global affinity finance club winter 2013

21
AFFINITY INSURANCE BANCASSURANCE AFFINITY BANKING Global Affinity Finance Club Finaccord’s newsletter about affinity financial services worldwide Welcome back to your Club! The first three months of 2013 added up to another busy period for affinity and corporate partnerships around the world, with a variety of fresh and often innovative initiatives in evidence at both the na- tional and international levels. In line with the reorganisation of its troubled banking sector, Spain’s bancassurance market continues to evolve with AEGON and Aviva respectively discontinuing joint ventures with Unnim and Bankia albeit with both groups remaining committed to Spanish bancassur- ance through other partnerships. Meanwhile, already a leader in ban- cassurance in south-east Asia, Prudential has extended its footprint by entering into a new distribution relationship with ACLEDA Bank in Cambodia. Two important new joint ventures to comment upon in the automo- tive finance sector are those of Santander and JAC in China (for an independent company that intends to provide finance across all automotive brands, not just those of JAC itself), and of UniCredit and Renault Nissan in Russia (which will focus on providing finance for the Dacia, Infiniti, Nissan and Renault brands). Finally, the fast-moving world of mobile payments has seen its cus- tomary slew of initiatives including multi-country deals involving MasterCard and Visa with Vimpelcom and Samsung, respectively. With best regards, Alan Leach Director [email protected] For our published reports, news and more please visit www.finaccord.com 2013 WINTER

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The Global Affinity Finance Club is Finaccord’s quarterly newsletter about affinity financial services worldwide. Through this, Finaccord publishes top line information about key strategic developments in affinity and partnership marketing of financial services around the world, segmented between affinity insurance news, bancassurance news and affinity banking news. This service differs from that provided by other research companies because its focus is genuinely global, often translating news that only appears in languages other than English. In addition, it concentrates exclusively on affinity and partnership marketing strategy. Affinity and partnership marketing strategy is an important component of general distribution strategy for a majority of large banks and insurance companies serving consumers and small businesses as successful partnerships potentially allow them to access groups of customers that they cannot always reach by themselves. If you would like to join Finaccord’s Global Affinity Finance Club, contact us by telephone or send us an email to [email protected]. Thereafter, each quarter, we will send you a link to the page of our website with fresh news and future editions of this document

TRANSCRIPT

Page 1: Global affinity finance club winter 2013

AFFINITY INSURANCE

BANCASSURANCE

AFFINITY BANKING

Global Affinity

Finance Club

Finaccord’s newsletter about affinity financial services worldwide

Welcome back to your Club! The first three months of 2013 added up to another busy period for affinity and corporate partnerships around the world, with a variety of fresh and often innovative initiatives in evidence at both the na-tional and international levels. In line with the reorganisation of its troubled banking sector, Spain’s bancassurance market continues to evolve with AEGON and Aviva respectively discontinuing joint ventures with Unnim and Bankia albeit with both groups remaining committed to Spanish bancassur-ance through other partnerships. Meanwhile, already a leader in ban-cassurance in south-east Asia, Prudential has extended its footprint by entering into a new distribution relationship with ACLEDA Bank in Cambodia. Two important new joint ventures to comment upon in the automo-tive finance sector are those of Santander and JAC in China (for an independent company that intends to provide finance across all automotive brands, not just those of JAC itself), and of UniCredit and Renault Nissan in Russia (which will focus on providing finance for the Dacia, Infiniti, Nissan and Renault brands). Finally, the fast-moving world of mobile payments has seen its cus-tomary slew of initiatives including multi-country deals involving MasterCard and Visa with Vimpelcom and Samsung, respectively. With best regards, Alan Leach

Director [email protected]

For our published reports, news and more please visit

www.finaccord.com

2013 WINTER

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Affinity Insurance News 4

ASSISTANCE 4

Allianz Global Assistance inks pan-

European deals with Aston Martin and

Mazda 4

Britannia Rescue wins deal for packaged

road assistance cover 4

Allianz Global Assistance ties with Met-

Life Amplico for medical assistance

services 4

Europ Assistance to provide tele-

medicine after-care for NUEZ custom-

ers 4

HomeServe secures water service line

protection deal on Long Island 4

Maltese trade union members gain ac-

cess to home assistance services 4

HEALTH INSURANCE 5

Bupa International and Jubilee join

forces to provide international health

insurance 5

DAK-Gesundheit and HanseMerkur

extend partnership through to 2017 5

RAC extends motor insurance partner-

ship with Junction for five more years 5

Aviva joins Tesco Bank's personal mo-

tor insurance panel 5

Zurich secures affinity deal with dis-

tributor focused on public sector work-

ers 5

Aon and Liberty Seguros renew affinity

program with Spanish motor cycling

federation 6

NICHE INSURANCE 6

ERV works for missed event insurance

with Deutsche Entrittskarten 6

PRODUCT INSURANCE / WAR-

RANTIES 6

MAPFRE Warranty ties with Japanese

insurer for extended warranty products

6

AmTrust Financial Services acquires

automotive warranty and insurance spe-

cialist 6

Domestic & General announces new

pan-European contract with Whirlpool

6

Brightstar collaborates with Trikomsel

for Indonesian joint venture 7

TRAVEL INSURANCE 7

Allianz Global Assistance extends part-

nership with Air France for three more

years 7

APRIL International Voyage concludes

travel insurance distribution deal with

Air Austral 7

HanseMerkur wins L'TUR travel insur-

ance mandate 7

GENERAL 7

AXA collaborates for non-standard

personal lines with UK-based MGA... 7

... and with Spanish distributor specialis-

ing in funeral and complementary health

cover 7

—————————————

Bancassurance News 8

COMMERCIAL INSURANCE 8

Allianz secures business insurance part-

nership with Barclays 8

CREDITOR INSURANCE 8

Credit Life International reveals ambi-

tions to broaden European footprint 8

LIFE INSURANCE 8

Aviva divests stake in Malaysian bancas-

surance joint venture... 8

... and reaches settlement with Bankia

over Spanish bancassurance joint ven-

ture 8

Dai-ichi Life pulls plug on joint venture

with China Huadian Corporation 9

Prudential enters into life insurance

partnership with Cambodian bank 9

Old Mutual takes majority stake in Nige-

rian bancassurance unit 9

NICHE INSURANCE 9

Crédit Agricole begins marketing en-

hanced legal protection cover 9

GENERAL 9

HSBC signs long-term European deals

with both AIG and Allianz 9

AEGON terminates Unnim joint ven-

ture but reaffirms long-term commit-

ment to Spain 10

Legal & General wins new distribution

deal with UK building society 10

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Table of contents

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Affinity Banking News 10

AFFINITY BANK ACCOUNTS 10

BBVA Compass introduces NBA-

branded online accounts 10

AFFINITY CARDS 10

Local banks roll out affinity MasterCard

prepaid cards in Zimbabwe... 10

... and in Kenya 11

JCB and PVBCC launch combined

identification and prepaid card in the

Philippines 11

Sberbank and Visa help to launch

Olympics-themed affinity debit cards in

Russia 11

AFFINITY MORTGAGES 11

BAWAG P.S.K. and Bausparkasse

Wüstenrot continue long-standing co-

operation 11

AUTOMOTIVE FINANCE 11

Santander unveils automotive finance

joint venture in China 11

Renault Nissan group and UniCredit

create Russian joint venture 11

BUSINESS BANKING 12

Italian banking groups conclude affinity

deals with trade associations 12

CO-BRANDED CARDS 12

Virgin Money buys its own co-branded

credit card portfolio from MBNA 12

Aetna agrees to work with MasterCard

as its preferred brand for payment card

services 12

IHG selects MasterCard as exclusive

card marquee for co-branded cards in

the US 13

Chase to acquire all pre-existing Air-

Tran cardholders 13

Western Union and Advent Financial

co-operate for 'Get It' prepaid card 13

HDFC Bank launches co-branded

credit card in association with Indian

media group 13

INTER-BANK DISTRIBUTION 13

Barclaycard to begin issuing American

Express cards in the UK 13

UnionPay expands co-operation with

banks and China National Travel Ser-

vices 14

INTERNATIONAL / DOMESTIC

REMITTANCES 14

Western Union co-operates with three

major retailing brands and a Canadian

bank 14

ICICI Bank and Tata Teleservices

launch remittance 14

MOBILE PAYMENTS 15

MasterCard introduces NFC payment

services to Brazil with local partners 15

MasterCard works with Equity Bank

and Ezetap for MPOS technology in

Kenya 15

MasterCard enters into international

strategic partnership with Vimpelcom...

