gaming lounge market plan

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WORKSHOP ON ENTREPRENEURSHIP AND BUSINESS PLAN Business Plan “Gaming Lounge and cyber cafe” In LPU WannaBuy Mall Made by: Section Q1801 NirmaL (10807560), AnirudH, RitESH, Vikran, Meera ,Suryabha , And TAnya

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Market Plan

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Page 1: Gaming Lounge Market Plan

WORKSHOP ON ENTREPRENEURSHIP AND

BUSINESS PLAN

Business Plan

“Gaming Lounge and cyber cafe” In LPU WannaBuy Mall

Made by: Section Q1801

NirmaL (10807560), AnirudH, RitESH, Vikran, Meera ,Suryabha , And TAnya

Page 2: Gaming Lounge Market Plan

Introduction:

We are about to Establish a well organized Gaming Lounge called ” Re-spawn “ which will be wonderfully Structured and Provides almost all E-sports genre Within it.

The lounge will be established in LPU MALL itself.

It will consist of 15 HIGH PERFORMANCE Gaming PC’s ,2 PS3 ,2 XboX 360 , and a Snooker pool.

Page 3: Gaming Lounge Market Plan

Lounge will consist of many gaming Peripherals and accessories .(Like Joy pad, mice, gaming headsets , gaming Mouse pads etc).

It will be a Kind of Cybercafé as well. There is no such competitors anywhere in

whole 600 Acres Campus and even outside the Campus.

We ll be all LEGAL and Registered by “Steam” and “EA-Games”.

Page 4: Gaming Lounge Market Plan

What is Esports?

Electronic Sports, abbreviated eSports, is used to describe professional or competitive gaming.

It’s a term that many people find somewhat amusing or puzzling the first time they hear it, mostly because “sports” is associated with physical activities like football, soccer, basketball, etc. But, we define sport as an organized, competitive, and skillful activity requiring a standardized governing set of rules. The way we consume entertainment and media, the way we interact with our friends, even the connected world of social media, all of it is consistently evolving around us. And so is this entire sub-culture of gaming.

Page 5: Gaming Lounge Market Plan

Investment Cost:-

15 Computers Rs /- 55000 15*55000 8,25,000

2 Play stations Rs/-19500 2*19500 39,000

2 X.box Rs/-16000 2*16000 32,000

1 Snooker Pool Rs/-75000 75000 75,000

Page 6: Gaming Lounge Market Plan

Overall Cost will be:- 8,25,000 + 39,000 + 32,000

+75000 = Rs/- 9,71,000

Rest of the Expenses :-Rs/- 7,50,000 (Graphics, Furniture, Interior Design etc)

Cost of Overall Finished Lounge will be -9,71,000+3,50,000 = Rs/- 13,21,000 (Approx*)

Page 7: Gaming Lounge Market Plan

Vision:

Our aim is to gain leadership in the Indian Gaming market even as our goal is to earn the love and respect of more and more of our Youth Gaming customers.

Page 8: Gaming Lounge Market Plan

Mission

Our mission is to give world class gaming environment in our Gaming-lounge.

Highest quality Leading technology Professional Experience. Best Events. Best-in-class service and support High Comfort. Best Gaming Experience

Page 9: Gaming Lounge Market Plan

Objectives

Grow our core business in North INDIA. Expand our core business outside as well. Loyalty and commitment to our

Customers. Keep investing in People, Systems,

Facilities and comfort with a long term view.

To provide best Gaming Events to Indian gamers.

Page 10: Gaming Lounge Market Plan

Why Gaming Lounge?

India is a country where resources for Esports are very very limited.

Like Mumbai is called City of Gamers and also Famous in Whole world but some of the Competent Teams like ATE GAMING, NSD GAMING , FTW GAMING fails to Represent our Country as Winners in Major Events like WCG (World Cyber Games) , ESWC (Electronic Sports world Cup), IEM (Intel Extreme masters) etc Due to lack of Skills..

Country like INDIA are unable to Provide resources to INDIAN professional Gamer to Grow and that’s why they fall.

Page 11: Gaming Lounge Market Plan

Only Few Major Events took place in INDIA for gaming like BYOC (Every year in NEW DELHI at NATIONAL LEVEL) and in Some College Tech Festivals.

Indian Gamers are in “n” numbers and are very very Interested.

We “Re-Spawn” gaming Lounge will rise as a Revolution in INDIAN history for Professional gamers by Providing them a best Platform to Grow and perform.

Page 12: Gaming Lounge Market Plan

Big Oppurtunity:-

Increase in Esports in INDIAN YOUTH. Various Events with Handsome Prize

money motivates Professional INDIAN gamers to move on.

There is a great Diversification in LPU consisting of Students from 28 states and several different nations those are very much interested in E-sports.

Various genre in Games and Different people.

Some genre allows only Team play.

Page 13: Gaming Lounge Market Plan

There will be a Gaming Event every Sunday for games LIKE Counter strike , COD , Warcraft , Dota ,League of Legends , NFS etc.

Winning team will be provided with Handsome prize money and Authorized LPU certificates as well.

All the Gamers from different Colleges , universities and States will be invited via internet marketing and my own Friend Circle.

People can Play snooker pool as well those are interested as kind of Premium game.

Page 14: Gaming Lounge Market Plan

This will be a Kind of Boom if gaming place is concerned , like we have every thing in here for a Beautiful experience for all INDIAN gamers.

It will definitely be a Success because of too many Students in LPU.

South and East Indian People are very Font of E sports

Like we are a Monopoly in LPU so it will be a huge Success as projected.