google applications for content curators

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Google Applications For Content Curators Intelegia ©2011

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Learn how several of Google Applications can be used in the content curation process for social media strategies.

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Page 1: Google Applications For Content Curators

Google Applications For Content Curators

Intelegia ©2011

Page 2: Google Applications For Content Curators

About Intelegia

2

Experts in the use of internet intelligence and social media,  Intelegia advises organizations on their growth strategies and assists in developing and implementing their content strategy for their Web 2.0 (marketing, communications and branding) activities.

Intelegia trains business professionals and entrepreneurs on the advanced search tools on the web, strategic analysis techniques and use of social media for their marketing and communications initiatives.

For more information, visit www.intelegia.com

Intelegia ©2011

Page 3: Google Applications For Content Curators

Google Applications For Content Curators

1. Google Adwords

2. Google Alerts

3. Google Advanced Search

4. Google Reader

Page 4: Google Applications For Content Curators

Google Applications For Content Curators

1. Google Adwords

https://adwords.google.com

Page 5: Google Applications For Content Curators

Google Applications For Content Curators – Google Adwords

Enter and evaluate the possible keywords that could be used in the curation process based on usage globally and locally.

Page 6: Google Applications For Content Curators

Google Applications For Content Curators

2. Google Alerts

www.google.com/alerts

Page 7: Google Applications For Content Curators

Google Applications For Content Curators – Google Alerts

How To Set Up A Google Alert

Step 1. Log onto Google Alert with a valid Google Account

Page 8: Google Applications For Content Curators

Google Applications For Content Curators – Google Alerts

How To Set Up A Google Alert

Step 2. Enter Your Search Term(s)

Page 9: Google Applications For Content Curators

Google Applications For Content Curators – Google Alerts

How To Set Up A Google Alert

Step 3. Enter What Type Of Alert

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Google Applications For Content Curators – Google Alerts

How To Set Up A Google Alert

Step 4. Select How Often You Wish To Receive The Alert

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Google Applications For Content Curators – Google Alerts

How To Set Up A Google Alert

Step 5. Select The Volume Of The Alerts

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Google Applications For Content Curators – Google Alerts

How To Set Up A Google Alert

Step 6. Enter Your Email Address

Page 13: Google Applications For Content Curators

Google Applications For Content Curators – Google Alerts

How To Set Up A Google Alert

Step 7. Click On “Create Alert” an Open Your Email Inbox

Page 14: Google Applications For Content Curators

Google Applications For Content Curators

3. Google Advanced Search

www.google.com/advanced_search

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Google Applications For Content Curators - Google Advanced Search

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Google Applications For Content Curators

4. Google Reader

www.google.com/reader

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 1. Log Onto Google Reader With A Valid Google Account

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 2. Open “Google News” In Another Tab In Your Internet Browser

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 3. Enter Your Keyword(s) In The Search Box

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 4. Scroll Down The Results’ Page To Find and Click On The RSS Feed Link

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 5. Highlight and Copy The RSS Link With Your Mouse

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 6. Return To Google Reader and Click On “Add A Subscription” Button

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 7. Paste The RSS Link Into The “Add A Subscription” Box and Click On “Add” Button

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 8. Browse Through Results

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 9. To Modify A Feed In The System, Click On, “Manage Subscriptions”

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Google Applications For Content Curators - Google Reader

Steps To Establishing A Google Reader Monitoring System

Step 10. Rename, Unsubscribe and Add Feeds In The System

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Want To Know More?

• Read Intelegia’s blog, “Tools For Thought” www.intelegia.com/en/

• Tweet Isabelle Poirier, President www.twitter.com/intelegia

• Connect With Isabelle Poirier, Presidenthttp://ca.linkedin.com/in/isabellepoirier

• Tweet Ian Smith, Chief Blogger and Course Content Coordinatorwww.twitter.com/citweetz

• Connect With Ian Smith, Chief Blogger and Course Content Coordinatorhttp://ca.linkedin.com/in/iancarlsmith