15

... and links with Orange for mobile

payment services in Spain 16

Samsung and Visa enter into global

alliance for mobile payments 16

Customers in India and Rwanda benefit

from Visa's new global mobile money

platform 16

Monitise sets up new initiatives in the

mobile payments market 17

Telefónica and Vodafone form partner-

ships with Wirecard for German mobile

payment services 17

ICICI Bank and Aircel launch ‘Mobile

Money’ service in India 17

Visa facilitates migration to contactless

and mobile payments of German retail-

ing group 18

RETAILER CARDS 18

Citi Retail Services acquires Best Buy

retailer card business from Capital One

18

GE Capital Retail Finance secures new

retailer card contracts 18

TD Bank announces purchase of

HSBC's Canadian private label card

business 18

GENERAL 19

American Express loyalty division con-

cludes agreement with First Bankcard

19

Bankia enters into affinity banking

agreements with professional associa-

tions 19

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Affinity Insurance News

ASSISTANCE

Allianz Global Assistance inks pan-European deals with Aston Martin and Mazda

Allianz Global Assistance has entered into a deal with Aston Martin to provide roadside as-sistance services to the automo-tive brand’s drivers both in the UK and across 19 other Euro-pean countries. The deal will apply to both new and used cars. The assistance firm has also strengthened its relation-ship with Mazda, with which it has collaborated for many years on products such as extended warranty programs and technical hotlines, by securing a new agreement to provide three years of European road assis-tance to all purchasers of new Mazda cars.

Britannia Rescue wins deal for packaged road assistance cover

Britannia Rescue, part of LV=, has been appointed by the Na-tionwide, the UK's largest build-ing society, to provide break-down cover to customers of its newly-launched, fee-paying cur-rent account 'FlexPlus'. Under the terms of this agreement, a comprehensive road rescue pol-icy will be provided to all cus-tomers with this account for any car that they use when driving in

the UK and Europe. Britannia Rescue’s appointment extends LV=’s existing partnership with Nationwide as sole provider of its motor and landlord insurance products.

Allianz Global Assistance ties with MetLife Amplico for medical assistance services

In Poland, MetLife Amplico has disclosed that it has created a link with Allianz Global Assis-tance for the provision of free medical assistance services to its customers. Specifically, selected customers will be able to make use of these services with a value of up to PLN 1,000 per event in the case of accident, illness or even the death of a close family member.

Europ Assistance to provide tele-medicine after-care for NUEZ customers

In Spain, Europ Assistance has secured its first tele-medicine distribution deal in the form of a contract with NUEZ, a non-life insurance company which operates solely via online. Under the terms of this agreement, Eu-rop Assistance will provide cov-erage to the 20,000 motor, mo-tor cycle and household policy-holders of NUEZ. The cover-age, which only takes effect sub-sequent to a period of hospitali-sation, consists of a daily medi-cal check-up (for up to one month) using a suite of devices

supplied by Europ Assistance, namely a blood pressure meter, a pulse oximeter and a set of scales.

HomeServe secures water service line protection deal on Long Island

In the US, HomeServe has signed a distribution agreement with the Bethpage Water Dis-trict, which provides water to more than 8,000 customers on Long Island by operating eight wells at five pumping sites in the area. Under this deal, Bethpage customers will be offered the option of taking out Home-Serve's water service line protec-tion plan, which gives policy-holders access to a 24-hour hot-line and a range of accredited contractors in their local area. In the US and Canada, HomeServe currently protects around 1 mil-lion households against water, drainage and electrical problems, plus other types of home emer-gency.

Maltese trade union members gain access to home assis-tance services

Malta-based Middlesea Assist, a subsidiary of MAPFRE Asisten-cia, has announced that via the Laferla Insurance Agency, it has been appointed to provide home assistance services to the 26,000 members of the Union Haddiema Maghqudin (UHM), one of Malta's largest trade un-

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ions. Specifically, members of the UHM gain access to home emergency cover for problems related to the electricity and wa-ter supply, as well as glazing and locksmith services.

—————————–———

HEALTH INSURANCE

Bupa International and Jubi-lee join forces to provide in-ternational health insurance

International healthcare com-pany Bupa International has an-nounced a new partnership with Jubilee Insurance, one of the largest insurance groups in East Africa (and not to be confused with the similarly-named insurer based in the UK). This partner-ship will see Jubilee Insurance providing Bupa’s international health insurance products to its customers in Kenya, including the recently-launched 'Vital Af-rica' product, an ‘emergency only’ plan which ensures that customers can get emergency medical treatment anywhere in Africa.

DAK-Gesundheit and Hanse-Merkur extend partnership through to 2017

In Germany, DAK-Gesundheit, a public health insurance pro-vider, and HanseMerkur, a pri-vate sector insurer, have an-nounced the extension of a dis-tribution agreement for the pro-

vision of supplementary private health insurance products until the end of 2017. DAK-Gesundheit has been offering its 1.5 million members Hanse-Merkur's supplementary health insurance products since 2004; these include, among others, funeral expenses insurance, hos-pital cash plans and travel health insurance.

—————————–———

MOTOR INSURANCE

RAC extends motor insur-ance partnership with Junc-tion for five more years

In the UK, Junction, an insur-ance affinity specialist belonging to BGL Group, has announced a new five-year agreement with RAC to continue managing mo-tor insurance for new and exist-ing customers. Since the part-nership began in 2008, Junction has worked with RAC to design and develop all of the brand's private motor insurance prod-ucts, as well as to manage all customer interactions, resulting in significant customer growth.

The next phase of the partner-ship will see Junction and RAC using the existing platform to maximise insurer relationships, as well as launching new tech-nology-focused initiatives in a bid to grow customer numbers even further. RAC's desire to reward customer loyalty will be

a key area of development. To-gether, Junction and RAC will look at new ways to tap into and utilise customer and other data to drive more competitive rates for customers.

Aviva joins Tesco Bank's per-sonal motor insurance panel

In the UK, Aviva has agreed a three-year deal with Tesco Bank, the financial services arm of the eponymous supermarket chain, to provide private motor insur-ance to its customers. The deal will see Aviva join a small panel of existing insurers to offer mo-tor insurance through Tesco Bank, which currently provides car insurance to over 1 million customers.

Zurich secures affinity deal with distributor focused on public sector workers

Again in the UK, Zurich has won a contract with the Civil Service Insurance Society (CSIS) to be the sole underwriter for its personal lines motor insurance product. It started underwriting new business at the beginning of March 2013 and has been ac-cepting renewals from the start of April. Founded in 1890, CSIS is a not-for-profit organisation providing personal lines insur-ance products to around 30,000 serving and former public sector employees and their partners in the UK. As well as motor insur-ance, it also provides household,

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travel, pet, caravan and boat in-surance. All profits made by CSIS are donated to selected charities with links to the public sector.

Aon and Liberty Seguros re-new affinity program with Spanish motor cycling federa-tion

In Spain, Aon and Liberty Segu-ros have renewed an affinity program with the Real Fed-eración Motociclista Española which was first established in 2009. This covers motor cycle trials organised by the federation both in Spain and other coun-tries and also the liability of rid-ers participating in them. In ad-dition, the two companies also maintain an agreement for a similar program with the Real Federación Española de Auto-movilismo, which has been in place for 26 years.

