Things We Lost In The Fire by Bastille – Indie Rock/Pop

Use of Camera -close-ups make the audience feel uncomfortable-long shots connote the amount of people affected by the problem they are discussing

Pace and Rhythm of Editing

-fits pace of song, for example people running fits beat of drum-made to feel as though it is in slow motion because Dan’s singing is dragged out

Genre Ingredients -performance is common in this genre and Dan, the lead singer of Bastille, is singing the lyrics in the video-a number of videos in this genre appear to have dogs which could connote to something about the expectations of their music-videos are generally quite dark to connote a dark mood to the feelings of the song, this is counteracted by the pearly white smile, pale dress, pale skin and blonde hair of the female lead; a scene of bright daylight is also used to connote a lighter mood and create a juxtaposition

Audience and Text -female character is being idealised because she is the only female in the video and therefore the female audience can relate to her-audience can feel empathy towards the characters because their facial expressions are pained

Type of Video -hybrid of performance and narrative-disjuncture-illustrative

Video and Lyrics -video is showing distress of a community after an event such as a fire-fire is seen as being a very prominent red/orange colour which is used to juxtapose pale colours, the video has a section where blood is used in a deep red to signify the lyrics

Secret Crowds by Angels and Airwaves - Alternative Rock

Use of Camera -tracking shots show the importance of the main singer-lots of motion/jumping in camera movement relates to the pace and rhythm by creating a certain mood for the song

Pace and Rhythm of Editing

-fits in with regular rhythm of the song-contrasts rhythm at some points by creating a new rhythm

Genre Ingredients -performance is common in this genre and the band are all performing the song in a variety of places-a number of videos in this genre appear to have dogs which could connote to something about the expectations of their music-it is common for the alternative rock genre to be associated with darkness and many of the scenes are very lowly lit to fit in with this

Audience and Text -crowd at gig are having fun so signifies that audience should

also be having fun-crowds following singer create almost a pack environment and therefore connote to the audience that they should want to follow him too

Type of Video -hybrid of performance and narrative-disjuncture-illustrative

Video and Lyrics -lyric of ‘secret crowds’ is common as it is the title of the song and it is rare for any people in the shot to appear isolated as they are commonly shown in a crowd environment-the video doesn’t really depict the narrative and is therefore disjuncture because it isn’t telling the story of the lyrics

The Mixed Tape by Jack’s Mannequin - Alternative Rock

Use of Camera -tracking shots show the importance of the main singer-low angle shots connote the character of Peyton Sawyer to be the most important

Pace and Rhythm of Editing

-montage edit connotes the lifestyle of this artist as being haphazard-singer walking while he sings allows the pace of the song to be challenged

Genre Ingredients -performance is common in this genre and the band are all performing the song at a gig to connote that that is something they enjoy as well as the lead singer singing it walking down the road to connote that it is something which comes naturally to him

Audience and Text -crowd at gig are having fun so signifies that audience should also be having fun-paint throwing is also generally seen as a fun event and therefroe can connote that the audience should be having a fun time-the character of Peyton Sawyer looks very troubled and therefore the audience can feel empathetic/sympathetic towards her

Type of Video -hybrid of performance and narrative-disjuncture-illustrative

Video and Lyrics -song slows down as the video and lyrics slowly come to their natural end-prop of mixed tape itself fits in with the lyrics of the song, the idea that the face of Jack’s Mannequin gave her this mixed tape and as well that he is singing the song to her specifically-the song is about not being able to reach out to the person that you are in love with and through the use of high key lighting, you are able to infer that love is a beautiful thing which is not something which is commonly done in love songs as they normally portray it as being dark and sad

Why You Wanna by Jana Kramer – Country/Acoustic

Use of Camera -tracking shots show the importance of the singer-long shot shows singer and love interest alone in the country connoting that they are isolated and alone although they are together

Pace and Rhythm of Editing

-cycling speed fits in with pace/beat of song-love songs are generally quite slow in order to connote the feeling of the world and time stopping while you are in love

Genre Ingredients -genre is generally a love story and therefore the lyrics of the song and content of the video itself fit to the idea of a love story-country music is often about a singer with their guitar and this video contrasts that idea because the artist is only singing rather than playing her instruments

Audience and Text -audience are able to relate to the singer in this story, maybe feeling sympathetic due to her crying, and therefore can feel an emotional connection with the song-appearance/costume/looks of singer and love interest are used as being desirable and therefore the audience can want to either ‘be them or be with them’

Type of Video -hybrid of performance and narrative-illustrative

Video and Lyrics -music video is illustrating the lyrics of her love story as she reflects on and reminisces on the things which happened between her and the male lead-in the video she is crying, which links to the idea that she is greatly upset by the thought of the love which has now passed

Carried Away by Passion Pit – Alternative/Indie Pop

Use of Camera -two shots frame the couple as being an item-some handheld camera shots connote reality-crosscutting creates a relationship between the two characters-low angle shot looking up to Sophia Bush’s character connotes he looks up to her because he loves her

Pace and Rhythm of Editing

-upbeat rhythm connotes that they have a hectic lifestyle and that it is affecting their relationship-very clever use of technology has been enforced in order to create the use of their words taking over their lives and the things such as Michael Angelakos’ character catching a man in a red cup and then throwing him out-montage edit connotes that their world is so fast and hectic and it is affecting their relationship

Genre Ingredients -genre is commonly a love story and therefore the lyrics of the song and content of the video itself fit to the idea of a love story

-doesn’t fit in with stereotypes of genre because the lighting is generally quite bright which connotes happiness when the things happening in the song are actually quite negative and therefore the video is contrapuntal to its lighting; at the end of the video, the lighting is at its dimmest which connotes that their relationship has reached its darkest point

Audience and Text -use of subtitles tells the audience what the characters are feeling and therefore connotes that they can be related to-video signifies a message to the audience that they need to be careful of what they say because in the end their words can come back to haunt them and could potentially envelope a whole room

Type of Video -narrative-illustrative-no narrative which is unconventional of the genre-one line of performance when the couple are walking and when the male lead is ‘fishing’ which connotes it as being the most important line, also the title of the song “I get carried away”

Video and Lyrics -music video is illustrating the mood and emotion of their love story-in the video she is crying, which links to the idea that she is greatly upset by the thought of the love which has now passed