GE Healthcare

Centricity™ LIVE 2015Sponsorship Prospectus

1 / Intro

Thank you for your interest in Centricity LIVE 2015— our national conference for all Centricity users.

This package contains information on plans for the Conference and our sponsorship packages.

Highlights from Centricity LIVE 2014 can be found here:www.gehealthcare.com/centricitylive

What is Centricity LIVE?Centricity LIVE 2015 is GE Healthcare’s User Conference. It is an annual gathering of GE customers, Centricity users, administrators and hospital executives. In addition, GE Healthcare partners are invited to increase their level of participation and visibility in the event at the Collaboration Zone.

More than 1,000 professionals took part in the 2014 Conference and we’re expecting over 50% more in 2015. The proposed line up of speakers and educational tracks built a thought-provoking roster including GE Healthcare President Jeff Immelt to Captain Chesley (Sully) Sullenberger to Governor and former HHS Secretary Michael Leavitt and an inspirational appearance by Allison Massari. Our goal is to build on that energy and create a 2015 Conference that delivers the high level of quality that attendees expect.

April 29 – May 2, 2015 Orlando, Florida

2 / What

Why Participate in Centricity LIVE?Centricity LIVE will be attended by IT decision-makers from academic medical centers, hospital systems, imaging centers, and large physician practices. Sponsors have the potential to reach as many as 1,500 healthcare executives, providers and their staff.

3 / Why

4 / Sponsorship percentage

Great feedback from last year… 96% of sponsors likely to come backWe made some changes based on your input.

“ I thought it was great being a part of the general sessions…. Felt open, felt inclusive…Good Traffic”

“Every sponsor I spoke with said it was much better than last year. Just having the meals and general session area with the collaboration zone made a huge difference on

the traffic and ability to speak with customers”

“ This is a far better experience than 2013…we are thinking of Platinum for 2015!”

5 / Sponsorship package overview

Platinum$50,000

Gold$30,000

Silver$20,000

Bronze$10,000

Exhibitor Turnkey$8,000

Exhibitor$5,000

Conference InclusionFull Conference passes to Centricity LIVE including Conference sessions, keynotes, workshops, meals, and evening events and receptions

8 6 4 2 2 2

Sponsor name and logo projected on screen during Thursday general session

x x x x x x

Access to Connect tool—Network with conference attendees before and during the Conference

x x x x x x

Expanded meet and greet with GE product leadership

x x x x x x

*Attendee List pre and post the conference x x

Collaboration Zone Exhibition InclusionExhibit booth space 30 x 30 20 x 20 10 x 20 10 x 10 10 x 10 (includes 3-panel

booth package)10 x 10

Access to complimentary daily snacks in the Exhibitor....... Lounge

x x x x x x

Sponsorship Package Overview

* Sponsors are limited to sending one email message using the pre-registration list and one email message post conference. Communications must be reviewed by GE in advance.

6 / Sponsorship package overview

Platinum$50,000

Gold$30,000

Silver$20,000

Bronze$10,000

Exhibitor Turnkey$8,000

Exhibitor$5,000

Collateral InclusionLogo on signage throughout convention center including Collaboration Zone

x x x x x x

Digital and Marketing InclusionExhibitor included in listing in Conference guide x x x x x xSponsor logo placement on Centricity LIVE home page

x x x x x x

Link to Sponsor’s website from the sponsor page of Centricity LIVE website

x x x x

Company description (sponsor page of Centricity LIVE website)

