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WEBINAR LANDING PAGES // SALES PAGES // OPT-IN PAGES THAT GET RESULTS GET MORE LEADS & SALES www.carolinebalinska.c om

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WEBINAR

LANDING PAGES // SALES PAGES // OPT-IN PAGES THAT GET RESULTS

GET MORE LEADS & SALES

www.carolinebalinska.com

3. Why you need landing pages

1. What are landing pages

We will cover2. The difference between a landing page, squeeze pages,sales page and opt-in pages

9. 3 ways to deliver a membership program/course

8. 1 simple sales funnel template

7. 2 things you should never put on your sales page

5. The 3 reasons you need to know how to update your landing pages yourself

4. 2 must haves for every landing page

6. How to get more conversions

www.thefreedomstrategy.com | [email protected] | Skype Caroline.Balinska

10. How to you can do this yourself

www.carolinebalinska.com

ABOUT6 years ago I realised I was sick of being locked into one place. I was running 2 successful businesses in Melbourne. At the time I had opportunities to travel the world for free and I couldn’t go due to my hair and makeup agency. It was then I started the long journey of removing myself from my business. This is why when I met Jaume a little over 1 year ago it only took me 3 days to decide to pack up my life as I knew it and move across the world.

the

freedomstrategy

www.carolinebalinska.com

MY

To stop starting new businesses for at least 2 years.

To help others grow their businesses.

WHY?Because I love the Launch & Growth stageI know so much & I want to help others

RESOLUTION2014

2015 RESOLUTIONTo be on the board of advisers for at least 3 businesses this yearwww.carolinebalinska.com

The big pictureThe internet is a rapidly changing game. It used to be just another channel for getting material out there. No more. The time has come to use all of that amazing potential embedded in the web. Make the most of it.

www.carolinebalinska.com

the company.The Freedom Strategy is a part of Online Marketing Princess.

\The Internet - among many other things, a rich mosaic of inspiration, art and fashion held together by the glue of modern technology.

826Clients in 12 countries

www.carolinebalinska.com

the philosophy.Life is meant to be enjoyed. Every moment spent doing something you don’t want to do or don’t have to do is a moment wasted. Use your time to create new and exciting services and products for your customers. Or spend time doing other stuff you love. Excelle

nt.Creative.Genius.www.carolinebalinska.com

by the end.You are going to know

An easier wayA cheaper way

A faster way

to making money in your business

www.carolinebalinska.com

Let’s get startedguidance for entrepreneurs

www.carolinebalinska.com

01NUMBER What are landing pages?

• The page a person lands on. Business people use to class the home page as the landing page.

• The page your leads are directed to from your call-to-action

• Specific to your ad/post/tweet ect…

[Click here to read more about puppies]

www.carolinebalinska.com

02NUMBER

The difference between a landing page, squeeze pages,sales page and opt-in pages?

Landing page - Any page on your site. The page a person lands on. Mainly used to reference pages selling/explaining a specific thing

Sales Page - A page you sell your service/product from

Opt-in Page - A page where people can opt-in to a free offer. Normally the start of a sales funnel

Squeeze Page - A IM way for saying a page people only have 1 option. EG: They can only sign up for something free or they can only buy something. They are not able to look around the website

www.carolinebalinska.com

03NUMBER Why you need landing pages

• To help make it easy for your leads to navigate your website

• To make the option easy for people.

Think who you can give people only 1 option on a page - Buy now, download…. Keep it simple!

• To make more money!

www.carolinebalinska.com

04NUMBER 2 must haves for every landing page

1. Testimonials/Reviews/Social Proof

2. Call-to-action

www.carolinebalinska.com

Genius.

Excellent.Creative.CASE STUDY

CraalooshVesna

www.carolinebalinska.com

Keep listening to find out how you can have

high converting landing, sales and opt-

in pages on your website. learn simple, implement the easy way

www.carolinebalinska.com

05NUMBER The 3 reasons you need to know how to update your landing pages yourself

1. Last minute changes

2. New offers

3. For testing purposes

www.carolinebalinska.com

06NUMBER How to get more conversions

Make it easy

Make it clear

Test

www.carolinebalinska.com

Genius.

