Fujitsu Forum 2013

November 6–7 ICM Munich

Reshaping ICT, Reshaping Business and Society

Fujitsu Forum 2013

Over 400 Expert Talks

Over 50 Breakout Sessions

Over 10,000 Visitors

3,500 Square Meters of Exhibition Space

6 Executive Keynotes

1 Celebration Night

01

Our vision is for a world where technology complements all of our lives . A place where information continually delivers knowledge and where innovation thrives . Where we feel in control and safer. In short : a Human Centric Intelligent Society.

The Fujitsu Forum showcases the latest mobile devices and data center systems . We demonstrate how businesses can adopt and manage technology in more efficient and innovative ways. You will discover how Fujitsu helps organizations to eliminate the complexities involved in operating technology, creating the space to deliver true innovation across the whole enterprise .

Join us at the Fujitsu Forum to experience for yourself how Fujitsu turns vision into reality and supports you in realizing your full business potential.

Our Vision

02

Fujitsu Forum Program

DEMO CENTER

EVENING EVENT

PAGE 4– 9Top leaders from Fujitsu and its technology partners discuss IT trends and developments of global significance to your business.

PAGE 10– 29Fujitsu specialists , customers and partners cover novel technologies , best practices and innovative solutions for modernizing your IT and boosting your business

PAGE 30–35Experience live demonstrations of featured highlights from our extensive portfolio of products , solutions and services .

PAGE 36–37Enjoy the Fujitsu Forum Oktober fest at the ICM . Celebrate a successful day with an unforgettable night of traditional music , food and drink.

KEYNOTES

BREAKOUT SESSIONS

03

MASAMI YAMAMOTO

PRESIDENT AND REPRESENTATIVE DIRECTOR FUJITSU LIMITED

DR. HIDEYUKI SASO

CORPORATE SENIOR EXECUTIVE VICE PRESIDENT AND REPRESENTATIVE DIRECTOR, CTO & CMO PRESIDENT, MARKETING FUJITSU LIMITED

04

Following an opening message from Fujitsu’s President Yamamoto , the lead keynote will be given by Rod Vawdrey, President of Fujitsu’s International Business , focusing on Fujitsu’s global vision , global portfolio of services , solutions and products and Fujitsu’s global delivery capabilities . Corporate Senior Executive Vice President Hideyuki Saso , Chief Technology & Marketing Officer, will explain Fujitsu’s Technology and Service Vision .

RESHAPING ICT, RESHAPING ­BUSINESS AND­SOCIETY

The Keynotes November 6

KEYNOTE EN DE ROD G . VAWDREYCORPORATE EXECUTIVE VICE PRESIDENT & PRESIDENT, FUJITSU INTERNATIONAL BUSINESS

11:00 A. M.–12:30 A . M . | AUDITORIUM

05

The Fujitsu Forum is the most significant ICT industry event for management in Europe . Nowhere else can you exchange ideas so openly and intently with so many renowned IT experts , on such a large scale . These experienced speakers outline potential scenarios that will enable people to reshape ICT, business and society.

Fujitsu’s vision is for a world where tech nology complements all of our lives. A place where information continually deliv-ers knowledge and innovation thrives.

Where we feel in control and safer. In short: A Human Centric Intelligent Society. How does Fujitsu implement this vision and how can you benefit from it? Jürgen Walter will be addressing this question in his keynote, using real customer exam-ples. Find out how successful companies from the public and the private sector work in partnership with Fujitsu to benefit from the right mix of sustainability, inno-vative power, flexibility and new services.

KEYNOTE DE EN JÜRGEN WALTEREXECUTIVE VICE PRESIDENT AND CEO OF FUJITSU CENTRAL EUROPE

3:00 P. M .–4:00 P. M . | AUDITORIUM

IT Innovation Brought to Life

The Keynotes November 6

06

The Keynotes November 7

What is the Internet of Things, what is Machine-to-Machine communication , why are they important and why are they going to change IT and the world we live in ? Join this session to understand the significance of these developments for your work and life and see what Fujitsu thinks about them and what our activities are in this field.

Inside Intel , IT must not only deliver opera-tional excellence but also find innovative solutions and services to drive key business results . The Internet of Things contributes to business success . Ed Goldman will share a few stories highlighting recent successes and his tips for encouraging innovation.

KEYNOTE DR. JOSEPH REGERCHIEF TECHNOLOGY OFFICER OF FUJITSU INTERNATIONAL BUSINESS

10:00 A.M.–11:30 A.M. | AUDITORIUM

All Things ConsideredHow the Internet of Things changes our world

EN DE ED GOLDMANNCTO OF INTEL IT, GM STRATEGY, ARCHITECTURE AND INNOVATION

07

KEYNOTE THOMAS STANLEYVICE PRESIDENT , GLOBAL ALLIANCES AND PARTNERS , NETAPP

1:00 P. M.–2:00 P. M . | AUDITORIUM

Data in the Cloud

EN DE CAMERON MCNAUGHTEXECUTIVE VICE PRESIDENT SOLUTIONS, FUJITSU INTERNATIONAL BUSINESS

The Keynotes November 7

The switch to Cloud is an inevitable change that all organizations must address. The management and storage of data is a key consideration as companies move to Cloud. Fujitsu and NetApp are at the forefront of

this change in the way we use and exploit IT. This keynote overviews how two industry leaders are pioneering and partnering to deliver business benefit for organizations moving to the Cloud.

08

The expertise of our sales partners in combination with our powerful products and solutions is the key for many successful projects for medium-sized companies . That has certainly proven to be the case over many years . We now want to improve this successful model and develop it further to include new and attractive business opportunities . This specifically means that as of October 1, 2013 we have aligned sales responsibility for channel partners and medium-sized company business into one new division called Channel Managed Account ( CMA ) . Jörg Brünig’s presentation will show the attractive and simplified business opportunities arising from this sales model and how to address end- customers using a very focussed approach .

Society and working environments are changing rapidly, thus affecting the IT world as well. Products, solutions and infrastructures have quickly adapted to trends like alway-on connectivity, work-force mobility and the increasingly blurring lines between working life and private life. Practical consequences can be seen in many products as well as datacenter, work-place and personal mobility solutions. Decision making processes within enter-prises and customer demands undergo equally radical upheavals. How does this consequently affect the channel partner landscape? What concepts and strategies should channel partners consider in order to react to these developments and even benefit from them? Might new opportuni-ties arise from these changes? And how does Fujitsu support its channel partners to achieve their goals?

SPECIAL | NOVEMBER 6 DE JÖRG BRÜNIGSENIOR DIRECTOR CHANNEL MANAGED ACCOUNTS GERMANY, MEMBER OF THE EXECUTIVE BOARD , FUJITSU GERMANY

4:00 P. M.–5:00 P. M . | ROOM 3

Fujitsu ’s New Partnership Model

SPECIAL | NOVEMBER 6 AND 7 EN VEERLE LIMBOS VICE PRESIDENT CORPORATE CHANNELS, FUJITSU INTERNATIONAL BUSINESS

NOV. 6 | 3:00 P. M.–4:00 P. M . | ROOM 5 NOV. 7 | 1:00 P. M.– 2:00 P. M . | ROOM 5

Human Centric Intelligent Society: The Opportunity for Channel Partners

Channel Partner Specials November 6 and 7

09

DAY 1 TRACK 1: CREATE INNOVATION THROUGH PEOPLE TRACK 2: POWER BUSINESS AND SOCIETY WITH INFORMATION TRACK 3: OPTIMIZE ICT SYSTEMS FROM END TO END

9:00 a. m.– 9:45 a. m . ROOM 4 ENMobilizing the Enterprise – Mobility-driven InnovationSimon Gray, Fujitsu David Rosewell , Fujitsu

ROOM 5 ENOutsourcing Improves IT Efficiency for Automotive Enterprises Peter Herget , Wirth Systems GmbH Klaus Schaller, TDS AG

ROOM 12 DE Storage on Demand and Usage-based Billing for the Municipal Data Centers : Best ­Practice­“civitec­”Christian Völz , civitec Stephan Menzel , Fujitsu

ROOM 13 a ENSecure Mobile Enterprise Access – Simplified !John Monaghan , Cisco Sven Glüsing , Fujitsu

ROOM 13 b ENServer, Storage and Network Strategies for the Modern EnterpriseMichael Homborg , Fujitsu John Rozwadowski , Brocade

10:00 a. m.–10:45 a. m . ROOM 4 ENWhen the Caterpillar Became a Butterfly: a Real Story of Cloud ComputingLaurent Maumet , CIO, SOITEC

ROOM 5 ENKeeping our Customers ­Protected in an­Uncertain­World – Take­Care­of­Authenti­cation­, ­Information­Security­and ­Compliance­Thomas Bengs, Fujitsu

ROOM 12 DE Digital Education Network ­Bavaria­: Innovative­and­Secure­infrastructure for SchoolsChristoph Schmidt , Fujitsu Wolfgang Bauer, Ministerialrat , Bayerisches Staatsministerium der Finanzen

ROOM 13 a ENAccelerate Your Business with Fujitsu Integrated Systems Uwe Neumeier, Fujitsu

ROOM 13 b ENDefining Your Workplace Strategy: Our Recommendation to IT Meinolf Althaus , Fujitsu

11:00 a. m.–12:30 p. m. AUDITORIUMReshaping ICT, Reshaping ­Business and­Society­Rod G . Vawdrey, Corporate Executive Vice President & President , International Business

