The “PROCESS” of a Business

1. The idea

2. Flesh out the idea

3. Your vision for business

4. Goals for yourself

5. Market research

6. Competition analysis

7. More market research

8. Find a successful role model

9. Test the idea with others

10. SWOT the idea

11. Risk analysis

12. Personal fit

13. Self - assessment re entrepreneurship

14. SWOT re your own ability and ‘staying

power’

15. Start - up budget

16. Operations budget

17. Marketing plan

18. Business plan

19. Funding

20. Baby steps action plan

21. Launch strategy

22. Launch

23. Constantly revisit

Business Fundamentals

1. Logical process

2. Not complicated

3. It is a journey, a process

4. Baby steps

5. Selling to people, not companies

6. The psychology of business

7. Market yourself

8. Network

9. Practice communications

10. Stepping stones for leads

11. Spectator mode

12. Selfish gene

13. Market research is key

14. No rose coloured glasses

15. Caution, not a gamble

16. Business plan is a guide, not the end of

your journey

17. Things are grey, not black and white

18. Learn from others

19. Learn from hiccups and mistakes

20. Test your ideas

21. Believe in yourself…key

22. There is a ‘eureka’ moment

23. Can’t get everything 100% right away