global opportunities in software
DESCRIPTION
In this presentation, Morph Labs' Chairman Winston Damarillo talks about global opportunities in software, highlighting open source's disruptive approach. He cites Exist Software and Morph Labs -- companies that have leveraged open source technologies in bringing products to market.TRANSCRIPT
Global Opportunities in Software
Innovation Forum
Winston Damarillo
Background
<see Winston’s Bio>
BackgroundFounder and Chairman of global players in OSS
Exist GlobalDevZuzWebtideMorph Labs (latest start-up)
<see Winston’s Bio>
BackgroundFounder and Chairman of global players in OSS
Exist GlobalDevZuzWebtideMorph Labs (latest start-up)
Built successful OSS start-ups Gluecode SoftwareLogicBlaze
<see Winston’s Bio>
BackgroundFounder and Chairman of global players in OSS
Exist GlobalDevZuzWebtideMorph Labs (latest start-up)
Built successful OSS start-ups Gluecode SoftwareLogicBlaze
Invested in emerging business for Intel Corp as a VC
Made 12 strategic investments resulting in 4 IPOs and 4 M&As
<see Winston’s Bio>
BackgroundFounder and Chairman of global players in OSS
Exist GlobalDevZuzWebtideMorph Labs (latest start-up)
Built successful OSS start-ups Gluecode SoftwareLogicBlaze
Invested in emerging business for Intel Corp as a VC
Made 12 strategic investments resulting in 4 IPOs and 4 M&As
Active driver of Global OSS endeavors
Co-Executive producer of OS Summit AsiaBoard member of the Eclipse foundation
<see Winston’s Bio>
Competing with the “Giants”
Don’t be afraid to compete with the Giants. In almost all cases, an enterprise wins by providing simplicity more than complex things. Solution vendors usually try to build products with a lot of functionalities, which users generally do not make use of all the time. Moreover, solution vendors would usually follow the voice of the BIG customer or the big client (the one who pays them more)...and what happens is that the product becomes (all the more) tailor-fitted to THAT customer’s need. This actually provides an avenue for would-be customers to look for other solution vendors, as their requirements cannot be accommodated anymore. The graph (in this slide) indicates that functionality of a product from incumbents becomes more comprehensive over time. Incumbents like Oracle and IBM tend to focus on providing high-end products to a select market. On the contrary, disruptors are acquiring a bigger share of the market due to the simplicity and transparency of functionality of the products being developed. Red Hat and MySQL, who have acquired their better share of the market, offer the unmistakable proof that any enterprise can succeed in challenging (with) the Giants.
Competing with the “Giants”
Time
Fun
ctio
nal
ity
Don’t be afraid to compete with the Giants. In almost all cases, an enterprise wins by providing simplicity more than complex things. Solution vendors usually try to build products with a lot of functionalities, which users generally do not make use of all the time. Moreover, solution vendors would usually follow the voice of the BIG customer or the big client (the one who pays them more)...and what happens is that the product becomes (all the more) tailor-fitted to THAT customer’s need. This actually provides an avenue for would-be customers to look for other solution vendors, as their requirements cannot be accommodated anymore. The graph (in this slide) indicates that functionality of a product from incumbents becomes more comprehensive over time. Incumbents like Oracle and IBM tend to focus on providing high-end products to a select market. On the contrary, disruptors are acquiring a bigger share of the market due to the simplicity and transparency of functionality of the products being developed. Red Hat and MySQL, who have acquired their better share of the market, offer the unmistakable proof that any enterprise can succeed in challenging (with) the Giants.
