fundraising systems aren't they all just the same[1]
TRANSCRIPT
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Fundraising Systems – Aren’t They All Really the Same?
Keith Collins
14th June 2007
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How many fundraising systems can you name?
The Raiser’s Edge
Progress
Care
Integra
ThankQ
Donor Strategy
Donorflex
Ascent
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How many fundraising systems can you name?
IMIS
Advantage Fundraiser
KISS Contacts
E-Tapestry
Engino
Harlequin Fundraising
CHARITease
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Are there differences between them?
Yes!
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What are the key differences?
Scale and robustness of supplier
Innovation
Customer care
Sub-sector expertise
Sub-sector functionality
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Scale and Robustness of Supplier
Big companies with lots of clout
• Blackbaud• Ciber• Computer Software Group,• ASI Europe
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Scale and Robustness of Supplier
Smaller UK-based software houses
• Fisk Brett• ESiT• Donor Strategy• Care Data Systems• Redbourn Business Systems
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Innovation
Big Guys have large systems development teams
• Longer lead time for innovations• Often worth waiting for – The Information Edge• Responding to broad sector trends – Gift Aid,
social networking, direct marketing• UK-led innovations may not be prioritised with
US-based companies
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Innovation
Small Guys listen
• Easy to get the ear of the MD – Robin Fisk, Jonathan Air
• Quicker decision making process• UK-customer led• Smaller teams to make the innovation reality
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Customer Care
Harder to differentiate
• Some smaller suppliers – more responsive and flexible, more aware of importance of word-of-mouth
• Bigger suppliers – some complacency among more established players
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Sub Sector Expertise
Horses for Courses?
• Membership organisations – Integra• Universities – Raiser’s Edge, Donor Strategy• Fundraising organisations – Progress, Raiser’s
Edge• Volunteer management – Raiser’s Edge• Hospices – Donorflex
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Sub Sector Expertise
Merging of market
• Some solutions and suppliers have wide breadth of experience – i.e. Raiser’s Edge – fundraising, membership, alumni management
• Others have very limited experience and credentials in some areas – i.e. Ascent – little to offer by way of membership or alumni management
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Sub Sector Functionality
• Some solutions – broad breadth of functionality• Some solutions – glaring gaps in some areas• Some solutions – supplier has non-profit sector
experience, solution has next to nothing by way of specific functionality in key areas
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The Key Players – Here to Stay
• Blackbaud – Raiser’s Edge, Information Edge, NetCommunity
• CS Group – Integra, Care
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The Key Players – Serious Players
• Fisk Brett – Progress – growing fast, increasing market share, increasing client base
• Ciber – Ascent CRM – winning enterprise-scale clients, sometime as a CRM ‘layer’, some teething problems in early projects?
• ASI Europe – IMIS – predominately membership based, good web tools
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The Key Players – Good Credentials
• Donor Strategy – growing fast, increasing market share, innovative, fundraising and alumni specialities
• ESiT – ThankQ – good reputation, reasonable client base, some impressive clients
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What to watch out for over the next few years
• Consolidation• Commercial CRM – Microsoft CRM, Salesforce
Foundation• Non-profit products based upon Microsoft
CRM?• Lower Prices for software• Database facilitated social networking