Who is this Casey guy?

• Head of Online Support for Planet Ocean

• Lead SEO Consultant w/ Search Engine News

• President & Owner of SEO Firm Media Wyse

• Author of 200+ Search Engine News Articles

• 12+ Years actual Working SEO Experience

• Klout score of 65! (1000’s of SMO subscribers)

• Dozens of Link Bait Pieces at the Top of Google

• Head of Online Support for Planet Ocean

• Lead SEO Consultant w/ SearchEngineNews.com

• Owner of SEO Consultancy Media Wyse

• Author of 400+ SEO & SMO articles

• 15+ years actual working SEO Experience

• Has conducted 500+ site audits!

• Trained SEO teams on five continents

• Co-Author of the “Unfair Advantage Guide to Winning the Search Engine Wars”

• Contributor to “The Web Untangled: The Handbook for Building an Online Business”

• Rabid KU Jayhawks fan. Rock Chalk!

@MediaWyse + Casey Markee

Google Mobile Friendly Update is Coming!

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Have you Received this Message? Most have.

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Google has sent Millions of them!!!

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1. What do we Know?“How will this mobile update work?”

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2. How I do I Know if I’m Mobile-Friendly?“You Generate a Cool Tag in Search”

Your Site Must Generate a Mobile-Friendly Tag

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@MediaWyse + Casey Markee

3. Crap! I don’t have a Tag. Now What?“Good Question.”

Use the Google Mobile-Friendly Tool!

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https://www.google.com/webmasters/tools/mobile-friendly/

There is a “Bulk” URL Checker Tool

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http://www.urlitor.com/mobile

Check your Google Webmaster Tools

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https://www.google.com/webmasters/tools/mobile-usability/

Google Prefers Responsive Design

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Are you on Wordpress? Use a Plugin

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For Websites Check-out DudaMobile.com

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For Websites Check-out DudaMobile.com

@MediaWyse + Casey Markee

@MediaWyse + Casey Markee

4. The 7 Sins that “Break” Mobile SEO!“Common mistakes you need to avoid.”

Mobile Auditing: Don’t Make these Mistakes!

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Mobile Auditing: Don’t Make these Mistakes!

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"For optimal rendering and indexing, our new guideline specifies that you should allow Googlebot access to the

JavaScript, CSS, and image files that your pages use. This provides you optimal rendering and indexing for your site.

Disallowing crawling of Javascript or CSS files in your site’s robots.txt directly harms how well our algorithms

render and index your content and can result in suboptimal rankings."

Google Webmaster "Technical Guidelines" - updated on 10/27/14

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

https://www.google.com/webmasters/tools/crawl-errors

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

Mobile Auditing: Don’t Make these Mistakes!

@MediaWyse + Casey Markee

@MediaWyse + Casey Markee

5. Site Speed and Mobile SEO“It’s a Big Deal!”

Mobile On-Site Optimization: Page Speed

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On-Site Optimization: Page Speed

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Google Page Speed Tool: Go check your Site right now!https://developers.google.com/speed/pagespeed/insights/