Competing with the “Giants”
Time
Fun
ctio
nal
ity
Open Source
Incumbents
Oracle, IBM, BEA
Red Hat, MySQL
Don’t be afraid to compete with the Giants. In almost all cases, an enterprise wins by providing simplicity more than complex things. Solution vendors usually try to build products with a lot of functionalities, which users generally do not make use of all the time. Moreover, solution vendors would usually follow the voice of the BIG customer or the big client (the one who pays them more)...and what happens is that the product becomes (all the more) tailor-fitted to THAT customer’s need. This actually provides an avenue for would-be customers to look for other solution vendors, as their requirements cannot be accommodated anymore. The graph (in this slide) indicates that functionality of a product from incumbents becomes more comprehensive over time. Incumbents like Oracle and IBM tend to focus on providing high-end products to a select market. On the contrary, disruptors are acquiring a bigger share of the market due to the simplicity and transparency of functionality of the products being developed. Red Hat and MySQL, who have acquired their better share of the market, offer the unmistakable proof that any enterprise can succeed in challenging (with) the Giants.
Competing with the “Giants”
Time
Fun
ctio
nal
ity
Custom
er
Requir
emen
ts
Open Source
Incumbents
Oracle, IBM, BEA
Red Hat, MySQL
Don’t be afraid to compete with the Giants. In almost all cases, an enterprise wins by providing simplicity more than complex things. Solution vendors usually try to build products with a lot of functionalities, which users generally do not make use of all the time. Moreover, solution vendors would usually follow the voice of the BIG customer or the big client (the one who pays them more)...and what happens is that the product becomes (all the more) tailor-fitted to THAT customer’s need. This actually provides an avenue for would-be customers to look for other solution vendors, as their requirements cannot be accommodated anymore. The graph (in this slide) indicates that functionality of a product from incumbents becomes more comprehensive over time. Incumbents like Oracle and IBM tend to focus on providing high-end products to a select market. On the contrary, disruptors are acquiring a bigger share of the market due to the simplicity and transparency of functionality of the products being developed. Red Hat and MySQL, who have acquired their better share of the market, offer the unmistakable proof that any enterprise can succeed in challenging (with) the Giants.
Competing with the “Giants”
Time
Fun
ctio
nal
ity
Custom
er
Requir
emen
ts
Open Source
Incumbents
Oracle, IBM, BEA
Red Hat, MySQL
Don’t be afraid to compete with the Giants. In almost all cases, an enterprise wins by providing simplicity more than complex things. Solution vendors usually try to build products with a lot of functionalities, which users generally do not make use of all the time. Moreover, solution vendors would usually follow the voice of the BIG customer or the big client (the one who pays them more)...and what happens is that the product becomes (all the more) tailor-fitted to THAT customer’s need. This actually provides an avenue for would-be customers to look for other solution vendors, as their requirements cannot be accommodated anymore. The graph (in this slide) indicates that functionality of a product from incumbents becomes more comprehensive over time. Incumbents like Oracle and IBM tend to focus on providing high-end products to a select market. On the contrary, disruptors are acquiring a bigger share of the market due to the simplicity and transparency of functionality of the products being developed. Red Hat and MySQL, who have acquired their better share of the market, offer the unmistakable proof that any enterprise can succeed in challenging (with) the Giants.
Competing with the “Giants”
Time
Fun
ctio
nal
ity
Custom
er
Requir
emen
ts
Open Source
Incumbents
Oracle, IBM, BEA
Red Hat, MySQL
Don’t be afraid to compete with the Giants. In almost all cases, an enterprise wins by providing simplicity more than complex things. Solution vendors usually try to build products with a lot of functionalities, which users generally do not make use of all the time. Moreover, solution vendors would usually follow the voice of the BIG customer or the big client (the one who pays them more)...and what happens is that the product becomes (all the more) tailor-fitted to THAT customer’s need. This actually provides an avenue for would-be customers to look for other solution vendors, as their requirements cannot be accommodated anymore. The graph (in this slide) indicates that functionality of a product from incumbents becomes more comprehensive over time. Incumbents like Oracle and IBM tend to focus on providing high-end products to a select market. On the contrary, disruptors are acquiring a bigger share of the market due to the simplicity and transparency of functionality of the products being developed. Red Hat and MySQL, who have acquired their better share of the market, offer the unmistakable proof that any enterprise can succeed in challenging (with) the Giants.