—————————–———

NICHE INSURANCE

ERV works for missed event insurance with Deutsche En-trittskarten

In Germany, ERV has extended for a further two years its part-nership for missed event insur-ance with online ticket vendor Deutsche Eintrittskarten. Cus-tomers buying event tickets through the distributor are able to acquire insurance which re-

funds the ticket cost if they are unable to attend the event in certain circumstances such as pregnancy, serious injury or work-related relocation.

—————————–———

PRODUCT INSURANCE / WARRANTIES

MAPFRE Warranty ties with Japanese insurer for extended warranty products

In Japan, MAPFRE Warranty has finalised an agreement with Aioi Nissay Dowa Insurance, a subsidiary of the international MS&AD insurance group, for the development of extended warranty products in the auto-motive sector. The Japanese in-surer brings long-established knowledge of the local market to the deal, plus a distribution network embracing around 49,000 agents, 500 proprietary offices and 230 service centres, while MAPFRE Warranty brings its expertise in extended warranty products, in particular.

AmTrust Financial Services acquires automotive warranty and insurance specialist

AmTrust Financial Services has announced that its IGI Group wholly-owned subsidiary has completed the acquisition of Car Care Plan from Ally Insurance for a consideration of approxi-mately USD 70 million. Car

Care Plan provides insurance and administrative services to major automotive manufactur-ers for extended warranties, GAP insurance, wholesale floor plan insurance and other auto-motive-related warranty and in-surance products. Headquar-tered in the UK, Car Care Plan also has operations in Brazil and China, plus certain countries in Europe and North America. During the next financial year, Car Care Plan is projected to generate revenues in excess of USD 140 million including fee income of more than USD 30 million, and pre-tax profits of over USD 14 million.

Domestic & General an-nounces new pan-European contract with Whirlpool

Domestic & General has re-vealed that it will expand its pro-vision of warranty and product protection services with con-sumer goods manufacturer Whirlpool to multiple European countries. Domestic & General has provided warranty coverage for Whirlpool goods in the UK and Ireland for over ten years, and will begin covering the manufacturer's appliances in Austria, Belgium, France, Ger-many, the Netherlands and Po-land. The agreement will cover the Bauknecht brand as well as Whirlpool itself.

Affinity Insurance

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Brightstar collaborates with Trikomsel for Indonesian joint venture

Indonesian mobile retailer and distributor Trikomsel and mo-bile services specialist Brightstar have announced the formation of a new joint venture to be known as Brightstar Trikomsel. It is intended that this company will offer value-added services in the mobile sector, with an em-phasis on supply chain services for mobile operators, retailers and manufacturers.

—————————–———

TRAVEL INSURANCE

Allianz Global Assistance ex-tends partnership with Air France for three more years

As an extension to an agreement that originally dates back to 2006, Air France and Allianz Global Assistance have renewed their travel insurance partner-ship for a further three years. This deal in fact relates to two separate travel insurance schemes: the first offers a choice of travel policies (cancellation only, medical only, or compre-hensive) to customers flying from 20 countries; the second relates to the travel insurance offered to the 21 million mem-bers of the airline's loyalty pro-gram, Flying Blue. Similarly, Al-lianz Global Assistance has been co-operating with Iberia for a

number of years, although it has recently been announced that travel policies will henceforth be made available to customers travelling from the UK as well as other points of departure.

APRIL International Voyage concludes travel insurance distribution deal with Air Austral

APRIL International Voyage has formed its first partnership for online travel insurance distri-bution with an airline by signing an agreement with Air Austral, a French aviation company serv-ing destinations in the Indian Ocean. APRIL International Voyage reports that it already achieves 71% of its sales online, including sales via the websites of both travel trade partners and its own site, and 13% of these sales use its latest online market-ing system which it refers to as its 'web service'.

HanseMerkur wins L'TUR travel insurance mandate

Travel agency L'TUR and Han-seMerkur have entered into a three-year partnership whereby L'TUR will offer travel insur-ance products underwritten by HanseMerkur through both its online travel portal and its 165 branches throughout Germany, plus four other European coun-tries: Austria, France, Poland and Switzerland.

GENERAL

AXA collaborates for non-standard personal lines with UK-based MGA...

In the UK, the commercial lines and personal intermediary arm of AXA has entered into an ex-clusive five-year capacity deal worth GBP 150 million with Prestige Underwriting Services, a managing general agent (MGA). The tie will see AXA provide Prestige with capacity to underwrite non-standard house-hold and motor products and provides a further way for AXA to meet its stated aim of ex-panding activity in the UK per-sonal lines market. The deal builds on AXA's existing part-nership with Prestige, which provides a range of non-standard household and motor products sold through more than 500 brokers.

... and with Spanish distribu-tor specialising in funeral and complementary health cover

AXA has also created an inno-vative new distribution partner-ship in Spain with Paraíso Uni-versal, a company based in Malaga that specialises in funeral and complementary health (assistance, sickness and acci-dent) insurance. The arrange-ment means that Paraíso Uni-versal can now broaden its product offer to household cover and eventually to other

Affinity Insurance

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relatively simple insurance prod-ucts including commercial lines, hunting liability, long-term care, low-cost health, motor, and risk and savings-related life.

—————————–———

Bancassurance News

COMMERCIAL INSURANCE

Allianz secures business in-surance partnership with Bar-clays

In the UK, Allianz and Barclays have launched a partnership to provide commercial insurance packages for the bank's small and medium-sized business cus-tomers. Under the new arrange-ment, Allianz Commercial will underwrite tailored packages with available cover options ranging from standardised small business insurance policies to specialist areas, such as engi-neering, goods-in-transit and marine. Allianz will also provide a branded sales, service and claims capability for all new business operated from new premises in Lancaster. The com-pany expects to recruit as many as 80 employees as part of this dedicated operation during 2013.

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CREDITOR INSURANCE

Credit Life International re-veals ambitions to broaden European footprint

Creditor insurance specialist, Credit Life International, which is co-owned by RheinLand Ver-sicherungsgruppe and Talanx, has disclosed a pan-European expansion plan, guaranteeing market coverage in all major countries in the near future.

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LIFE INSURANCE

Aviva divests stake in Malay-sian bancassurance joint ven-ture...

Aviva has announced the sale of its 49% interest in CIMB Aviva Assurance and CIMB Aviva Ta-kaful Berhad (collectively known as CIMB-Aviva) to Sun Life Assurance Company of Canada, a subsidiary of Sun Life Financial, for a consideration of GBP 152 million payable in cash. CIMB-Aviva is a joint ven-ture between Aviva and CIG Berhad, which is ultimately owned by CIMB, one of Malay-sia’s leading financial groups and parent of CIMB Bank, one of the same country's largest banks.

According to Aviva, the transac-tion represents further progress in narrowing the group's focus to businesses and markets where

it enjoys positions of leadership and is able to generate attractive returns with a high probability of success.

Moreover, in a related transac-tion, CIMB has agreed to sell the majority of its interest in CIMB-Aviva to Khazanah Na-sional, the government of Ma-laysia’s strategic investment fund. CIMB will become a mi-nority shareholder although will continue its distribution rela-tionship with the company.

... and reaches settlement with Bankia over Spanish bancassurance joint venture

In another development in in-ternational bancassurance in-volving Aviva, the insurance group has disclosed that it has reached a settlement with Bankia by means of which Aviva will transfer its entire holding in Spanish joint venture Aseval to Bankia for EUR 608 million, which will be held in escrow. The transfer of shares in Aseval to Bankia is subject to customary regulatory approvals and release of the cash proceeds to Aviva is expected no later than the end of April 2013. As a result of the settlement, Aviva and Bankia have applied to the arbitration court in Spain to ter-minate the legal proceedings between the parties and to issue an award which reflects the set-tlement agreed.