100-words 100-words 100-words 100-words

Exhibitor company name included on sponsor page on Centricity LIVE website

x x x x x x

7 / Enhancement options

Platinum Gold Silver Bronze Exhibitor Turnkey Exhibitor

Enhancement Options

Choose 5 Choose 4 Choose 3 Choose 2

1. Verbal acknowledgment in general session

2. Expert Bar Session

3. Tote Bag Literature

4. Journal Book Advertisement

5. Digital Media Wall, Charging Station, Bar Sponsor OR Snack Sponsor

6. Speaking Session

7. 2 additional registration passes

8. Increase booth space an additional 10X10

1. Verbal acknowledgment in general session

2. Expert Bar Session

3. Tote Bag Literature

4. Journal Book Advertisement

5. Speaking Session

6. 1 additional registration passes

7. Increase booth space an additional 10X10

1. Verbal acknowledgment in general session

2. Expert Bar Session

3. Tote Bag Literature

4. Attendee list

5. Journal Book Advertisement

6. 1 additional registration pass

7. Increase booth space an additional 10X10

1. Tote bag literature

2. Attendee List

3. 1 additional registration pass

4. Increase booth space an additional 10X10

None None

Enhancements ( NEW for 2015 )Customize your sponsorship package by selecting the items that you feel will enhance your sponsorship experience.

8 / Sponsorship package a la carte

Want to add more value to your sponsorship package? Check out the various a la carte items that will give your company creative and eye catching exposure!

Item Value Description

Digital Wall (4 sponsor slots available)

$5,000Create a customized video that will be played in a loop. Wall will be placed in high traffic attendee areas

Photo Booth (1 spot available)

$10,000Create a memorable experience for attendees and brand a photo booth. Outside walls will be customized with your desired branding

Charging Station $3,000Sponsor branding will be displayed prominently on a charging station used by attendees to charge their electrical devices

Name Badges (1 spot available)

$3,000 Attendee name badges will be branded with sponsor logo

Mobile App (1 spot available) $3,000 Sponsor information will be featured in the Conference mobile application

Wifi Access (1 spot available) $8,000 Internet provided to all conference attendees. Custom splash page

Expert Bar $5,000Receive one presentation slot and sponsor beverages and snacks served during sessions

9 / Sponsorship package in depth

Platinum sponsorship package ($50,000)

Conference Inclusion

8 full Conference passes to Centricity LIVE including Conference sessions, keynotes, workshops, meals, and evening events and receptions.

Sponsor logo rotating on slides during Thursday general session walk-in.

Access to Connect tool – Network with Conference attendees before and during the Conference.

Expanded meet and greet with GE product leadership.

Attendee List *Registration attendee list pre and post conference. Sponsors are limited to sending one email message using the pre-registration list and one email message post conference. Communications must be reviewed by GE in advance.

Collaboration Zone Inclusion

30 x 30 exhibit booth space.

Booth package includes unpadded carpeting, baseline power, internet connectivity, a table, two chairs, and wastepaper basket. (See sponsor package descriptions for details)

Complimentary daily food and beverage in the Exhibitors’ Lounge on the Show Floor.

Collateral Inclusion

Logo on signage throughout convention center.

Enhancements (Choice of 5)

1. Verbal acknowledgment in general session

2. Expert Bar Session

3. Tote Bag Literature

4. Journal Book Advertisement

5. Digital Media Wall, Charging Station, Bar Sponsor OR Snack Sponsor

6. Speaking Session

7. 2 additional registration passes

8. Increase booth space an additional 10X10

Digital and Marketing Inclusion

Rotating Sponsor logo placement on Centricity LIVE home page.

Link to Sponsor’s website from the sponsor page of Centricity LIVE.

100-word description on the sponsor page of Centricity LIVE website.

Exhibitor included in listing in Conference guide.

Co-Marketing Expectations

Place the Centricity LIVE banner and link on company website from the date of signed contract through the Conference dates.

Promote Conference to customers to encourage attendance.

10 / Sponsorship package in depth

Gold sponsorship package ($30,000)

Conference Inclusion

6 full Conference passes to Centricity LIVE including Conference sessions, keynotes, workshops, meals, and evening events and receptions.

Sponsor name and logo projected on screen during Thursday general session.

Access to Connect tool – Network with Conference attendees before and during the Conference.

