google apis why aren’t you using them? jeff blankenburg project engineer quick solutions, inc....

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Google APIs Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. [email protected] http://blog.jexed.com

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Page 1: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google APIsGoogle APIsWhy Aren’t You Using Them?

Jeff BlankenburgProject Engineer

Quick Solutions, Inc.

[email protected]://blog.jexed.com

Page 2: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Currently Available APIsCurrently Available APIs

All of the APIs can be found at http://code.google.com

Account Authentication

AdSense

AdWordsCalendar

Checkout

Spreadsheets

YouTube

SearchMaps

Blogger

Earth

GadgetsGroups

Picasa

Search History

Site Maps

Talk

Page 3: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Maps APIGoogle Maps API

Google Maps requires an API key to work.

Keys are freely available at:◦http://www.google.com/apis/maps/

Key is referenced in a JavaScript include file that must live on every page.

Page 4: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Maps APIGoogle Maps API

It takes two lines of code to get a Google map on your page.

var map = new GMap2(document.getElementById("map"));map.setCenter(new GLatLng(40.146212, -82.994824), 13);

Launch

Page 5: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Maps APIGoogle Maps API

A few more lines results in maps controls for zoom and pan.

var map = new GMap2(document.getElementById("map"));var point = new GLatLng(40.146212, -82.994824);map.addControl(new GLargeMapControl());map.addControl(new GMapTypeControl());map.addControl(new GOverviewMapControl());map.setCenter(point, 13);

Launch

Page 6: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Maps APIGoogle Maps API

You can also add events to almost anything on the map.

var map = new GMap2(document.getElementById("map"));var point = new GLatLng(40.146212, -82.994824);GEvent.addListener(map, "moveend",

function() {var center = map.getCenter();alert("MAP CENTER: \n" +

center.toString());});GEvent.addListener(map, "mouseout“,

function() {alert(“You’re done dragging?");});

map.setCenter(point, 13);

Launch

Page 7: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Maps APIGoogle Maps API

All of this stuff is great, but what if you don’t know your latitude and longitude?

var address = "8850 S. Old St. Rd., Columbus, OH 43240";var map = new GMap2(document.getElementById("map"));var geocoder = new GClientGeocoder();geocoder.getLatLng(address,

function(point){if (point){map.setCenter(point, 13);var marker = new GMarker(point);map.addOverlay(marker);marker.openInfoWindowHtml(address);}});

Launch

Page 8: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Maps APIGoogle Maps API

There’s plenty you can do with these maps,it just takes a little imagination.

GogglesFlight Sim

BigBoxWatchRed Light Cameras

U.S.Breweries

Project Management

My Sample Demo

Page 9: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Checkout APIGoogle Checkout API

Google Checkout is complete e-commerce service.

There are 3 levels of integration:

• Easy (creating checkout buttons)

• Medium (creating a form dynamically and posting it)

• Hard (creating web services for a back-and-forth transactional model that can be nearly transparent.)

Seller Site Buyer Site

Page 10: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Checkout API - EasyGoogle Checkout API - Easy

Once you have a Checkout Merchant ID (2-3 days), you can create buttons to put on your site.

You write no real code, but end up with no real functionality. Just basic “Buy Now” buttons.

You can sell one product at a time, with no shopping cart functionality.

Page 11: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Checkout API - EasyGoogle Checkout API - EasyLaunch

<form action="https://sandbox.google.com/checkout/cws/v2/Merchant/352649253823257/checkout" id="BB_BuyButtonForm" method="post" name="BB_BuyButtonForm">

<img class="product" src=http://static.flickr.com/24/66271103_ae0b3385ec.jpg border="1"/>

<input name="cart" type="hidden" value=“HEXKEY"/>

<input name="signature" type="hidden“ value="cffcsirw+mn/KGCPZ96tcR7UYMM="/>

<input alt="" src="https://sandbox.google.com/checkout/buttons/buy.gif?merchant_id=352649253823257&amp;w=117&amp;h=48&amp;style=white&amp;variant=text&amp;loc=en_US" type="image"/>

</form>

Page 12: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Checkout API - MediumGoogle Checkout API - Medium

You can create an HTML form on the fly for the user’s cart.

Post it to the Google server, where the user logs in, and pays there.

