Dry Skin

What is the right approach

for treating dry skin?

o Gentle exfoliation to accelerate skinrenewal from within and expose better-moisturized layers.

o Providing care products that support theskin’s barrier function and reduceevaporation.

o Supporting the skin with intensivemoisturizers.

o Keeping the skin protected from damagingenvironmental factors like: UV radiation,pollution, climate control and free radicals.

A thin, usually delicate skin type

with small, hardly visible pores.

Sebaceous glands are naturally

less active and do not provide

enough moisture-retaining

components. Therefore, the skin

easily loses its moisture through

evaporation. Expression lines

easily develop early into many

fine wrinkles.

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1Cleansing: Use Gentle MascaraRemover* if necessary. Cleanse faceand neck with Gentle Cleanser.

Toning (optional): ExfoliatingFreshener following the cleanser.

Treatment: Apply a small amountof Eye Contour Cream*.Apply Rich Night Creamall over face and neck.

Supplemental treatment: Add a fewdrops of Phytol over dry areas.

* see eye care products on the next page

Exfoliating FreshenerFor oily or mature skin fl 223, 200ml.

A refreshing facial toner containing exfoliating fruit acids,soothing Aloe Vera juice and toning Cucumber extract. Awell-balanced moisture complex, containing a wealth ofamino acids and polysaccharides, formulated to resemblethe skin’s own NMF (Natural Moisturizing Factor). Tones,refines and enhances exfoliation. Mature as well as oily skintypes for which active exfoliation may be indicated will benefitfrom daily use of the freshener.

Directions: Apply to the whole face after cleansing, excludingeye area. Use Protective Day Cream SPF 20 or higher beforeexposure to sunlight.

Gentle CleanserFor normal to dry skin fl 041, 150ml.

A delicate cream-gel containing (free radicals scavengers)Vitamin E and Rosemary oil and natural Lavender oil torefresh and purify the skin. Free of harsh detergents, it doesnot dry out the skin. Ideal as a daily cleanser for (tender)normal to dry skin.

Gently dissolves makeup and impurities on the skin. Thecleanser is light in texture and becomes fluid on contact withthe skin, which allows it to be easily wiped away, even withoutrinsing! (useful when traveling).

Directions: Apply an adequate quantity to the face. Massagelightly, then remove with tissue (either moist or dry). Alternatively,rinse off with water and dry with a soft face cloth.

PhytolVitamin Rich Dry Skin Supplement fl ???, ?00ml.

An exclusive oil supplement for supporting the barrier functionof dry mature skin. Contains oil soluble vitamin E, Essentialfatty acids (vitamin F) and in particular: Vitamin A (Retinol)and itейs derivatives from phyto-extracts such as Dunalliela- a special seaweed that grows in highly saline water, andseabuckthorn a fruit rich in carontenoids. These ingredientsare added to protect the skin from free radicals in order toprevent premature aging. The oil is free from artificial colorantsand itеs rich red/orange color is derived in particular fromthe soothing Root extract of Lithospermum Officinale.

Directions: Apply a drop or two and spread lightly with fingertipsover dry facial areas, eye contour and neck. For best resultsapply under any dry skin care product. This product is free fromchemical preservatives! It is packed in a special bottle to protectit from UV light. Store in a cool dry place!

Rich Night CreamFor dry skin fl 055, 50ml.

This Rich Night Cream contains intensive moisturizing agentsto provide extra more intensive care for dry skin. Formulatedwith vitamins (including Retinol) and natural oils to helpsmooth the skin and reduce the appearance of wrinkles.

Directions: Apply to the face and neck.

Evening Carefor Dry Skin

Intensive MoisturizerFor normal to dry skin fl 225, 50ml.

A luxurious facial cream with a velvety texture. Containshumectants and essential fatty acids that help enrich andreplenish the skin. The moisturizer is rapidly absorbed andleaves the skin looking fresh and radiant.

Directions: Apply to the face and neck after cleansing. Excellentunder makeup or Protective Day Cream SPF 20.

Protective Day Cream SPF 20For all skin types fl 151, 100ml.

A triple function, velvety moisturizing lotion offering excellentprotection from the sun's UVB rays and 95% of the penetratingUVA rays (tested according to Australian protocol). The creamprovides all the moisture your skin needs during the daytime.It is easily absorbed by the skin, enriching it with premium qualitySeabuckthorn oil, herbal antioxidants and softening Plantainextract. The lotion is slightly tinted, giving a natural coverage toall skin types. To obtain flawless coverage for spots and hyper-pigmented areas and to further protect the skin from future sundamage, a small quantity of Powder Foundation SPF71 maybe blended in before this cream is fully absorbed.

Directions: Spread over the face before exposure to the sun.Re-apply after swimming or heavy perspiration. This cream isespecially suited for users of AHA skin renewal creams and skinlightening creams.

Concealing Powder Foundation SPF 17For all skin types fl 200, 8g.

