giuliana ppt
TRANSCRIPT
We are wondering if We are wondering if G & B fansG & B fans do too, do too, and want to buy the shoes right off their feet… and want to buy the shoes right off their feet…
and recreate theand recreate the Rancic Family Lifestyle Rancic Family Lifestyle in their in their own lives!own lives!
The LOVE iTT ticker scrolls product images under video players of all the gorgeous things fans see while
watching Giuliana & Bill...
... and in one click LOVE iTT links you directly to the retailers purchase page to buy products you see in that
episode.
NOW G & B CONTENT IS THE ADLOVE iTT ads complement the content;
they do not distract our attentionand interrupt the frame like this facelift ad from Google...
RancicsLOVEiTT.tv
The LOVE iTT ticker places all G&B content into context and
IN THE HEAT OF THE MOMENTinstantly connects fans to the websites that sell those
products.RancicsLOVEiTT.tv
Fans can buy entire ensembles they see on
Giuliana & Bill ...
Fashion: Fashion: When fans want to know “What are When fans want to know “What are
you wearing?”... you wearing?”...
Fans can buy entire ensembles they see on
Giuliana & Bill ...
Home Furnishings when decorating their Home Furnishings when decorating their
homes... homes...
Fans can buy entire ensembles they see on
Giuliana & Bill ...
Cosmetics, Vitamins, Health, & Fitness Cosmetics, Vitamins, Health, & Fitness
Products Products
Fans can buy entire ensembles they see on
Giuliana & Bill ...
For inspiration when making choices for For inspiration when making choices for
their family.their family.
Accelerates salesin the moment when fans are
most excited by what they see!
Every ticker unit is a retailer's ad.
Each click is $1
expands YOU AND I PRODUCTIONS into expands YOU AND I PRODUCTIONS into
the...the...
expands YOU AND I PRODUCTIONS into expands YOU AND I PRODUCTIONS into
the...the...
“Advertising as a Fan Service” Business
Fans LOVE iTT!
Advertisers
LOVE iTT!
LOVE iTT e-Motions the Ad.LOVE iTT e-Motions the Ad.Every click on a product image in the Every click on a product image in the
LOVE iTT ticker is $1 paid by LOVE iTT ticker is $1 paid by advertisers for the advertisers for the
Rancic inspired sales lead.Rancic inspired sales lead.
LOVE iTT e-Motions the Ad.LOVE iTT e-Motions the Ad.Every click on a product image in the Every click on a product image in the
LOVE iTT ticker is $1 paid by LOVE iTT ticker is $1 paid by advertisers for the advertisers for the
Rancic inspired sales lead.Rancic inspired sales lead.
$1 per click
24
Click on Shopping
Cartto get
Link List of products seen in this
video by Email!
Shopping Lists can be sent to fans in exchange for their email.
Fan Email Lists can be used for direct marketing campaigns.
To drive traffic to To drive traffic to Giuliana will excite Followers with Tweets like: Giuliana will excite Followers with Tweets like: To drive traffic to To drive traffic to Giuliana will excite Followers with Tweets like: Giuliana will excite Followers with Tweets like:
Check out where to buy my sunglasses from last nights episode! Hurry only 99 pairs left! RancicsLOVEiTT.tv. ext
$60,000 per day X 30 days
$1,800,000 Million$1,800,000 Million$1,800,000 Million$1,800,000 Millionper month
Is $1.8 million per month possible?
The 1% push x 2 clicks each metric is The 1% push x 2 clicks each metric is conservative. conservative.
is a new revenue stream for YOU and I PRODUCTIONS created from Media you already produced and that you
own.
No overhead. No cash to start.
FREE NEW MONEY
BOTTOM LINE:
$60,000in retailer advertising revenue per
day =
$21,900,000$21,900,000$21,900,000$21,900,000per year
New Ad Dollars + More Product Sales For G by Giuliana at HSN
AND HSN WILL LOVE THE EXTRA MARKETING PUSH
YOU AND I PRODUCTIONS
WINS TWICE
34
THE LAW OF LARGE NUMBERS
To build traffic and momentum we use Twitter as the initial marketing push
to the new shopping site.
If we add Bill's 400,000 Twitter Followers to the PUSH
400,000 x 1% = 4,000 shoppers per day x 2 clicks each @ $1 per click =$8,000 per day x 365 days =
$2,920,000 per year IN ADDITIONAL ADVERTISING REVENUE
WHO ELSE CAN TWEET FOR THE NEW RANCIC FAMILY ADVERTISING
BUSINESS? How many kids are you gonna have!
GIULIANA RANCIC: 3,000,000 Twitter Followers
BILL RANCIC: 400,000 Twitter Followers
DUKE RANCIC: 17,000 Twitter Followers
MAMA DePANDI: 50,000 Twitter Followers
50 retailers x $20,000 = 50 retailers x $20,000 = $1,000,000$1,000,000
raised before we start raised before we start
50 retailers x $20,000 = 50 retailers x $20,000 = $1,000,000$1,000,000
raised before we start raised before we start
With the endorsement from YOU & I PRODUCTIONS
LoveiTT Media will invite 50 exclusive retailers to open a RancicsLoveiTT.tv advertising account
with $20,000.
CASH FLOW
On average each advertiser will spend $1,200 per day in clicks
for sales leads and to be associated with the Rancic Family Lifestyle.
After 20,000 clicks we charge each account another $20,000
A LOW RISK INVESTMENT FOR A LOW RISK INVESTMENT FOR
ADVERTISERSADVERTISERSto participate in this brand new promotional concept with high ROI to participate in this brand new promotional concept with high ROI
A LOW RISK INVESTMENT FOR A LOW RISK INVESTMENT FOR
ADVERTISERSADVERTISERSto participate in this brand new promotional concept with high ROI to participate in this brand new promotional concept with high ROI
We predict a 15% HEAT OF THE MOMENT
conversion rate for advertisers to turn clicks into sales
will be both a web and mobile site and will be both a web and mobile site and compatible with the iPad and all mobile devices.
Based on a revenue share agreement YOU AND I PRODUCTIONS
earns 51% of ad revenue generated per year.
LOVE iTT! Media for daily site and advertising management and as creators and producers of LOVE iTT!
sites earns 49% of ad revenue generated per
year.
With an agreement signed in
January 2013
LOVE iTT Media will have the ad LOVE iTT Media will have the ad
contracts signed and site live by contracts signed and site live by
April 2013 April 2013
in time to build traffic for holiday in time to build traffic for holiday
shopping.shopping.