ginzametrics marketing dashboard feature & benefit overview
TRANSCRIPT
![Page 1: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/1.jpg)
Search & Content Marketing: Actionable Analytics & Recommendations in a Single Platform
Platform Features
‣ Custom Dashboards Create data views that meet your needs, customize for clients or internal audiences ‣ Daily Crawls
The most frequent updates to your analytics of any service available ‣ Actionable Recommendations
Get recommendations at the site and individual content/page level for keywords & content, page structure, and crawlability ‣ White Label Options
Make the platform your own with custom logos and branding ‣ Interactive Data
Dive deeper into your data with clickable custom graphs ‣ Scheduled Custom Reporting
Get updates when you want and on the analytics you choose with your report center
‣ Competitor Analysis Get to know the keywords, content and social signals thata re working for your competitors ‣ Social Signals
Understand the role of social media in findability, including Facebook, Twitter, G+, YouTube, Slideshare, Pinterest, & Instagram ‣ API
Integrate your search and content data with our scalable API ‣ Enterprise Support
Questions about the platform, the industry, or your account? We have a staff member to help ‣ Competitor Discovery
Identify competitors in your market and see what content they’re creating for your market ‣ Keyword Discovery
Identify new keywords & topics that you should track & create content for to win customers
What our customers say
“GinzaMetrics is a strategic platform for us around the globe.” - groupM
“Our team uses GinzaMetrics across many agency
functions, huge budget saver! - The Richards Group
“The insights from GinzaMetrics drive marketing decisions that increase our revenue.” - Chegg
Contact UsE: [email protected]: 1.888.469.2707t: @ginzametricsf: facebook.com/ginzametrics
![Page 2: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/2.jpg)
One platform for all your search and content needs, including performance, recommendations & data
Unified Dashboard
![Page 3: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/3.jpg)
Don’t wait a week for your data. Daily crawls provide valuable insight into your content performance.
Daily Data Updates
‣ Understand how changes in custom behavior and search engine algorithms affect your findability.
‣ View competitor changes daily and track their content changes.
‣ Understand the affect content and search has on conversions so you can maximize opportunities.
![Page 4: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/4.jpg)
If it’s in GinzaMetrics, it can be white labeled.
White Label Anything
‣ Dashboards can be white labeled to match your brand, lines of product, or client needs.
‣ Follow the branding through to your custom reporting options.
‣ Include items like your logo, colors, and other elements to really make the platform your own.
![Page 5: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/5.jpg)
Know the score, and how to improve it. Recommendations that span your site and content put you in control.
Actionable Recommendations
‣ Recommendations categorized by Keywords & Content, Page Structure, and Crawlability for easy sorting.
‣ Sort your recommendations by Importance, Difficulty, and Risk.
‣ View on-page optimization scores for each of your pages, as well as your overall site for a glance at the health of your content.
![Page 6: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/6.jpg)
Don’t stop at the dashboard. Click into charts, graphs, and text to dive deeper into your data than ever before.
Interactive Data
‣ Clickable charts and graphs, hover text, and expanded views throughout the platform.
‣ Use the top level navigation to dive into content, competitors, keywords and recommendations.
‣ Daily data updates and interactive data means you have access to the most information on your search and content possible.
![Page 7: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/7.jpg)
View social’s impact on findability at the site and content level across Facebook, Twitter & Google+
Social Signals
‣ Discover each piece of content’s social footprint across Facebook, Twitter, and Google+.
‣ See Social Signal information for competitors and compare your content to theirs for Twitter, Facebook, G+, Instagram, Pinterest, YouTube, and Slideshare.
‣ Click into charts to view most popular days, weeks and months for your content on social channels.
![Page 8: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/8.jpg)
View social engagement data at specific channel, individual content, conversion, & revenue levels.
Social Engagement
![Page 9: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/9.jpg)
See how you stack up against competitors across major social and offsite content channels.
Competitor Social Landscape
‣ Includes Facebook, Twitter, Google+, Youtube, Pinterest, Instagram, and Slideshare.
‣ Rearrange competitors to compare with your brand.
‣ Green text and checkmarks denote brand with highest social ranking.
![Page 10: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/10.jpg)
Understand competitor performance across keywords & content using interactive graphs and charts
Competitor Insights
‣ Discover competitor rankings across keywords and content.
‣ View competitor findability score alongside your own to understand audience perception.
‣ Use competitor ranking trends for content groups and keywords to see how algorithms affect you.
![Page 11: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/11.jpg)
Find out who is important in your market, whether it’s new competitors or big brands taking market share.
Competitor Discovery
![Page 12: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/12.jpg)
View the topics and keywords are making brands win customers, see how they’re ranking and create content that wins.
Competitor Tracking
![Page 13: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/13.jpg)
Reporting designed with you in mind, including white labeling, scheduled sends, modules for drag-and-drop layout
Custom Reporting
‣ Reporting center that includes all your reporting needs in one place.
‣ Drag-and-drop editing and module selection options make creating reports simple.
‣ Save templates you like for future use.
‣ White label reports, schedule sends, and select recipients for ultimate multitasking.
![Page 14: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/14.jpg)
Build and save your favorite reports as custom dashboards for product lines, geographies, or campaigns.
Custom Dashboards
‣ Use filters to create charts and graphs for your marketing needs.
‣ Use the drag-and-drop modules to arrange how you like.
‣ White label to match your brand.
‣ Save custom dashboard URL for easy reference and sharing.
![Page 15: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/15.jpg)
View social’s impact on findability at the site and content level across Facebook, Twitter & Google+
Robust API
‣ Clean, well-documented API with JSON output
‣ Per-developer API keys are available to ensure security and auditing.
‣ Industrial-strength performance for large-scale processing.
![Page 16: GinzaMetrics marketing dashboard feature & benefit overview](https://reader034.vdocument.in/reader034/viewer/2022042716/55c4a224bb61eb3d578b46b8/html5/thumbnails/16.jpg)
Plans & Pricing