) 6728 2396Email: [email protected]
JAPANMayumi Kai, Pacific Business Inc.Tel: +81-3-3661-6138Email: [email protected]
RUSSIAEvgeny Semenov Tel: +7-903-797-7234 Email: [email protected]
ISRAELTamir Eshel Tel: +972 (9) 8911792 Email: [email protected]
CLASSIFIED ADVERTISINGMiguel OrnelasTel: +1-818-834-4232Email: [email protected]
DIRECTOR OF MARKETING SERVICESJason Washburn,Tel: +1-216-931-9161Email: [email protected]
LIST RENTALAlan FesslerTel: +1-970-203-2710Email: [email protected]
PRINT PRODUCTIONCarey SweetenTel: +1-913-967-1823 Email: [email protected]
DIGITAL PRODUCTIONKatie TaylorTel: +1-913-967-1804E-mail: [email protected]