Excellent.Creative. CASE STUDY

Detox yourself Skinny April & Amanda

www.carolinebalinska.com

07NUMBER2 things you should never put on your sales page

Social Media - Don’t let people leave your website

Menu - If you have

• enough information on your sales page

• a strong call to action

• The correct sales funnel in place

Then people don’t need to think about the purchase anymore.

www.carolinebalinska.com

08NUMBER A simple sales funnel

Social Media

Paid Ads

Current Email List

Your Blog

www.carolinebalinska.com

08NUMBER A simple sales funnel

Social Media

Paid Ads

Current Email List

Your Blog

Opt-in Page

www.carolinebalinska.com

08NUMBER A simple sales funnel

Social Media

Paid Ads

Current Email List

Your Blog

Opt-in Page Email List

www.carolinebalinska.com

08NUMBER A simple sales funnel

Social Media

Paid Ads

Current Email List

Your Blog

Opt-in Page Email List

Sales Page

www.carolinebalinska.com

08NUMBER A simple sales funnel

Social Media

Paid Ads

Current Email List

Your Blog

Opt-in Page Email List

Sales PageEmail Funnel

www.carolinebalinska.com

09NUMBER3 ways to deliver a membership program/course

1. Via email

www.carolinebalinska.com

09NUMBER3 ways to deliver a membership program/course

1. Via email

2. In a private members area

www.carolinebalinska.com

09NUMBER3 ways to deliver a membership program/course

1. Via email

2. In a private members area

3. On pages that are password protected by WordPress

www.carolinebalinska.com

10NUMBER How to you can do this yourself

You need a system that provides• Easy Sales page setup

• Easy Landing page setup

• Easy Membership page setup

• Easy testing of pages

• Elegant pages

• Options… Lots of them!

Templates that make it easy to set up a sales page in minutes.

www.carolinebalinska.com

current options.The main ones are:

CONLimited on design featuresLong delays in helpNo help

Optimize

Press

$97

www.carolinebalinska.com

current options.The main ones are:

CONLimited on design featuresLong delays in helpNo help

CONYou need to pay extra for a designerTimeCostUsually hard to edit

Developer

$400-$1500 per page

Optimize

Press

$97

www.carolinebalinska.com

current options.The main ones are:

CONLimited on design featuresLong delays in helpNo help

CONYou need to pay extra for a designerTimeCostUsually hard to edit

CONUnattractiveEvery lead pages website looks the sameVery limited on design featuresNot flexible with optionsVery expensiveLong delays in getting helpCan’t created membership pages

LeadPages$1164 p/a

Developer

$400-$1500 per page

Optimize

Press

$97

www.carolinebalinska.com

More than 50% of buying decisions are made by women, yet there is no landing page system aimed at females.

I HAVE CREATED IT!

the only landing page system created for a female audience

www.carolinebalinska.com

THE

More than 12 templates targeted specifically at women.

That have tested by my clients for high conversion rates

Every template we have created is unique and elegant.

difference

www.carolinebalinska.com

What you need to create the ultimate sales and lead generation pages for your business.

• Unlimited design options

• Templates aimed at your target audience

• Background images

• Any combination of social media

• Facebook comments

• Video background

• Easy to use

• Easy to update pages

• Easy to test different designs and layouts and offers

• No hassle setup

• Training

• Can be used with any theme

www.carolinebalinska.com

There are 3 types of landing/sales pages.

UGLY PAGES THAT DON’T PROVIDE A

CLEAR DIRECT REQUEST, DON’T KEEP PEOPLE ON

THE WEBSITEAND THAT DO NOT

CONVERT

AVERAGE LOOKING PAGES DESIGNED

FOR INTERNET MARKETERS- WHICH CONVERT BUT DON’T

LOOK GOOD OR MATCH ANYONES ACTUAL WEBSITE

BEAUTIFUL, ELEGANT CUSTOM

DESIGNED LANDING PAGES.

WHICH TIE IN WITH THE YOUR WHOLE WEBSITE DESIGN

AND ATTACT & CONVERT YOUR

TARGET AUDIENCE INTO BUYERS

www.carolinebalinska.com

Create an opt-in page or coming soon page in under 30

mins?

Have your page appeal to your target audience?

