grading your cms implementation
DESCRIPTION
How to grade the performance of a CMS implementation.TRANSCRIPT
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Grading your CMS Implementation
J. Boye Conference for Web and Intranet Professionals
May 2011
Philadelphia, PA
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You just deployed a new CMS!
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What does that mean?
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Why did you do it?
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How is that working out for
you?
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I know what you hoped for...
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We did content management and WE WERE AWESOME!
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What probably happened
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We canʼt work another day like this!
We are getting a new CMS!
Is it ready yet? We canʼt
migrate all this content!
I miss the old system.
Oooh demos!
Business case.
Satisfied
Disappointed
launchScoping :(
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There is going to be a dip
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Measuring the dipVision
>> Goals
>> Strategy
>> Expectations
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Platform
>> User Interfaces*
>> Architecture
>> Flexibility
>> Simplicity
>> Vendor
Execution
>> People
>> Planning
>> Processes
>> Design*
>> Integration
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The three facets in context
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Vision: Goals
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Need a content strategy
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How are you going to advance your business goals with
content?
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Vision: StrategyThe First Principles of Content Strategy
>>You have information that a desirable
audience wants.
>>The information you have is capable of driving
desired behaviors.
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Vision: Expectations
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Platform and Execution
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Definitely Platform Definitely Execution
cost
interop
vendor
core features
stability
usability
training
design
priorities
schedule
flexibility
expertise
bugscomplexity
???
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Execution: Training
Training has been successful if everyone
understands his role and has the skills
to execute it
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Execution: Content Modeling
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Execution: Workflow
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Execution: Workflow
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Execution: Presentation
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Execution: Instrumentation
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The dip = feedback loop
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The line doesnʼt end there
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Further Reading>> Pop-Quiz (hand outs)
>> http://www.contenthere.net/category/content-management-assessment
>> Take the survey: http://www.contenthere.net/2011/04/cms-implementation-survey.html
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