Competing with the “Giants”
High-end
High-volume
Time
Fun
ctio
nal
ity
Custom
er
Requir
emen
ts
Open Source
Incumbents
Oracle, IBM, BEA
Red Hat, MySQL
Don’t be afraid to compete with the Giants. In almost all cases, an enterprise wins by providing simplicity more than complex things. Solution vendors usually try to build products with a lot of functionalities, which users generally do not make use of all the time. Moreover, solution vendors would usually follow the voice of the BIG customer or the big client (the one who pays them more)...and what happens is that the product becomes (all the more) tailor-fitted to THAT customer’s need. This actually provides an avenue for would-be customers to look for other solution vendors, as their requirements cannot be accommodated anymore. The graph (in this slide) indicates that functionality of a product from incumbents becomes more comprehensive over time. Incumbents like Oracle and IBM tend to focus on providing high-end products to a select market. On the contrary, disruptors are acquiring a bigger share of the market due to the simplicity and transparency of functionality of the products being developed. Red Hat and MySQL, who have acquired their better share of the market, offer the unmistakable proof that any enterprise can succeed in challenging (with) the Giants.
Competing with the “Giants”
Good products by good companies will exceed customer requirements over time
In almost all cases, the disruptor brings to market products with less capabilities
High-end
High-volume
Time
Fun
ctio
nal
ity
Custom
er
Requir
emen
ts
Open Source
Incumbents
Oracle, IBM, BEA
Red Hat, MySQL
Don’t be afraid to compete with the Giants. In almost all cases, an enterprise wins by providing simplicity more than complex things. Solution vendors usually try to build products with a lot of functionalities, which users generally do not make use of all the time. Moreover, solution vendors would usually follow the voice of the BIG customer or the big client (the one who pays them more)...and what happens is that the product becomes (all the more) tailor-fitted to THAT customer’s need. This actually provides an avenue for would-be customers to look for other solution vendors, as their requirements cannot be accommodated anymore. The graph (in this slide) indicates that functionality of a product from incumbents becomes more comprehensive over time. Incumbents like Oracle and IBM tend to focus on providing high-end products to a select market. On the contrary, disruptors are acquiring a bigger share of the market due to the simplicity and transparency of functionality of the products being developed. Red Hat and MySQL, who have acquired their better share of the market, offer the unmistakable proof that any enterprise can succeed in challenging (with) the Giants.
Harnessing the Internet
What better way to compete the Giants than to harness what the Internet can offer. We shouldn’t do it alone because we have got the help we need. The Internet offers a community enhanced co-Creation, which is concretely portrayed in the open source community. The open source process have brought about collaboration and collaboration has paved the way for innovation, in turn opening up new businesses (including new business processes) and driving new sources of revenues. In addition, there is now abundance in community-generated content, such as Wikipedia and MySpace, which provides people from all over (the world) quick access to information.Yet another great benefit is the opportunity to leverage on trial test deployments. A number of firms have already adopted this ... and top search engine Google serves as your ideal benchmark. Many enterprises should take advantage of this capability to conduct a pilot or release a beta version of their product, to gather evaluation of performance. The Internet also offers a real-time platform for global distribution, immune to time constraints and high travel costs. SaaS (Software as a Service) is gaining momentum and the range of organizations, commercial and non-profit, seeking to create web-enabled services and solutions is also expanding rapidly. Aggregators are powering several of these small to medium-sized organizations.Lastly, the Internet offers a world-wide platform for promoting (your) business -- via search engine optimization, web marketing, viral and social networking -- in inexhaustible rich-media tactics.
