geoff hollington - the importance of design
TRANSCRIPT
The importance of design
Geoff Hollington 14.10.2010
The importance of design
The importance of design?
The importance of design?
AAAAAAAAAAAAAAAGH!
The importance of design?good
^
nice to look at
right materials
manufacturable
appropriate costsustainable
end-of-life
price-value
ergonomic
good feel
true to brand
innovative
fit for purpose
safe
compliant
inclusive
nice to look at
right materials
manufacturable
appropriate costsustainable
end-of-life
price-value
ergonomic
good feel
true to brand
innovative
fit for purpose
safe
compliant
inclusive
nice to look at
a great customer experience
designers?
joined-up thinkers, collaborators, enquiring minds
joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller> pens for Parker Pen> cameras for Eastman Kodak
joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller> pens for Parker Pen> cameras for Eastman Kodak
> Materials Knowledge Transfer Network> Space Innovation Growth Team> Polymer Society
joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller> pens for Parker Pen> cameras for Eastman Kodak
> Materials Knowledge Transfer Network> Space Innovation Growth Team> Polymer Society
> sand fabrication> silicone rubber waste product> additive manufacture> micro air vehicles
joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller> pens for Parker Pen> cameras for Eastman Kodak
> Materials Knowledge Transfer Network> Space Innovation Growth Team> Polymer Society
> sand fabrication> silicone rubber waste product> additive manufacture> micro air vehicles
> infection control in hospitals
example
HCAIs
£1,000,000,000
microbiologists
infection control specialists
cost accountant
component suppliers
product marketing
materials scientists
facility managers
nursing staff
architects
cleaning staff
mechanical engineers
manufacturing engineers
patients
designer
microbiologists
infection control specialists
cost accountant
component suppliers
product marketing
materials scientists
facility managers
nursing staff
architects
cleaning staff
mechanical engineers
manufacturing engineers
patients
designer
Gram-positive
Gram-negative
Gram-positive and Gram-negative bacteria [Gram stain test — HC Gram 1882]
Bacteria adhere to hydrophobic surfaces
[includes MRSA]
Bacteria slide off hydrophobic surfaces
[includes E coli]
The bacterial cell wall
Surface Hydrophobicity
joined-up thinkers, collaborators, enquiring minds
1981
The importance of design?good
^
The UK design resourse
ALMOST WORLD CLASS DESIGN!
REALLY QUITE RESPECTABLE DESIGN
Manufacturing
High Value Manufacturing
LuxuryHeritage
LuxuryHeritage
high performance
design innovation
high technology
high quality
responsibility
ethics
An Experiment on a Bird with an Air PumpJoseph Wright 1768
thank you