funding and advocacy in the service of conservation money from us foundations money in eu...
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Funding and Advocacy in the service of conservation
• Money from US Foundations
• Money in EU enlargement
• Advocacy: opportunity and duty
John [email protected]
Opportunity 1: US Foundations
The largest philanthropic market on Earth
Some stats…
• Over 60,000 grant makers
• Over $3.1 billion went outside the USA in 2002
• Environment and Animals a priority at 9.8%
UK is the largest single external recipient because…
• No language barrier?
• Traditional links with former empire?
• Solid audit trail?
• Prestige of institution?
• Because we actually ask?
Some trends
• September the 11th
• Stock market
• Dot commers
• Eastern Europe
The process
• Long list – search by grant
• Short list – grant making guidelines
• Crunch time – set up 501(c) 3
• Apply
• Follow up
Some sources of information
• The Foundation Centre
• The Chronicle of Philanthopy
• The Grantsmanship Centre
“… would suit ‘Treasure Hunter’ type…”
Opportunity 2. European enlargement
“The great European adventure”
Today’s subject is
• Not the structural funds (‘vertical’)
• Not trans-national funds (‘horizontal’)
• Not Europeaid (the rest of the world)
• Funds for the accession and candidate states
The instruments
• PHARE
• ISPA
• SAPARD
“The Aquis”
CEC Government
UK Zoo
CEC's pre-allocated funds UK Zoo’s
projectCEC’s wildlife
UK Zoo
TAIEX
Where is the real battle to be won..?
Traditional avenues..
• Ex situ breeding
• In situ conservation projects
• Education and attitude changing
By the time she grows up…
…. A ‘rewired’ mind
.. To stave off “bad stuff”
.. To be aware of, and involved in “good stuff” (major opportunity
and agenda..)
A medium within which we thrive. Or decline
“Influence soup”
Where is our leverage to allow a powerful advocacy
programme?To protect ourselves against threat
To know about and capitalise on opportunity
To promote wildlife conservation amongst the audience in a position to make a difference
USP : 15 million visitors = consumers = voters
• need to do so to protect themselves against threats
• need to do so to know about and capitalise upon opportunities
• duty to do so in terms of conservation delivery• opportunity to do so because of our massive
audience
Zoos should prioritise talking to the most senior political and business decision makers, both
collectively and individually because:
Archimedes said give me a big enough lever..
..
.. And I will move the world.
John [email protected]
• Money from US Foundations
• Money in EU enlargement
• Advocacy: opportunity and duty