FORGE AHEAD WITH US

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30th Anniversary Season

In good times and bad, Live Arts is an essential part of what makes Charlottesville such an amazing place to live and do business.

During the unfolding COVID-19 crisis, the community has rallied around us, and we are grateful for that support. In turn, we are helping the community recover by serving as a source of personal connection in a time of physical and emotional isolation.

Today, when you invest in Live Arts through a sponsorship, playbill ad, or personal donation, you are investing in the power of human connection. By connecting with more than 15,000 eclectic, sophisticated patrons. By empowering more than 1,200 engaged volunteers. And by bolstering the inclusive, creative education programs that serve more than 1,000 students, ages 4 to 104, every year.

On behalf of the Live Arts staff and Board, as well as the countless community members who power our programs, we say thank you! We appreciate your support over the last 30 years, your faith in us throughout the challenges of the past year, and your willingness to forge ahead with us during our 30th anniversary.

What role will YOU play this season?

INVESTING IN LIVE ARTSHELPS CHARLOTTESVILLE THRIVE

Anne HunterExecutive Director

434.977.4177 ext. 102anne@livearts.org

Shelby Marie EdwardsDevelopment Coordinator

434.977.4177 ext. 101shelby@livearts.org

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A MESSAGE FROM DEVELOPMENT COORDINATORSHELBY MARIE EDWARDS

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Some of my fondest childhood memories took place in the Live Arts building.

For that reason alone, I think I will always identify as a Live Arts camper first. This is the very first place I learned how to tell stories, because at Live Arts, we love a good story. We love stories that make us happy. We love stories that make us weep. Above all, we love stories that make us feel.

This year, Live Arts is telling yet another story: one of post-COVID-19 survival, one of love, and most importantly, one of perseverance. You are the reason we are here to tell the next story.

We are thrilled that you are considering one of the many ways to help us “forge theater and community” during our 30th Anniversary Season. This packet outlines dozens of ways to support our mission. Thank you in advance for forging connections!

Shelby

RENT, Gibson Theater 2019Live Arts Teen Theater Ensemble

for the 2020-2021 Season

FOLLIES, Gibson Theater 2019

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SEASON SPONSORSHIPS

THE ROYALE, Founders Theater 2019

PAY-WHAT-YOU-CAN SHOWS ($3,500) Support live theater for everyone by sponsoring Pay-What-You-Can Wednesday performances of every mainstage production in the Live Arts season. Last year’s PWYC sponsors enabled 3,000+ people to attend a show for as little as $1.

• Live, onstage acknowledgment as a PWYC sponsor at each of our 100+ performances of the season

• Two season subscriptions (2 tickets to each show) or 20 tickets for friends or clients ($500 value)

SEASON PRESENTER ($12,500)• Your ad on the back cover of every playbill in the

2020/2021 season ($3,000 value)• Four season subscriptions (4 tickets to each

show) or 30 tickets for friends or clients ($1,000 value)

• Two tickets to the LIVE ARTS 30th BIRTHDAY BASH ($500 value)

• Live, onstage acknowledgment as Season Presenter at each and every performance of the season (100+)

• Your name or logo at the top of our Donor Board displayed throughout the season

• Framed poster for each show signed by cast and crew

• Season Presenter recognition on all our marketing materials, including eNewsletter, playbills, posters, and social media reaching nearly 20,000 Charlottesville tastemakers

• Your name or hyperlinked logo on our website, viewed over 60,000 times

for the 2020-2021 Season

MEN ON BOATS, Founders Theater 2020

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MAINSTAGE SPONSORSHIPS

RENT, Gibson Theater 2019

SHOW PRESENTER• Exclusive recognition as the Presenter of the

show of your choice, subject to availability• Two season subscriptions (2 tickets to each

show) or 20 tickets for friends or clients ($500 value)

