giving effective scientific presentations

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DEATH BY POWERPOINT Kim Cullen, PhD, R.Kin SPEAKING ABOUT SCIENCE [email protected] @cullenkl ca.linkedin.com/in/cullenkl

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Page 1: Giving effective scientific presentations

DEATH BY POWERPOINT Kim Cullen, PhD, R.Kin

SPEAKING ABOUT SCIENCE

[email protected] @cullenkl ca.linkedin.com/in/cullenkl

Page 2: Giving effective scientific presentations

Common PowerPoint Mistakes

Page 3: Giving effective scientific presentations

Common PowerPoint Mistakes

Page 4: Giving effective scientific presentations

POWERPOINT IS NOT THE PROBLEM

It’s YOU!

Page 5: Giving effective scientific presentations
Page 6: Giving effective scientific presentations

SO WHAT IS THE ANSWER?

Page 7: Giving effective scientific presentations

Choose to DESIGN a presentation

Page 8: Giving effective scientific presentations

Slides are for the AUDIENCENot for the PRESENTER

Page 9: Giving effective scientific presentations

Use colour to communicate

Use COLOUR to communicate

Page 10: Giving effective scientific presentations

Don’t let colours distract

from your message…0

15

30

45

60

Page 11: Giving effective scientific presentations

Use colours to emphasize your data

0

15

30

45

60

Page 12: Giving effective scientific presentations

Choose a colour scheme and stick to it

Page 13: Giving effective scientific presentations

Deliberately choose fonts that are legible and the right tone you want to convey

Page 14: Giving effective scientific presentations

Use Sans Serif fonts

Page 15: Giving effective scientific presentations

Adjust font settings strategically

SHORT AND TALL

SHORT AND TALL

Page 16: Giving effective scientific presentations

Adjust font settings strategically

BIG AND SMALL

BIG AND SMALL

Page 17: Giving effective scientific presentations

Adjust font settings strategically

Do NOT make your audience strain to read your text.(15 pts) (30 pts) (60 pts)

Page 18: Giving effective scientific presentations

Use complementary

font types

But don’t get carried away.

No more than 3!

https://designschool.canva.com/font-design/

Page 19: Giving effective scientific presentations

Avoid the Take Me Seriously curse

Page 20: Giving effective scientific presentations

Presenting the data Tables vs. Figures

Page 21: Giving effective scientific presentations

Table&4.&Popula-on,&area,&and&density&of&the&top&12&most&populous&US&ci-esa&&

Rank& City& State& Popula-on& Area&(sq.&mi)& Density&(per&sq.&mi)&

1& New&York& New&York& 8,175,133& 302.6& 27,103.6&

2& Los&Angeles& California& 3,792,621& 468.7& 8,091.8&

3& Chicago& Illinois& 2,695,598& 227.6& 11,843.6&

4& Houston& Texas& 2,099,451& 599.6& 3,501.4&

5& Philadelphia&& Pennsylvania& 1,526,006& 134.1& 11,379.6&

6& Phoenix& Arizona& 1,445,632& 516.7& 2,797.8&

7& San&Antonio& Texas& 1,327,407& 460.9& 2,880.0&

8& San&Diego& California& 1,307,402& 325.2& 4,020.3&

9& Dallas& Texas& 1,197,816& 340.5& 3,517.8&

10& San&Jose& California& 945,942& 176.5& 5,359.4&

11& Jacksonville& Florida& 821,784& 747.0& 1,100.1&

12& Indianapolis& Indiana& 820,235& 361.4& 2,270.2&a&Data&from&the&2010&United&States&Census.&

Busy tables make your audience work too hard.

Page 22: Giving effective scientific presentations

City! State! Popula-on! Area! Density!

New!York! New!York! 8,175,133! 302.6! 27,103.6!

Los4Angeles4 California4 3,792,6214 468.74 8,091.84

Better but NOT perfect

Page 23: Giving effective scientific presentations

Figures better suited to display patterns and trends.

Page 24: Giving effective scientific presentations

Figures better suited to display patterns and trends.

Page 25: Giving effective scientific presentations

Reduce CLUTTERBefore After

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115#

125#

135#

145#

155#

165#

175#

185#

195#

1# 2# 3# 4# 5# 6# 7# 8# 9# 10# 11# 12# 13# 14#

Systolic)Blood

)Pressure)(m

m)Hg))

Time)(weeks))

Interven2on#

Control#

Before

HIGHLIGHT what’s importantAfter

Introduce Drug

Page 27: Giving effective scientific presentations

The best figure titles are conclusions.

Page 28: Giving effective scientific presentations

The best figure titles are conclusions.

Page 29: Giving effective scientific presentations

Why are

YOU

presenting?

Page 30: Giving effective scientific presentations

Why are

YOU

presenting?

Inspire Teach Change Sell

Determine the GOAL of your presentation

Page 31: Giving effective scientific presentations

Know your audience

Page 32: Giving effective scientific presentations

Once you know, you can’t unknow.

THE KNOWLEDGE CURSE

Page 33: Giving effective scientific presentations

“If you can’t explain it simply,

you don’t understand it well enough”

~ Albert Einstein

Page 34: Giving effective scientific presentations

Tell us a story

Page 35: Giving effective scientific presentations

Another classic story structure

Put into scientific context

Page 36: Giving effective scientific presentations

Make your presentation STICKY

S U C C E S

implenexpectedoncreterediblemotionaltories

Page 37: Giving effective scientific presentations

Use orientation anchors

INTRODUCTION METHODS RESULTS DISCUSSION CONCLUSIONS

Page 38: Giving effective scientific presentations

MAKE ONE POINT PER SLIDE

Page 39: Giving effective scientific presentations

Slides are cheap or really…

Page 40: Giving effective scientific presentations

Delivery

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Be visible & audible

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Practice makes Perfect

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If you really need notes, use PRESENTER view

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Use technology as a pro

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Before everything else, getting READY is the SECRET to SUCCESS

~ Henry Ford

Page 46: Giving effective scientific presentations

Handy Presentation Resources