from data to intelligence in 17 clicks
TRANSCRIPT
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From Data to Intelligence in 17 Clicks
Business Intelligence for the Open Source Development Community
Seth GrimesAlta Plana Corporation
Scott RosenbaumInnovent Solutions
March 26, 2009
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2From Data to Intelligence… BI for OS Developer
Business Intelligence is Different
Most information technology
enables defined tasks
Business Intelligence
enables decisions
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3From Data to Intelligence… BI for OS Developer
Business Intelligence
Informationdrives business decision making
Processevents → data → intelligence → decision
Softwaretools to transform data into intelligence
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4From Data to Intelligence… BI for OS Developer
Data
Bridging the Gap
DecisionsBI
Make your data tell a story!
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5From Data to Intelligence… BI for OS Developer
A BI Story...
A trade association had questions:
Which members at Top 500 firms fail to license the Association’s SW?
goal = sales
How is Continuing Education course enrollment affected by changes to state CE requirements?
goal = planning, lobbying
What are the characteristics of members who Cancel or Expire?
goal = retention
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6From Data to Intelligence… BI for OS Developer
A BI Story...
Our BI approach:
Gather data from source systems; assess quality; join.
Create data structures & analytical interfaces.
Web OLAP interface.
Query/data retrieval hooks into Excel & Access.
Prototype queries.
Knowledge transfer.
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7From Data to Intelligence… BI for OS Developer
time
BI Modes
Historicalwhat happened?
Operationalwhat’s happening
Predictivewhat’s likely to happen
Delivery
Mode Static
e.g., canned reports, ad-hoc query
Dynamice.g., parameterized reports, dashboards,
business activity monitoring
Interactive / Exploratorye.g., pivot tables, spreadsheets
Automatede.g., rules systems, credit / risk scoring
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8From Data to Intelligence… BI for OS Developer
Software Platform Elements
BI software options include:
Reporting; dashboards; ad-hoc query, visualization.
Analysis, especially pivot/OLAP.
Advanced analytics, e.g., statistics and data mining.
Data and applications integration.
Source: Gartner (April 2007)
Data ManagementGovernance, Quality, Integration, Security, Architecture
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9From Data to Intelligence… BI for OS Developer
http://www.pentaho.com/products/dashboards/
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10From Data to Intelligence… BI for OS Developer
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11From Data to Intelligence… BI for OS Developer
BI Flow
Gather – BI Sources
evaluate and marshal data assets
Grind – BI Process
manipulate raw data into information
Deliver – BI Delivery
provide (secure) access to the information in readily usable formats
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12From Data to Intelligence… BI for OS Developer
BI Sources
Sources are operational systems -
Transactional databases.
Stream and messaging sources.
Data from these sources is loaded to:
Data warehouses.
Data marts, i.e., local data stores.
And we have operational BI.
Operational reporting isn’t new.
Operational BI – data analysis – is.
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13From Data to Intelligence… BI for OS Developer
BI Processing
Apply Domain Knowledge
hierarchy, time, product line
measures
Manipulate The Data
Multi-dimensional cubes
KPI
charts
Communicate Findings
tell a story
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14From Data to Intelligence… BI for OS Developer
BI Delivery
BI is delivered:
Via workbenches, dashboards, reports, maps, and other analytical UIs.
Embedded in the UIs of line-of-business (LOB) applications.
Behind the scenes, supporting automated decision making for LOB applications.
Credit and risk scoring and Web-experience personalization are examples.
As a Service.
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15From Data to Intelligence… BI for OS Developer
Building the EclipseCon Program
90+ Projects
1,000+ Committers
18Sponsors
10,000+Contributors
180+ Member Companies
Monday
Tuesday
Wednesday
Thursday
600+ hours of submissions
254 Hours
available
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16From Data to Intelligence… BI for OS Developer
Other Factors
fun
inspirationeducation
fair
interaction
Quality is Expected
cost
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17From Data to Intelligence… BI for OS Developer
Data Assets
Historical
registrations
evaluations
allocation history
Current
talk proposals
rfid attendance data
evaluations
twitter?