• Live, onstage acknowledgment before every performance of your show

• NEW: Your name or logo on our Donor Board displayed throughout the season

• Framed poster from your show signed by cast and crew

• Invitation to opening night VIP reception with cast and crew

• Exclusive presenter recognition on all our marketing materials, including eNewsletter, playbills, posters, and social media reaching nearly 20,000 Charlottesville tastemakers

• NEW: Your name or hyperlinked logo on our website, viewed over 60,000 times

GIBSON$5,000

FOUNDERS$3,000

SHOW SPONSOR• Sponsor recognition for the show of your

choice, subject to availability• Two season subscriptions (2 tickets to each

show) OR 10 tickets for friends or clients ($500 value)

• Live, onstage acknowledgment before every performance of your show

• NEW: Your name or logo on our Donor Board displayed throughout the season

• Poster from your show signed by cast and crew

• Invitation to opening night VIP reception with cast and crew

• Sponsor recognition on all our marketing materials, including eNewsletter, playbills, posters, and social media reaching nearly 20,000 Charlottesville tastemakers

• NEW: Your name or hyperlinked logo on our website, viewed over 60,000 times

GIBSON$2,500

FOUNDERS$1,500

SPECIALTY SPONSORSHIPSfor the 2020-2021 Season

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Join us as we celebrate 30 years of forging theater and community in Charlottesville. This black-tie optional event includes cocktails, seated dinner, and live music. Afterward we’ll toast the new season and the next 30 years! Each sponsorship level comes with its own package of tickets and special perks, including:

• Tickets to the event• Your ad in all show programs• Special recognition as 30TH BIRTHDAY

BASH Presenter on all signage, email campaigns, and program

30TH BIRTHDAY BASH($1,000, $2,500, OR $10,000)

SCENE SHOP ($5,000)The Scene Shop sees hundreds of talented volunteers each year. Support their ability to build amazing sets and teach carpentry skills to newcomers.

LIGHTING ($5,000)We teach lighting design and how to hang and focus lights, maintain a unit, and more. Help us purchase gels, gobos and lamps (a.k.a. lightbulbs).

COSTUME GUILD ($5,000)Our Costume Guild is made up of fabulous volunteers who measure, dress, and design each and every show at Live Arts (and even some special events!).

FOLLIES Affair 2019

A VERY SPECIAL LIVE ARTS HOLIDAY SPECIAL 2019

SNOW BALL ($1,000)Following the final performance of A VERY SPECIAL LIVE ARTS HOLIDAY SPECIAL, join us to celebrate the joyful holiday season.

IN THE COSTUME SHOP 2019

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Summer @ Live Arts 2019Mini Camp

EDUCATION SPONSORSHIPSfor the 2020-2021 Season

Summer @ Live Arts 2019ARISTOCATS KIDS

Summer @ Live Arts 2019ALICE IN WONDERLAND JR.

SCHOLARSHIP FUND ($5,000)To ensure that our programs are accessible to everyone in the Charolottesville community, we offer scholarships to classes and summer camps to all who apply. In 2019, we granted $12,000 in summer camp scholarships alone!

TEEN-ISH THEATER WORKSHOPS ($2,000)Actors aged 10 to 16 come together to devise original plays, write an original musical, or premier theatrical adaptations by Charlottesville community members. Help keep these programs free to participants while providing top-notch production value and well-earned stipends for teaching artists.

TEACHER TRAINING ($1,500 - SOLD)Provide a stipend to support our teaching artists learning about the latest theater education trends and pedagogy, equity and inclusion, First Aid, and more.

SUMMER CAMPS($5,000 - SOLD)Your gift helps us provide enriching summer fun for hundreds of campers ages 4-16.

3AVAILABLE

3AVAILABLE

SEASON PROGRAMMING ($10,000)Your sponsorship supports teaching artists and material costs for one full season! Our year-round education program provides low or no-cost opportunities for all ages. Theater and dance classes (many online), free Teen Theater Festivals for hundreds of local students, afterschool drama classes at local public elementary schools and Boys & Girls Clubs, a monthly Readers' Circle play reading group, and more.