This micronized powder foundation provides multiple benefits. It covers and conceals uneven tone: age spots, redness (brokencapillaries) and absence of pigment (vitiligo). It also raises theSPF of your regular day cream. Especially recommended forsun-damaged skin when applied directly to pigmentation spots.Not only will it conceal the spots, but also provide the extraprotection so needed in these areas. Spots will gradually fade,even without using any special lightening cream. Amazing howthis fine powder blends in so easily with any other cream, lotionor foundation without looking heavy or overdone. Available inthree shades: pale, light and beige.

Directions: Apply a small quantity with a puff, powder brush orideally with clean fingertips over Fluid Makeup or Protective DayCream SPF 20 or a single drop of Bio Serum. Apply extra ontoage spots and discolorations. Layer on more powder until desiredcoverage is achieved.

Fluid Make-UpFor all skin types fl 420/422/424, 30ml.

Streamline your beauty routine with this foundation withmoisturizer already in it! A dewy cover-up with very goodcoverage for uneven skin tones, it leaves an elegant, smoothappearance. Excellent as a foundation for sun-damaged hyper-pigmented skin under a touch of Concealing Powder Foundation.The emulsion contains Aloe Vera Juice to further soothe theskin. Available in three shades: pale, light and beige.

Directions: Apply daily all over face, either alone or on top ofprotective day cream SPF 20. Or use in the evening as a glossyfoundation under decorative makeup such as blush, bronzersor eye shadows.

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1Wash face with water only.

Use Intensive Moisturizer over faceand neck.

For optimal daytime protection, useProtective Cream SPF 20, which alsoprovides light coverage.

For additional coverage, use FluidMake-up or Concealing PowderFoundation.

Special Care (optional, morning orevening): To minimize the appearance offine wrinkles and expression lines, use LiftingEye Contour Fluid* and Under Make-up Cream to “fill in” before applying make-up, or a touch of Eye Contour Cream*.

* see eye care products on the next page

Morning Carefor Dry Skin

Beauty MaskMasque Optimalefor dry dehydrated skin fl 087, 60ml.

A softening mask for enriching mature dry skin. The SHEAbutter gently melts on the skin smoothing rough and dryareas. The Phytosterols derived from Soya beans enhancethe moisture retention of the skin cells. The Chamomileextract together with rice starch soothe the skin leaving avelvety soft touch.

Directions: Spread a generous layer on the face, neck and collet.From time to time you may pamper the back of your hands, whichare constantly exposed and have a tendency to dry out. Leaveon for 15-20 minutes. It is not necessary to remove the mask fromthe skin. The remainder may be gently absorbed with a dampcloth. Repeat once or twice a week or as required, especially aftersea bathing or prolonged sun exposure.

Active Exfoliating EmulsionNight treatment or all skin types fl 117, 50ml.

An exfoliating fruit acid night cream especially designed toenhance skin renewal. A derivative of Hyaluronic acidincreases the skin’s hydration and eases the process ofdead cell removal, minimizing the discomfort often experiencedwith exfoliating products. Application at night will improvethe skin’s texture and will gradually reveal the smoother,softer, younger-looking skin beneath.

Directions: Apply after gentle evening cleansing all over faceand neck, excluding eye area. Due to the presence of glycolicacid in this Active Exfoliating Emulsion, a slight tingling may befelt at first. Always protect your skin during the daytime withProtective Day Cream SPF 20 or higher.

2 minute salon treatmentFor all skin types fl 180, 50ml.

Dead Sea Facial Scrub

The Facial Scrub is a unique exfoliating scrub based onDead Sea mineral crystals and pineapple enzymes. It removesdead cells, improves skin tone and thoroughly cleanses theskin to leave it feeling wonderfully smooth. The Facial Scrubis so unique, it actually tells you when to stop! The scrubbingparticles easily dissolve in water and, in fact, are activatedby it. Facial Scrub stimulates and activates the skin by theprocess of osmosis. It helps nourish skin cells from withinand purifies the skin, ridding it of its waste.

Directions: Apply Facial Scrub to both cheeks. Moisten yourfingertips with water and pat gently to dissolve the crystals.Spread outwards across the face, avoiding the eye area. Addmore water if required. Concentrate on problem areas andimpurities, such as blackheads. When fully dissolved (after 30to 60 seconds), rinse off thoroughly with cold water.

Bio Serum

Bio Serum complements the Dead Sea Facial Scrub. Thisfine moisture-binding fluid feels like silk pouring from a bottle.After using the Scrub, your skin will absorb the Bio Serumwithin seconds, giving your face a healthy radiant appearance.Bio Serum is a pure, unpreserved fluid, offering the benefitsof premium natural oils (Babassu, Marigold & Wheat germ),and Vitamins (A, E & F) within an easily dispersible fluidbase.

Directions: Apply a few drops over clean, dry skin and gentlyspread over the face and neck. Bio Serum is excellent whenused under makeup. A single drop will smoothly lead your PowderFoundation SPF 17 to all facial areas giving it a perfectly finishedappearance.

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12 minute salon treatment: Useoccasionally as an especially refreshing“facial” before going out in the evening.Follow with Intensive Moisturizer or RichNight Cream. Complete the treatmentwith a few drops of Bio Serum or Phytol.