Bancassurance

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Aviva’s other operations in Spain are unaffected by the set-tlement. Aviva will continue to serve over 1.2 million customers in the country through bancas-surance partnerships with BMN, Caja España Duero, NCG Banco and Unicaja, as well as through agency distribution units Aviva Vida y Pensiones and Pelayo Vida. Aviva Spain generated sales of GBP 1.93 billion and an IFRS life operat-ing profit of GBP 216 million in 2011, of which Aseval contrib-uted sales of GBP 393 million and an IFRS life operating profit of GBP 88 million.

Dai-ichi Life pulls plug on joint venture with China Huadian Corporation

Dai-ichi Life has announced that it has mutually agreed with China Huadian Corporation to discontinue plans for their joint venture life insurance company in China. Since the signing of the initial joint venture basic agreement, Dai-ichi Life and China Huadian Corporation have been working together to form a joint life insurance busi-ness in China. However, it be-came clear that there were dif-ferences in the two partners’ views with regards to strategy, including the business plan for the new company, hence final agreement was not reached.

Prudential enters into life in-surance partnership with Cambodian bank

In Cambodia, Prudential has launched a life insurance busi-ness through a wholly-owned subsidiary, Prudential Cambo-dia. As a part of its market entry strategy, Prudential Cambodia and ACLEDA Bank, the largest retail and commercial bank in Cambodia, have announced the establishment of a long-term distribution partnership, the first of its kind in the country. Spe-cifically, ACLEDA Bank will promote Prudential’s products via its network of 238 branches nationwide. Moreover, Pruden-tial’s own sales staff will be lo-cated within the bank's branches to provide appropriate advice to customers about life insurance.

Old Mutual takes majority stake in Nigerian bancassur-ance unit

In Nigeria, Old Mutual has completed the acquisition of a majority stake in Oceanic Life, the life assurance arm of the former Oceanic Bank, subse-quently acquired by Ecobank. The acquisition has been made to expand Old Mutual's offering to the Nigerian market where it considers that there are good prospects for further develop-ment

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NICHE INSURANCE

Crédit Agricole begins mar-keting enhanced legal protec-tion cover

In France, a non-life insurance arm of the Crédit Agricole group, Pacifica, has begun to sell legal protection cover through both LCL, a retail banking brand belonging to the group, and through the Crédit Agricole network itself. This policy has been enhanced in accordance with the recommendations of the FFSA, the association of French insurance companies. Specifically, it now covers two new areas: litigation related to disability (guardianship and trus-teeship); and disputes arising under laws related to parentage (such as adoption and paternity). Moreover, two existing areas of coverage have been expanded, for disputes relating to inheri-tance and disputes about prop-erty taxes.

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GENERAL

HSBC signs long-term Euro-pean deals with both AIG and Allianz

As part of its on-going strategy to withdraw from insurance un-derwriting activities, HSBC has entered into a ten-year bancas-surance agreement with AIG, through which HSBC group

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companies will distribute AIG's non-life insurance products to customers in France, Turkey and other European countries as may be agreed in the future. The arrangements for the distribu-tion of products in France and Turkey will be on an exclusive basis.

Equally, various HSBC group companies will also enter into ten-year bancassurance deals with Allianz for the distribution of life insurance products in Turkey and certain other Euro-pean markets as may be agreed.

Under both of these bancassur-ance agreements, which are ex-pected to be finalised in the first half on 2013, AIG and Allianz subsidiaries will pay commis-sions on product sales and make other payments to HSBC group companies in line with the reve-nues generated.

AEGON terminates Unnim joint venture but reaffirms long-term commitment to Spain

In Spain, AEGON has reached an agreement to exit its life, health and pensions joint ven-ture with Unnim, a banking net-work owned by BBVA, by sell-ing its 50% stake in the com-pany for a total consideration of EUR 353 million. In essence, this divestment by AEGON is a consequence of the consolida-tion underway within the Span-

ish banking sector. However, AEGON has stated that it maintains a long-term commit-ment to Spain as evidenced by its joint venture with Santander to distribute life and general in-surance products through its network of 4,600 bank branches. Indeed, this long-term alliance, announced in Decem-ber 2012, provides access to a potential client base of 12 mil-lion individuals across the coun-try.

Legal & General wins new distribution deal with UK building society

In the UK, Legal & General has announced a new joint distribu-tion agreement with the Hanley Economic (a building society) for the provision of protection-related life and general insurance products. Specifically, the Han-ley Economic will sell the in-surer's products in these two categories throughout its branch network on a directly authorised basis.

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Affinity Banking News

AFFINITY BANK AC-COUNTS

BBVA Compass introduces NBA-branded online ac-counts

In the US, BBVA Compass has introduced bank accounts co-branded in partnership with the National Basketball League. The new products, which carry the NBA Banking brand, include online-only checking and sav-ings accounts that are integrated with smartphone applications. The new products represent an extension of the ongoing spon-sorship of the NBA by BBVA Compass.

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AFFINITY CARDS

Local banks roll out affinity MasterCard prepaid cards in Zimbabwe...

In Zimbabwe, FBC Bank has launched an affinity MasterCard prepaid card aimed at members of the Zimbabwean Association of Chartered Certified Account-ants (ACCA). ACCA members do not require a bank account to apply for the prepaid card, and are able to pay tuition and exam fees, monitor their bal-ances, track spending and download statements via the FBC Bank online portal. Addi-

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tionally, members will be able to use their cards at any of the 33 million merchants worldwide that accept MasterCard and at 1.3 million MasterCard-branded ATMs located around the world.

... and in Kenya

In Kenya, Chase Bank and the University Students Community Organisation (UNISCOO) have unveiled a new MasterCard pre-paid card available to the mem-bers of the latter body. Among the broader aims of the product are to extend financial inclusion to a higher proportion of the key market for consumers aged from 15 to 29 in a country in which around one third of adults are excluded from the banking system. Topping up the card can be carried out at any branch of Chase Bank as well as through either Airtel Money or M-Pesa at no additional cost. The card also acts as an ID card for all UNISCOO members and provides access to discounts at a range of merchants, endowing it with extra advantages relative to other products in the market.

JCB and PVBCC launch com-bined identification and pre-paid card in the Philippines

In the Philippines, PVB Card Corporation (PVBCC) and JCB International have launched a new prepaid card which simulta-neously functions as an ID card

for residents of the city of Ba-coor. With the aim of issuing around 500,000 cards, the PVBCC-JCB SBR Card is de-signed specifically for the resi-dents, employees, officials and senior citizens of Bacoor.

Sberbank and Visa help to launch Olympics-themed af-finity debit cards in Russia

In Russia, the country's Olympic Committee is working with Sberbank and Visa to launch a new range of 'Classic Olympic Team' affinity debit cards. These cards, which can only be linked to accounts denominated in lo-cal currency and that are valid for three years, are being distrib-uted by Sberbank to its custom-ers. Cardholders will have free access to mobile and online banking and will also be en-rolled in the bank's 'Thank You' loyalty program. 50% of the ser-vice fee for the first year is being donated to the Olympic Com-mittee.

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AFFINITY MORTGAGES

BAWAG P.S.K. and Bauspar-kasse Wüstenrot continue long-standing co-operation

In Austria, BAWAG P.S.K. and building society Bausparkasse Wüstenrot have stated that they will continue their current part-nership until 2017. As such,

BAWAG P.S.K. will carry on promot ing Bauspa rkas se Wüstenrot's mortgage contracts to its 1.4 million clients. Indeed, these two companies have worked together in this way for the last 40 years.