Harnessing the Internet
What better way to compete the Giants than to harness what the Internet can offer. We shouldn’t do it alone because we have got the help we need. The Internet offers a community enhanced co-Creation, which is concretely portrayed in the open source community. The open source process have brought about collaboration and collaboration has paved the way for innovation, in turn opening up new businesses (including new business processes) and driving new sources of revenues. In addition, there is now abundance in community-generated content, such as Wikipedia and MySpace, which provides people from all over (the world) quick access to information.Yet another great benefit is the opportunity to leverage on trial test deployments. A number of firms have already adopted this ... and top search engine Google serves as your ideal benchmark. Many enterprises should take advantage of this capability to conduct a pilot or release a beta version of their product, to gather evaluation of performance. The Internet also offers a real-time platform for global distribution, immune to time constraints and high travel costs. SaaS (Software as a Service) is gaining momentum and the range of organizations, commercial and non-profit, seeking to create web-enabled services and solutions is also expanding rapidly. Aggregators are powering several of these small to medium-sized organizations.Lastly, the Internet offers a world-wide platform for promoting (your) business -- via search engine optimization, web marketing, viral and social networking -- in inexhaustible rich-media tactics.
Harnessing the Internet
Community enhanced co-Creation Open source software and processCommunity generated content (e.g. Wikipedia, MySpace)Iterative Beta (Google)
What better way to compete the Giants than to harness what the Internet can offer. We shouldn’t do it alone because we have got the help we need. The Internet offers a community enhanced co-Creation, which is concretely portrayed in the open source community. The open source process have brought about collaboration and collaboration has paved the way for innovation, in turn opening up new businesses (including new business processes) and driving new sources of revenues. In addition, there is now abundance in community-generated content, such as Wikipedia and MySpace, which provides people from all over (the world) quick access to information.Yet another great benefit is the opportunity to leverage on trial test deployments. A number of firms have already adopted this ... and top search engine Google serves as your ideal benchmark. Many enterprises should take advantage of this capability to conduct a pilot or release a beta version of their product, to gather evaluation of performance. The Internet also offers a real-time platform for global distribution, immune to time constraints and high travel costs. SaaS (Software as a Service) is gaining momentum and the range of organizations, commercial and non-profit, seeking to create web-enabled services and solutions is also expanding rapidly. Aggregators are powering several of these small to medium-sized organizations.Lastly, the Internet offers a world-wide platform for promoting (your) business -- via search engine optimization, web marketing, viral and social networking -- in inexhaustible rich-media tactics.
Harnessing the Internet
Community enhanced co-Creation Open source software and processCommunity generated content (e.g. Wikipedia, MySpace)Iterative Beta (Google)
Real-time Global DistributionDigital downloadsSoftware as a Service (SaAS)Aggregators
What better way to compete the Giants than to harness what the Internet can offer. We shouldn’t do it alone because we have got the help we need. The Internet offers a community enhanced co-Creation, which is concretely portrayed in the open source community. The open source process have brought about collaboration and collaboration has paved the way for innovation, in turn opening up new businesses (including new business processes) and driving new sources of revenues. In addition, there is now abundance in community-generated content, such as Wikipedia and MySpace, which provides people from all over (the world) quick access to information.Yet another great benefit is the opportunity to leverage on trial test deployments. A number of firms have already adopted this ... and top search engine Google serves as your ideal benchmark. Many enterprises should take advantage of this capability to conduct a pilot or release a beta version of their product, to gather evaluation of performance. The Internet also offers a real-time platform for global distribution, immune to time constraints and high travel costs. SaaS (Software as a Service) is gaining momentum and the range of organizations, commercial and non-profit, seeking to create web-enabled services and solutions is also expanding rapidly. Aggregators are powering several of these small to medium-sized organizations.Lastly, the Internet offers a world-wide platform for promoting (your) business -- via search engine optimization, web marketing, viral and social networking -- in inexhaustible rich-media tactics.
