Ricky ByfieldGDYR3Formative Assessment

FMP Proposal

My Final Major Project will be to create a calendar, desk calendar and wallchart for the motor industry. My aim is to design a calendar that is not your typical calendar in a workshop containing naked women or cars. I will produce a A3 calendar using objects you find in a workshop and take them out of their environment to be photographed. For example taking a spanner from its tool box and photographing it as if it was a glamour model or car. The calendar will also include quotes that I have picked up around the working environment. These quotes will be quotes that a mechanic would often say around a workshop or a whitty comment that a customer may make to a mechanic at the garage. I aim to be able to place my calendar in a working environment for people to actually look at and find interesting to view.The desk calendar will be different to the wall calendar, it will relate to the calendar in how it is designed (colour, images & type) how-ever small enough to fit on a desk. The wallchart will be an A1 chart displaying each day and month of the year and a lot of space to write on for important dates like meetings.

The Armando Iannucci Shows - Twats

In this episode of The Armando Iannuucci Show he talks about taking his car to the garage and talks about how people feel when they take their car to the garage. The mechanic feeds him in-formation about his car being broke however he does not know what any of it means.

For the idea of my calendar I wanted to use quotes that a mechanic would say to a customer or what a customer may say to a mechanic. The episode of this show relates to a lot of custom-ers when going to a garage and they may also not know what the mechanic is on about when he is describing the problem. A great quote will look great across a calendar and would look very interesting for someone to look at even if they do not understand the quote.

Human Traffic (1999)

This film is about a group of friends who go on holiday for the weekend and take an excessive amounts of drugs and alcohol. Throughout the film there are many times where they are not aware of what is happening around them and they hold conversations that make no sense to anyone apart from themselves. The viewer would listen and have no idea what this meant.

I aim to create a calendar that has the same outcome as some of the conversations in this film, for a customer to look at the calendar and have no clue what it means however for another customer or mechanic they would know exactly what it means.

Creature Comforts

Creature Comforts is a program that contains different animals talk-ing about their life and talk complete rubbish for the viewer to try and understand. The program was such a success purely because of the fact that it was so random that it made people laugh. Here are some sayings I have picked out from some of the animals in creature comforts and some of the phrases that they have said that make no sense to anyone.

Unicorn Graphics

Unicorn Graphics hold a selection from across the world of well contructed calendars. It has a wide variety ranging from simple calendars to really complexed calendars.

I picked out these two calendars as they gave me various ideas for creating my final calendar. The first calendar with the orange as the background gave me the idea of taking a really detailed photo of oil and using it as the background of my calendar layout. The second calendar gave me the idea of creating a intereactive calendar where someone would change the day themselves. The idea was that a car brake disc would be spun to reveal the date each day of the month.

Survey Monkey

I am currently carrying out a survey asking questions about what people look for in a calendar and what people think of when they first think of a mechanic. I have had various re-sponses from the survey and some have been very interest-ing and will have an effect on the final design and layout of my calendar. For instance everyone has said they take notice of the white space on a calendar for writing in information. This was something I will take into consideration when de-signing my final layout.

I am still posting this survey everyday on social networking sites such as twitter and facebook to get more responses.

Calendar Research

Various calendars I have scanned in from books that I have found insteresting and inspirational for designing my calendar.

These are a selection of some of the calendars I have been collecting off local companies at work. I have been analysing the layouts, images, logo and the way they have been bound together.

This wallchart contains important dates throughout the year. On my wallchart I aim to include important dates about the motor trade. For example I will include historical dates and dates of significant cahnges in the motor industry. These will be things such as the date of the first span-ner and the date Snap On Tools was first invented.

different ways to bind my calendar. I have collected 8 caledars from work in which two have been stapled together and the rest have all been ring bound. When I come to print my calendar I will bind mine together using the same process so that it is easy to turn pages and hang on a wall.

These are some test shots that I have taken around my working enviornment. Some of these objects I will take from the workshop and photograph in good lighting conditions with a high quality camera to give the image a really crisp look. I hope that by taking the objects away and pho-tographed nicely they will look strange yet interesting being away from where they belong and surrounded by white space.

Taking dirty gloves from the workshop photograph to see what they look like surrounded by white space. You can see the finished image on the page opposite. The gloves look really nice out from the workshop and think look interesting.

I wanted to get some crisp images of a dirst cup containing fingerprints so that I could capture the fingerprints so that they looked interesting to look at. I was not happy with the outcome of this test and hope this will look better with better lighting facilities.

YOUGOT

SNAPPEDCOIL

TWO

SPRINGS

YOU

RWISH

HAS

BONEEXCESSIVEPLAY

At work I have a notepad next to my desk that I have been using to jot down interesting quotes for my calendar. I have been collect-ing quotes from both mechan-ics and customers. Here are two quotes I have picked out that I feel make a lot of sense to a mechanic but not much sense to someone that may not know anything about cars.

I have been collecting signif-icant dates about the motor trade to go in my calendar and wall chart for people to look at and possibly find interesting. It is nice to look at a calendar and find some-thing out you never knew. I hope this will be a good feature for my calendar and work really well.

possible layout designs for the dates on the calendar. (Still a working progress)

S M T W T F S27 28 29 30 31 01 02

03 04 05 06 07 08 09

10 11 12 13 14 15 16

17 18 19 20 21 22 23

24 25 26 27 28 29 30

31 01 02 03 04

Monday Tuesday Wednesday Thursday Friday

12 13 14 15 16

19 20 21 22 23

26 27 28 29 30

02 03 04 05

Valentines Day

0102

0304

0506

07

0809

1011

1213

14

1516

1718

1920

21

2223

2425

2627

28

2930

3101

0203

04

M T W T F S S

SS

SS

SS

SS

SS

FFFFF

W

W

W

W

W

TTTTTTTTTT

M

M

M

M

M28

29

01

0204

30 03

05

06

08

0911

07 10

12

13

15

1618

14 17

19

20

22

2325

21 24

26

27

29

3002

28 01

SM

TW

TF

S

Most calendars contain a simple layout however I want to be a little bit differ-ent and have a layout that looks interesting however still easy to read. My survey has proved that people do not often like to figure out the date if the calendar is not easy to look at.

I really like how the coil spring looks out of its enviornment and not attached to the car.The vice is another object taken from the workshop to picture on its own. I think with the right lighting the vice will look really in-teresting to look at with a lot of white space around it.

I feel that the logo is the key to a great calendar and here I have picked out a lot of logos from the industry that I feel stand out and are very interesting. I think that the logo will help make my calendar stand out. A boring plain logo does not grab attention for the viewer.

This is a idea I have for my desk calendar that can be flipped over each month with no hassle. its a simple but effective design. I would include objects from the work-shop so that the desk calendar can be related to the wall calendar.

Whats Next.....

I aim to finalise my layout of my calendar within the next two weeks to be able to start producing the photographs and quotes. I have enough quotes for the typography and am currently finalising the 12 objects to be photographed for the calendar. Once I have the structure of the calendar I can use this to create my wall chart and desk calendar so that they can all relate to each other. Once created and printed I will take the calendar to a working environment to photo-graph and also photograpg the three finished products together.