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AUTOMOTIVE FINANCE

Santander unveils automotive finance joint venture in China

In China, Santander and Anhui Jianghuai Automobile (JAC) have launched Fortune Auto Finance, a joint venture, owned in equal proportions by the two firms, that intends to act as an independent provider in the country's automotive finance sector. The initiative aims to combine Santander's extensive international experience in auto-motive finance with JAC's local knowledge of the automotive sector as evidenced by its sale of around 448,000 new cars through a network of over 1,000 dealers in 2012. Moreover, it sees ample scope for growth in a market in which around 19 million new cars were sold dur-ing the same year.

Renault Nissan group and UniCredit create Russian joint venture

In Russia, the Renault Nissan group and UniCredit have signed an agreement to establish

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a dedicated automotive finance company offering financial ser-vices to both the customers of Renault and Nissan, plus Infin-iti, and their dealers. The Ren-ault Nissan group will own 60% of the joint venture's equity with UniCredit holding the remaining 40%. The partners anticipate that the joint venture will be operational by the end of 2013 and ready to take advantage of opportunities in a market in which around 2.9 million new vehicles were sold in 2012 and in which the Renault Nissan group held a market share of around 12%. These two part-ners have already co-operated in the same context since 2007 in Croatia, the Czech Republic, Hungary and Slovakia.

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BUSINESS BANKING

Italian banking groups con-clude affinity deals with trade associations

Three of Italy's largest banking groups have entered into affinity deals for business banking ser-vices with major trade associa-tions and related bodies.

Specifically, Intesa SanPaolo has reached an agreement with Con-findustria to support the inter-national development of Italian SMEs with a fund worth EUR 10 billion of which EUR 200 million is available for start-up

projects. Indeed, Intesa San-Paolo and Confindustria have been co-operating since 2009.

Meanwhile, Veneto Banca has signed a series of agreements with trade associations including the Agenzia Veneta per i Paga-menti in Agricoltura (AVEPA), Confindustria Udine, Confin-dustria Vicenza, Finest, the So-cietà Italiana per le Imprese all'Estero (SIMEST), Treviso Glocal and Unindustria Treviso, also with the aim of supporting the international expansion plans of SMEs in the Veneto region.

BNL, the main banking arm in Italy of BNP Paribas, has also signed several comparable agreements including those with Confesercenti, Confidi Regione Campania, Confindustria Trento and the Consorzio Nazionale di Sostegno e Sviluppo delle Ga-ranzie (Cosvig). In the first and last cases combined, the funds being made available amount to EUR 1 billion.

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CO-BRANDED CARDS

Virgin Money buys its own co-branded credit card portfolio from MBNA

In the UK, Virgin Money has announced that it will launch its own credit card business follow-ing an agreement to buy GBP 1

billion of assets from the Virgin Money credit card portfolio of MBNA, a subsidiary of Bank of America. Virgin Money began its credit card partnership with MBNA in 2002 but has decided to launch its own credit cards since its acquisition of Northern Rock has turned it into a fully-fledged bank. The acquired credit card book will be trans-ferred fully to Virgin Money’s own operations in early 2014. Until then, existing customers will continue to be serviced by MBNA, along with any new customers who choose a Virgin credit card. Virgin Money’s credit card operation will be based in Gosforth, near New-castle-upon-Tyne, and is ex-pected to create at least 150 new jobs.

Aetna agrees to work with MasterCard as its preferred brand for payment card ser-vices

In the US, Aetna and Master-Card have disclosed that MasterCard has become the pre-ferred payment brand for Aetna’s card services. The agree-ment applies to Aetna’s Health Care Flexible Spending Ac-counts (FSAs), Health Savings Accounts (HSAs), Health Reim-bursement Arrangements (HRAs) and prepaid stored value cards for dental, vision and disability payment services, such as the Aetna ValuePass SM Card. The latter is the first pre-

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paid card that helps consumers to pay for dental care when they need it and with no insurance plan or membership fees re-quired. Aetna acquired benefits administrator PayFlex Systems USA in 2011 and is now lever-aging the pre-existing relation-ship between MasterCard and PayFlex to offer healthcare cus-tomers access to secure card services.

IHG selects MasterCard as exclusive card marquee for co-branded cards in the US

In the US, MasterCard has un-veiled a new multi-year agree-m e n t w i t h I H G (Inte rCont inenta l Hote ls Group) whereby MasterCard becomes the exclusive card mar-que used for IHG’s hotel loyalty rewards co-branded credit card portfolio. The deal also includes a range of marketing, loyalty and innovation initiatives and strengthens the relationship be-tween the two organisations which also includes the Priority Club World MasterCard co-branded card program in Can-ada. IHG claims that its Priority Club Rewards scheme is the global hotel industry’s largest and fastest-growing guest loyalty program.

Chase to acquire all pre-existing AirTran cardholders

Further to the launch in the US of the new AirTran A+ Rewards

credit card program by Chase Card Services (which also man-ages the equivalent program for AirTran's parent company, Southwest Airlines), it has been announced that all regular Air-Tran cardholders – whose cards and accounts have hitherto been issued and managed by Barclays – will be transitioned to the new AirTran A+ program. From the end of April 2013, all of these accounts will be owned and op-erated by Chase, and new credit cards will be issued to all cus-tomers. This is viewed as the next stage in the process through which two distinct air-lines with two separate card is-suers are becoming one airline operating a consolidated loyalty card program.

Western Union and Advent Financial co-operate for 'Get It' prepaid card

In the US, Western Union has teamed up with Advent Finan-cial to offer customers faster access to their state and federal income tax refunds through the use of prepaid cards. Individuals filing their federal and state tax returns at offices using Advent Financial can elect to receive their refunds on the 'Get It' pre-paid card, a reloadable prepaid card developed jointly by Ad-vent Financial and Western Un-ion.

HDFC Bank launches co-branded credit card in asso-ciation with Indian media group

In India, Times Internet, the digital arm of The Times of In-dia Group has partnered with HDFC Bank, India’s second largest private sector bank, to launch Times Card, an exclu-sive, co-branded MasterCard credit card that provides cus-tomers with a range of discounts and deals on dining, movies and shopping. The credit card has been designed specifically to cater to the lifestyle and enter-tainment needs of young profes-sionals aged between 24 and 38. The Times Card will be launched in eight Indian cities and will be available in platinum and titanium versions.

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INTER-BANK DISTRIBU-TION

Barclaycard to begin issuing American Express cards in the UK

American Express and Barclay-card have announced that they have agreed to expand the scope of their current global relation-ships with Barclaycard becom-ing a card-issuing partner of American Express in the UK. This builds upon their existing relationships and will enable Barclaycard to issue cards ac-

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cepted on the American Express global network in the UK for the first time. Barclaycard and American Express already have a number of business relation-ships around the world, includ-ing in the US for card issuing, and the UK for acceptance of payments. The new UK card-issuing agreement will increase the choice available to Barclay-card customers and will lead to a wider range of products being offered to UK consumers. Bar-claycard and American Express will commence product devel-opment during 2013, with prod-uct details being announced at a later point.

UnionPay expands co-operation with banks and China National Travel Ser-vices

Chinese payment card brand UnionPay has entered into a range of new agreements with partners including ANZ, Citi-bank, China National Travel Services (CNTS), Kasikorn Bank, Korea Exchange Bank (KEB) and Krung Thai Bank. ANZ, Kasikorn and KEB have all agreed to begin accepting UnionPay cards for online pay-ments. Additionally, ANZ, Citi-bank and Krung Thai have an-nounced plans to issue Union-Pay cards, with ANZ and Krung Thai introducing UnionPay debit cards, and Citibank and UnionPay offering a new busi-ness card, developed jointly.

Meanwhile, the agreement with tourism group CNTS will see UnionPay acceptance increase in all areas of travel and tourism throughout China, and will also involve other cross-promotional activity between the two compa-nies.