Expanded meet and greet with GE product leadership.

Attendee List *Registration attendee list pre and post conference. Sponsors are limited to sending one email message using the pre-registration list and one email message post conference. Communications must be reviewed by GE in advance.

Collaboration Zone Inclusion

20 x 20 exhibit booth space.

Booth package includes unpadded carpeting, baseline power, internet connectivity, a table, two chairs, and wastepaper basket. (See sponsor package descriptions for details)

Complimentary daily food and beverage in the Exhibitors’ Lounge on the Show Floor.

Collateral Inclusion

Logo on signage throughout convention center.

Enhancements (Choice of 4)

1. Verbal acknowledgment in general session

2. Expert Bar Session

3. Tote Bag Literature

4. Journal Book Advertisement

5. Speaking Session

6. 1 additional registration passes

7. Increase booth space an additional 10X10

Digital and Marketing Inclusion

Rotating Sponsor logo placement on Centricity LIVE home page.

Link to Sponsor’s website from the sponsor page of Centricity LIVE.

100-word description on the sponsor page of Centricity LIVE website.

Exhibitor included in listing in Conference guide.

Co-Marketing Expectations

Place the Centricity LIVE banner and link on company website from the date of signed contract through the Conference dates.

Promote Conference to customers to encourage attendance.

11 / Sponsorship package in depth

Silver sponsorship package ($20,000)

Conference Inclusion

4 full Conference passes to Centricity LIVE including Conference sessions, keynotes, workshops, meals, and evening events and receptions.

Sponsor name and logo projected on screen during Thursday general session.

Access to Connect tool – Network with Conference attendees before and during the Conference.

Expanded meet and greet with GE product leadership.

Collaboration Zone Inclusion

10 x 20 exhibit booth space.

Booth package includes unpadded carpeting, baseline power, internet connectivity, a table, two chairs, and wastepaper basket. (See sponsor package descriptions for details)

Complimentary daily food and beverages in the Exhibitors’ Lounge on the Show Floor.

Collateral Inclusion

Logo on signage throughout convention center.

Enhancements (Choice of 3)

1. Verbal acknowledgment in general session

2. Expert Bar Session

3. Tote Bag Literature

4. Attendee list

5. Journal Book Advertisement

6. 1 additional registration pass

7. Increase booth space an additional 10X10

Digital and Marketing Inclusion

Link to Sponsor’s website from the sponsor page of Centricity LIVE.

Rotating Sponsor logo placement on Centricity LIVE home page.

100-word description on the sponsor page of Centricity LIVE website.

Exhibitor included in listing in Conference guide.

Co-Marketing Expectations

Place the Centricity LIVE banner and link on company website from the date of signed contract through the Conference dates.

Promote Conference to customers to encourage attendance.

12 / Sponsorship package in depth

Bronze sponsorship package ($10,000)

Conference Inclusion

2 full Conference passes to Centricity LIVE including Conference sessions, keynotes, workshops, meals, and evening events and receptions.

Sponsor name and logo projected on screen during Thursday general session.

Access to Connect tool – Network with Conference attendees before and during the Conference.

Expanded meet and greet with GE product leadership.

Collaboration Zone Inclusion

10 x 10 exhibit booth space.

Booth package includes unpadded carpeting, baseline power, internet connectivity, a table and two chairs, and wastepaper basket. (See sponsor package descriptions for details)

Complimentary daily food and beverages in the Exhibitors’ Lounge on the Show Floor.

Collateral Inclusion

Logo on signage throughout convention center.

Enhancements (Choice of 2)

1. Tote bag literature

2. Attendee List

3. 1 additional registration pass

4. Increase booth space an additional 10X10

Digital and Marketing Inclusion

Link to Sponsor’s website from the sponsor page of Centricity LIVE.

Rotating Sponsor logo placement on Centricity LIVE home page.

100-word description on the sponsor page of Centricity LIVE website.