EN DEMasami Yamamoto, President and Representative Director FUJITSU LIMITEDDr. Hideyuki Saso, Corporate Senior Executive Vice President and Repre-sentative Director, CTO & CMO President, Marketing FUJITSU LIMITED

1:00 p. m.–01:45 p. m. ROOM 4 ENLeveraging Advanced ICT to Support Fujitsu Technology and Service VisionTatsuo Tomita , Fujitsu Laboratories

ROOM 5 ENOptimization – Solving Business Issues through Application Modernization Chris Gaskin , Fujitsu

ROOM 12 DE How Dataport Manages Infor mation Britta Laatzen , Fujitsu

ROOM 13 a ENUltimate Reliability and Availability with SPARC Servers in the Big Data Era Ayman Abouseif, Fujitsu Paul Flannery, Oracle Torrey Martin , Fujitsu

ROOM 13 b ENService Desk is the Key to a Multi-sourcing StrategyBrian Butterworth , Fujitsu Peter Jones , Fujitsu

2:00 p. m.–2:45 p. m . ROOM 4 ENFUJITSU Cloud : Delivering Innovation in a Complex WorldCameron McNaught , Fujitsu

ROOM 5 ENBig Data Solutions for Your Enterprise Gernot Fels , Fujitsu Fritz Schinkel , Fujitsu

ROOM 13 a ENStuck in Complex Backup Infrastructures ? Here is the Exit to SimplicityMarcus Schneider, Fujitsu

ROOM 12 DE Security and Efficiency in ­Electronic ­Business ProcessesMathias Ehlers , German Federal Employment Agency Thomas Walloschke , Fujitsu

ROOM 13 b ENEnd User Services Put the User at the Center – Anywhere , Anytime , Via Any DeviceTommi Rinnemaa, Fujitsu Chris Nees , Fujitsu

3:00 p. m.–4:00 p. m. AUDITORIUM DE ENIT­Innovation­Brought to LifeJürgen Walter, Executive Vice President and CEO of Fujitsu Central Europe

4:00 p. m.–4:45 p. m . ROOM 4 ENMaking the Right IaaS Choice Jody Little , Fujitsu

ROOM 5 ENRetailing Without Walls – Shopping in a New Customer-centric WorldRichard Clarke , Fujitsu David Concordel, Fujitsu

ROOM 13 a ENIntelligent Workplace . Greater Efficiency. Here is the answer! Anand Srivatsa, Intel Dieter Heiss, Fujitsu

ROOM 13 b ENChanging Global Paradigms with Managed Maintenance Aiham Al-Akhras, Fujitsu

ROOM 12 ENMore than Storage – How the Strategic Partnership of NetApp and Fujitsu Drives New Solutions Leading to Business Advantage .Alexander Wallner, NetApp Bernhard Brandwitte , Fujitsu

5:00 p. m.–6:00 p. m . ROOM 4 ENTransforming Business ­Agility with Fujitsu­RunMyProcessMatthieu Hug , Fujitsu RunMyProcess Andrew Brabban , Fujitsu

ROOM 12 ENToward Big Personal Data : ­Balancing Utility­and­PrivacyHiroshi Tsuda , Fujitsu Laboratories

ROOM 5 ENRetail – Cashing in with SAP HANADr. Rolf Hiddessen , TDS AG

ROOM 13 a ENInnovation in the Datacenter with VMwareBrenton Badger, VMware David Steven, Fujitsu

ROOM 13 b ENFujitsu Managed Mobile – Mobility Made EasyThomas Zell , Citrix Patrick Walsh , Fujitsu

Keynotes & Breakout Sessions Agenda­Day­1 | November­6

10

DAY 1 TRACK 1: CREATE INNOVATION THROUGH PEOPLE TRACK 2: POWER BUSINESS AND SOCIETY WITH INFORMATION TRACK 3: OPTIMIZE ICT SYSTEMS FROM END TO END

9:00 a. m.– 9:45 a. m . ROOM 4 ENMobilizing the Enterprise – Mobility-driven InnovationSimon Gray, Fujitsu David Rosewell , Fujitsu

ROOM 5 ENOutsourcing Improves IT Efficiency for Automotive Enterprises Peter Herget , Wirth Systems GmbH Klaus Schaller, TDS AG

ROOM 12 DE Storage on Demand and Usage-based Billing for the Municipal Data Centers : Best ­Practice­“civitec­”Christian Völz , civitec Stephan Menzel , Fujitsu

ROOM 13 a ENSecure Mobile Enterprise Access – Simplified !John Monaghan , Cisco Sven Glüsing , Fujitsu

ROOM 13 b ENServer, Storage and Network Strategies for the Modern EnterpriseMichael Homborg , Fujitsu John Rozwadowski , Brocade

10:00 a. m.–10:45 a. m . ROOM 4 ENWhen the Caterpillar Became a Butterfly: a Real Story of Cloud ComputingLaurent Maumet , CIO, SOITEC

ROOM 5 ENKeeping our Customers ­Protected in an­Uncertain­World – Take­Care­of­Authenti­cation­, ­Information­Security­and ­Compliance­Thomas Bengs, Fujitsu

ROOM 12 DE Digital Education Network ­Bavaria­: Innovative­and­Secure­infrastructure for SchoolsChristoph Schmidt , Fujitsu Wolfgang Bauer, Ministerialrat , Bayerisches Staatsministerium der Finanzen

ROOM 13 a ENAccelerate Your Business with Fujitsu Integrated Systems Uwe Neumeier, Fujitsu

ROOM 13 b ENDefining Your Workplace Strategy: Our Recommendation to IT Meinolf Althaus , Fujitsu

11:00 a. m.–12:30 p. m. AUDITORIUMReshaping ICT, Reshaping ­Business and­Society­Rod G . Vawdrey, Corporate Executive Vice President & President , International Business

EN DEMasami Yamamoto, President and Representative Director FUJITSU LIMITEDDr. Hideyuki Saso, Corporate Senior Executive Vice President and Repre-sentative Director, CTO & CMO President, Marketing FUJITSU LIMITED

1:00 p. m.–01:45 p. m. ROOM 4 ENLeveraging Advanced ICT to Support Fujitsu Technology and Service VisionTatsuo Tomita , Fujitsu Laboratories

ROOM 5 ENOptimization – Solving Business Issues through Application Modernization Chris Gaskin , Fujitsu

ROOM 12 DE How Dataport Manages Infor mation Britta Laatzen , Fujitsu

ROOM 13 a ENUltimate Reliability and Availability with SPARC Servers in the Big Data Era Ayman Abouseif, Fujitsu Paul Flannery, Oracle Torrey Martin , Fujitsu

ROOM 13 b ENService Desk is the Key to a Multi-sourcing StrategyBrian Butterworth , Fujitsu Peter Jones , Fujitsu

2:00 p. m.–2:45 p. m . ROOM 4 ENFUJITSU Cloud : Delivering Innovation in a Complex WorldCameron McNaught , Fujitsu

ROOM 5 ENBig Data Solutions for Your Enterprise Gernot Fels , Fujitsu Fritz Schinkel , Fujitsu

ROOM 13 a ENStuck in Complex Backup Infrastructures ? Here is the Exit to SimplicityMarcus Schneider, Fujitsu

ROOM 12 DE Security and Efficiency in ­Electronic ­Business ProcessesMathias Ehlers , German Federal Employment Agency Thomas Walloschke , Fujitsu

ROOM 13 b ENEnd User Services Put the User at the Center – Anywhere , Anytime , Via Any DeviceTommi Rinnemaa, Fujitsu Chris Nees , Fujitsu

3:00 p. m.–4:00 p. m. AUDITORIUM DE ENIT­Innovation­Brought to LifeJürgen Walter, Executive Vice President and CEO of Fujitsu Central Europe

4:00 p. m.–4:45 p. m . ROOM 4 ENMaking the Right IaaS Choice Jody Little , Fujitsu

ROOM 5 ENRetailing Without Walls – Shopping in a New Customer-centric WorldRichard Clarke , Fujitsu David Concordel, Fujitsu

ROOM 13 a ENIntelligent Workplace . Greater Efficiency. Here is the answer! Anand Srivatsa, Intel Dieter Heiss, Fujitsu

ROOM 13 b ENChanging Global Paradigms with Managed Maintenance Aiham Al-Akhras, Fujitsu

ROOM 12 ENMore than Storage – How the Strategic Partnership of NetApp and Fujitsu Drives New Solutions Leading to Business Advantage .Alexander Wallner, NetApp Bernhard Brandwitte , Fujitsu

5:00 p. m.–6:00 p. m . ROOM 4 ENTransforming Business ­Agility with Fujitsu­RunMyProcessMatthieu Hug , Fujitsu RunMyProcess Andrew Brabban , Fujitsu

ROOM 12 ENToward Big Personal Data : ­Balancing Utility­and­PrivacyHiroshi Tsuda , Fujitsu Laboratories

ROOM 5 ENRetail – Cashing in with SAP HANADr. Rolf Hiddessen , TDS AG

ROOM 13 a ENInnovation in the Datacenter with VMwareBrenton Badger, VMware David Steven, Fujitsu

ROOM 13 b ENFujitsu Managed Mobile – Mobility Made EasyThomas Zell , Citrix Patrick Walsh , Fujitsu