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INTERNATIONAL / DO-MESTIC REMITTANCES

Western Union co-operates with three major retailing brands and a Canadian bank

Western Union has released de-tails of several new arrange-ments for the provision of inter-national remittance services through major retailing brands. Specifically, Western Union global money transfer and bill payment services are being made available at 330 Walmart locations in Canada, as well as at 120 Carrefour outlets in Argen-tina. In addition, Safeway super-markets in both Canada and the US will continue to offer West-ern Union transfer capabilities at over 1,600 locations, as the par-ties have extended their agree-ment for a further five years, while adding money orders and bill payment to the services on offer.

Western Union has also dis-closed that customers of BMO Bank of Montreal will have ac-cess to its network to send inter-

national payments from their laptop or desktop computers via a platform designed by elec-tronic payment services group Acxsys.

Finally, in Austria, Western Un-ion is making international re-mittance services available in selected branches of Erste Bank und Sparkasse. Moreover, in future, Western Union transfers will be available not only at branches, but also via online banking and other self-service facilities. The partnership is be-ginning as a pilot project at seven branches of Erste Bank und Sparkasse but by the end of 2013 is expected to take effect across the majority of the bank's outlets.

ICICI Bank and Tata Tele-services launch remittance

In India, ICICI Bank and MMP Mobi Wallet Payment Systems, a wholly-owned subsidiary of Tata Teleservices and one of the country's leading mobile net-work operators, have launched a jointly-developed money trans-fer service. With the introduc-tion of this service, customers can organise remittances in MMP retail stores. Funds will then be transferred to the bank account of the payee using the available electronic fund transfer mechanisms. The money trans-fer service is being launched in Delhi and Mumbai to begin with and will then be rolled out

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across other parts of the coun-try.

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MOBILE PAYMENTS

MasterCard introduces NFC payment services to Brazil with local partners

MasterCard has announced the launch of NFC payment ser-vices in Brazil, using its 'Mobile PayPass' technology. The pro-ject, launched in partnership with Gemalto, Itaú, Redecard and TIM, is intended to provide consumers with greater conven-ience and speed when shopping, through a more secure, intelli-gent and simple payment op-tion. In particular, using 'Mobile PayPass', a consumer can simply tap a PayPass-enabled smart phone onto the merchant’s NFC-enabled point-of-sale ter-minal from Redecard, and the payment is made instantane-ously. Purchases are charged to a virtual account stored in the account holder’s smartphone and billed via the account holder’s statement issued by Itaú, in a manner very similar to the way in which traditional pay-ment card transactions are billed already. The solution is thought to be ideal for environments where speed is essential, such as drugstores, fast food restau-rants, fuel outlets, movie thea-tres, public transportation and vending machines, among oth-

ers.

MasterCard works with Eq-uity Bank and Ezetap for MPOS technology in Kenya

In Kenya, MasterCard has an-nounced that it is working with Equity Bank and Ezetap, a com-pany whose products are used already in India, for the intro-duction of mobile point-of-sale (MPOS) technology which is designed to help merchants and other businesses to boost sales through enhanced acceptance.

In particular, the technology will allow Kenyan retailers who pre-viously operated on a cash-only-basis, to use mobile phones as point-of-sale terminals and to accept electronic payments. An initial pilot project will be tar-geted at selected retail outlets and this will give Equity Bank the necessary data to implement a more in-depth countrywide roll-out at a later point in time.

Ezetap's MPOS solution in-cludes three components: a mo-bile phone, the MPOS card reader payment application and the Ezetap MPOS card reader that plugs into the mobile hand-set. The card reader allows the retailer to swipe debit, credit or prepaid cards, and the payment solution is considered inexpen-sive to deploy, offering the safety and convenience of cash-less transactions.

Separately, MasterCard and Eq-uity Bank have also finalised an agreement to issue around 5 million debit and prepaid cards during 2013 and the first half of 2014. As a result of the partner-ship, MasterCard debit and pre-paid cards with chip-enabled technology will be issued first into the Kenyan market and then extended into Rwanda, South Sudan, Tanzania and Uganda, signalling the largest roll-out of EMV payment cards in sub-Saharan Africa to date.

MasterCard enters into inter-national strategic partnership with Vimpelcom...

MasterCard and VimpelCom have announced a strategic part-nership combining the card brand's mobile payments tech-nology and solutions with the telecoms group's globally-integrated services. It is in-tended that the partnership will provide payment solutions to a new generation of individuals, both banked and under-served, among VimpelCom’s 212 mil-lion customers in 18 countries. A prepaid program in Italy for Wind Italy’s customers will be the first program to launch in 2013. Thereafter, the two part-ners hope that further country and market deployments will leverage their full range of capa-bilities.

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... and links with Orange for mobile payment services in Spain

In Spain, MasterCard and Or-ange have announced the sign-ing of a strategic agreement to enhance and accelerate the de-livery of innovative mobile pay-ment services. The main goal of this agreement is to develop, deliver and deploy the latest in mobile payments technologies, ensuring that Orange private and business customers in Spain benefit from advanced payment solutions.

Samsung and Visa enter into global alliance for mobile payments

Samsung and Visa have an-nounced a global alliance that combines the latter's expertise in payments with the former's strength in mobile device tech-nology. The two partners be-lieve that this alliance has the potential to significantly acceler-ate the availability of mobile payments globally. Specifically, financial institutions that are planning to launch mobile pay-ment programs will be able to use Visa's mobile provisioning service to securely download payment account information to NFC-enabled Samsung devices. In addition, Samsung has agreed to load the Visa payWave applet onto its mobile devices featuring NFC technology. Visa payWave is Visa’s mobile payment applet

that enables consumers to make 'wave-and-pay' contactless pay-ments using mobile devices.

Separately, Visa has launched its Ready Partner Program which is designed to accelerate the intro-duction of innovative payment solutions globally and to further drive the global migration from cash to electronic payments. In particular, this program aims to pave the way for mobile device manufacturers, mobile network operators, technology partners and others to navigate more eas-ily the complexities of the pay-ments eco-system and to gain access to Visa' intellectual prop-erty, licenses and best practices. For financial institutions and merchants, the program will make it simpler for them to adopt new payment methods that are approved by Visa and that can help them to drive busi-ness growth by expanding the use and acceptance of electronic payments globally.

Customers in India and Rwanda benefit from Visa's new global mobile money platform

Visa has announced the launch of a new 'plug-and-play' mobile money platform designed to make it easier and more cost-efficient for financial institutions and mobile operators to offer mobile financial services to con-sumers. The new platform, which is being hosted in data

centres managed by Visa, is built on mobile money technology developed by Fundamo and ac-quired by Visa in 2011, which has been successfully deployed in more than 30 countries.

Visa claims that the global plat-form is the world's first bank-grade managed service for mo-bile money meaning that it en-ables it to host and fully manage all aspects of a mobile money program on behalf of the pro-vider, from user interface design to consumer enrolment, transac-tion processing, authorisation, clearing and settlement. The new service can enable domestic-only or globally interoperable mobile money services.

Unbanked consumers in India and Rwanda are the first to benefit from the service. Aircel mobile subscribers in India and customers of Bank of Kigali and Urwego Opportunity Bank in Rwanda now have access to a financial account that is linked to their mobile phone number. For transactions at agent loca-tions, paying bills, sending money to relatives, topping up air time and buying train tickets, customers of these institutions can now take advantage of bank-grade financial services and Visa-quality payments.

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Monitise sets up new initia-tives in the mobile payments market

Mobile payments company Monitise has announced a series of new partnerships with banks, payment networks and mobile phone manufacturers, including BlackBerry, BMO Bank, CGI, PermataBank and Visa Europe.

With regards to the latter initia-tive, Monitise and Visa Europe have unveiled a three-year agree-ment for the development and deployment of mobile money payment and commerce solu-tions. The agreement covers li-cence rights to all aspects of Monitise’s mobile technology and incorporates minimum revenues to Monitise of EUR 45 million over the first three years; Visa Europe owns 7.5% of the equity of Monitise.

