gambling news with an edge - online gambling, sports ... · sports betting-specific news. ......

GAMBLING NEWS WITH AN EDGE

MEDIA KIT 2015

CalvinAyre.com is the premier global destination for gambling news, conference schedules and industry event coverage. It is the thought leader for the online gambling industry.

WHO ARE WE?

GAMBLING NEWSNews articles about companies and people in the gambling industry. It combines the categories of Business, Legal and Marketing.

POKER NEWSNews items that deal with the poker side of the gambling industry including poker companies, tournament results and player news and profiles.

CASINO NEWSNews items that deal with both the land-based and online casino sides of the gambling industry.

SPORTS NEWSFeatures sports news (athlete or a sporting event) and sports betting-specific news.

CONFERENCES The home to conference news, promotional articles and conference reviews.

EDITORIALHome to our opinion pieces.

VIDEOSAll of the video content on the site.

GAMBLING DIRECTORYGambling industry’s scheduled activities such as events and conferences including job openings, service providers, software providers, odds, affiliates, forums and news sites.

SITE CATEGORIESGAMING CONFERENCESA comprehensive directory of online gambling conferences around the world.

EVENTSA listing of the best events and gatherings in the industry.

JOBSSome jobs of interest that you may want to forward to your contacts.

GAMBLING LAWS AND REGULATIONSLinks to current laws, regulatory changes and proposed online gambling bills.

GAMBLING REGULATORSList of the top regulatory bodies that cater to the online gambling industry.

SERVICE PROVIDERSService providers which help keep the industry flowing.

SOFTWARESoftware powers online casinos, check out this directory listing.

ODDSGet the best odds from this complete directory.

AFFILIATESAffiliates drive traffic, brand engagement and revenue. Check out this list.

FORUMSForums are the back alleys of the industry where people come together to share stories and secrets.

NEWS SITESA detailed listing of the best industry news sites available today.

THE GAMBLING DIRECTORYCalvinAyre.com presents a wide array of categories that help you find events, learn about conferences and schedules, find a job, look for potential suppliers, partner with possible affiliates, know more about laws and regulations or simply join forums for a fun-filled and informative discussion among industry peers.

Our listings are comprehensive enough to be considered as a one-stop shop. For further inquiries on how to be listed, reach us thru [email protected].

© calvinayre.com 2015 www.calvinayre.com

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57%Apple iPhone

24%Apple iPad

2%Samsung Galaxy SIII

3%Samsung Galaxy SIV

1%LG Nexus 5

13%Others

1.2 million Site visits

700,000 Unique Visits

2.5 million Page Views

3Pages per visit

2 minsVisit duration

310,000+Total Mobile users

Traffic Sources

Distribution by Web BrowserSite Visitors

Mobile usage

TRAFFIC ANALYSIS2014 values

54%New Visitors

46%Returning Visitors

49%Organic

20%Direct

21%Social Media

3%Forums

2%Newsletters

1%Aggregators

4%Others

41%Chrome

19%Safari

15%Firefox

13%Internet Explorer

12%Others

SOCIAL MEDIA ANALYSIS2014 values

37%Facebook

51%Twitter

5%

1%StumbleUpon

4%LinkedIn

1%Youtube 1%

Google+

Referral Traffic

reddit

CalvinAyre.com has presence in 10 leading Social Media sites: Facebook, Twitter, Instagram, YouTube, Google+, reddit, StumbleUpon, LinkedIn, Pinterest and Tumblr. Of these, Twitter comes the strongest referrer with the most number of site visits.

13,000+Facebook Likes

3,000+Twitter Followers

30%Share for Mobile traffic


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OUR GLOBAL REACH

31%United States

7%Canada

5%Philippines

2%Singapore

3%Australia

2%Germany

2%Malta

2%India

3%Spain

15%United Kingdom

of our site traffic comes from the top 10 Gaming Countries in the world

98%

CalvinAyre.com offers media partnership through pre-event promotions and on-site coverages to

capture highlights of gambling-related tradeshows, exhibits and closing parties without any financial obligation. We make it a point that all committed

deliverables are executed as agreed.

