from socionomics to socialnomics
DESCRIPTION
From Socionomics to Socialnomics, but disruptive thinkin needs disruptive handling too. Business 2.0 is more than Enterprise 2.0, the New Deal of Old Economy to enhance their PR strategies. Web 2.0 tools, Social NEtworking strategies and the spirit of Shareable could realize sustainable benefits for glocal working people.TRANSCRIPT
10/04/2023 AL_Business 2.0 evideo HTW Berlin 2011 1
Socionomics vs Socialnomics20. Jhrt 21.Jhrt.
Socionomics 20th century analyses how social mood motivates social actions: how waves of social mood regulate changes in social behavior, including
changes in the economy, political preferences, financial markets + popular culture.
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Socioeconomics is the study of the social results of economic changes. Its goal is to monitor and evaluate how changing economic conditions interact with shifting social conditions to influence the economy and the economic status of people.
Socionomists and socioeconomists examine changes in the social environment and the economy, but socionomists propose that social mood is the primary cause behind those changes and have a model that anticipates them… and waves and graphs tried to illustrate changes..
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waves of social mood …Socionomics look like this
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« Welcome to the world of Socialnomics, where consumers and the societies they reate have a profound influence on our economy and the businesses that
operate within it »
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Socialnomics are the consequence of
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You want to quantify the Quantic shift between: Socioeconomics
and Socialnomics?
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Shifting from Socionomics to Socialnomics:
• « Socialnomics is a massive socioeconomic shift. Some of the core marketing and business principals of the last centuries will still apply; whilst other basic principals will become as extinct as the companies that continue to try to force them on the unwilling public. » Erik Qualman.
…
Shifting from
to with
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Socialnomics are also another Paradigm shift
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…and for business 2.0
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Socioalnomics need global minds and glocal thinking
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But is more than Enterprise 2.0
• « Social media also eliminates millions of people performing the same tasks.
• We are at the state of a newer and brighter
world for consumers and businesses, this is the world of Socialnomics. » page 19
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Sharing by doing
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Socialnomics could be like this
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Social Business made by IBM is the one side , the other is
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Socialnomics have several issues:
1.
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« I have a Dream »
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Disruptive thinking and handling
3.
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2010: Socialnomics
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Business 2.0 .. Where’s the gap of transition ?