Harnessing the Internet
Community enhanced co-Creation Open source software and processCommunity generated content (e.g. Wikipedia, MySpace)Iterative Beta (Google)
Real-time Global DistributionDigital downloadsSoftware as a Service (SaAS)Aggregators
World Wide Platform for PromotionSearch Engines2-way Web .. Blogs, Forums, Twitter
What better way to compete the Giants than to harness what the Internet can offer. We shouldn’t do it alone because we have got the help we need. The Internet offers a community enhanced co-Creation, which is concretely portrayed in the open source community. The open source process have brought about collaboration and collaboration has paved the way for innovation, in turn opening up new businesses (including new business processes) and driving new sources of revenues. In addition, there is now abundance in community-generated content, such as Wikipedia and MySpace, which provides people from all over (the world) quick access to information.Yet another great benefit is the opportunity to leverage on trial test deployments. A number of firms have already adopted this ... and top search engine Google serves as your ideal benchmark. Many enterprises should take advantage of this capability to conduct a pilot or release a beta version of their product, to gather evaluation of performance. The Internet also offers a real-time platform for global distribution, immune to time constraints and high travel costs. SaaS (Software as a Service) is gaining momentum and the range of organizations, commercial and non-profit, seeking to create web-enabled services and solutions is also expanding rapidly. Aggregators are powering several of these small to medium-sized organizations.Lastly, the Internet offers a world-wide platform for promoting (your) business -- via search engine optimization, web marketing, viral and social networking -- in inexhaustible rich-media tactics.
Impact to Software Industry
Change in vendor landscape
As Open Source have become pervasive, customer now expects their vendors to provide OSS characteristics (openness, flexibility, rapid iteration) to be a part of all software purchases. This will have a profound impact of the business model evolution of software...
- Incumbents will incorporate OSS in their products- It will create thousands of viable micro multinational ISVs - It will shift customer buying to aggregators (Amazon.com of Software)- Customers will become smarter and will have tools to customize software to tailor to their exact need (Home Depot)
Impact to Software Industry
Productized OSSs
(Distributions)continue to challenge
incumbents: IBM, Oracle,
BEA and Sybase are responding
with “hybrids”
Change in vendor landscape
As Open Source have become pervasive, customer now expects their vendors to provide OSS characteristics (openness, flexibility, rapid iteration) to be a part of all software purchases. This will have a profound impact of the business model evolution of software...
- Incumbents will incorporate OSS in their products- It will create thousands of viable micro multinational ISVs - It will shift customer buying to aggregators (Amazon.com of Software)- Customers will become smarter and will have tools to customize software to tailor to their exact need (Home Depot)
Impact to Software Industry
Productized OSSs
(Distributions)continue to challenge
incumbents: IBM, Oracle,
BEA and Sybase are responding
with “hybrids”
New OSS buying pattern
‘long tail’ components
require new sellers: DevZuz,
Redhat Exchange, Sourceforge Marketplace
Change in vendor landscape
As Open Source have become pervasive, customer now expects their vendors to provide OSS characteristics (openness, flexibility, rapid iteration) to be a part of all software purchases. This will have a profound impact of the business model evolution of software...
- Incumbents will incorporate OSS in their products- It will create thousands of viable micro multinational ISVs - It will shift customer buying to aggregators (Amazon.com of Software)- Customers will become smarter and will have tools to customize software to tailor to their exact need (Home Depot)
Impact to Software Industry
Productized OSSs
(Distributions)continue to challenge
incumbents: IBM, Oracle,
BEA and Sybase are responding
with “hybrids”
New OSS buying pattern
‘long tail’ components
require new sellers: DevZuz,
Redhat Exchange, Sourceforge Marketplace
Emergence of hundreds of MicroISVs
Change in vendor landscape
As Open Source have become pervasive, customer now expects their vendors to provide OSS characteristics (openness, flexibility, rapid iteration) to be a part of all software purchases. This will have a profound impact of the business model evolution of software...
- Incumbents will incorporate OSS in their products- It will create thousands of viable micro multinational ISVs - It will shift customer buying to aggregators (Amazon.com of Software)- Customers will become smarter and will have tools to customize software to tailor to their exact need (Home Depot)
Impact to Software Industry
Productized OSSs
(Distributions)continue to challenge
incumbents: IBM, Oracle,
BEA and Sybase are responding
with “hybrids”
New OSS buying pattern
‘long tail’ components
require new sellers: DevZuz,
Redhat Exchange, Sourceforge Marketplace
Emergence of hundreds of MicroISVs
Home Depot of S/W
Change in vendor landscape
As Open Source have become pervasive, customer now expects their vendors to provide OSS characteristics (openness, flexibility, rapid iteration) to be a part of all software purchases. This will have a profound impact of the business model evolution of software...
