Forms and Conventions

British Social Realism

Forms and Conventions

Film Review

Form and Convention

Evidence Explanation

intro and summary

  One of the most common codes and conventions for a film review page is for the first paragraph to contain a short summary of the film, I think this is so the readers understand what the film is about to decide whether or not to read the review for it. I have put this in my film review page but I called it ‘the low down’ the reason for this is because it a slang term for information and as my target audience is teenagers I felt they would be more intrigued by that and may read it more. 

Tag line A review article will often begin with a quote pulled out from the film as a brief introduction into the film in order to put in the audience. Here I challenge the forms and conventions of film review pages and the reason for this is because I decided to put my opinion as a critique as the tagline instead. I believe that my opinion may be more intriguing to the customers more than a quote. It also allows my film review to show differentiation from other review pages from existing film magazines. 

Positive/Negative   It is also conventional for a film review page to include positive aspects of the film which is often to create a personal opinion which often focuses on points such as the story, mise-en-scene, special effects, music which is then often followed by bad aspects of the film. Throughout the article I decided to have an angle which was to focus on the themes addressed and the fact it was the ‘filmmakers’ first film, so having said this I made the positive and negative points reflect the filmmakers skills and discussed the cinematography. 

Ratings Here you can see I have conformed to forms and conventions by showing the ratings of the film, a typical film review code and convention which is normally used in a film poster as part of the promotional campaign.

Still shot Another form and convention I used was to use still shots as the articles images, the reason for this is because it gives the readers an exclusive insight of the film and slight hints of the action. However, I also challenge this form and convention as evidently the main image I have actually used an image from a photoshoot taken place as a promotional campaign, the reason I done this is because I believe it makes the article look more professional.

Release date   Film title and Year of Release - Having the film title and the year of release is normally in the top left corner, this is normally where they add details about the film such as the genre of the film, main actors and director.

Forms and Conventions

Poster

Form and Convention

Evidence Explanation

Credit Block   A common form and convention of a film poster is a credit block, I have used this to be able to include all the information regarding the film such as the production company myself and my group created, director, script writer and the main actors. I also included an image of the logo of our production company so the audience could easily identify it.

Film title One of the most common conventions of a film poster is to include the film title, I was able to use the same font in both the review page and short film.

Tag line   Underneath the title, there is normally always a tag line as you can see here I have put “one bench, lots of drama” as a way to build hysteria about the film and to get the audience interested. I used the form and convention to be able to relate to the films target audience by using lots of drama will probably attract the younger audience.

Quote   Here you can see I have used a quote from the film review page I created, this way I able to demonstrate my knowledge in synergy and how important it is to work together with different media platforms, I actually used the tagline from the review page as it was short and interesting.

Image I followed the forms and conventions concerning the image within the film, I decided to use an image from a photos hoot rather than an image from the film as it makes it look very professional and sleek, however, I have challenged the code and convention because I made the lead character Molly stand out and slightly blurred the rest of the characters as a way to focus the audience on her emotion.

Age Certificate

   

One of the most important forms and conventions on a film poster is the age certificate, the reason for this is because it helps attract the target audience for example, if someone below the age of 12 went to see it they won't be allowed in or if someone older though it was in more of an older age classification then may be disappointed. So, this was crucial to make sure it was targeted at the right audience.