get linkedin!
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![Page 1: Get LinkedIn!](https://reader034.vdocument.in/reader034/viewer/2022052303/54633349b4af9f6c1c8b49e0/html5/thumbnails/1.jpg)
CREATING YOUR
PROFESSIONAL STORY
WITH LINKEDIN
Laura Neidert, University Career Services
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Why should I join?
What does LinkedIn say?
What does UCS say?
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Latin America
3%
Other
0%
North America
61%
Europe
24%
Asia
8%
Africa
1%
Middle East
1%
Oceania
2%
Who Uses LinkedIn?
• 175 million+ professionals
• Over 150 industries
• Executives from all
Fortune 500 firms
• May 2012: over 20 million students and recent grads on LinkedIn (The FASTEST growing group!)
• 37,000 college and university alumni groups
• People are joining LinkedIn at a rate faster than 2 new members per second!
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1st stop: LinkedIn Learning Center
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Start with this…
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End Up with This!
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How to take a good profile photo
Fun, but the sock monkey is
bigger than she is…
Same person,
improved, still room to
tweak. A clearly professional photo
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Building quality connections
LinkedIn Alumni
Email importing
Search strategies
As a follow up strategy
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Getting IN the right professional groups
Which groups to join?
How to find more groups?
Benefits of group membership
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Staying on top of it
Devoting time to cultivate your network
Making it easy to manage via your phone or tablet
Making it a regular habit during your job search
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Making your presence even stronger
Using additional sections to tell your story
Managing group interactions
Displaying samples of your work
Research potential opportunities
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Add Sections to Enhance Your Profile
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Skills, Skills, Skills
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Keeping an eye on the competition
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Becoming a networking pro
Managing group interactions effectively
Exhibit professional etiquette
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Show off professionally
In-site applications: share presentations, written, and
creative work, as well as your intellectual interests.
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Linking to Your Future
Research companies
Research people
Apply to jobs focused on students
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www.linkedin.com/studentjobs
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Becoming known
Create a custom URL for personal branding
Share it far and wide!
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Questions and Discussion Time
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Next steps
If you have a LinkedIn profile, review and update it.
If you don’t have a profile, start one.
Visit the UCS Library for further resources
Consult our handouts online!