Foundations of Design and Entrepreneurship !

!A mandatory course for all first years !

Dr.GordonAdomdza

SubSaharan:

Today:Oftheworld’stop10countrieswiththeyoungestpopula@ons,8areinsub-SaharaAfrica.

2050:Theregionwillbehometoall10.WorldBank

AshesiUniversityCollegeMission:

Educateanewgenera;onofethical,entrepreneurial

leadersinAfrica

What does she aspire to in life?

Analy@cal

T-ShapedThinkingEmpathy,Intui@on,Experimenta@on

PointofView(POV)–definestherequirementsofthesolu@onUSER+NEED+INSIGHT

Pedagogy

4

The Big Picture FDE I - - - - - - - - - - - - - - - - - - - - -14 weeks

Problem Identification

Business modeling

Customer Development

FDE II 15 weeks

Business Simulation

•  ProgrammeCoordinator

•  6facultymembersfor6cohorts

•  Industryadvisorsandassociates

•  AshesiEnterpriseFund•  AshesiVentureAccelerator•  AshesiDesignLab

6

WallStreetJournal