Exhibitor included in listing in Conference guide.

Co-Marketing Expectations

Place the Centricity LIVE banner and link on company website from the date of signed contract through the Conference dates.

Promote Conference to customers to encourage attendance.

13 / Sponsorship package in depth

Exhibitor Turnkey package ($8,000)

Conference Inclusion

2 full Conference pass to Centricity LIVE including Conference sessions, keynotes, workshops, meals, and evening events and receptions.

Sponsor name and logo projected on screen during Thursday general session

Access to Connect tool – Network with Conference attendees before and during the Conference.

Expanded meet and greet with GE product leadership.

Collaboration Zone Inclusion

Centricity LIVE TURNKEY BOOTH PACKAGE

Three (3) backwall panels in white.

10’ X 10’ Unpadded carpet (as indicated in your exhibit package).

One (1) front counter (1 meter x half meter).

One (1) back counter (1 meter x half meter).

Two (2) lights for backlighting header.

Company header in standard font OR your company logo.

Silver metal framing.

One (1) power outlet per 10’ x 10’ space.

One (1) wastebasket and two chairs.

Complimentary daily food and beverages in the Exhibitors’ Lounge on the Show Floor.

Additional Details:

No installation and dismantle labor fees.

Color change on carpet will be additional.

Your booth will be automatically set-up at your scheduled move-in time.

Material handling up to 100 lbs.

Digital and Marketing Inclusion

Exhibitor included in listing on Centricity LIVE website.

Rotating Sponsor logo placement on Centricity LIVE home page.

Exhibitor included in listing in Conference guide.

Co-Marketing Expectations

Place the Centricity LIVE banner and link on company website from the date of signed contract through the Conference dates.

Promote Conference to customers to encourage attendance.

14 / Sponsorship package in depth

Exhibitor package ($5,000)

Conference Inclusion

2 full Conference pass to Centricity LIVE including Conference sessions, keynotes, workshops, meals, and evening events and receptions.

Sponsor name and logo projected on screen during Thursday general session”

Access to Connect tool – Network with Conference attendees before and during the Conference.

Expanded meet and greet with GE product leadership.

Collaboration Zone Inclusion

10 x 10 exhibit booth space.

Booth package includes unpadded carpeting, baseline power, internet connectivity, a table, two chairs, and wastepaper basket. (See sponsor package descriptions for details)

Complimentary daily food and beverages in the Exhibitors’ Lounge on the Show Floor.

Digital and Marketing Inclusion

Exhibitor included in listing on Centricity LIVE website.

Rotating Sponsor logo placement on Centricity LIVE home page.

Exhibitor included in listing in Conference guide.

Co-Marketing Expectations

Place the Centricity LIVE banner and link on company website from the date of signed contract through the Conference dates.

Promote Conference to customers to encourage attendance.

15 / Deadline & Contact

Sponsorship Deadline:

DEADLINE MARCH 2, 2015 For contracts and more information about sponsoring Centricity LIVE 2015, please contact:

Christine Mebesius 503-644-3340 centricitylive@beattygroup.com

Register before January 30th, 2015 and receive one additional complimentary registration pass!

General Electric Company reserves the right to make changes in specifications and features shown herein, or discontinue the product described at any time without notice or obligation. Contact your GE Representative for the most current information. © 2014 General Electric Company – All rights reserved. GE, GE Monogram and Centricity are trademarks of General Electric Company. GE Healthcare, a division of General Electric Company. *Trademark of General Electric Company.

About GE Healthcare GE Healthcare provides transformational medical technologies and services to meet the demand for increased access, enhanced quality and more affordable healthcare around the world. GE (NYSE: GE) works on things that matter – great people and technologies taking on tough challenges. From medical imaging, software & IT, patient monitoring and diagnostics to drug discovery, biopharmaceutical manufacturing technologies and performance improvement solutions, GE Healthcare helps medical professionals deliver great healthcare to their patients.

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