Know the design has been tested for high conversion

rates

Stand out from the same old page designs that haven’t

changed for webinar and opt-in pages

in more than 5 years

Would you like to…www.carolinebalinska.com

Profit Savvy PagesThe only system

created with your target audience in mindwww.carolinebalinska.com

Some of the awesome features• Any colour

• Integrated with Paypal and other payment systems

• Integrated with all major email service providers

• Facebook comments integration

• Integrates into S2member and many other membership platforms

• Simple

• Easy to use

• Responsive

• Q& A sections

• Testimonial

• Progress bars

• Countdown timer

• Exist redirects

• 30 day money back guarantee

• 1 year help desk support

• Pricing tables

• Google maps

• Social share

• Built in spell checker

www.carolinebalinska.com

HOW DOES THIS ALL WORK?1. Watch the videos

2. Install the plugin3. Choose the template you want

to use4. Edit the template if need be

(your colours will most like need to change)

5. Add your images6. Add your text7. Check different device views 8. Your set to gowww.carolinebalinska.com

www.carolinebalinska.com

Profit Savvy Pages

01 02 03 04Create opt-in pages, landing pages, general pages & membership pages

The platformThis comes as a plugin& theme. Upload to your Wordpress site.Never pay again. This gives you lifetime access

12+ Templates Opt-in pagesSales pagesWebinar pagesComing soon pagesMembership pages + much more

Video TrainingOn everything from set up to launch.Step-by-step. Lifetime accessMore than 12 videos

1 YEAR SUPPORTVIA OUR HELP DESK

www.carolinebalinska.com

Profit Savvy Pages

01 02 03 04Create opt-in pages, landing pages, general pages & membership pages

The platformThis comes as a plugin& theme. Upload to your Wordpress site.Never pay again. This gives you lifetime access

BONUS01

12+ Templates Opt-in pagesSales pagesWebinar pagesComing soon pagesMembership pages + much more

Video TrainingOn everything from set up to launch.Step-by-step. Lifetime accessMore than 12 videos

Live WorkshopJoin the live workshop in week 1 where you can ask questions and I can walk you through any areas you need help.

BONUS02 BONUS03

1 YEAR SUPPORTVIA OUR HELP DESK

Access to all future TrainingWhen new features are added I will provide the new training, so you are never left in the dark

All new templatesMy designers are creating new designs based on what we know converts. Every time we add a new template you can upload it straight to your websitewww.carolinebalinska.com

Profit Savvy Pages DIYmembership pages

opt-in pageslanding pages

general pages The platform - Lifetime access

12+ Templates Video Training

Live Workshop

All future templates

Access to all future training

1 year help desk

$197

$5997+

$400

$300

$300

Over $2997

$500

VALUED AT OVER $10,000

30 day100%

money backguarantee

BONUSESAlmost $7000 of value

www.carolinebalinska.com

current options.The main ones are:

CONLimited on design featuresLong delays in helpNo help

CONYou need to pay extra for a designerTimeCostUsually hard to edit

CONUnattractiveEvery lead pages website looks the sameVery limited on design featuresNot flexible with optionsVery expensiveLong delays in getting helpCan’t created membership pages

LeadPages$1164 p/a

Developer

$400-$1500 per page

Optimize

Press

$97

www.carolinebalinska.com

Special offer for 48 hours only

ALL OF THIS FOR ONLY $494

www.carolinebalinska.com

Special offer for 48 hours only

WEBINAR ONLY BONUSFor those who sign up before the end of this webinar

ALL OF THIS FOR ONLY $494

TOTAL BONUESVALUED AT OVER $4500

www.carolinebalinska.com

&

WEBINAR ONLY BONUSFor those who sign up before the end of this webinar I will give you

7 days unlimited DIRECT email support - Valued at $197

Graphics Pack - Valued at over $600

Facebook Ad Starter Training - Valued at $97 Day Challenge- Valued at $97 Social Media Planner Template and Training - Valued $397

ALL OF THIS FOR ONLY $494

TOTAL BONUESVALUED AT OVER $4500

www.thefreedomstrategy.com/profitwww.carolinebalinska.com

question time

www.thefreedomstrategy.com/profit

www.carolinebalinska.com