Do not use the Facial Scrub if your skin isexceptionally fragile or has widespread areas ofbroken capillaries, in which case a gradualstrengthening of the skin with Active ExfoliatingEmulsion would be recommended.

Mask: Apply Beauty Mask for DrySkin 1-2 times per week for 15-20 minutesof relaxation. Remove with a moist tissueand apply Intensive Moisturizer or RichNight Cream.

Note: If your skin is extremely dry, add a few dropsof Phytol under the mask, or directly onto the skinwhenever necessary.

From timeto time...

(1-2 per week)

The liveliest part of the face is the eye contour area.Being especially gentle and vulnerable it requiresspecial care that is not necessarily related to aspecific skin type present in other facial areas.

The skin around the eyes is the thinnest of all,especially sparse in sebaceous glands and thereforesusceptible to develop wrinkles and expressionlines. Alternatively the eye contour area may developpuffiness due to excess fluids accumulated underthe eyes.

In order to prevent pre-mature wrinkles, it wouldbe best to support the barrier function in this area byusing moisture binding formulations that slow downwater loss and minimizing or totally eliminating theuse of emulsifiers.

On the other hand, in order to reduce puffiness it isrecommended to use non occlusive formulationsthat contain "lifting" components and herbal astringentsthat exert a gentle firming effect on the skin.

Lifting Eye Contour FluidFor all skin types fl 211, 30ml.

A rich moisturizing complex that mimics the skin's own NaturalMoisturizing Factor. Based on a unique blend of lipids andamino acids, Eye Contour Fluid will leave a gentle activefilm for longer-lasting results. Soothing Mallow extract andvegetable proteins exert a gently tightening and firming effect,reducing the visibility of fine lines around the eyes. Richvegetable Squalane smoothes the skin to prevent any dryafter-feel.

Directions: With the fingertips, smooth one or two drops of fluidaround the eyes. It will be readily absorbed, leaving a comfortabletightening sensation that diminishes the appearance of fine lines.

Under-Makeup Cream fl 071, 40ml.

A special cream to enrich the delicate skin around the eyesand "fill in" wrinkles, especially for users of make-up, whichtends to accentuate them. Despite being rich in oils, it createsa silky, matt appearance. Genuinely helps keep makeupaffixed to the skin. Instead of applying powder on top ofmakeup, this cream can be applied beneath it. This is moreprecise and not at all messy! The cream can be used tocamouflage the shininess of oily skin.

Directions: Spread onto the face, especially the delicate eye andneck areas. Apply beneath makeup in order to affix it well to theskin. If you are using the cream in conjunction with skin careoils, apply it on top of the oil. Once it is absorbed, any shininesswill disappear. It can also be used as a regular, delicate skincare cream that leaves an elegant, matte appearance.

Gentle Mascara Remover fl 098, 40ml.

A refined easy and economic to use ointment. An easy-to-use, economical ointment for removing water-resistantmascara and other eye make-up gently and effectively. Theointment melts upon contact with the skin, making thecleansing process very convenient. Contains golden Jojobawax to protect the delicate eye area from drying. In orderto improve skin tolerance, detergents and surfactants weretotally omitted from the formulation.

Directions: With eyes closed and using clean fingers, spread asmall quantity onto the eyelids. Dissolve away make-up withgentle massage movements. Wipe several times with a damptissue or moist cotton pad until all traces of make-up have beenremoved.

Eye Contour CreamFor all skin types fl 149, 30ml.

A special enriched cream that provides hydration andprotection for the delicate skin around the eyes. The complexof botanical extracts and vitamins are well suited to sensitiveskin. Eye Contour Cream contains active oil-soluble vitaminssuch as revitalizing vitamin A to help reduce the appearanceof fine lines, softening essential fatty acids (vitamin F) andantioxidants. Softening herbal extracts such as Mallow, St.John’s Wort, Yarrow and soothing Chamomile have beenadded to refined emollients to soften the skin while actingas sealers to lock in moisture. The cream is readily absorbedand may be used under makeup to help conceal fine lines.

Directions: Apply the cream by gently patting over eye contourarea. Use morning or night. May be applied under and/or overmakeup to reduce the visibility of fine lines around the eyes.

Eye ContourCare

EXFOLIATION

Gentle removal of the upper layersof epidermis is known to stimulategrowth of fresh underlying skin.This improves suppleness, reduceswrinkles, minimizes blemishes andother sun damages.

OSMOSIS

By relating to the skin as a semi-permeable membrane that reactsto osmotic pressures, Freshlookproducts can hydrate, soothe, orfirm your skin, according to its needs.

PROTECTION

Special attention is given by theFresh Look care program to thespecific individual need forprotection of every skin type.

Fresh Look is a sophisticated range of skin care products that

will keep your skin looking and feeling great! Kind to both the

skin and the environment, the products are designed to be

pleasant to use and to provide long-term benefit for your skin.

Fresh Look products act as

a remote control

enabling you to influence

your skin from within via

a triple-action process:

EXFOLIATION -

OSMOSIS -

PROTECTION

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