Elsewhere, Monitise has teamed up with Indonesian bank Per-mataBank and mobile manufac-turer BlackBerry to launch a new mobile wallet, BBM Money. Using the new service, custom-ers are able to make instant pay-ments to other BlackBerry smartphone users as well as making airtime purchases and transferring funds to bank ac-counts. BBM money was devel-oped by PT AGIT Monitise In-donesia, a joint venture between Monitise Asia Pacific and Astra Graphia Information Technol-ogy.

In addition, Monitise and busi-ness process firm CGI have dis-closed an undertaking to de-velop the mobile payment and banking services of Monitise, specifically as they relate to European retail banks. Finally, Monitise has also announced the renewal and extension of its mo-bile money partnership with BMO Bank of Montreal.

Telefónica and Vodafone form partnerships with Wire-card for German mobile pay-ment services

In Germany, mobile telecoms groups Telefónica and Voda-fone have both formed agree-ments with e-commerce tech-nology specialist Wirecard for the provision of mobile pay-ment services. Wirecard will be responsible for the management of mobile payment services for Vodafone in Germany as well as for issuing virtual and physical co-branded Visa cards for the mobile group. The products are expected to be launched later in 2013. Additionally, Telefónica has begun offering NFC-based contactless payments through mobile handsets in Germany, also managed by Wirecard.

ICICI Bank and Aircel launch ‘Mobile Money’ ser-vice in India

In India, ICICI Bank, the coun-try's largest private sector bank, and Aircel, a leading mobile op-

erator, have announced the launch of a mobile banking ser-vice known as 'Mobile Money'. Designed especially for the un-banked population, this will en-able customers to transfer money in a safe, secure and in-stantaneous manner through their mobile phones. For a ma-jority of the unbanked popula-tion in India it is difficult to transfer money due to the lack of branches or ATMs close to them. However, the new service aims to advance financial inclu-sion by offering a range of fi-nancial services such as deposits and cash withdrawals, money transfer to third parties, self-reload of prepaid mobile credit, and the ability to make utility bill payments.

Boku and U.S. Cellular an-nounce mobile payments partnership

In the US, Boku has disclosed that it has become a partner of U.S. Cellular, providing mobile payments services which allow customers of the mobile opera-tor to add purchases directly to their mobile bills. The service is available to customers of U.S. Cellular across 26 states.

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Visa facilitates migration to contactless and mobile pay-ments of German retailing group

Douglas Group, a retailing or-ganisation in Germany with in-terests across a range of catego-ries including books, confec-tionary, fashion, health and beauty, and jewellery, has an-nounced that it has begun ac-cepting contactless and mobile payments across all of its stores. After a pilot in December 2012, the changeover of terminals be-gan in 2013 and was completed by the end of first quarter. This means that customers are now able to pay more rapidly using Visa cards and smartphones across all of its stores. More-over, for amounts up to EUR 25, no PIN or signature is re-quired.

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RETAILER CARDS

Citi Retail Services acquires Best Buy retailer card busi-ness from Capital One

In the US, Citigroup has an-nounced that its Citi Retail Ser-vices unit will enter into a strate-gic agreement with Best Buy to issue and manage co-branded cards in the US. In addition, Citi has also reached an agreement with Capital One to acquire card-related lending balances of ap-proximately USD 7 billion at-

tributable to Best Buy's private label and co-branded card pro-grams. Both deals are antici-pated to close in the third quar-ter of 2013.

Citi Retail Services provides consumer and commercial credit card products, services and retail solutions to both national and regional retailers across North America. The business services nearly 90 million accounts for a number of brands, including ExxonMobil, Macy's, Sears, Shell and The Home Depot. Meanwhile, Best Buy is a leader in consumer electronics and Citi Retail Services regards it as an-other important retail sector partner to add to its portfolio.

GE Capital Retail Finance secures new retailer card con-tracts

Also in the US, GE Capital Re-tail Finance has concluded a trio of agreements in the retailer card sector. These include: a relationship with American Sig-nature, a home furnishings re-tailer with 126 locations across the country trading either as American Signature Furniture or Value City Furniture); a link with the Thomas Kinkade Com-pany, a firm promoting works by the artist of the same name through more than 350 galleries and approved dealers; and the renewal of a contract with jcpenney, first signed in 1999, which benefits consumers shop-

ping at over 1,100 stores across the US and Puerto Rico, as well as through the retail brand's website.

Separately, GE Capital Retail Finance has released research that underscores the potential benefits of private label and co-branded credit cards to retail chains. According to the re-search, customers that use re-tailer cards make more frequent store visits, increasing from 1.4 per month to 1.7 per month. They also make purchases with a typical value of between 40% and 80% higher than customers paying via other methods and are 72% more likely to make repeat purchases over time. Moreover, further benefits to retailers are that they make a saving of between 2% and 4% on interchange fees and capture better information about their customers.

TD Bank announces pur-chase of HSBC's Canadian private label card business

In Canada, HSBC has agreed to sell its consumer private label credit card portfolio to TD Bank Group in a deal worth ap-proximately CAD 495 million. This constitutes part of HSBC's ongoing global strategy to divest itself of various ancillary busi-nesses (mainly in the form of insurance subsidiaries and credit card portfolios) in order to fo-cus on what it considers to be

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its core retail and commercial banking activities. The sale is expected to be completed in the third quarter of 2013. TD is the sixth-largest bank in North America by number of branches, and serves approxi-mately 22 million customers.

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GENERAL

American Express loyalty di-vision concludes agreement with First Bankcard

Loyal tyEdge, a d iv is ion launched in 2010 that forms part of the enterprise growth group within American Express, has announced that it has joined forces with First Bankcard, a division of First National Bank of Omaha, to manage First Bankcard’s rewards programs and to provide enhanced op-tions to the bank's rewards cus-tomers. Through this agree-ment, First Bankcard has imple-mented an improved user inter-face for its rewards websites, and will receive enhanced pro-gram management capabilities. The new rewards features are now available to First Bankcard customers participating in the Maximum Rewards, Rewards Advantage and First AirMiles programs, among others.

Bankia enters into affinity banking agreements with professional associations

In Spain, Bankia has announced the creation of affinity banking agreements with four regional professional associat ions, namely the Colegio de Abogados de Alicante, the Cole-gio de Farmacéuticos de Sego-via, the Colegio de Ingenieros Superiores Industriales de la Comunidad Valenciana and the Colegio Oficial de Ingenieros Técnicos Industriales de Ali-cante. Under the agreements, the organisations' members will be entitled to special offers asso-ciated with Bankia's products and services, including reduced fees on credit cards and current accounts, discounted mortgage rates, preferential deposit rates, and special investment and pen-sion plans.

