global decorative coatings market with focus on...
TRANSCRIPT
Global Decorative Coatings Market with Focus on Performance Coatings: Size, Trends & Forecasts (2016-2020)
October 2016
Scope of the Report
The report entitle “Global Decorative Coatings Market with Focus on Performance Coatings: Size, Trends &
Forecast (2016-2020)” provides an in-depth analysis of the global decorative coatings market and its
segments, with detailed analysis of market size and growth both in terms of value and volume and market
share by region. The report also provides the analysis of global performance coatings market by value and by
segments.
The report includes a brief regional analysis covering market share by country, by segment and by distribution
channels for following regions: Europe, North America, China and Latin America.
Furthermore, the report also assesses the key opportunities in the market and outlines the factors that are and
will be driving the growth of the industry. Growth of the overall global decorative coatings market has also been
forecasted for the period 2016-2020, taking into consideration the previous growth patterns, the growth drivers
and the current and future trends.
The global decorative coatings market is highly fragmented with various players. AkzoNobel Coatings, PPG
Industries Inc., Sherwin Williams and RPM International Inc. are some of the key players operating in the global
decorative coatings market whose company profiling has been done in the report. This segment of the report
summarizes business overview, financial overview and the business strategies of the companies.
Global Decorative Coatings Market
Company Coverage
AkzoNobel Coatings
PPG Industries Inc.
Sherwin-Williams
RPM International Inc.
Country Coverage
Europe
North America
China
Latin America
Global Decorative Coatings Market
Executive Summary
A layer that is applied on the surface of an object in order to protect and decorate it is coating. The purpose of applying the coating may be decorative, functional or both. Different types of coatings are available in the market according to their different applications. There are several factors that affect the choice of coatings such as life expectancy, substrate material compatibility, service environment, component shape and size, and cost. The decorative coatings have large number of applications such as exterior and interior house paints, sealers, varnishes, primers and stains.
Coating is applied on the surface of any object mainly to improve its critical properties and to create protective barrier against deterioration of the surface due to its reaction with the environment. The coating protects the substrate from deterioration due to electrochemical reaction with the environment. The coating may be applied to provide abrasion resistance and scratch resistance, fire resistance and heat resistance, improved physical appearance and aesthetics and corrosion resistance etc.
Architectural/decorative coatings market can be segmented into interior based water coatings, exterior based water coatings, solvent based coatings (interior as well as exterior) and lacquers etc. Performance coatings are one of the major segments of decorative coatings market. Performance coatings market is further segmented into: Industrial & powder Coatings, Automotive & Specialty Coatings and Marine & Protective Coatings.
The global decorative coatings market has increased with healthy growth rates over the years and is expected to increase further during the forecasted period (2016-2020). The global decorative coatings market is supported by various growth drivers such as growing urbanization, growth in construction activities of both residential as well as commercial in Asian countries, high investments and growth in construction and furniture sector and high spending on decorative coatings in Western Europe and the US etc. Yet the market faces some challenges, such as environmental impact and stringent regulations, availability of substitutes, rising raw material prices and slowdown of emerging economies.
Global Decorative Coatings Market
The global decorative coatings market is estimated to be valued at US$.......in 2015, up by approximately ……as
compared to 2014. Growth in the market was primarily driven by increasing urbanization, growth in construction
activities and furniture sector, high spending on decorative coatings and the improved living standards etc.
Global Decorative Coatings Market by Value; 2013-2015 (US$ Billion)
Growing number of nuclear families, increasing consumer interest in home decoration, rising demand for eco-friendly waterborne coatings in emerging economies, increasing number of joint ventures among key market players and technological advancements is expected to propel growth over the forecasted period.
Global Decorative Coatings Market Share by Region; 2015
2013 2014 2015
US
$ B
illio
n
Mature Europe
Asia Pacific
Latin America
Emerging Europe
ROW
Global Performance Coatings Market
Global Performance Coatings Market by Value; 2015-2020E
Global Performance Coatings Market Share by Segment; 2015
2015 2016E 2017E 2018E 2019E 2020E
US
$ B
illio
n
Industrial & PowderCoatings
Automotive &Speciality Coatings
Marine & ProtectiveCoatings
Global Performance Coatings Market Share by Sub-Segment; 2015
Wood Coatings
Protective Coatings
Vehicle Refinishes
Powder Coatings
Coil and ExtrusionCoatingsMarine Coatings
Specialty Finishes
Packaging Coatings
Yacht Coatings
Aerospace Coatings
Global Performance Coatings Market Share by Region; 2015
Asia Pacific
Mature Europe
North America
Emerging Europe
Latin America
ROW
Global Performance Coatings Market by Segment
Global Industrial & Powder Coatings Market Value by Segment; 2015
Global Automotive & Specialty Coatings Market Value by Segment; 2015
Global Marine & Protective Coatings Market Value by Segment; 2015
Wood Coatings PowderCoatings
Coil andExtrusion
Coatings
PackagingCoatings
US
$ B
illio
n
VehicleRefinishes
SpecialtyFinishes
Yacht Coatings AerospaceCoatings
US
$ B
illio
n
Protective Coatings Marine Coatings
US
$ B
illio
n
Global Decorative Coatings Market Regional Analysis
China Decorative Coatings Market Share by Channel; 2016E
China Decorative Coatings Market Share by Segment; 2016E
Latin America Decorative Coatings Market Share by Country; 2016E
Latin America Decorative Coatings Market Share by Channel; 2016E
Traditional
Project
Professional
Modern
E-Commerce
Emulsion Mass
Wodcare & Others
Emulsion Premium
Emulsion Economy
Brazil Argentina Other Paint Shops Home Centres Others