getting acquainted with the can spam act
DESCRIPTION
Spam can be viewed as the unwanted emails that are received by the consumers who has not subscribed for them nor is interested in them.TRANSCRIPT
By
Chris Jordan www.massmail4u.com
www.massmail4u.com Phone- 773-455-6676
www.massmail4u.com Phone- 773-455-6676
•Spam can be viewed as the unwanted emails that are received by the consumers who has not subscribed for them nor is interested in them. •Nevertheless, the term “unwanted” does not define spam aptly, as the perception of “unwanted” may be different for different people.
•So, it becomes important to understand the spamming rules and “Can Spam” act for anyone who does email marketing.
Understanding “Spam” as per can spam act.
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The provisions of The Can-Spam act:
1. The email message cannot contain misleading or false content in the header.
•This is what the header looks like and it should be legitimate enough.
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2. The email message cannot have a misleading subject line.
•Research and use good and legitimate subject lines
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3. The sender address must be functioning.
•Take steps to ensure that the sender address must be valid and active
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4. The emails for commercial purposes must include the physical address of the sender.
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5. All unsubscribe requests must be implemented within 10 business days.
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6. Any advertising message which is unsolicited must clearly give the opportunity to decline further emails to the recipient.
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Presented By
Chris Jordan
www.massmail4u.com
Phone – 773 455 6676
Email – [email protected]
Working Hours – 9:00AM To 6:00PM
(EST US)