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Welcome to #smtsp at

The Social Partners

@amanda_hill

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8 Steps to Selling on Social Media

1. What is your ultimate goal with this?

2. Who are your target audience?

3. What gets them chatting?

4. What’s in it for them..?

5. What’s in it for you..?

6. Start conversations

7. Listen & Learn

8. Repeat…

@amanda_hill

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1. What is your ultimate goal with this?

@amanda_hill

Free Powerpoint Templates#smwldn @amanda_hill

When leaders begin with the right motivation, people are inspired to follow.

"People don't buy what you do, they buy "why" you do it. "In talking about what you believe, you will attract those who believe what you believe. We follow those who lead, not for them, but for ourselves. And it's those who start with "why"... that have the ability to inspire those around them or find others who inspire them." -Simon Sinek

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May I have a Volunteer?

2. Who are your target audience?

@amanda_hill

Free Powerpoint Templates#smwldn @amanda_hill

Free Powerpoint Templates#smwldn

3. What gets them chatting?

@amanda_hill

Free Powerpoint Templates#smwldn

4. What’s in it for them..?

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5. What’s in it for you..?

Prospects driven to you website or POS

by social media recommendations are more likely to

buy…

Up from 4%!

+600%

Believe a recommendation

EVEN if they don’t know the person…

78%

Of people believe

your ads…..

14%

@amanda_hill

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3% 7% 30% 30% 30% buying

noware open to idea

are not thinking about it

don’t think they are interested

definitely arenot interested

Yet most businesses

market to the 3%

buying now and don’t

have systems to keep

engaged with the rest.

Potential…67%

Why keep in touch?

@amanda_hill

Free Powerpoint Templates#smwldn

Would you like an easy win?

@amanda_hill

Free Powerpoint Templates#smwldn

6. Start conversations

@amanda_hill

Free Powerpoint Templates#smwldn

Coca Cola get 22 million visits a month on it’s facebook page….

30 x higher than it’s own website!

Great Conversation starters…

@amanda_hill

Free Powerpoint Templates#smwldn

So how do they do it?

It’s all about you…

@amanda_hill

Free Powerpoint Templates#smwldn

Social

Engage

Inform

Sell

Support

7. Listen & Learn

@amanda_hill

Free Powerpoint Templates#smwldn

If you don’t listen first….

@amanda_hill

Free Powerpoint Templates#smwldn

In life before the World Wide Web a brand Grossed $92.8 million using WOM techniques …

LBW…?

@amanda_hill

Free Powerpoint Templates#smwldn @amanda_hill

Free Powerpoint Templates#smwldn

1 in every 4 £s are spent onlineget it right & We’ll all have

what she’s havingIf you liked what we say… tell the world…

If you don’t tell us… thanks!

Amanda Hill