11

DAY 2 TRACK 1: CREATE INNOVATION THROUGH PEOPLE TRACK 2: POWER BUSINESS AND SOCIETY WITH INFORMATION TRACK 3: OPTIMIZE ICT SYSTEMS FROM END TO END

9:00 a. m.– 9:45 a. m . ROOM 4 ENUsing Cloud Integration ­Services to Exploit­and­Manage­ Complex EnvironmentsAndrew Brabban , Fujitsu

ROOM 12 ENLeveraging Digital Media – Expanding People’s Senses in ­Business­and­SocietyKiyoshi Sakai , Fujitsu Laboratories

ROOM 5 ENPower, Simplicity and Security for SAP HANA – from Infrastructure Delivery to Cloud ServicesWolfgang Hopfes , Fujitsu

ROOM 13 a ENXP Migration to Windows 8 or 7 – Why and How?Peter Bolton , Fujitsu

ROOM 13 b ENModular Data Centers , the Future of IT Facilities ?Vincent Bevan , Fujitsu Frank Jensen , Fujitsu

10:00 a. m.– 11:30 a. m. AUDITORIUMAll Things Considered – How the Internet of Things Changes our WorldDr. Joseph Reger, Chief Technology Officer of Fujitsu International Business ED Goldmann, CTO of Intel IT, GM Strategy, Architecture and Innovation

EN DE

12:00 p. m.–12:45 p. m . ROOM 4 ENManaged Microsoft CRM in the Cloud Christian Günther, Lanxess Jörn Nitschmann , Fujitsu Germany

ROOM 5 ENPowering Healtcare Information – Improve and Secure the Healthcare Data Value Chain Dr. Lester Russell , Fujitsu

ROOM 12 ENCloud Services within the German National Meteorological Service – Deutscher Wetterdienst ( DWD ) Alexander Harth , German National Meteoro logical Service

ROOM 13 a ENBoost Efficiency and Reduce Cost with Fujitsu Data Center Management & Automation – Service-driven Solutions on Premise, Managed or Out of the Cloud Wilfried Cleres , Fujitsu

ROOM 13 b ENBringing Your Virtual IT into a Good ShapeBernhard Brandwitte , Fujitsu Andrew McDade, Fujitsu

1:00 p. m.–2:00 p. m. AUDITORIUMData in the CloudThomas Stanley, Vice President , Global Alliances and Partners , NetApp Cameron McNaught , Executive Vice President Solutions, Fujitsu International Business

EN DE

2:00 p. m.–2:45 p. m. ROOM 4 ENStart Mobilizing Today – ­Identify the Value­for Your BusinessEsa Aho , Fujitsu

ROOM 12 ENHow Does Software Defined E­verything­Change­ICT­?Jun Tanaka , Fujitsu Laboratories

ROOM 5 ENApplying New Technologies to Bank Distribution Channels to Answer Business Requirements Juan José Alert , Fujitsu

ROOM 13 a ENBack to the Future – Redefining Storage Frank Reichart , Fujitsu

ROOM 13 b ENDataCenter 3.0 – Shift to IT as a Service with Your Own Private CloudHarald Bernreuther, Fujitsu Georg Houben , Fujitsu

3:00 p. m.–3:45 p. m. ROOM 4 ENBig Data – Extracting Valuable Information from Shadows of DataGlen Koskela , Fujitsu David Snelling , Fujitsu Laboratories

ROOM 5 ENEnsure Efficient and Flexible SAP Services around the Globe with Managed SAP OfferingsRaphael Ensinger, Fujitsu

ROOM 13 a ENConnecting the Global EnterpriseAlan Davidson , Fujitsu

ROOM 12 DE Advantage of Green IT and ­Sustainable DatacenterChristoph Witter-Arensmann, Federal Ministry for the  Environment, Nature Conservation and Nuclear Safety

ROOM 13 b ENHow to Drive SAP Applications and SAP HANA Smarter – With FlexFrame OrchestratorVolker Sommer, Fujitsu

4:00 p. m.–4:45 p. m . ROOM 4 ENThe Future of Communications John Davis , Fujitsu Rana Pawiter, Fujitsu

ROOM 5 ENLeveraging Expertise for More ­Economic Value from HPCHerbert Cornelius, IntelIan Godfrey, Fujitsu

ROOM 13 a ENDelivering confidence and ­reliability – FUJITSU­Enterprise­ServersPatrick Echle , Fujitsu

ROOM 13 b ENHow Desktop Virtualization and BYOD are Changing Today’s IT LandscapeGernot Fels , Fujitsu

Keynotes & Breakout Sessions Agenda­Day­2 | November­7

12

DAY 2 TRACK 1: CREATE INNOVATION THROUGH PEOPLE TRACK 2: POWER BUSINESS AND SOCIETY WITH INFORMATION TRACK 3: OPTIMIZE ICT SYSTEMS FROM END TO END

9:00 a. m.– 9:45 a. m . ROOM 4 ENUsing Cloud Integration ­Services to Exploit­and­Manage­ Complex EnvironmentsAndrew Brabban , Fujitsu

ROOM 12 ENLeveraging Digital Media – Expanding People’s Senses in ­Business­and­SocietyKiyoshi Sakai , Fujitsu Laboratories

ROOM 5 ENPower, Simplicity and Security for SAP HANA – from Infrastructure Delivery to Cloud ServicesWolfgang Hopfes , Fujitsu

ROOM 13 a ENXP Migration to Windows 8 or 7 – Why and How?Peter Bolton , Fujitsu

ROOM 13 b ENModular Data Centers , the Future of IT Facilities ?Vincent Bevan , Fujitsu Frank Jensen , Fujitsu

10:00 a. m.– 11:30 a. m. AUDITORIUMAll Things Considered – How the Internet of Things Changes our WorldDr. Joseph Reger, Chief Technology Officer of Fujitsu International Business ED Goldmann, CTO of Intel IT, GM Strategy, Architecture and Innovation

EN DE

12:00 p. m.–12:45 p. m . ROOM 4 ENManaged Microsoft CRM in the Cloud Christian Günther, Lanxess Jörn Nitschmann , Fujitsu Germany

ROOM 5 ENPowering Healtcare Information – Improve and Secure the Healthcare Data Value Chain Dr. Lester Russell , Fujitsu

ROOM 12 ENCloud Services within the German National Meteorological Service – Deutscher Wetterdienst ( DWD ) Alexander Harth , German National Meteoro logical Service

ROOM 13 a ENBoost Efficiency and Reduce Cost with Fujitsu Data Center Management & Automation – Service-driven Solutions on Premise, Managed or Out of the Cloud Wilfried Cleres , Fujitsu

ROOM 13 b ENBringing Your Virtual IT into a Good ShapeBernhard Brandwitte , Fujitsu Andrew McDade, Fujitsu

1:00 p. m.–2:00 p. m. AUDITORIUMData in the CloudThomas Stanley, Vice President , Global Alliances and Partners , NetApp Cameron McNaught , Executive Vice President Solutions, Fujitsu International Business

EN DE

2:00 p. m.–2:45 p. m. ROOM 4 ENStart Mobilizing Today – ­Identify the Value­for Your BusinessEsa Aho , Fujitsu

ROOM 12 ENHow Does Software Defined E­verything­Change­ICT­?Jun Tanaka , Fujitsu Laboratories

ROOM 5 ENApplying New Technologies to Bank Distribution Channels to Answer Business Requirements Juan José Alert , Fujitsu

ROOM 13 a ENBack to the Future – Redefining Storage Frank Reichart , Fujitsu

ROOM 13 b ENDataCenter 3.0 – Shift to IT as a Service with Your Own Private CloudHarald Bernreuther, Fujitsu Georg Houben , Fujitsu

3:00 p. m.–3:45 p. m. ROOM 4 ENBig Data – Extracting Valuable Information from Shadows of DataGlen Koskela , Fujitsu David Snelling , Fujitsu Laboratories

ROOM 5 ENEnsure Efficient and Flexible SAP Services around the Globe with Managed SAP OfferingsRaphael Ensinger, Fujitsu

ROOM 13 a ENConnecting the Global EnterpriseAlan Davidson , Fujitsu

ROOM 12 DE Advantage of Green IT and ­Sustainable DatacenterChristoph Witter-Arensmann, Federal Ministry for the  Environment, Nature Conservation and Nuclear Safety

ROOM 13 b ENHow to Drive SAP Applications and SAP HANA Smarter – With FlexFrame OrchestratorVolker Sommer, Fujitsu

4:00 p. m.–4:45 p. m . ROOM 4 ENThe Future of Communications John Davis , Fujitsu Rana Pawiter, Fujitsu

ROOM 5 ENLeveraging Expertise for More ­Economic Value from HPCHerbert Cornelius, IntelIan Godfrey, Fujitsu

ROOM 13 a ENDelivering confidence and ­reliability – FUJITSU­Enterprise­ServersPatrick Echle , Fujitsu

ROOM 13 b ENHow Desktop Virtualization and BYOD are Changing Today’s IT LandscapeGernot Fels , Fujitsu

13

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© 2013 NetApp. All rights reserved.NetApp, the NetApp logo and DataONTAP are trademarks or registeredtrademarks of NetApp, Inc., in theUnited States and/or other countries.Source: IDC report 2012Q4 fromMarch 2013, Storage HardwareMarket (NAS and SAN sales), fromMarch 2009 to March 2013.

