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Future Career Project: To be

marketing consultant

14213035 Riko Okamura

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Contents

Ⅰ. Purpose & Significance of Research Project

Ⅱ. Research Questions

Ⅲ. Data Collection & Analysis

Ⅳ. Research Findings

Ⅴ. Individual Concerns for Research Findings

Ⅵ. Relationship between English and Career

Ⅶ. Short Summary of Presentation

Ⅷ. List of Sources

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Ⅰ, Purpose & Significance of Research Project

Purpose; to learn more about what to do from now to become a marketing consultant after graduating from university.

Significance; to know more information about marketing consultant in this project in order get in this profession smoothly between the two years until graduation of the university.

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Ⅱ, Research Questions

I would like to advance the research centered on the following three points.

What is the marketing? Or what kind of work is marketing consultant?

What should I study to be the marketing consultant?

Is a qualification necessary to get this job include?

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Ⅲ, Data Collection & AnalysisThe keyword “how to be marketing

consultant”. The major marketing consulting companies’

website The books The magazines The journal articles pro-management

supplementary

⇒The work of marketers clearly and how to be the marketing consultant in detail.

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Ⅳ, Research Findings

①What is the marketing?⇒ Planning, development, design of products and services themselves, and branding

②What should I study to be the marketing consultant?⇒Business Administration, Commerce, management information science, economics, marketing theory, and Statistics-related knowledge, etc…

③Is a qualification necessary to get this job include?⇒statistical test and Bookkeeping

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Ⅴ, Two-year plan for future career

Japanese skill

Basic math skill

Basic computer literacy

The first stage

The basic statistics skill

The level 2 of bookkeeping qualification

Taking more than 650 score in TOEIC

The second stage To obtain knowledge required for marketing

Taking more than 750 score in TOEIC

To graduate from university

The final stage

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Ⅵ, Relationship between English and CareerEnglish is not necessarily required to become a marketing consultant.

But…

There are many marketing books that are written in English.

The globalization is progressing in the country of companies as well as foreign companies.

So I think that there is relationship as described above for English and marketing work.

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Ⅶ, Short Summary of Presentation

The important thing are… To study marketing related subjects. To gain practical experience in the company are

important.

We need patience to put always the antenna to the various fields.

The marketing is the worthwhile job!

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Ⅷ, List of Sources CIM Marketing Expert Websites:

(http://www.cimmarketingexpert.co.uk/)

Lake, L. What is a Marketing Consultant. about money. Retrieved from (http://marketing.about.com/od/exploremarketingcareers/a/What-Is-A-Marketing-Consultant.htm)

Lake, L. Marketing Internships – How to Land the One You Want. about money. Retrieved from (http://marketing.about.com/od/careersinmarketing/a/Marketing-Internships-How-To-Land-The-One-You-Want.htm)

Rauch, J. (2014, July 9). Interview with Marketing Expert Lauren Hall-Stigerts of Marketing Gal Consulting. Retrieved from (http://www.skilledup.com/learn/marketing/interview-marketing-expert-lauren-hall-stigerts-marketing-gal-consulting/)

Thomas, B. (2011, April 27).　 Behind the job title: What it takes to be a marketing consultant.theguardian. Retrieved from (http://careers.theguardian.com/careers-blog/marketing-consultant)