global services project- airbus - boeing
TRANSCRIPT
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Presented by :
Vohra Saqib, Aditwa Sharma, Asma Badache, Aurelien Replumaz
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Global Marketing of Services
Project on Airbus
Project Supervisor- Prof. Tarun Das,
IILM, New Delhi Presented by :
Vohra Saqib-Group Leader,
Aditwa Sharma,
Asma Badache,
Aurelien Replumaz
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Global Marketing of Services
Origin of Aerospace Industry.
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Global Marketing of Services
Project on Airbus
Project Supervisor- Prof. Tarun Das, IILM, New
Delhi
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Airliners around the World
Arospatiale Hawker-Siddeley
Airbus Ilyushin
Airspeed Junkers
Antonov Kawasaki
ATR Lockheed
Avro McDonnell DouglasBAC NAMC
BAe SAAB
Boeing Saunders-Roe
Bombardier Aerospace Shanghai
Bristol Sud Aviation
Cessna Sud-Est
Convair TupolevDornier Vickers
Douglas Yakovlev
EMBRAER Fokker
Ford Motor Company Handley Page
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Airbus
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History of Airbus
Britain, France, and west Germany launched the Airbus project.
In 1960
Britain quit 1967
Airbus project reorganized 1970,
Named Airbus Industrie Franco-German Company French law
Spain joined consortium -1971( 4.2% stake)
First headquater Paris
Shifted to Toulouse (France)- 1974
First project A-300-B, a wide body twin jet capacity 226 passengers
Market share increased - 10% -1975Incorporated as Integrated company Airbus is an EADS company 2006. EADSsharolders : DaimlerChrysler (22,32%), French State (15%), Lagardre group (7,5%),
SEPI (5,44%), CDC (2,25%),, others : (46,7%)
"S.A.S." (Socit par Actions Simplifie - Society for Simplified Actions)- French
Law
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Short details
Type Joint stock company, EADS & BAE
Founded1970 (Airbus Industrie)
2001 (Airbus S.A.S.)
Location Toulence,, France
Key people Louis Gallois CEO
Andreas Sperl CFO
John Leahy Sales Director
Industry Aerospace
ProductsCommercial Airliners
Revenues $34.4 billion USD (2004)
Employees 49,700+
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Short details
Location geographical
Airbus is formed by 5 "NatCos" (National Companies) :
Airbus Central Entity ( Toulouse),
Airbus France (Toulouse, St-Nazaire, Maulte, Nantes),
Airbus UK (Filton, Broughton),
Airbus Deutschland (Hambourg, Brme, Stade
Airbus Espaa (Madrid, Illescas, Puerto Real).
Final assembly production occurs at Toulouse (France)and Hamburg (Germany). Airbus also has three subsidiaries inthe USA, Japan and China.
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Toulouse,, France
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2000 $17.2
2001 $20,5
2002 19.5
2003 $ 19.3
2004 $ 20
2005 $ 22,3
Year Turnover (billions)
Turnover of Airbus
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Aircraft Description Seats Launch date 1st flight 1st delivery
A300 2 engine, twin aisle, 250-375 May-69 Oct-72 May-74
A3102 engine, twin aisle,
modified A300 200-280 Jul-78 Apr-82 Dec-85
A318
2 engine, single aisle,
shortened6.17m from
A320 136 Apr-99 Jan-02 Oct-03
A319
2 engine, single aisle,shortened3.77m from
A320 145 Jun-93 Jan-95 Apr-96
A320 2 engine, single aisle 180 Mar-84 Feb-87 Mar-88
A321
2 engine, single aisle,
lengthened6.94m from
A320 220 Nov-89 Mar-93 Jan-94
A330 2 engine, twin aisle 253-440 Jun-87 Nov-92 Dec-93
A340 4 engine, twin aisle 261-440 Jun-87 Oct-91 Jan-93
A350 2 engine, twin aisle 250-300 Oct-05 2012 2013
A3804 engine, twin aisle,
double deck 555-840 Dec-00 27-Apr-05 end 2007
Product list and detail
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CountryAirbus direct
employees
France 19,358
Germany 18,423
United
Kingdom 8,688
Spain 2,726
United States 405+
People's
Republic of
China 100+
Total 49,700+
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Airbus Plane DeliveriesMonth / Year 2005 2004 2003
January 24 18 18
February 28 18 30
March 35 31 15
April 29 36 23
May 37 25 27
June 36 33 34
July 27 24 22
August 24 13 11
September 31 26 24
October 33 37 27
November 33 29 40
December 30 34
Year Total 304 320 305
Monthly Average 30.4 26.6 25.5
Cumulative Deliveries 4056 3752 3432
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Airbus Deliveries
0
10
20
30
40
50
January
Febr
uary
March
April
May
June Ju
ly
August
Septembe
r
Octobe
r
Novembe
r
Decembe
r
Month
No.
OfPlan
e
2005
2004
2003
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Airbus Customers
Airlines United Airlines (195 A319/A320/A321s in operation or on
order),
Northwest Airlines (over 200 aircraft ordered, with A319s,A320s and A330s in operation),
US Airways Group (a total of some 200 A319/A320/A321s,A330s and A350s in the fleet or on order) and Air Canada (with a fleet of 130 aircraft in operation, composed
of A319s, A320s, A321s, A330s and A340s).
Freight, cargo and express package FedEx (A300s and A310s, with A380F freighters on order), United Parcel Service (A300s, with A380F freighters on order), Express.Net Airlines (A300s) and ASTAR Air Cargo (A300s).
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Customer continue..