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© Copyright 2013 Fujitsu Technology Solutions. Fujitsu, the Fujitsu logo and Fujitsu brand names are trademarks or registered trademarks of Fujitsu Limited in Japan and other countries. Other company, product and service names may be trademarks or registered trademarks of their respective owners, the use of which by third parties for their own purposes may infringe the rights of such owners. Technical data are subject to modification and delivery subject to availability. Any liability that the data and illustrations are complete, actual or correct is excluded.

Intel, the Intel Logo, Intel Inside, Intel Core, Ultrabook, and Core Inside are trademarks of Intel Corporation in the U.S. and/or other countries.

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TRACK1­:­CREATE­INNOVATION­THROUGH­PEOPLE

Breakout SessionsAgenda, November 6

Omur CanaltaySenior Marketing Manager Services &

Solutions , Fujitsu International Business

9:00 a. m. – 9:45 a. m.Room 4

Simon GrayHead of Workspace Solutions , Fujitsu Services

David RosewellHead of Mobile BusinessSolutions , Fujitsu Services

Mobilizing the Enterprise – Mobility-drivenInnovationToday’s forward-thinking organizations are takinga new approach to the IT services provided to their users – in essence they are mobilizing the enter-prise in the broadest sense . They seek to : empower and enable their people to get the job done ; make the experience engaging and rewarding for all ; streamline key processes to save time and cost ; embrace more flexible and agile working practices ; and get the very best return on physical , financial and human capital . This session guides you through a range of options to identify the ideal workplace strategy, including considerations of a blended solutions approach , which means you can achieve the best of all worlds via a single , flexible managed service .

10:00 a. m.–10:45 a. m . Room 4

Laurent MaumetCIO , SOITEC

When the Caterpillar Became a Butterfly:a Real Story of Cloud ComputingSince 2008 , SOITEC is convinced that cloud comput-ing is a shift that will change the way we use IT. This presentation chronicles SOITEC ’s amazing journey from 2008 until today, thereby transform-ing an IT organization and multinational company to be full-on ready for cloud computing .

1:00 p. m. – 1:45 p. m.Room 4

Tatsuo TomitaPresident , FujitsuLaboratories

Leveraging Advanced ICT to Support FujitsuTechnology and Service VisionBusiness model innovation is an increasingly critical discipline for all organizations as they fight to remain relevant in a rapidly changing world . Technology enablement of new entrants , new geographies , new channels and new cross-industry value chains all create new challenges . While cloud services can be a great enabler of agility, they cannot deliver business innovation in isolation – processes must be streamlined , partners must be accommodated and existing systems must be inte-grated or replaced . Fujitsu RunMyProcess focuses on the needs of the changing market and provides a cloud platform for the rapid creation , deployment and operation of agile business applications span-ning systems , environments and organizations in support of new end-to-end business models . Client Testimony: iHeart Studios , large digital content studio , discusses how the RunMyProcess solution enabled them to grow by more than 600 % in turnover in 12 months .

2:00 p. m. – 2:45 p. m.Room 4Cameron McNaughtExecutive Vice PresidentSolutions , FujitsuInternational Business

FUJITSU Cloud : Delivering Innovation in a Complex WorldFor many organizations the challenge is no longer about whether to adopt cloud , but how to orches-trate an increasing number of cloud services and integrate them with existing systems . Business leaders understandably want the flexibility cloud delivers , but the organization needs to ensure that appropriate controls and governance are exercised and the risks managed . In this session , Cameron McNaught will set out Fujitsu’s vision for the key role cloud will play in supporting social and busi-ness innovation . He will also explain how Fujitsu enables the CIO and his team to manage the complex IT environment of cloud and non-cloud systems in a way that exactly meets the needs of the business without increasing the IT manage-ment overhead . While the value from innovation in creases , the headache of managing IT only increases . Cameron reveals the answer for managing IT in the cloud era .

16

TRACK1­:­CREATE­INNOVATION­THROUGH­PEOPLE

4:00 p. m.– 4:45 p. m.Room 4Jody LittleVice President , Offering Estab-lishment , Solutions , FujitsuInternational Business

Making the Right IaaS ChoiceOrganizations are increasingly embracing Infra-structure as a Service (IaaS ) for their computing , storage and network resources as it offers greater flexibility, costs that are aligned to usage and faster access to resources when needed . But which IaaS is right for your organization : public , private hosted or on-premise private cloud ? This session will look at the key considerations in making that choice – what are the business drivers , is the focus modernization or innovation , what constraints are there around compliance , security data privacy and how do you integrate this with your existing legacy systems .

5:00 p. m.– 5:45 p. m.Room 4

Matthieu HugChief Executive OfficerFujitsu RunMyProcess

Andrew BrabbanDirector Application Services , Solutions , FujitsuInternational Business

Transforming Business Agility with Fujitsu RunMyProcessThe adoption of cloud offers both opportunities and challenges for CIOs and IT departments . The clear advantages are ICT on a pay-as-you-use , flexible and quick to adopt basis , and over time it is not hard to envisage a situation where an organization will have anything from 30 – 50 cloud services from different sources . These are likely to be a mix of public and private and increasingly may have been commissioned by a business unit directly. The chal-lenge comes in integrating these systems together and with other legacy and non-cloud systems . On top of this , the organization still needs to protect its data , integrate processes and systems , manage its users and remain compliant – all while control-ling costs and not constraining the business units in being innovative .

In this session Andrew will provide a “hands-on ” demonstration of Fujitsu’s approach to helping the CIO address these challenges of delivering and managing integrated cloud services . We achieve this in a way that enables the business to adopt the solutions they need while ensuring the necessary governance and controls are in place .

5:00 p. m.– 5:45 p. m.Room 12Hiroshi TsudaResearch Manager, Software Technology, FujitsuLaboratories

Toward Big Personal Data : Balancing Utility and PrivacyPersonal data is a growing problem in the field of so-called Big Data , where data is shared between multiple companies in an effort to drive collabo-ration and new value . In Japan , failing to properly handle personal data has led to service termina-tions and tarnished brand images , not only just for venture companies but major industry players , as well . Moreover, society is on the verge of significant changes in the next few years . In Japan , the My Number (national ID ) system will go into effect in 2016 , and enhanced EU data protection regulations are slated for implementation next year. With respect to these trends in Big Data and personal data , Fujitsu has positioned privacy protection as a key pillar of the security initiatives in its Fujitsu Technology & Service Vision . This session will intro-duce privacy-enhancing technologies from Fujitsu Laboratories that make it possible to balance the protection of data with its utilization.

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TRACK­2­:­POWER­BUSINESS­AND­SOCIETY­WITH­INFORMATION Renate SchwarzSenior Marketing Manager Services &

Solutions , Fujitsu International Business

9:00 a. m.–9:45 a. m.Room 5

Peter HergetHead of SAP ERPWirth Systems GmbH

Klaus SchallerSenior Account ManagerTDS AG

Outsourcing Improves IT Efficiency for Automotive EnterprisesIn particular, SMEs in the automotive industry are faced by the cyclical fluctuations of the industry with the enormous task of creating more flexible IT – and achieving this with specific process compli-ances , but without compromising safety and availability. As an example , Wirth Systems explains its challenge with statutory requirements of the automotive industry and how this could be solved by outsourcing of their IT operations to TDS , a sub-sidiary of Fujitsu , and how they could even gain more flexibility and efficiency.

10:00 a. m.–10:45 a. m.Room 5

Thomas BengsHead of Security SolutionsFujitsu International Business

Keeping our Customers Protected in an Uncertain World – Take Care of Authentication , Information Security and ComplianceKeeping the enterprise secure isn’t a cost , it’s a competitive advantage . It makes organizations more resilient and more profitable . In fact , many of our customers use Fujitsu’s security solutions as a foundation on which to build their business pro-cesses and optimize their performance . Fujitsu , with its long and illustrious track record in security, has a major part to play. We will present typical cases realizing a high level of security combined with simple usage – e.g., biometric authentication that simplifies access control and solutions for information security and compliance of electronic documents .

5:00 p. m.– 5:45 p. m.Room 5

Dr. Rolf HiddessenHead of Competence Center SAP Retail , TDS AG

Retail – Cashing in with SAP HANA Evaluate customer and sales data by pressing a button – the in-Memory Computing with SAP HANA makes it possible . Experts of TDS explain which new possibilities are opened up for companies . Practical examples from the industry show that not only the IT systems will become faster, but also the return on investment could be achieved rapidly.

1:00 p. m.– 1:45 p. m.Room 5Chris GaskinGlobal Offering Center Lead – Legacy Modernization , Fujitsu Australia

Optimization – Solving Business Issues through Application­ModernizationAlthough Legacy Modernization sounds very technical , it is first and foremost a business enable-ment service . It is therefore of prime importance that a vendor understands who has the driving requirements for a possible modernization program and what those drivers are from a business per-spective before getting to the coalface arenas of what can be done and how it is done . In this s ession , we will take you through the roadmap of the Fujitsu Legacy Modernization Offering , explain-ing with real life examples how our globally stan-dard capabilities can be leveraged to provide competitive advantage and mitigate both business and technical risks and issues .