OUR CONTRA DEAL

OFFERINGS

WE ALL HAVE STORIESShare yours with the industry.

Be a Guest Contributor on CalvinAyre.com and get your message to the industry.

• Become a writer• Build your Brand• Share Knowledge

For inquiries, simply email us at [email protected]


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advertise @calvinayre.com

Luxury £16,000 (6 mos) | £10,000 (3 mos)1x 10 second pre-roll video (does not include production of video) airs 1 in every 3 videos

1x Banner Header Bar 1x Wide Skyscraper

2x Square in rotation on appropriate category page

2x Button in rotation on appropriate category page

1x Newsletter banner top. Banner runs 1x/week for allotted period of package

Featured Directory Listing1x Corporate Profile written article or interview to release on homepage and live indefinitely on the site

1x Corporate Profile video. Video to air on homepage and live indefinitely on the site

Pre-Rolls

Run time of 3 mos.

10 Second pre-roll£2,400

Plays every 1 in 3 videos aired

5 Second pre-roll

£1,800Plays every 1 in 5 videos aired

Up to 5 second BTYB Pre-Roll(GFX Only)£1,200

Airs 1 in every 7videos

Run time of 6 mos.

10 Second pre-roll


5 Second pre-roll


Up to 5 second BTYB Pre-Roll(GFX Only)£1,800

Airs 1 in every 7videos

Banners

Run time of 1 mo

Header bar 728x90

£1,400

Buttons 125x125£500

Squares 250x250£600

Wide Skyscrapers

160x600£1,200

Newsletter Banner Top

234x68£600

Newsletter Banner Bottom

234x68£500

Left Sneaker Bar

280X90£800

Run time of 3 mos.

Header bar 728x90

£3,500

Buttons 125x125£1,000

Squares 250x250£1,200

Wide Skyscrapers

160x600£3,100

Newsletter Banner Top

234x68£1,300

Newsletter Banner Bottom

234x68£1,200

Left Sneaker Bar

280X90£800

Mobile Site Advertising

Run time of 1 mo

Mobile Site Banner 350x53, 640x150

£600

Run time of 3 mos

Mobile Site Banner 350x53, 640x150

£1,200

Featured Link

Run time of 1 month

Featured Link in Gaming Directory

£300Added value of Company profile written article.Article to

include additional link

Run time of 3 months

Featured Link in Gaming Directory

£600Added value of Company profile written article.Article to

include additional link

Deluxe £10,000 (6 mos) | £7,000 (3 mos)1x 5 second pre-roll video (does not include production of video) airs 1 in every 5 videos

1x Wide Skyscraper1x Square in rotation on appropriate category page


1x Newsletter bottom banner. Banner runs 1x/week for allotted period ofpackage

Featured Directory Listing

1x Corporate Profile written article or interview to release on homepage and live indefinitely on the site

Economy £6,000 (6 mos) | £4,000 (3 mos)1x BTYB ad (up to 5 seconds) airs 1 in every 7 videos (GFX Only)

1x Square in rotation on appropriate category page


Directory Listing1x Corporate Profile written article orinterview to release on homepage and live indefinitely on the site

ADVERTISE WITH US

TO ADVERTISE WITH USPLEASE CONTACT

A LA CARTEPACKAGESCalvinAyre.com is the number one destination for online gaming news with an ever-increasing audience of over 70,000 unique users per month.

We offer engaging online advertising that reaches a unique audience of iGaming Executives, Enthusiasts and Operators.

Our clients are industry leaders in their respective field, they include operators, regulators, affiliates, conference organizers and service/software providers.


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CalvinAyre.com is the global destination for online gambling news, lifestyle information, conferences, industry shakers and event coverage.

CalvinAyre.com is a not-for-profit website, aims to be carbon neutral and will encourage other players in the online gaming industry to follow this philosophy. All profit generated from this site goes to support initiatives of the Calvin Ayre Foundation.

TO FIND MORE INFORMATION ABOUT CALVINAYRE.COM, WEBSITE INQUIRY OR ADVERTISING SERVICES AND RATES, PLEASE CONTACT

[email protected]

© calvinayre.com 2015

gambling news with an edge - online gambling, sports ... · sports betting-specific news. ......

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