- Incumbents will incorporate OSS in their products- It will create thousands of viable micro multinational ISVs - It will shift customer buying to aggregators (Amazon.com of Software)- Customers will become smarter and will have tools to customize software to tailor to their exact need (Home Depot)
OSS Vendor Model
The OSS vendor model is OSS + Enhancements + Support SLA + distribution. This has been proven to work is different scales ... both in the application and infrastructure layers...
OSS Vendor Model
Open Source
Software +
Enhancements+
Support SLA+
Distribution
The OSS vendor model is OSS + Enhancements + Support SLA + distribution. This has been proven to work is different scales ... both in the application and infrastructure layers...
OSS Vendor Model
Open Source
Software +
Enhancements+
Support SLA+
Distribution
Small LargeScale
The OSS vendor model is OSS + Enhancements + Support SLA + distribution. This has been proven to work is different scales ... both in the application and infrastructure layers...
OSS Vendor Model
Open Source
Software +
Enhancements+
Support SLA+
Distribution
Small LargeScale
WebtideWS02
Enterprise DB mySQL
Funambol
Infrastructure
The OSS vendor model is OSS + Enhancements + Support SLA + distribution. This has been proven to work is different scales ... both in the application and infrastructure layers...
OSS Vendor Model
Open Source
Software +
Enhancements+
Support SLA+
Distribution
Small LargeScale
WebtideWS02
Enterprise DB mySQL
Funambol
Infrastructure
AlfrescoSugarCRM
Medsphere
Compiere
Applications
The OSS vendor model is OSS + Enhancements + Support SLA + distribution. This has been proven to work is different scales ... both in the application and infrastructure layers...
OSS Vendor Model
Open Source
Software +
Enhancements+
Support SLA+
Distribution
Small LargeScale
The OSS market space is broad and “Open”
WebtideWS02
Enterprise DB mySQL
Funambol
Infrastructure
AlfrescoSugarCRM
Medsphere
Compiere
Applications
The OSS vendor model is OSS + Enhancements + Support SLA + distribution. This has been proven to work is different scales ... both in the application and infrastructure layers...
OSS Disruptive Approach
The OSS vendor model can be applied to a broad range of markets, as explained in the recent slide. In the model above (current slide), we see again that OSS vendors (so-called agile differentiators), who leverage on community efforts in the design and development of more strategic softwares are able to provide better customer experiences by equipping (customers) more transparency in service availability and performance, better accountability, real-time service delivery systems and more responsive support procedures.
OSS Disruptive Approach
High quality code baseleveraging community efforts
The OSS vendor model can be applied to a broad range of markets, as explained in the recent slide. In the model above (current slide), we see again that OSS vendors (so-called agile differentiators), who leverage on community efforts in the design and development of more strategic softwares are able to provide better customer experiences by equipping (customers) more transparency in service availability and performance, better accountability, real-time service delivery systems and more responsive support procedures.
OSS Disruptive Approach
High quality code baseleveraging community efforts
Agile
diff
eren
tiato
rs
small
er -
mor
e stra
tegic so
ftwar
e
The OSS vendor model can be applied to a broad range of markets, as explained in the recent slide. In the model above (current slide), we see again that OSS vendors (so-called agile differentiators), who leverage on community efforts in the design and development of more strategic softwares are able to provide better customer experiences by equipping (customers) more transparency in service availability and performance, better accountability, real-time service delivery systems and more responsive support procedures.
OSS Disruptive Approach
High quality code baseleveraging community efforts
Better customer experience
more responsive support - m
ore release iterations
Agile
diff
eren
tiato
rs
small
er -
mor
e stra
tegic so
ftwar
e
The OSS vendor model can be applied to a broad range of markets, as explained in the recent slide. In the model above (current slide), we see again that OSS vendors (so-called agile differentiators), who leverage on community efforts in the design and development of more strategic softwares are able to provide better customer experiences by equipping (customers) more transparency in service availability and performance, better accountability, real-time service delivery systems and more responsive support procedures.