2:00 p. m.– 2:45 p. m.Room 5

Gernot FelsPrincipal Product Marketing Manager

Fritz SchinkelDirector Solutions andInnovation , Fujitsu

Big Data Solutions for Your EnterpriseThe promise that analyzing Big Data in real time holds includes improved competitiveness , reduced cost and minimized risk by taking faster and better decisions . However, the very thought of Big Data causes headaches for IT managers , because tradi-tional IT has met its limitations . How to cope with the high level of complexity, as well as with reli-ability and speed requirements ? Are there any affordable solutions at all ? What does the solution architecture look like ? Which solution approach for which use case ? What are my sourcing options ? These are a lot of questions , to which Fujitsu will provide answers .

4:00 p. m.– 4:45 p. m.Room 5

Richard ClarkeVice President Global Retail , Fujitsu International Business

David Concordel Senior Vice President Global Retail, Fujitsu International Business

Retailing without Walls – Shopping in a NewCustomer-centric WorldFujitsu believes that being a retailer is no longer defined by a store , merchandise and a cash register, it is defined by managing a customer through a shopping “journey,” often with their preferred shop-ping “tools ” ( smartphone personal scanning ) and processes (click ‘n ’ collect , social media networks ). This means retailers are now having to re-engineer their traditional businesses – often with silo brick and click channels – to fit this new customer-centric world . It is what we call “retailing without walls.” In this session , Fujitsu will reveal how it is support-ing our retailer customers “to sell more and sell better” in this new shopping environment . We will present innovative solutions and services , including those from our research laboratories in Japan , which are delivering this cross-channel intercon-nected experience for the shopper, associate and HQ manager .

Breakout SessionsAgenda, November 6

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TRACK­2­:­POWER­BUSINESS­AND­SOCIETY­WITH­INFORMATIONSPECIAL­:­PUBLIC­ADMINISTRATION

9:00 a. m.–9:45 a. m.Room 12

Christian VölzCIO , civitec

Stephan MenzelRegional Manager Financial Services , Fujitsu CE

Storage on Demand and Usage-based Billing for Municipal­Data­Centers­:­Best­Practice­“civitec­”The municipal data center civitec (Zweckverband Kommunale Informationsverarbeitung ) offers IT solutions and services for more than 80 municipal customers in North Rhine-Westphalia , Germany. In order to meet the internal and external require-ments , civitec asked for the flexible delivery of storage capacities combined with usage-based billing in line with their actual business needs . The solution : Delivery of a storage on demand storage concept based on a Fujitsu lease contract for a NetApp FAS 6282 with a defined and agreed basis capacity and access to capacity reserves .

10:00 a. m.–10:45 a. m.Room 12

Wolfgang BauerMinisterialrat , Bayerisches Staatsministerium der Finanzen

Christoph SchmidtSales Director Public Sector, Fujitsu Central Europe

Digital Education Network Bavaria : Innovative and Secure Infrastructure for SchoolsThe Digital Education Network Bavaria (DBB ) is a joint project of the Free State of Bavaria and Fujitsu . The goal is to develop a future-oriented , efficient and secure infrastructure including the necessary IT management and IT services for all Bavarian schools and educational institutions . Because of the general technological approach the developed solution can be used as a blueprint for other projects in the educational environment , the public sector (e-government ) and other vertical markets.

1:00 p. m.– 1:45 p. m.Room 12

Britta LaatzenConsultant , Fujitsu CE

How Dataport Manages InformationDataport provides modern information and commu-nication technologies for public administration for the northern German federal states and authorities . The company offers their state , regional and local government clients lots of different applications in a secure , reliable , compatible and sustainable way. How does Dataport manage and control all infor-mation ? One key success factor in achieving these goals is the umbrella management project , which is owned by Fujitsu with its strategic partners EMC , RSA and CA . This Breakout Session shows how the new Configuration Management System and Security Information & Event Management Solution will support service-level management with a customer-centric end to end view and secure data center automation .

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TRACK3­:­OPTIMIZE­ICT­SYSTEMS­FROM­END­TO­END Hiroshi NishikawaSenior Manager, Product Marketing

Fujitsu International Business

10:00 a. m.–10:45 a. m.Room 13 a

Uwe NeumeierVice President Server System Sales , Fujitsu

Accelerate Your Business with Fujitsu Integrated SystemsData center infrastructure has been growing increas-ingly complex for many years . Businesses need to be extremely agile to move ahead of competition , and IT needs to cope with these requirements . Integrated solutions need to be purpose-made and optimized towards common workloads such as Microsoft SQL Server, SharePoint , Lync or Check-point security solutions . We demonstrate how Fujitsu’s integrated solutions reduce project risk , time for deployment and provisioning through pre-installed , pre-tested and certified configurations .

10:00 a. m.–10:45 a. m . Room 13 b

Meinolf AlthausDirector Client Product and Innovation Strategy, Fujitsu

Defining Your Workplace Strategy:Our Recommendation to ITAdopting new computing devices and delivering concepts to provide optimized workplaces for the different user roles within the company present a new challenge . An optimized end-to-end selection , from back-end to workplace device,s and a suitable combination of desktop delivery methods is essen-tial to guarantee high availability, flexibility and user satisfaction . This session looks at the various ways to identify the ideal workplace strategy.

9:00 a. m.–9:45 a. m . Room 13 aJohn MonaghanConsulting SEEMEAR Enterprise Network-ing Team , Cisco

Sven GlüsingPrincipal Consultant IT Solutions , Fujitsu

Secure Mobile Enterprise Access – Simplified !Over the past years , managing the right access to the right information from the right device at the right time and location has become a challenging problem . The Breakout session provides an over-view of how network access can be secured for wired , wireless and VPN access in a unified way, easing identity and policy management . Manage network access for Employees , Contractors and Guest based on different credentials like Identity, the device used , the way you access the corporate network and the location and time , as well as posture information of the Device like OS version , patch level , Antivirus pattern file , etc . Enforce your Network Access Policy throughout the entire network with the Cisco TrustSec™ Framework that mitigates the risk of unauthorized access to confi-dent information and resources inside the whole network from end to end to use bandwidth and computing resources more efficiently. Fujitsu and Cisco provide you with an effective solution to simplify administration and policy enforcement and to monitor secure access to your network infrastructure for all users and devices .

9:00 a. m.–9:45 a. m . Room 13 b

Michael HomborgPrincipal Sales ConsultantFujitsu , International Business

John RozwadowskiBrocade , Global Account Executive , Fujitsu

Server, Storage and Network Strategies for the Modern­EnterpriseThe business world relies on IT more than ever. IT shapes how efficiently organizations interact with customers and other stakeholders , and steers the development of new products and services . It’s time to build a better enterprise . Managed intuitively, with built-in intelligence to optimize your enterprise IT , shorten the time to productivity and reduce operational costs , while improving resilience . Com-bining Fujitsu servers and storage systems with Brocade’s award-winning Virtual Cluster Switching technology enables you to achieve this today .

Breakout SessionsAgenda, November 6

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01:00 p. m.–1:45 p. m.Room 13 aAyman AbouseifVice President Product Marketing , Fujitsu Inter-national Business

Paul FlannerySenior Director, Product Management Group - Servers , EMEA , Oracle

Torrey MartinFujitsu M10 Product Specialist , Fujitsu Oracle Center of Excel-lence Team , Fujitsu

Ultimate Reliability and Availability with SPARC Servers­in­the­Big­Data­EraIn Collaboration with Oracle , Fujitsu has developed the M10 system , the latest model in the revolution-ary SPARC series of servers . Fujitsu M10 servers deliver mainframe-class RAS features adopted from Fujitsu’s 60-years of mainframe development with maximum scalability for mission-critical workloads . Featuring breakthrough technology including Soft-ware on Chip and Liquid Loop Cooling , Fujitsu M10 servers delivers excellent performance , helping customers to optimize investments while enjoying the utmost reliability .

2:00 p. m.–2:45 p. m.Room 13 aMarcus SchneiderSenior Director, Product Development Group Storage , Fujitsu

Stuck in Complex Backup Infrastructures?Here is the Exit to SimplicityData centers are filled with tape systems , backup-to-disk solutions , de-duplication and other backup or archiving appliances . All these solutions gener-ate enormous complexity. So , it’s time to think about a unified approach that lets you manage service levels for backup and archiving instead of boxes . ETERNUS CS8000 from Fujitsu presents a comprehensive solution for such a transition .

01:00 p. m.–1:45 p. m . Room 13 bBrian ButterworthHead of Business Develop-ment, CS&IM, Fujitsu United Kingdom & Ireland

Peter G.O. Jones MBCS Head of Transformation Programmes, CS&IM, Fujitsu United Kingdom & Ireland

Service Desk is the Key to a Multi-sourcing StrategyThe challenge of delivering services globally for users can be immense when sourcing services from a multitude of providers . In this presentation , we demonstrate how organizations can drive increased user satisfaction and business value through a service desk delivering across multiple regions and time zones .

TRACK 3Marcus Seifart

Product Marketing Manager Mobility andVDI Solutions , Fujitsu International Business

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4:00 p. m.–4:45 p. m . Room 12Alexander WallnerGeneral Manager & Area Vice President Central EMEA , NetApp

Bernhard Brandwitte Vice President Product Sales Storage , Fujitsu

More than Storage – How the Strategic Partner-ship of­NetApp­and­Fujitsu­Drives­New­Solutions­Leading to Business AdvantageDo you want to transfer your IT department from a cost center to a driver for business efficiency? In this session , we talk about how the global stra-tegic alliance between NetApp and Fujitsu creates a well-matched and comprehensive solutions portfolio that benefits our customers first and fore-most . NetApp contributes the expertise and intelli-gent solutions expected from a leading storage specialist to the partnership , where Fujitsu strengthens the partnership with all the advantag-es it has as one of the largest IT global players.

