gpf social entreprenuership - cisco case study

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1 2006, Cisco Systems, Inc. All rights reserved.Presentation_ID.scr

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2008CiscoSystems, Inc.A llrights reserved. CiscoConf ident ial 1

Role of Technology inRural Communities

Building a Collaborationof Social Entrepreneurs

November 2010

Hital Muraj

CSR Ambassador

Cisco Africa


OurStory

OurSolution

WhatsPossible ?

WhatsPossible

1 2 3


The Story Starts Here .

1


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Andrew Nyongesa .


Daniel Ole Sururu.


Physical CKC

CommunityOutreach

Virtual CKC

Our Solution: Community Knowledge

Centers

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Circles ofInfluence

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2001

CiscoSystems, Inc.A l lrights reserved. CiscoCon idential 7

Ciscos SubCiscos Sub--Saharan Africa CGI CommitmentSaharan Africa CGI Commitment

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na4

le communities in A5

rica to3

na4

le communities in A5

rica to6

artici6

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Our VisionOur Vision

Our StrategyOur Strategy

To leverage the6

ower o5

ICT toTo leverage the6

ower o5

ICT toaddress

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asic human needs,address4

asic human needs,and

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rovide access to education,and6

rovide access to education,

healthcare and economichealthcare and economico

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ortunity5

or communities ino6 6

ortunity5

or communities in A5

rica.A5

rica.Connect communities

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rom di5 5

erentConnect communities5

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How We Do ThisHow We Do This

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sta4

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nowledge3

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nowledge

Centers (C7

C) in underservedCenters (C7

C) in underservedcommunities. A home

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or all,communities. A home5

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ering diverse services througho5 5

ering diverse services throughtechnology where

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eo6

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eo6

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ute, learn, and communicatecontri4

ute, learn, and communicate

locally and around the world.locally and around the world.

2001

CiscoSystems, Inc.A l lrights reserved. CiscoCon idential 8

CKC in KenduBay, Kenya: NyangwetaCenter

BEFOREBEFORE

AFTERAFTER


Pala Market


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2006, Cisco Systems, Inc. All rights reserved.Presentation_ID.scr

4


What Is Possible?

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Imagine listening to buzzing conversations of his micro-

entrepreneurs about their products, challenges, needs,ideas, and desires for collaboration

Imagine another entrepreneur who is Steves neighbor,she is literate with her elementary school education and

who is now the chief ethnographer of her community,

appointed by Cisco, Unilever, Apple or any other large

MNC.

She is engaged in a two-way conversation, with herreality becoming better known to the outside and

corporate world, and her corporate partners are

dedicated to designing products that better serve her

and her communities' needs


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"Over and over again,

connecting people with one

another is what lasts online.

Some folks thought it was

about technology, but it's

not.

SethQ

odin

Image: http://www.gapingvoid.com/

SOCIAL MEDIA MAY BE HERE TO STAY

BUT THE TOOLS ARE TEMPORARY


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Its about relationships

Andrew Rogers, Head of User Content Develop ment, RBIhttp://engagement101.blogspot.com/

2008CiscoSystems, Inc.A llrights reserved. CiscoConf ident ial 1R

This presentation was created not by

one person, but by many. Its apresentation about the power of

connecting with people online andusing communities to get it done

http://www.flickr.com/photos/pogonophobia/

THANK YOU .

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