OSS Disruptive Approach
High quality code baseleveraging community efforts
Better customer experience
more responsive support - m
ore release iterations
Agile
diff
eren
tiato
rs
small
er -
mor
e stra
tegic so
ftwar
eOSS
Vendor
The OSS vendor model can be applied to a broad range of markets, as explained in the recent slide. In the model above (current slide), we see again that OSS vendors (so-called agile differentiators), who leverage on community efforts in the design and development of more strategic softwares are able to provide better customer experiences by equipping (customers) more transparency in service availability and performance, better accountability, real-time service delivery systems and more responsive support procedures.
OSS-empowered Vendor Solutions
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
OSS Process +
Talent =
Cost-effective Solutions
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
OSS Process +
Talent =
Cost-effective Solutions
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
OSS Process +
Talent =
Cost-effective Solutions
TECHNOLOGY plays a vital roleEliminate time & distance
constraints
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
OSS Process +
Talent =
Cost-effective Solutions
TECHNOLOGY plays a vital roleEliminate time & distance
constraints
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
OSS Process +
Talent =
Cost-effective Solutions
Death of the “Arbitrage”“Pay for skills, NOT geography.”
TECHNOLOGY plays a vital roleEliminate time & distance
constraints
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
OSS Process +
Talent =
Cost-effective Solutions
Death of the “Arbitrage”“Pay for skills, NOT geography.”
TECHNOLOGY plays a vital roleEliminate time & distance
constraints
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
OSS Process +
Talent =
Cost-effective Solutions
Death of the “Arbitrage”“Pay for skills, NOT geography.”
TECHNOLOGY plays a vital roleEliminate time & distance
constraints
IncreaseClient
Satisfaction
Collaborative work andReal-time feedback
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
OSS-empowered Vendor Solutions
OSS Process +
Talent =
Cost-effective Solutions
Death of the “Arbitrage”“Pay for skills, NOT geography.”
TECHNOLOGY plays a vital roleEliminate time & distance
constraints
IncreaseClient
Satisfaction
Collaborative work andReal-time feedback
Solutions Vendors
Today’s OSS-empowered vendor solutions need not be a purely S/W company. - OSS process and the right mix of talent can bring about cost-effective solutions. - Technology plays a vital role. Maximizing technology improves business process efficiency. Millions of enterprises, who have embraced globalization affirm that technology can help eliminate (if not lessen) time and distance constraints. - The “arbitrage” dies. A java programmer in Asia is no different than a java programmer in Silicon Valley.- Thru collaborative workflow => increase client satisfaction
Exist Distributed Engineering Network
<see Exist’s data on DEN>
Exist Distributed Engineering Network
Communication and Collaboration
Engineering Automation
Build Test ContinuousIntegration
Repository
Wiki Bug Tracking SCM Mailing List
Real time interaction with distributedclients and developers
Rapid release of high qualitysoftware
<see Exist’s data on DEN>
Leveraging OSS for SaAS
OSS + Commodity Infrastructure = Web 2.0 on demand
Lighter weight (e.g. Twitter, Dopplr)
Focus on leverage (iCAL, RSS , Mash ups)
Connected
Tends to be viral (Social Networking enabled)
Interoperability in multi-devices
Web-browser, Mobile Phones
Another great way of distributing OSS is via a SaaS model. SaaS makes if even easier for user to experience IT and OSS as they will have instant access to the function / benefits. SaaS vendors also benefit greatly from the “openness” of OSS as SaaS vendors can quickly tailor the OSS software. This has led to more innovative and “ligther weight” SaaS implementation best exemplified by Twitter, and Dopplr)..
Leveraging OSS for SaAS
OSS + Commodity Infrastructure = Web 2.0 on demand
Lighter weight (e.g. Twitter, Dopplr)
Focus on leverage (iCAL, RSS , Mash ups)
Connected
Tends to be viral (Social Networking enabled)
Interoperability in multi-devices
Web-browser, Mobile Phones
Another great way of distributing OSS is via a SaaS model. SaaS makes if even easier for user to experience IT and OSS as they will have instant access to the function / benefits. SaaS vendors also benefit greatly from the “openness” of OSS as SaaS vendors can quickly tailor the OSS software. This has led to more innovative and “ligther weight” SaaS implementation best exemplified by Twitter, and Dopplr)..