2:00 p. m.–2:45 p. m.Room 13 b

Tommi RinnemaaDirector Offerings , Fujitsu  Finland

Chris NeesPortfolio Director End User Services , Cloud & Strategic Solutions , Fujitsu Inter-national Business

End User Services Put the User at the Center – Anywhere , Anytime , Via Any DeviceTransform IT support for end users from staid and inflexible services to the new “My Workspace ” concept , where productivity is maximized by a personalized working ecosystem that accommo-dates the way employees prefer and need to work . Whether working in the office , at home or on the move , and using various devices collaborating with people all over the world , “My Workspace ” provides greater choice , easier access and a better user experience and , at the same time , simplifies service management and reduces costs .

4:00 p. m.–4:45 p. m . Room 13 aAnand SrivatsaDirector CPU & Platform Mar-keting , Desktop Client Plat-forms , Intel Corporation

Dieter HeissVice President Workplace Systems , Product Develop-ment Group , Fujitsu

Intelligent Workplace . Greater Efficiency.Here is the Answer !There are fundamental changes taking place in society, new technology and changing demands are redesigning the workplace . The enterprise work-place will dramatically improve interactions across applications and between workers , driving produc-tivity and improvements in work quality. We will show you how new technologies support you at your workplace and how to ensure efficiency in and outside the office .

Hiroshi NishikawaSenior Manager, Product Marketing

Fujitsu International Business

Breakout SessionsAgenda, November 6

2:00 p. m.–2:45 p. m . Room 12

Mathias EhlersGerman Federal Employment Agency

Thomas WalloschkePrincipal Business Develop-ment Manager, Security Solutions , Fujitsu International Business

Security and Efficiency in Electronic Business ProcessesThe Federal Employment Agency (Bundesagentur für Arbeit – BA ) is the largest provider of labour-market services in Germany. The BA is modernizing their organization and runs more and more busi-ness processes electronically. Administrative regu-lations and compliance guidelines , cost pressure and “modern administration ” have brought about the need for the long-term preservation of docu-ments while , at the same time , maintaining their evidentiary value . To meet these requirements , BA uses the solution SecDocs . SecDocs is the open standards-based archiving middleware for the long-term preservation of documents maintaining their evidentiary value . The benefit : excellent evidential proof that is usable in a court of law and a solid basis for modern e-government .

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4:00 p. m.–4:45 p. m.Room 13 bAiham Al-AkhrasHead of Technical Mainte-nance Services , Fujitsu , Emerging Markets

Changing Global Paradigms with Managed Maintenance Maintaining existing IT infrastructures on a global scale creates high workloads and leaves only little capacity to care about innovations . Managing maintenance with a multitude of suppliers in differ-ent international locations prevents your IT staff from running new projects . Fujitsu’s Managed Maintenance Services enable IT organizations to consolidate their multivendor maintenance environ-ment and realize significant savings within their IT spending , helping to free personnel resources for IT innovation . Big global players from the aviation , retail and banking sectors already benefit from the  Fujitsu Managed Maintenance services . Learn how this is realized by Fujitsu .

5:00 p. m.–5:45 p. m.Room 13 aBrenton BadgerManager, Global Consulting and Integration Partners , Technical Architects , VMware

David StevenDirector Cloud Platforms and Data Center Services & Solutions , Fujitsu International Business

Innovation in the Data Center with VMwareOrganizations increasingly need ICT that is more agile and responsive to the business to enable growth while , at the same time , being secure and compliant and delivered at an ever-reduced cost . For the data center team , this means preparing for an “as a service ” world . This session will look at the key considerations in achieving an “as a service ” position – what are the implications for the data center structure and how can one address the issues of space , cooling and power in an energy-efficient way, what are the key developments in infrastructure and how can one efficiently and effectively deliver a variable workload ; and what is the impact on the IT department and the recharging mechanism .

5:00 p. m.–5:45 p. m.Room 13 b

Thomas ZellDirector, Field Readiness EMEA , Citrix

Patrick WalshJunior Portfolio Manager for End-User-Services , Fujitsu

Fujitsu Managed Mobile – Mobility Made EasyMobility has become an increasingly important part of our business world . Staying on top of this , how-ever, is not a trivial task . There are many factors to consider in finding the right mobility strategy: Android or Blackberry, Apple or Nokia ? Who is using a company liable and who a ‘bring-your-own ’ device ? Which mobile apps are safe and which can potentially jeopardize my enterprise ? Fujitsu can help you answer these questions and mobilize your business – all while reducing IT-costs and com-plexity. Fujitsu Managed Mobile , based on award-winning Citrix XenMobile technology, gives you peace of mind . It protects your enterprise and users , even on the move , and allows you to harness the benefits of the latest mobile technologies .

TRACK 3Marcus Seifart

Product Marketing Manager Mobility andVDI Solutions , Fujitsu International Business

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9:00 a. m.–9:45 a. m . Room 4Andrew BrabbanDirector Application Services , Solutions , Fujitsu Internation-al Business

Using Cloud Integration Services to Exploit and Manage­Complex­EnvironmentsAs cloud technology matures , the range of solutions available to enterprises is both increasing and becoming more sophisticated . At the same time , many early adaptations of discrete SaaS or platform solutions only provided point benefits while quickly throwing up new problems of integra-tion , consistency and data management . It has always been the case that business solutions are rarely provided by a single system , but in cloud environments the value is increasingly found through the orchestration and management of a complex chain of systems , people and user channels . Such “digital supply chains ” need to be integrated and managed just as effectively as physical supply chains , leading to the need to bring together multiple cloud and on-premise resources to deliver the required business out-come . This increasing sophistication creates more complex cloud environments – which in turn often creates the need for specialized support in their end-to-end design , build and management . Cloud Integration Services are a new category of services that provide the expertise , tools and people required to quickly overcome the challenges of distributed environments and deliver joined up business value from the cloud .

2:00 p. m.– 2:45 p. m . Room 4Esa AhoHead of Offerings and Pre-sales , Business & Application Services , Fujitsu Nordic

Start Mobilizing Today – Identify the Value for Your BusinessThe world is increasingly mobile and so is business . This session will explore the challenges enterprises are facing with mobilization and how to identify the services that would give the best value for your business .

9:00 a. m.–9:45 a. m . Room 12Kiyoshi SakaiResearch Principal , Media Processing Systems , Fujitsu Laboratories

Leveraging Digital Media – Expanding People’s Senses in Business and SocietyAudio-visual media , such as speech , sound and video , are widely employed in people’s personal lives on a daily basis , to share experiences with one’s family and to communicate with friends on social media , among other uses . At the same time , in the world of business , the use of audio-visual media has often been limited to very specific appli-cations , such as videoconferencing and e-learning . With advancements in media processing tech-nology and cloud computing/network technologies , however, the situation is rapidly changing . In a wide range of front-end business scenarios , there continues to be growing demand for the ability to keep a better eye on what is actually happening in the workplace by employing AV media to sense , analyze and visualize people and their surrounding environments . This session will showcase how Fujitsu Laboratories ’ audio-visual media technologies can be employed from the perspective of opera-tional efficiency, safety and wellness.

12:00 a. m.–12:45 a. m . Room 4

Christian GüntherLANXESS , Vice President Global Infrastructure

Jörn NitschmannSenior Director SalesHead of Managed Accounts Germany, Fujitsu Germany

Managed Microsoft CRM in the CloudLANXESS is a leading specialty chemicals company with sales of EUR 9.1 billion in 2012 and roughly 17,500 employees in 31 countries . The company is currently represented at 52 production sites world-wide . The core business of LANXESS is the develop-ment , manufacturing and marketing of plastics , rubber, intermediates and specialty chemicals . LANXESS is the first DAX-30 company using the Fujitsu Cloud IaaS Trusted Public S5 as a platform for their new Microsoft CRM application environ-ment . Besides the delivering of Infrastructures as a Service , Fujitsu is responsible for the operations of the server, storage , backup and application envi-ronment , as well as for the license management of all included software components . In the end , the CRM solution on the basis of the IaaS Trusted Public S5 platform will be used by 4,000 LANXESS users worldwide . Therefore , Fujitsu offers a price per user structure for the whole solution , according to common flexible price patterns for cloud services .

Omur CanaltaySenior Marketing Manager Services &

Solutions , Fujitsu International Business

Breakout SessionsAgenda, November 7

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3:00 p. m.– 3:45 p. m . Room 4

Glen KoskelaChief Technology Officer, Fujitsu Nordic

David SnellingSenior Research Fellow, Fujitsu Laboratories of Europe

Big Data – Extracting Valuable Information from Shadows­of­DataAt the heart of most business areas that drive growth – innovation , marketing , sales , customer service – is the need to capture , integrate and interpret information . Big Data is a phenomenon that is based on a vast body of data in its raw material form , sometimes bearing little relation to the reason it was collected in the first place . The value of human and machine analysis of large data sets ranges from social , political and economic intelligence to small actionable insights , which make a high impact on business . Real-time insight is driving a new type of computing architecture . You are building a platform , not a one-off applica-tion . When done right , value doesn’t end with one project .

