Forget Hiring

Start a movement,unicorns will notice

Mayel de Borniol

The “Universal Translator” powered by people

Hello! Bonjour!

Hola! Kalimera!

How to start a movementsource: http://www.ted.com/talks/derek_sivers_how_to_start_a_movement.html

onlookers

-> fans

-> participants

-> ambassadors

-> team members

Having a crazy big vision and impactful mission

“we aim to do to language barrierswhat the aeroplane did to geographical barriers”

Having social values

“making interpretation accessible and affordable to as many people as possible, while also creating a fair source of income for our community”

“Multiculturalism 2.0”

“These guys are genius. Babelverse introduces Web 3.0.”

“wonderful, useful & humanitarian project.”

“I think they're going to go ballistic! Unlocking massive untapped potential!”

“exceptionally ambitious.”

“in love with babelverse”

“could be a dent in the universe”

...makes people are crazy about it!

“The world is changing and I love it! :)”

“LOVE this idea. please crush it...”

Love what babelverse is doing!

“Truly EXTRAORDINARY.” “Congratulations on a revolutionary product! I'll be using on my next trip...”

... who become ambassadors

Multiply the impact

Spread the word

Advise on local languages & cultures

Help grow & preserve community

Raise awareness in press

Beta testing

Not being stealth

• Putting ourselves out there at every opportunity

• Very transparent

• Speak with community 1-on-1

•Meet-ups

...results in recognition

People’s Choice - TechCrunch Disrupt NY Award Winner & People’s Choice - The Next Web (B2B & People’s Choice) Award Winner - LeWeb Finalist - The Europas Finalist - Dublin Web Summit & Pioneers Festival Finalist - Startup Britain 2012 Olympic Games Award Winner - Pulso Social - Top 2 Startup in Latin America Finalist - Bloomberg & TechStars “Next Big Thing” Award Winner - Startup Weekend Athens, Greece

hiring globally

• multiplies your chances of finding right fits

• distributed team helps become a global business

• many tools available for remote collaborationIM, video chat, Facebook groups, IM, Google Docs, GrexIt for shared email

• still important to have regular get-togethers

Happiness: Perks vs. Freedom

do we want spoilt & entitled kids who are looking for the newest, shiniest toy?

#todaysoffice

...or independent & passionate “glomads”?

“leaders lead by example, whether they

intend to or not”

look where the “A players” stand out among their peers

for example:

• good coders on stackoverflow, github

• passionate designers on dribbble

• eager interns on enternships

• experienced people on escapethecity

• industry events & communities 

Cover letters & resumes suck

• boring & don’t tell you much

• start a real conversation instead: somewherehq.com, video chat or coffee shop

• see what they’ve actually done: open source, GitHub, Behance, etc.

• get to know them & their network : LinkedIn, Twitter, Facebook, splinter.me

Titles suck

• Things change anyway

• Enable initiative

•Close collaboration

• Task-based project management

Skills vs. self-learning & curiosity

•Generalists with strong foundations

•More variety & flexibility

• Tech changes so quickly

• Less hand-holding

Hiring never stops

• Build relationships (face to face but also via social media)

• Pool of people to call upon when you need them

Dating before moving in together

• Are they “the one” for you?

• Are you “the one” for them?

• Test drive with small projects

• Takes time, don’t settle

Thank you. Questions?

Join the movement!