Leasing companies (largest customers)
International Lease Finance Corporation (with more than 580 Airbus aircraft on order including the all-new A350),
GECAS (more than 220), CIT Group (more than 100), GATX/CL Air (45) and Boullioun Aviation Services (30).
Armed Forces
liaison missions, VIP flights
Government missions.
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Airbus 300
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William E. Boeing
Boeing
Company Founder and Owner, President, Chairman of the Board
William E. Boeing left Yale University in 1903 - advantage of opportunities in the
risky and cyclical, - financially rewarding, Northwest timber industry - experience
would serve him well in aviation.
World's leading aerospace company - the largest combined manufacturer of commercial
jetliners and military aircraft,.
With additional capabilities in rotorcraft, electronic and defense systems, missiles,
rocket engines, satellites, launch vehicles and advanced information and communication
systems
Started first commercial jet Boeing 707 - 1952
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Short Summary
Type Public
Founded 1916
Headquartered Chicago, Illinois, USA
Location Toulouse,, France
Key people
W. James McNerney, Jr CEO
James A. Bell CFO
Industry Aerospace and Defence
Products Commercial Airliners, Rotorcraft,Electronic and Defense systems, Missiles,
Rocket engines, Revenues $52.5 billion USD (2004)
Employees 153,800, 67 countries
World leader in Military aircraft, largest contactor for NASA
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BOEING HEADQUATE USA
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This slide describes the legacy of The Boeing Company. It tracks the
development of the companies that merged to become a single enterprise
as the twentieth century ended.
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Commercial Airline Segment
1998 $36.9
1999 $38.4
2000 $31.1
2001 $35.0
2002 $54.1
2003 $50.1
Years Revenue( million)
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Employment By Location
Arizona 4,939
California 31,457
Kansas 3,836
Missouri 16,429
Pennsylvania 4,706
Texas 5,376
Washington 61,042
Other Locations 24,955
Total Company 152,740
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Employment By Group (Division)
CommercialAirplanes 48,956
Boeing Capital
Corp 131
Connexion by
Boeing 753
Integrated
Defense Systems 75,531
Phantom Works 4,409
Shared Services
Group 21,020
World
Headquarters 1,928
Other 12
Total Company 152,740
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B 747 B 777
2000 18 41
2001 24 54
2002 18 37
2003 6 18
2004 3 17
2005 3 9
2006 1 8
2007 1 0
2008 0 0
Total 74 184
Current Order BookCurrent Order Book
(by Scheduled Delivery Date)(by Scheduled Delivery Date)
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Orders through737 747 767 777 787 Total
24-Jan-06
2006 Net Orders 10 - - - - 10
Aeromexico 6 6
Hainan Airlines 4 4
2006 Gross
Orders10 - - - - 10
Changes - - - - - -
2006 Net Orders 10 - - - - 10
737 747 767 777 787 Total
Orders
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Singapore airlines
Air India
Sahara AirlinesQuantas
Air Mauritius
American Airline
China southern Airline
Some of the Boeing Major Customers
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Boeing Vs Airbus
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Product Range of
Airbus & Boeing
Category Airbus BoeingSingle Aisle Family Model A 319 757
A 320 757-200
A 321 767
A 318 757-300
717
Wide Bodied Aircraft Model A 300-600R 767 200 ER
A330 200 767 300ER
A 340 200 767 400 ER
A 330 300A 340 200
A 340 300
A 340 500
A 340 600
Super Jet Jumbo A 380 747 400
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Some Interesting Facts
Boeing employed 216 workers per aircraft, whileAirbus employees 143 workers per aircraft.
This amount to 51% productivity difference
between two companies
Boeings 119,000 workers manfactured 550 jets
while airbus manufactured 230 with help of 33,000
workers per year.Airbus relied on contact workers so it couldincrease or decrease the worker hired on contract on
the basis of its order book positions.
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MARKET SHARE OF AEROSPACE
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Airbus Vs Boeing
Airbus-B
oeing competition: Plane net orders 2002-2005
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AIRBUS
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Guess??
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Airbus 380-origin&history
Timeline
A380
1994
A3XX
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Airbus 380-origin&history
Launch
2000
Timeline
A380
1994
A3XX
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Airbus 380-origin&history
2002
productionLaunch
2000
Timeline
A380
1994
A3XX
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Airbus 380-origin&history
Maiden flight
2004
Timeline
A380
2002
productionLaunch
20001994
A3XX
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Airbus 380-origin&history
Enter airline service
End 2007
Maiden flight
1994
A3XX
2002
productionLaunch
2000
Timeline
2004
A380
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A380-airfield compatibility
Compatibility
Runway breadth 60m
Taxiway breadth 30m
Additional shoulders 7.5m
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Airline EIS
Type
A380-800A380-
800FOptions
2008 10 4
2007 5
2007 41 2
2008 4
2008 10 10
5 5
2010 5
2008 5 3
2008 15 10
2007 6
2007 12 10
Air France
China Southern Airlines
Emirates
Etihad Airways
FedEx
ILFC
Kingfisher Airlines
Korean Air
Lufthansa
Malaysia Airlines
Qantas
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Current Situation : Airbus problems
A 380 Delay : In June, 2006, Airbus became embroiled in a significantinternational controversy over its announcement of a further delay in the delivery ofits A380. Singapour airline, which is the first company which will use A380 plane,it will receive the A380 at the end of 2007 after a delay of several months.
Loses of market share since 2004.
For 2006, Boeing has sold 854 planes whereas Airbus hassold 604
New polilicy : Power 8 program Cost Reduction
Launch of A350 : Which financement ?
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ThankYou!