Morph Labs SaAS Infra
Morph Labs is developing a global platform to make SaaS delivery easy, inexpensive and reliable. Morph is developing technologies to leverage high performance commodity infrastructure like Amazon EC2 and S3. More information at www.mor.ph.
Morph Labs SaAS Infra
SaaS Environment
Morph Labs is developing a global platform to make SaaS delivery easy, inexpensive and reliable. Morph is developing technologies to leverage high performance commodity infrastructure like Amazon EC2 and S3. More information at www.mor.ph.
Morph Labs SaAS Infra
SaaS Environment
Utility ApplicationsIntegrationServices
Virtual Middleware
Generic Development Platform
X X
Morph Labs is developing a global platform to make SaaS delivery easy, inexpensive and reliable. Morph is developing technologies to leverage high performance commodity infrastructure like Amazon EC2 and S3. More information at www.mor.ph.
Morph Labs SaAS Infra
SaaS Environment
Utility ApplicationsIntegrationServices
Virtual Middleware
Generic Development Platform
X X
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Morph Labs is developing a global platform to make SaaS delivery easy, inexpensive and reliable. Morph is developing technologies to leverage high performance commodity infrastructure like Amazon EC2 and S3. More information at www.mor.ph.
The Future of IT
The future of IT is made up of global players: the participant vendor, the aggregator and new consumers. A surge in the number of micro-multinationals, bringing new business opportunities will pervade IT. Alongside the micro-multinationals, aggregators will stand up to supply the business structure for the participant enterprises. With this hub of real-time product distribution, new customers will be lured to take advantage of the ease and simplicity of IT.
The Future of ITThe Participant Vendor
Creation of hundreds of small business opportunities
(the micro-multinationals)
The future of IT is made up of global players: the participant vendor, the aggregator and new consumers. A surge in the number of micro-multinationals, bringing new business opportunities will pervade IT. Alongside the micro-multinationals, aggregators will stand up to supply the business structure for the participant enterprises. With this hub of real-time product distribution, new customers will be lured to take advantage of the ease and simplicity of IT.
The Future of ITThe Participant Vendor
Creation of hundreds of small business opportunities
(the micro-multinationals)
The Aggregator
Becomes the next Google
The future of IT is made up of global players: the participant vendor, the aggregator and new consumers. A surge in the number of micro-multinationals, bringing new business opportunities will pervade IT. Alongside the micro-multinationals, aggregators will stand up to supply the business structure for the participant enterprises. With this hub of real-time product distribution, new customers will be lured to take advantage of the ease and simplicity of IT.
The Future of ITThe Participant Vendor
Creation of hundreds of small business opportunities
(the micro-multinationals)
The Aggregator
Becomes the next Google
The New Consumers
Model fits better for the emerging markets
The future of IT is made up of global players: the participant vendor, the aggregator and new consumers. A surge in the number of micro-multinationals, bringing new business opportunities will pervade IT. Alongside the micro-multinationals, aggregators will stand up to supply the business structure for the participant enterprises. With this hub of real-time product distribution, new customers will be lured to take advantage of the ease and simplicity of IT.
The Future of ITThe Participant Vendor
Creation of hundreds of small business opportunities
(the micro-multinationals)
The Aggregator
Becomes the next Google
The New Consumers
Model fits better for the emerging markets
New Investment Model
Lower Costs - High Volume Global on Day 1
The future of IT is made up of global players: the participant vendor, the aggregator and new consumers. A surge in the number of micro-multinationals, bringing new business opportunities will pervade IT. Alongside the micro-multinationals, aggregators will stand up to supply the business structure for the participant enterprises. With this hub of real-time product distribution, new customers will be lured to take advantage of the ease and simplicity of IT.