Actually pretty robust, good for most merchants.

Launch

Page 13: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Checkout API - MediumGoogle Checkout API - Medium

<form method="POST" action="https://sandbox.google.com/checkout/cws/v2/Merchant/352649253823257/checkoutForm" accept-charset="utf-8"> <input type="hidden" name="item_name_1" value="Chunky Peanut Butter"/>

<input type="hidden" name="item_description_1" value="Chunky peanut butter."/> <input type="hidden" name="item_quantity_1" value="6"/> <input type="hidden" name="item_price_1" value="3.75"/>

<input type="hidden" name="item_name_2" value="Creamy Peanut Butter"/> <input type="hidden" name="item_description_2" value="Creamy peanut butter."/> <input type="hidden" name="item_quantity_2" value="2"/> <input type="hidden" name="item_price_2" value="3.50"/>

<input type="hidden" name="ship_method_name_4" value="In-store Pickup"/> <input type="hidden" name="ship_method_price_4" value="0"/>

<input type="hidden" name="ship_method_name_1" value="Carrier Pidgeon"/> <input type="hidden" name="ship_method_price_1" value="1.50"/> <input type="hidden" name="ship_method_name_2" value="UPS Ground"/> <input type="hidden" name="ship_method_price_2" value="10.99"/>

<input type="hidden" name="ship_method_name_3" value="Teleporter"/> <input type="hidden" name="ship_method_price_3" value="24.99"/>

<input type="hidden" name="tax_rate" value="0.0875"/> <input type="hidden" name="tax_us_state" value="NY"/>

<input type="image" name="Google Checkout" alt="Fast checkout through Google" src="http://sandbox.google.com/checkout/buttons/checkout.gif?merchant_id=352649253823257&w=180&h=46&style=white&variant=text&loc=en_US" height="46" width="180"/>

</form>

Launch

Page 14: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Checkout API - HardGoogle Checkout API - Hard

Everything is done via a set of XML web services.

You can update your systems (shipping status, etc), and Google’s interface will represent that data as well.

Incredibly robust, and ties in well with many existing shopping cart offerings.

http://code.google.com/apis/checkout/

Sample Code

The Hard implementation probably deserves its own presentation, in a specific language.

Page 15: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Checkout ExamplesGoogle Checkout Examples

Some examples of Google Checkout implementations.

buy.com toysrus.com starbucks.com

Master List of Google Checkout Vendors

Page 16: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Calendar APIGoogle Calendar API

Calendar APIs are still in their infancy.

You can access a Google Calendar either via a pre-formatted <iframe> element, or by directly accessing the XML feed.

By directly tying into the API, you can also post events back to a calendar for adds and updates.

All the API documentation is presented only in Java, currently, but should translate well to .NET.

Page 17: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Calendar XML FileGoogle Calendar XML File

This is an example of a Google Calendar XML file.

<entry xmlns='http://www.w3.org/2005/Atom' xmlns:gd='http://schemas.google.com/g/2005‘>

<category scheme='http://schemas.google.com/g/2005#kind' term='http://schemas.google.com/g/2005#event'></category>

<title type='text'>Tennis with Beth</title>

<content type='text'>Meet for a quick lesson.</content>

<author>

<name>Jo March</name>

<email>[email protected]</email>

</author>

<gd:transparency value='http://schemas.google.com/g/2005#event.opaque'> </gd:transparency>

<gd:eventStatus value='http://schemas.google.com/g/2005#event.confirmed'> </gd:eventStatus>

<gd:where valueString='Rolling Lawn Courts'></gd:where>

<gd:when startTime='2006-04-17T15:00:00.000Z' endTime='2006-04-17T17:00:00.000Z'>

</gd:when>

</entry>

Page 18: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google Calendar ImplementationGoogle Calendar Implementation

You can keep your data in your calendar,and expose it to your audience.

Google Calendar

Google Calendar using

the API

Google Calendar as an

XML file

Page 19: Google APIs Why Aren’t You Using Them? Jeff Blankenburg Project Engineer Quick Solutions, Inc. jblankenburg@quicksolutions.com

Google APIs – Questions?Google APIs – Questions?

Google APIs…They’re so easy even a caveman could do it.

Jeff BlankenburgProject Engineer, Quick [email protected](614) 327-5066