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ACLEDA Bank, 9 Acxsys, 14 Advent Financial, 13 AEGON, 10 Aetna, 12, 13 Agenzia Veneta per i Pagamenti in Agricoltura, 12 AIG, 9, 10 Aioi Nissay Dowa Insurance, 6 Air Austral, 7 Air France, 7 Aircel, 16, 17 Airtel Money, 11 AirTran, 13 Allianz, 4, 7, 8, 9, 10 Allianz Global Assistance, 4, 7 Ally Insurance, 6 American Express, 13, 14, 19 American Signature Furniture, 18 AmTrust Financial Services, 6 Anhui Jianghuai Automobile, 11 ANZ, 14 Aon, 6 APRIL International Voyage, 7 Aseval, 8, 9 Association of Chartered Certified Accountants, 10 Aston Martin, 4 Astra Graphia Information Technology, 17 Aviva, 5, 8, 9 Aviva Vida y Pensiones, 9 AXA, 7 Bank of America, 12 Bank of Kigali, 16 Bankia, 8, 19 Barclaycard, 13, 14 Barclays, 8, 13 Bausparkasse Wüstenrot, 11 BAWAG P.S.K., 11 BBVA, 10 BBVA Compass, 10 Best Buy, 18 Bethpage Water District, 4 BGL Group, 5 BlackBerry, 17 BMN, 9 BMO Bank of Montreal, 14, 17 BNL, 12 BNP Paribas, 12 Boku, 17 Brightstar, 7 Britannia Rescue, 4 Bupa International, 5 Caja España Duero, 9 Capital One, 18 Carrefour, 14 CGI, 17 Chase, 11, 13 Chase Bank, 11 China National Travel Services, 14 CIMB Aviva Assurance, 8 CIMB Aviva Takaful Berhad, 8 CIMB Bank, 8 CIMB-Aviva, 8 Citibank, 14 Citigroup, 18 Civil Service Insurance Society, 5 Colegio de Abogados de Alicante, 19

Colegio de Farmacéuticos de Segovia, 19 Colegio de Ingenieros Superiores Industriales de la Comunidad Valenciana, 19 Colegio Oficial de Ingenieros Técnicos Industriales de Alicante, 19 Confesercenti, 12 Confidi Regione Campania, 12 Confindustria, 12 Confindustria Vicenza, 12 Consorzio Nazionale di Sostegno e Sviluppo delle Garanzie, 12 Crédit Agricole, 9 Credit Life International, 8 Dai-ichi Life, 9 DAK-Gesundheit, 5 Deutsche Eintrittskarten, 6 Domestic & General, 6 Douglas Group, 18 Ecobank, 9 Equity Bank, 15 Erste Bank und Sparkasse, 14 ERV, 6 Europ Assistance, 4 ExxonMobil, 18 Ezetap, 15 FBC Bank, 10 Finest, 12 First Bankcard, 19 Fundamo, 16 GE Capital Retail Finance, 18 Gemalto, 15 Hanley Economic, 10 HanseMerkur, 5, 7 HDFC Bank, 13 HomeServe, 4 HSBC, 9, 10, 18 Huadian Corporation, 9 ICICI Bank, 14, 17 IGI Group, 6 IHG, 13 Intesa SanPaolo, 12 Itaú, 15 JCB, 11 Jubilee Insurance, 5 Junction, 5 Kasikorn Bank, 14 Khazanah Nasional, 8 Korea Exchange Bank, 14 Krung Thai Bank, 14 Legal & General, 10 Liberty Seguros, 6 LoyaltyEdge, 19 L'TUR, 7 LV=, 4 Macy's, 18 MAPFRE Asistencia, 4 MAPFRE Warranty, 6 MasterCard, 10, 11, 12, 13, 15, 16 Mazda, 4 MBNA, 12 MetLife Amplico, 4 MGA, 7 Middlesea Assist, 4 Monitise, 17 M-Pesa, 11 MS&AD, 6

National Basketball League, 10 Nationwide, 4 NCG Banco, 9 Northern Rock, 12 NUEZ, 4 Old Mutual, 9 Orange, 16 Pacifica, 9 Paraíso Universal, 7 PayFlex Systems 13 Pelayo Vida, 9 PermataBank, 17 Prudential, 9 PVB Card Corporation, 11 RAC, 5 Real Federación Española de Automovilismo, 6 Real Federación Motociclista Española, 6 Redecard, 15 Renault Nissan, 11, 12 RheinLand Versicherungsgruppe, 8 Russian Olympic Committee, 11 Safeway, 14 Samsung, 16 Santander, 10, 11 Sberbank, 11 Sears, 18 Shell, 18 Società Italiana per le Imprese all'Estero, 12 Sun Life Assurance Company, 8 Sun Life Financial, 8 Talanx, 8 Tata Teleservices, 14 TD Bank, 18 Telefónica, 17 Tesco Bank, 5 The Home Depot, 18 Thomas Kinkade Company, 18 TIM, 15 Times Internet, 13 Treviso Glocal, 12 Trikomsel, 7 U.S. Cellular, 17 Unicaja, 9 UniCredit, 11, 12 Unindustria Treviso, 12 Union Haddiema Maghqudin, 4 UnionPay, 14 University Students Community Organisation, 11 Unnim, 10 Urwego Opportunity Bank, 16 Value City Furniture, 18 Veneto Banca, 12 Vimpelcom, 15 Virgin Money, 12 Visa, 11, 16, 17, 18 Vodafone, 17 Walmart, 14 Western Union, 13, 14 Whirlpool, 6 Wind Italy, 15 Wirecard, 17 Zurich, 5

Organisations in this issue

Page 21: Global affinity finance club winter 2013

21

Global Affinity Finance Club

www.finaccord.com

About GAFC

The Global Affinity Finance Club is

Finaccord’s quarterly newsletter about

affinity financial services worldwide.

Through this, Finaccord publishes top

line information about key strategic

developments in affinity and partner-

ship marketing of financial services

around the world, segmented between

affinity insurance news, bancassurance

news and affinity banking news.

This service differs from that provided

by other research companies because

its focus is genuinely global, often

translating news that only appears in

languages other than English. In addi-

tion, it concentrates exclusively on

affinity and partnership marketing

strategy.

Affinity and partnership marketing

strategy is an important component of

general distribution strategy for a ma-

jority of large banks and insurance

companies serving consumers and

small businesses as successful partner-

ships potentially allow them to access

groups of customers that they cannot

always reach by themselves.

If you would like to join Finaccord’s

Global Affinity Finance Club, contact

us by telephone or send us an email to

[email protected]. Thereafter, each

quarter, we will send you a link to the

page of our website with fresh news

and future editions of this document.

About Finaccord

Finaccord is a leading market research, publishing and consulting company specializing in financial services. We provide our clients with insight with a particular focus on marketing and distribution strategies, including affin-ity and partnership marketing.

Our areas of expertise include: affinity and partnership marketing; automotive financial services; bancassurance; com-mercial non-life insurance brokers; consumer intelligence; creditor insur-ance; distribution channels; extended warranties; insurance and assistance linked to payment cards and bank accounts; mobile gadget and telephone insurance; retailer financial services; small business financial services; and travel insurance and assistance.

Our international network of consult-ants is able to deliver information quickly and accurately across a range of countries worldwide, basing re-search projects on robust data and knowledge rather than supposition and theory.

© Finaccord Ltd., 2013 Registered in London No. 4542931 The Office Farringdon 24 Greville Street London, EC1N 8SS

Phone: +44 20 3178 2556 Fax: +44 20 7198 7902 Email: [email protected] www.finaccord.com

Does your organisation have

news about its affinity or part-

nership marketing relationships

that we missed in this newslet-

ter? To produce it, we system-

atically research close to 300

major financial services institu-

tions from around the world

each quarter. However, if you

would also like us to include

your company in this research,

please send an e-mail to analy-

[email protected] and we will

ensure that it is tracked in fu-

ture quarters.

To access the archive of news

from the Global Affinity Fi-

nance Club please visit

www.finaccord.com/afi

Finaccord’s latest published reports include:

Affinity and Partnership Marketing in UK Commercial Non-Life Insurance GBP 1,495

Aggregation Metrics: Consumer Approaches to Online Insurance Comparison Sites in Europe GBP 2,995

Bancassurance in India: Life, Non-Life and Creditor Insurance GBP 995

Bancassurance in Thailand: Life, Non-Life and Creditor Insurance GBP 995

Bancassurance in Vietnam: Life, Non-Life and Creditor Insurance GBP 995

Card Protection Metrics: Consumer Approaches to Card Protection Insurance in Europe GBP 2,495

Creditor Insurance in Latin America GBP 1,795

Life Bancassurance in Latin America: Protection-Related Life Insurance GBP 1,795

Trade Credit Insurance in Europe GBP 2,995

Travel Insurance and Assistance in the Middle East GBP 1,795