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18From Data to Intelligence… BI for OS Developer
Can BI Help?
Difficulty
Speaker Quality
Program Balance
Target Audience
best speakers
worst speakers
project coverage
company diversity
what was proposed
what did people attend
talk typetutorial, long, short
talk difficultygreen, blue, black
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19From Data to Intelligence… BI for OS Developer
17 clicks
registrations
evaluations
allocation history
talk proposals
rfid data
evaluations
speaker quality
target audience
program balance
difficulty
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20From Data to Intelligence… BI for OS Developer
BI Scene
Mainstream Leaders
Specialists
Open Source
Upstarts
Hosted
Data Mining
BIRT is only one piece of the puzzle
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21From Data to Intelligence… BI for OS Developer
Mainstream Leaders
The Big Four + One
SAP: Business Objects
IBM: Cognos
Oracle: Siebel Analytics, Hyperion
Microsoft
SAS
Others
Information Builders
MicroStrategy
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22From Data to Intelligence… BI for OS Developer
Specialists
Visualization, performance management, reporting, dashboards...
Actuate
QlikTech
Tableau
TIBCO Spotfire
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23From Data to Intelligence… BI for OS Developer
OSBI Players
( )
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24From Data to Intelligence… BI for OS Developer
Data Mining
Angoss
KXEN
Megaputer
Salford Systems
SPSS
R *
WEKA *
* Open Source
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25From Data to Intelligence… BI for OS Developer
Others
Hosted
PivotLink
LucidEra
Upstarts
many
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26From Data to Intelligence… BI for OS Developer
The BI World According to Gartner
http://mediaproducts.gartner.com/reprints/sas/vol5/article8/article8.html
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27From Data to Intelligence… BI for OS Developer
Where’s Open Source BI?
Nigel Pendse is author of the BI Report – in ’07:
Actually, I've been quite surprised at how little impact open source BI solutions seem to be having. I was expecting much more.
I guess there are two parallel universes: customers in OSW (open-source world) have decided for idealistic, economic or technical reasons that they must have an open-source solution, and don't even consider any proprietary options, while most other people ignore open-source solutions.
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28From Data to Intelligence… BI for OS Developer
OSBI Category Error
My guru friend made a category error.
My Opinion:
Open source does not succeed (best) by merely replicating commercial, proprietary, closed source software and processes.
The most successful open source projects are not imitative, they are innovative.
OSBI is a preferred option for ISVs & developers.
OSBI is innovating in areas such as analytical workflows and streaming data.
OSBI has NOT (until recently) aimed to replace closed-source, commercial solutions.
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29From Data to Intelligence… BI for OS Developer
OSBI Players
( )
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30From Data to Intelligence… BI for OS Developer
http://www.jpalo.com/en/products/palo_client.html
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31From Data to Intelligence… BI for OS Developer
http://www.jaspersoft.com/
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32From Data to Intelligence… BI for OS Developer
http://www.talend.com/
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33From Data to Intelligence… BI for OS Developer
http://www.aleri.com/
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34From Data to Intelligence… BI for OS Developer
http://www.sqlstream.com/
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35From Data to Intelligence… BI for OS Developer
Market Analysis
OSBI projects/vendors are providing both tools and solutions.
OSBI is gaining end-user visibility.
There are now credible user stories showing robustness, scalability, reliability.
Alliances are breaking out of the open-source/small-shop world.
OSBI – and OS for BI – are happening!
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36From Data to Intelligence… BI for OS Developer
Questions?
Thanks!
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37From Data to Intelligence… BI for OS Developer
From Data to Intelligence in 17 Clicks
Business Intelligence for the Open Source Development Community
Seth GrimesAlta Plana Corporation
Scott RosenbaumInnovent Solutions
March 26, 2009