4:00 p. m.–4:45 p. m . Room 4

John DavisHead of UC & Collaboration Product , Fujitsu UK & Ireland

Rana PawiterChief Information Officer & Director Connectivity Solu-tions Business Fujitsu UK & Ireland , Fujitsu Telecommuni-cations Europe

The Future of CommunicationsIn the next 10 years , telecommuting will be ubiqui-tous as advanced videoconferencing and communi-cations technology removes the need for employ-ees to be in the same room . Computer storage should cross the petabyte mark , boosting intelli-gent advertising , where microchips embedded in posters , for example , identify passers-by and display personalized advertisements . Many devices will be powered by wireless electricity, with anten-nae connecting to nearby energy nodes . Printed electronics , such as flexible TV displays and the next generation of interactive newspapers , will be everywhere . How does Fujitsu see the change in communications impacting the enterprise today ?

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2:00 p. m.– 2:45 p. m.Room 12

Jun TanakaDirector, ICT Systems , Fujitsu Laboratories

How Does Software-defined everything Change ICT ?Beginning with software-defined networking , the industry has seen a host of different technologies proposed that take advantage of software-based controls , including servers , storage and data- centers . The ultimate example of this is software-defined everything . We will take a look at this framework , which places all ICT components under software control , especially from the standpoint of operations and administration . This session will also introduce Mangrove , a technology developed by Fujitsu Laboratories based on the Softwared-defined server concept . The technology enables on-demand , flexible server configuration based on the users ’ application requirements . We will discuss a field trial that began this summer, as well as our future aspirations for the technology .

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9:00 a. m.–9:45 a. m.Room 5

Wolfgang HopfesSolution Manager, Fujitsu International Business

Power, Simplicity and Security for SAP HANA – from Infrastructure Delivery to Cloud ServicesSAP HANA has proven to provide real-time data analysis and to improve business outcome . To opti-mally support your technical and business needs , Fujitsu teams up with technology leaders like NetApp and VMware . Get to know our wide portfolio of solutions and services . Benefit from our compe-tence ranging from tailored on-premise implemen-tations via hosted SAP HANA up to standardized cloud services , which provide you with fast , cost-efficient and riskless access to the groundbreaking SAP HANA technology. And , whether you decide for SAP HANA on-premise or out of our highly secure data centers – all offerings have been designed with utmost reliability, scalability and efficiency in mind .

12:00 a. m.–12:45 a. m . Room 5

Dr. Lester RusselGlobal Chief Medical Officer, Fujitsu International Business

Powering Healthcare Information – Improve and Secure­the­Healthcare­Data­Value­ChainHealthcare costs are rising across the globe at an exponential rate . The burden of managing long-term conditions such as diabetes , heart disease , dementia and cancer, superimposed on demo-graphic changes , threatens to destabilize whole economies . Clinical information has to flow smoothly to ensure a seamless patient journey through the healthcare system and the safe prac-tice of medicine has special requirements in terms of the data value chain – of the capture , convey-ance , storage , analysis and re-presentation of use-ful information . The right information , in the right place , at the right time . In this session , Dr. Lester Russell , Fujitsu’s Global Chief Medical Officer, will give examples of how IT can power healthcare in new and exciting ways and underpin the radically different processes we need to adopt , if we are to avoid meltdown in our healthcare systems .

12:00 a. m.–12:45 a. m.Room 12Alexander HarthHead of Section User Support , German National Meteoro-logical Service

Cloud Services within the German NationalMeteorological Service – DeutscherWetterdienst (DWD )Germany’s National Meteorological Service , the Deutscher Wetterdienst ( DWD ), is responsible for meeting meteorological requirements arising from all areas of economy and society in Germany. The Deutscher Wetterdienst is a public institution with partial legal capacity under the Federal Ministry of Transport , Building and Urban Development . The speaker talks about the benefits of cloud services for the DWD.

2:00 p. m.– 2:45 p. m . Room 5

Juan José AlertHead of Financial Business Sector, Fujitsu Spain

Applying New Technologies to Bank Distribution ChannelsBanks are using innovative technologies to develop their business efficiently in the short term in a different way. Instead of centering on the technology itself and its life cycle , they use tools to achieve business goals .

Renate SchwarzSenior Marketing Manager Services &

Solutions , Fujitsu International Business

Breakout SessionsAgenda, November 7

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3:00 p. m.– 3:45 p. m . Room 5

Raphael EnsingerSAP Solution Manager, Fujitsu International Business

Ensure Efficient and Flexible SAP Services around the Globe with Managed SAP OfferingsWhile SAP hosting can provide required SLAs local-ly, global-acting customers struggle with incon-sistent SLAs and delivery. SAP-based applications often support mission-critical business processes . They require safe and flexible delivery with good performance . Cloud-based delivery is a perfect method to optimize costs , when at the same time SLAs for security, disaster recovery, flexibility and performance are met . With Fujitsu Global Enter-prise Management Services for SAP , we provide unified Managed SAP Services on a global level , supported by global delivery centers in all regions and more than 80 data centers delivering local services .

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TRACK 2

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9:00 a. m.–9:45 a. m . Room 13 a

Peter BoltonProduct Marketing Manager, Fujitsu UK & Ireland

XP Migration to Windows 8 or 7 – Why and How ?Practical advice on whether to migrate to Win 7 or Win 8 , the user examples that make the difference and steps to a successful migration .

12:00 a. m.–12:45 a. m . Room 13 bBernhard BrandwitteVice President Product Sales Storage , Fujitsu International Business

Andrew McDadeEnterprise Product Marketing Manager, Fujitsu United Kingdom

Bringing Your Virtual IT into a Good ShapeAlthough server virtualization simplifies IT opera-tions , building virtual environments is still a complex task . Servers , storage , networks and software have to be combined in the right manner and in the right configuration . Instead of reinventing the wheel , why not benefit from the knowledge gathered from many projects and use a validated solution . vShape is the perfect solution to reduce the time and risks involved in building your virtual IT or cloud environment .

9:00 a. m.–9:45 a. m . Room 13 bVincent BevanHead of Portfolio Manage-ment , Professional & Integra-tion Services , Fujitsu

Frank JensenHead of Data Center Practice , Fujitsu

Modular Data Centers , the Future of IT Facilities ?Modular data center facilities are fast becoming a standard approach to meet IT demands , but not all solutions are equal ! Fujitsu offers practical advice and solutions that are custom-built to your specific requirements . Fujitsu offers solutions and associat-ed services to plan and implement your sustainable data center – be it a container housing for one IT rack , or a larger solution based on ISO standard modules , through to room-in-room systems designed to be integrated into most buildings .

2:00 p. m.– 2:45 p. m . Room 13 aFrank ReichartSenior Director Product Mar-keting Storage , Fujitsu Inter-national Business

Back to the Future – Redefining StorageIn a consolidated storage environment many differ-ent types of application access the same systems . Maintaining the right service levels in terms of speed , capacity and costs has become increasingly complex . Fujitsu demonstrates how the latest ETERNUS DX storage technology helps customers to shift gears from pure storage provisioning to a business-centric approach .

2:00 p. m.– 2:45 p. m.Room 13 bHarald BernreuterFujitsu , Head of Data Center Platform Solutions , Fujitsu International Business

Georg HoubenHead of Private Cloud Infra-structure Portfolio , Fujitsu International Business , Contribution from Vmware (tbd )

Data Center 3.0 – Shift to IT as a Service with Your Own­Private­CloudInfrastructure requirements for data centers have dramatically changed in recent years . Many IT organizations are thinking about how their future data center should be in order to respond to the growing demand for IT as a Service . There is no longer a big interest in features and specs . CEOs , IT managers and users expect a high-availability IT infrastructure that responds dynamically to their needs .

This session explains what is needed to build your own private cloud infrastructure and also considers the real value coming from PaaS , SaaS and process integration layers . Learn from Fujitsu how to design , build and run your own private cloud – your DataCenter 3.0 .

12:00 a. m.–12:45 a. m . Room 13 aWilfried CleresGlobal Portfolio Manager Data Center Management & Auto-mation , Fujitsu

Boost Efficiency and Reduce Costs with Fujitsu Data Center Management & Automation – Service-driven Solutions on Premise , Managed or Out­of­the­CloudThe Fujitsu Data Center Management & Automation portfolio provides business service-driven solutions to manage , automate and industrialize data center operations . Efficiency, productivity, standardization and reliability in heterogeneous IT environments are the crucial elements . Find out more how Fujitsu can boost efficiency in data center operations with Data Center Management & Automation on-prem-ise , managed and out of the cloud with Fujitsu ITMaaS solutions (IT Management as a Service ) and supported by ManageNow. Winner of the German Data Center Award 2013 in the category Data Center Software for our Energy Management solution .

Hiroshi NishikawaSenior Manager, Product Marketing

Fujitsu International Business

Breakout SessionsAgenda, November 7

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3:00 p. m.– 3:45 p. m . Room 13 aAlan DavidsonDirector of Products , Services & Solutions , Fujitsu Telecom-munications Europe

Connecting the Global EnterpriseAs the need to be connected anywhere at any time increases , service providers need to be able to help global organizations expand with speed and flexi-bility to roll out new services , while keeping their customers connected . Fujitsu’s Global Connectivity infrastructure offers customers a network that is truly global with the ability to connect any custom-er through to Fujitsu’s GDC (Global Development Center) and Cloud Computing Platform locations , enhancing our cloud offerings and opening up a combined network and service go-to-market proposition through global connectivity .

