Hampshire Economic Snapshot

1.3mn people GVA - £32.3bn 59,000 VAT registered businesses 95% < 20 employees

Broadband in Hampshire:

• 123 exchanges in Hampshire• 123 ADSL service• 27 SDSL Exchanges• 115 ADSL Max

Extensive Virgin Cable coverage

Economic Impact

• ~17 mn broadband lines in the UK• Argos online sales £1bn+• Dominos Pizza online sales increased 91%

– 21% of all UK deliveries

• EU growth in IPTV 26% in 2009• iPlayer, 41mn downloads Dec 08• San Francisco to Lymington

Predicted Broadband Speeds in Hampshire (xDSL Service)

0

2000

4000

6000

8000

10000

12000

14000

0 0.25 0.5 1 2 4 8 16 Over 16

Broadband speed Mb/s

0.00%

20.00%

40.00%

60.00%

80.00%

100.00%

120.00%

No of postcodes

Cumulative percentage

Research

Basingstoke copper line lengths

0

1000

2000

3000

4000

5000

6000

7000

8000

9000

10000

<1km 1-2km 2-3km 3-4km 4-5km 5-6km 6-7km 7-8km 8km+

Distance (km)

Nu

mb

er

of

lin

es

0%

5%

10%

15%

20%

25%

Percentage of total

Total lines affected (estimated)

Percentage

Shedfield Estate

• 100Mb/s fibre deployment (up to 1Gb/s)

• 12 Business units (extend to 16)

• Marriott Meon hotel / golf club

• Cost £1 per sq ft

• Shared ducting will allow CCTV

Dive Worldwide

• 40 Staff• £3mn+ turnover• Internet based specialist travel agent• Relocated from Croydon• Local spend• Reduced commuting

HCC and broadband

• Exploring the use of sharing HCC infrastructure• Supporting digital inclusion• Helping communities build their own• Exploring a JV concept• First phases of a rural pilot project

– Wholesale access– FTTC?– Wireless?

Thank you

Economic Development Office

Hampshire County Council

Glenn.Peacey@hants.gov.uk