genius training: new workshops, academy and mentoring
TRANSCRIPT
New training workshops, academy and mentoring
from GeniusWorks
+genius developing people
Training … Building talent and peak performance
What’s new?
What works?
What’s next?
“Winning in the New Business World” opens the minds of executives
to a fast changing world of opportunities, and how to win in it.
“Cambridge Marketing Leadership Academy” is a rich portfolio of
60 topics, customisable as in-house academy for your business
“CEO Mentoring” is a unique one to one coaching process helping
Business leaders achieve peak personal and business performance
Recent clients Training solutions
CEO Mentoring One to one personal and business
coaching for business leaders
Labs Senior level workshops exploring
new ideas and emerging practices
Slingshots Mid level practitioner workshops for
updates and best practices
Springboards Exploring the new business world
with non-specialists
Cambridge Academy Unique customisable portfolio of
training and qualifications
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A-Z of emerging ideas and next practices for innovative business
250+ business tools, processes and templates for practical action
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Labs
Slingshots
Springboards
Cambridge MLA is a rich portfolio of development
workshops for new managers to senior executives.
It also includes the option of study programs
towards professional qualifications, all delivered
as a customised “academy” within your business.
Customised learning solutions
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Example: “Winning in the New Business World” Programme
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Example: Gamechanger Lab … bolder brands, better marketing
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Bolder
brands
Smarter
innovation
Better
marketing
Creative
solutions
Winning
strategies
CEO
mentoring
Expert
workshops
Cambridge
academy
Conference
keynotes
One-day
seminars
Leadership
retreats
Optimising
performance
Energising
events
Inspiring
ideas
Accelerating
growth
Developing
people
Genius works, regional partners, expert people, global team
Genius Europe
Tallinn
www.GeniusEurope.net
[email protected] GeniusWorks
Manchester
www.theGeniusWorks.com
Genius Europe
Budapest
www.GeniusEurope.net
Genius USA
New York
www.theGeniusWorks.com
Genius Asia
Singapore
www.GeniusAsia.net
Genius Istanbul
Istanbul
www.GeniusIstanbul.com
Genius Middle East
Dubai
www.GeniusMe.net
Genius Middle East
Cairo
www.GeniusMe.net
GeniusWorks
London
www.theGeniusWorks.com
Other partners
Best-Marketing.com
BrandFinance.com
IdeazFactory.com
iQual.co
Kanbee.com
LondonBusinessForum.com
MCT.com.tr
MEMRC.com
Saxton.com.au
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Peter Fisk is a customer, innovation and branding expert, making sense of a rapidly changing
business world, learning from a new generation of business, digital and physical, large and small …
inspiring and enabling you to innovate and win in the new marketspaces. He is a bestselling author
and inspirational speaker, and consultant to leading companies around the world .
Peter is the Founder and Creative Director of the GeniusWorks, a strategic innovation business with
offices in London and Budapest, Dubai and Istanbul, that works with senior management to “see
things differently” – to develop and implement more inspired strategies for brands, innovation and
marketing. Gamechanger is a strategy accelerator for leadership teams, Innolab is a facilitated
innovation process based on deep customer insights and creative thinking, and BrandOptima is a
platform to develop better brands and brand portfolios.
His latest book Creative Genius brings together entrepreneurs and artists, rockstars and rockets
scientists, in "the essential guide to innovation for visionaries, border crossers and game changers".
From Air Asia to Virgin Galactic, Gaga to Miyamoto, it offers 50 inspirational tracks to inspire your
ideas, and make them happen. Marketing Genius explores the left and right-brain approaches to
competitive success (translated into 35 languages), Customer Genius describes how to build a
customer-centric business, Business Genius is about inspired leadership and strategy, whilst People
Planet Profit explains how to grow, and do good.
Peter grew up in the remote farming community of Northumberland, in the North East of England,
and after exploring the world of nuclear physics, joined British Airways at a time when it was
embarking upon becoming “the world’s favourite airline” with roles in sales, marketing and brand
management.
He went on to work with many of the world’s leading companies, helping them to grow more
profitably by becoming more customer-centric in their structure, operations and leadership. He
works across sectors, encouraging business leaders to take a customer perspective, and learning
from different types of experiences. His clients include American Express and Aeroflot, Coca Cola
and Cooperative Bank, HSBC and Lastminute.com , Marks & Spencer and Microsoft, O2 and Orange,
Philips and Red Bull, Shell and Tata Steel, Teliasonera and Turkcell, Vitra and Virgin, Visa and
Vodafone.
He was also the transforming CEO of the Chartered Institute of Marketing, the world’s largest
marketing organisation. He led the strategic marketing consulting team of PA Consulting Group, was
MD of Brand Finance and partner of The Foundation, before founding his own business. He was
recently described by Business Strategy Review as “one of the best new business thinkers” and is in
demand around the world as an expert advisor and energising speaker.
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