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PRINT ADSWe want to connect your business with the 15,000+ sophisticated, loyal patrons from all over Central Virginia who attend our shows every season. Your ad in our playbill is a great way to show you’re invested in your community, and our supporters will take notice!

If you are sending a print-ready ad, please submit it in 300dpi grayscale formatting. Want to advertise but don’t have a graphic designer? No problem! We’ll design an ad for you. Simply send us your high-resolution logo and text for your ad, and our professional designers will make you look great (rates apply). The playbill is printed in black & white.

Submission deadline: August 1, 2020.

PLAYBILL ADVERTISINGfor the 2020-2021 Season

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Full-page ad, 2019/2020 season

1/4 page ad, 2018/2019 season

Business listing, 2019/2020 season

BUSINESS LISTING ($300) Size: 4.5” x 1.3” (approximate) Covering the centerfold of the playbill, these directory-style listings contain your business contact information and 25-word message.

1/4-PAGE AD ($500) Horizontal size: 5” x 2”Vertical size: 2.375” x 3.875”

1/2-PAGE AD ($750) Size: 5” x 4”

FULL-PAGE AD ($1,000) Size: 5” x 8”

INSIDE FRONT COVER ($2,500) Size: 5” x 8”

INSIDE BACK COVER ($2,500) Size: 5” x 8”

BACK COVER ($3,000) Size: 5” x 8”

We get by with a lot of help from our friends! Ticket sales, tuition, advertising, concessions, and rentals account for only half of the funding we need to run our theater. The rest comes from people like you. Here’s what we offer each level of individual giving in exchange for your generosity:

$25,000+Everything below plus a private dinner for you and a friend with the artistic director

$10,000+ Everything below plus a private, backstage VIP wine and cheese tour for 8 people with the artistic director

$5,000+Everything below plus 2 tickets to the 30TH BIRTHDAY BASH

$2,500+Everything below plus VIP pre-sale ticket concierge and 2 tickets to donate to the school or nonprofit of your choice

$1,000+Everything below plus dinner and a show (2 free C&O entrees and 4 hours parking) plus invitations to exclusive donor events

$500+Everything below plus one bring-a-friend ticket to any show in the season (subject to availability)

$250+Everything below plus 10% off single ticket sales all season long

$125+Everything below plus a $10 concession card

$50+Program recognition and a Live Arts bumper sticker

Up to $50Program recognition

PERSONAL DONATIONSfor the 2020-2021 Season

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RAVE REVIEW 2020

THE ROYALE backstageFounders Theater 2019

THE HUMANS, Gibson Theater 2019

TIGERS BE STILL, Founders Theater 2019

PRESENTERSELIZABETH & JOE LEVACAWOODARD PROPERTIES

BANKERS INSURANCE & AUTO-OWNERS INSURANCESILVERCHAIR

GEORGE WORTHINGTON & CAMERON MOWATPATRICIA SIMPSON & BERNIE MURPHY

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ADVERTISERSAlbemarle Baking Company

AllstateAngelo

C&O RestaurantCeiling and Floor Shop

DaedalusFestive Fare

Good Company LambshopThe Jeweler's Eye

McGuireWoodsMerkle

New Dominion BookshopOratorio Society

Robinson, Farmer, & CoxWolf | Josey

Woodard PropertiesWorldstrides

SPONSORSALLISON PARTNERS

CHAMPION BREWING COMPANYFIDDLEHEAD FUND

PAMELA FRIEDMAN & RONALD BAILEYBARBARA & JAY KESSLER

LATITUDE 38TIM MCNAMARA

MUDHOUSEALEXANDER NICHOLSON

TIMOTHY READ, ATTORNEY AT LAWSTORYHOUSE REAL ESTATE

STORYPOINTSTRAUSS CONSTRUCTION

TINGTITO'S HANDMADE VODKA

THANK YOU TO OUR 2019-2020 SUPPORTERS!