forrest melton | (949)891-3254 | forrest@rcx

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Page 1: Forrest Melton  |  (949)891-3254  |  forrest@rcx
Page 2: Forrest Melton  |  (949)891-3254  |  forrest@rcx

TEN YEARS AGO, RCX was founded by Air Age Media, the industry-leading multimedia publisher for the RC industry. Our magazines … RC Car Action, Model Airplane News and Die Cast X are the industry-leading mediums for radio control car, plane, boat, aviation and diecast enthusiasts. The concept of RCX is simple … to bring everything RC and diecast and put it under the same roof for the world’s greatest RC event. When the show first opened its doors in Anaheim, California in 2003, it was an instant success with more than 10,000 fans and a who’s who of the RC and diecast world. Over the past 10 years, RCX has continued to grow and introduced thousands of next-generation RC enthusiasts to this exciting industry. RCX is interactive and hands-on, providing a place for the new hobby enthusiast to TRY IT … FLY IT … and BUY IT and for the seasoned pros and hobbyists to prove their place in the RC world. Excitement and action fill the area with professional demo dirt tracks, Off-road “Try Me” tracks, professional dragster and on-road street tracks, 4x4 rock crawl mountains, slot cars, monster trucks, helicopter, foamie and airplane fly zones and a diecast collectors expo all surrounded by pulse-pounding music and nonstop entertainment.

Forrest Melton | (949)891-3254 | [email protected]

Page 3: Forrest Melton  |  (949)891-3254  |  forrest@rcx

Income39% - $30,000-$60,00025% - $60,000-$100,00024% - $0-$30,00012% - $100,000+

Age45% - 18-3425% - 35-5915% - over 6015% - under 18

Gender99% - Male1%- Female

Forrest Melton | (949) 891-3254 | [email protected]

Page 4: Forrest Melton  |  (949)891-3254  |  forrest@rcx

Racing

Helicopter Demos

Rock Crawl Mountain

Drift Tracks

“Try Me” Tracks

Die Cast X Collectors Expo

Forrest Melton | (949)891-3254 | [email protected]

Heli DemosFly Zone

Page 5: Forrest Melton  |  (949)891-3254  |  forrest@rcx

Forrest Melton | (949) 891-3254 | [email protected]

Page 6: Forrest Melton  |  (949)891-3254  |  forrest@rcx

TelevisionRCX runs nearly 1,000 :30 second commercials two weeks prior to the event with local cable and satellite providers.

PrintRC Car Action paid circulation: 68,204 / total distribution: 71,704 / readership: 250,964Model Airplane News paid circulation: 59,487 / total distribution 61,848 / readership: 216,468Electric Flight paid circulation: 38,501 / total distribution: 41,324 / readership: 144,634Die Cast X paid circulation: 35,174 / total distribution: 37,674 / readership: 131,859Flight Journal paid circulation: 55,531 / total distribution: 60,057 / readership: 210,200TOTAL READERSHIP: 954,125

Local area newspapersPromotion ads and event announcements placed in local SoCal newspapers.

Email campaignsAir Age Media and its associated brands have amassed150,000 opt-in emails. A minimum of three (3) custom email blasts will be sent featuring upcoming attractions and highlighting companies in attendance.

Flyer & Poster DistributionMore than 100,000 event flyers and 1,000 posters will be distributed in the Long Beach area and surrounding states hobby shops, RC events, RC clubs, RC tracks, area demographic events and via events held at the Long Beach Convention Center.

Digital AdvertisingRCCarAction.com 70,180 unique monthly visitorsModelAirplaneNews.com 34,813 unique monthly visitorsDCXmag.com 2,298 unique monthly visitorsFlightJournal.com 5,694 unique monthly visitorsTOTAL MONTHLY UNIQUE VISITORS: 112,985

Social MediaRCX Facebook—Currently 7,044 likesRC Car Action Facebook—21,150 likesModel Airplane News Facebook— 4,403 likesThe Radio Control Show Facebook— 2,307 likesDie Cast X—867 likesTOTAL LIKES: 35,771 (as of 10/10/11)

RC club websites (Long Beach and surrounding states)RC track websites (Long Beach and surrounding states)RC forums (Long Beach and surrounding states)

RCX WebsiteRCX.com 15,000 unique monthly visitors

Forrest Melton | (949) 891-3254 | [email protected]

Page 7: Forrest Melton  |  (949)891-3254  |  forrest@rcx

Sponsorship opportunities exist at multiple levels to fit your specific needs and budget.

Forrest Melton | (949) 891-3254 | [email protected]

Page 8: Forrest Melton  |  (949)891-3254  |  forrest@rcx

Forrest Melton | (949) 891-3254 | [email protected] Melton | (949) 891-3254 | [email protected]

DIAMOND PLATINUM GOLD SILVER BRONZE

RIGHTS TO EVENT ENTITLEMENT --- --- --- ---

PRESENTATION ENTITLEMENT --- --- --- ---

ANCILLARY EVENT ENTITLEMENT --- --- --- ---

OFFICIAL EVENT ENTITLEMENT --- --- ---

PRODUCT EXCLUSIVITY --- --- ---

TELEVISION ADVERTISING --- ---

NAME MENTION IN PR

PRINT ADVERTISING

LOGO ON EVENT FLYERS & POSTERS

LOGO ON EMAIL BLASTS

SOCIAL MEDIA – FACEBOOK & FORUMS ---

RCX WEBSITE – (RCX.com)

EVENT TICKETING --- --- --- ---

BOOTH SPACE

EVENT SIGNAGE (3X6 BANNERS)

LOGO ON TROPHIES / WINNERS CHECKS --- --- ---

EVENT T-SHIRTS

SPONSORSHIP FEES $15,000 $10,000 $7,500 $3,500 $2,500

Sponsor logos & # of banners will be 25% larger or more, for each level of ascending sponsorship (excluding Bronze & Silver)

Page 9: Forrest Melton  |  (949)891-3254  |  forrest@rcx

Don't miss out on this unique opportunity to take part in RCX—the Ultimate Radio Control Expo. As we celebrate our tenth anniversary, this year's show promises to be bigger and better than ever. Call today to find out about Exclusive Sponsorship Opportunities and to reserve your Prime Booth Space.