3:00 p. m.– 3:45 p. m . Room 12Christoph Witter-ArensmannExternal Projectmanager, Federal Ministry for the Environment , Nature Conser-vation and Nuclear Safety

Advantage of Green IT and Sustainable DatacenterGerman environmental policy follows the principles of sustainability. This means being environmentally aware , maintaining economic productivity as well as living and trading in a way that is socially fair. Two Datacenters operated by the Federal Ministry in Bonn and Berlin are not the exception . They follow the same principles of sustainability as the Federal Ministry. After checking up the power consumption of both datacenters and the complete frontend hardware , Federal Ministry discussed possible solutions with its new strategic datacenter operating partner, CONET , and the new IT platform vendor, Fujitsu . The solution was the implemen-tation of a Virtual Desktop infrastructure to raise the user-performance and at the same time reduce the power consumption . This session introduces how the Federal Ministry reshapes its Datacenters and the front end computing focusing on higher user satisfaction and energy efficiency .

3:00 p. m.– 3:45 p. m . Room 13 b

Volker SommerSolution Manager, Fujitsu International Business

How to Drive SAP Applications and SAP HANA Smarter – With FlexFrame OrchestratorWith accelerated analytics and applications based on a single in-memory platform , SAP ’s goal is to enable customers to become real-time businesses . To turn this into reality you need infrastructure management that can keep pace : Fujitsu’s innova-tion FlexFrame Orchestrator helps you to align and efficiently manage analytical and operational processes , whether they are run in the customer’s own data center, delivered as a managed service or a hosting service or deployed from the cloud . FlexFrame Orchestrator helps you to deliver ample resources to applications and the SAP HANA database .

4:00 p. m.– 4:45 p. m . Room 5

Herbert CorneliusTechnical Director Advanced Computing , Intel

Ian GodfreyOperations Director, Fujitsu Systems Europe

Leveraging Expertise for More Economic Value from­HPCEngineers , analysts and researchers increasingly seek new potential in HPC . The power of scalable clustered computing allows models to reveal more detail and illuminate areas not accessible or feasi-ble for physical experimentation . Equally, on such systems more virtual designs can be trialed for quality and optimization within a shorter time frame . And the appeal of HPC is now broadening to new sectors and R&D areas , by upscaling from desktops or through businesses adding HPC to their analyti-

cal programs . Given that HPC users face their own challenges – in optimizing designs , interpreting data and discovery – dealing with everyday compli-cations of working with HPC systems , infrastructure and tools should not also be one of them . We present an approach that leverages method-based expertise to aid both new and experienced users to realize the broader potential of HPC .

4:00 p. m.–4:45 p. m . Room 13 a

Patrick EchleHead of Competence Center Server and Network , Fujitsu

Delivering Confidence and Reliability –FUJITSU Enterprise ServersThe cloud era has created an unprecedented explo-sion of data and digital information . Quickly changing business requirements need an IT infra-structure that guarantees maximum productivity, cost-efficiency and agility. Therefore , Fujitsu offers the most comprehensive portfolio of x86-based industry-standard systems that delivers confidence and reliability, supported by a wide-ranging port-folio of services and tools helping to reduce costs throughout the life cycle .

4:00 p. m.–4:45 p. m . Room 13 bGernot FelsPrincipal Product Marketing Manager, Fujitsu International Business

How Desktop Virtualization and BYOD are Changing Today’s IT LandscapeWorking from anywhere , accessing applications and data from any device and availability at all times are significant factors when it comes to increasing productivity, agility and competitive-ness . However, this raises new challenges for CIOs . Ensuring end-user satisfaction , business continuity and security in parallel requires new solution and service approaches , as well as BYOD policies covering the usage of non-corporate devices.

Marcus SeifartProduct Marketing Manager Mobility and

VDI Solutions , Fujitsu International Business

TRACK3­:­OPTIMIZE­ICT­SYSTEMS­FROM­END­TO­END

TRACK 3

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Exhibition Area

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The 3,500 square meters of exhibition space at the Fujitsu Forum have been redesigned in comparison to previous years . About a third of the exhibition is a traditional hardware show where you can see the entire Fujitsu product portfolio. The portfolio ranges from tablet PC s to mainframe , and from thin clients to high-end storage systems .

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The major part of the exhibition shows mostly “solution islands ,” for example for retail , banks , automotive and transportation , healthcare , public institutions and education , as well­as­research and training . We will demonstrate industry solutions , software and services . Special “Information Points ” have been positioned in the entry zone for each solution island , providing information about the Fujitsu branch offerings . The main exhi-bition showpiece is the Data Center Operations and Cloud Center with its solutions for data centers and numerous cloud services offers­.­The­office­and­mobility­area­presents­IT services­and­solutions­for­end­users­.­Fujitsu­Laboratories­will­showcase­some­of their exciting research projects that will be reaching the market in three to five years. Fully integrated into the exhibition are the products, software and services from our technology, solutions and sales partners.

Fujitsu ForumExhibition Area

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Fujitsu Forum Ground Floor

Hall BO

Displays ■ Comprehensive display line-up

covers every usage environment ■ Variety of ergonomic , intuitive

accessories

Workplace Systems / Scanners ■ Large range of new, attractive

touch devices supporting Windows 8.1 for intuitive working

■ New 4th gen Intel® Core™ i7 vPro™ processor and Xeon technology based PCs and workstations

■ Wide range of thin clients for SBC and VDI

■ New era of desktop scanning ■ Paper to digital information

Storage Solutions ■ New ETERNUS DX S3 Disk Systems ■ New ETERNUS CS8000 – Unified

Data Protection Platform

Server Solutions ■ PRIMERGY Server: Business-

proven quality, excellent price / performance and industry-leading energy efficiency

■ PRIMEQUEST Server: Unite the economic benefits of x86 industry standards with mission-critical features

■ FUJITSU M10 : Mainframe-class RAS features with maximum scalability and reliability in a modular system

■ FUJITSU BS2000 Mainframes

Office & Mobility ■ UC & C – Unified Communication &

Collaboration ■ Virtual Desktop Solutions ■ IT workplace optimization ■ Always Available Office PC ■ Patja – IT service made easy

Data Center Operations / Cloud ■ Fujitsu Integrated Systems

and Reference Architectures : Accelerate IT projects

■ Data Center Management & Automation : Simplify and optimize the daily data center business

■ FUJITSU Cloud Services – the freedom to choose : Infrastructure as a Service ( IaaS ), Platform as a Service ( PaaS ) and Software as a Service ( SaaS )

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Big Data ■ Big Data consulting desk ■ Hadoop cluster ■ FUJITSU Server Terracotta

BigMemory

Applications ■ Legacy Modernization ■ GDC Applications ■ SAP HANA®

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ROOM 5 Breakout Sessions

ROOM 4 Breakout Sessions

ROOM 1 | AUDITORIUM Keynotes

Cafeteria

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Hall BO

Retail ■ Self-service Solutions ■ Multichannel Solutions ■ Retail Services

Banking ■ FUJITSU ATM with PalmSecure

and Contactless Solutions ■ 360 º solutions for ATM s ■ Virtualized Workplace for

Branches

Automotive , Transportation & Healthcare

■ SPATIOWL – Fujitsu’s Telematics Solution

■ High-performance Computing ■ EAI Integration solutions for

automotive market ■ Managed Services for Healthcare ■ Next-generation cane for naviga-

tion and vital-sensing

Public Sector & Education ■ E-government ■ Security Solutions ■ Services

Innovations ■ Fujitsu’s application-optimized

server design featuring Intel’s silicon photonics technology

■ Software Defined Networking

Launch Lounge ■ Discussion area for launch topics

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Entrance

Displays1 Storage Solutions3

Big Data7

Applications8

Retail & Banking

9 Automotive , Transportation & Healthcare

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Public Sector & Education 11

Innovations12

Launch Lounge13 Server Solutions4 Workplace Systems /

Scanners2

Office & Mobility

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Data Center Operations

Cloud

Cafeteria

Expert Talks

Wardrobe

Registration

Meeting Point 2

HALL B0 | Exhibition Area

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Meeting Point Traninig Academy/Career@Fujitsu

Meeting Point Channel Partner/Alliance Partner

Meeting Point 1

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6:00 p. m. Doors open 6:30 p. m. Main area opens 6:50 p. m. Official opening 7:00 p. m. Dinner starts

Band “Münchner Zwietracht ”10:00 p. m. Oktoberfest chill-out10:30 p. m. Official close

FUJITSU FORUM OKTOBERFEST NOVEMBER 6, 6:00 P. M.

Fujitsu Forum Oktoberfest Evening Event

Please join us at the Fujitsu Forum Oktoberfest on the evening of November 6 . The festival tent is located in Hall C1 in the ICM . There will be a great atmosphere and an evening full of surprises . Fujitsu Management will be welcoming you personally and are looking forward to having a great time .

The admission is from 6:00 p. m. . Enjoy freshly tapped beer and other drinks together with special Bavarian dishes as well as exciting entertainment.

Come on in !

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FUJITSU TECHNOLOGY SOLUTIONS GMBHMies - van - der- Rohe -Straße 8 , 80807 Munich

All rights reserved , including intellectual property rights . Designations may be trademarks and / or copyrights of the respective manufacturer, the use of which by third parties for their own purposes may infringe the rights of such owner.

www.fujitsu.com/fts