grandmother’s books this presentation is created in partial fulfillment of edtc 550 -- information...
TRANSCRIPT
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Grandmother’s Books Grandmother’s Books
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• This presentation is created in partial fulfillment of EDTC 550 -- Information Technology -- a graduate course of the University of Phoenix online
Grandmother’s Books Grandmother’s Books Introduction
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Our Business Concept
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• Welcome to Grandmother’s Books Online
• We are 4 employees of the retail store who are experimenting with e-commerce
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• Grandmother’s Books– Our Parent
Company– Large retail
bookstore chain located in various cities in the United States and Canada
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Retail S toresUnited States/Canadaall selections of books
nationwide
eBay StoreInternet (global)
used bookscentrally warehoused
Grandm other's Books OnlineInternet (global)
4 categories of bookscentrally warehoused
Grandm other's BooksRetail D ivision
Organizational Chart Overviewe-com m erce Business Proposal
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• We have chosen 4 categories of books to sell online via our website
• Each of us specializes in one of the 4 categories
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Kris ApelquistCrim inal Justice
Jo FoyEnvironm ental
M ichele M illerCom puters
Deborah Sm ithMedical
Grandm other's Books OnlineInternet (global)
4 categories of bookscentrally warehoused
G randm other's BooksRetail D ivision
Organizational Chart Overviewe-com m erce Business Proposal
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Our Business Requirements
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• Inventory tracking/Accounting• Marketing communication• Marketing research• Sales -- projection, actual• Salesperson production• Service tracking• Manufacturing production
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Inventory tracking/Accounting
Grandmother’s Books Online will use Microsoft Access to create databases which will track inventory, suppliers, customers, and orders. This set of relational databases will be supported by Microsoft Excel for accounting purposes.
Requirements
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Marketing communication
Grandmother’s Books Online will use e-mail,as well as the website, to communicate withits customers. New arrivals, special sales,and other items of interest will be postedregularly on the website. One of our teammembers will create and maintain the website.
Requirements
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Marketing research
Grandmother’s Books Online will use theinternet to research other specialty bookstoresonline and network with those companies. Inaddition, internet search engines will be usedto find other sources of books in which we are interested in selling within our designated categories.
Requirements
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Sales -- projection, actual
Grandmother’s Books Online intends to sell2500 books in the $10 range to gross $25,000 in its first year of operation. We intend to keep $20,000 in operating expenses, if possible.
Requirements
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Salesperson production
Grandmother’s Books Online will use the four salespeople from the floor of its largest retail store to operate the online bookstore. In addition, we will focus on only four categories of books in order to maximize our success.
Requirements
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Service tracking
Grandmother’s Books Online will use the database system to track customer service from the time of the order until delivery. We will gather information about our customers, their preferences and needs through our website.
Requirements
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Manufacturing production
Grandmother’s Books Online will use inventory from the retail stores of its parent company and therefore, will not be directly in the business of manufacturing. However, we will practice “just in time” order fulfillment, creating an efficient system for moving merchandise from the floor of the retail store to the shipping point.
Requirements
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Hardware & Software Design
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• Our customer logs into their computer at home
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• The web server processes their order through our website
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• A file/data server will store transactions and provide the backbone of our database management system
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• Each employee will have a PC with which to access databases and follow order processing
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• Each employee will be trained in every aspect of the business
• we will strive for interoperability
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Cost & Timeline Estimates
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Month 1
• Order hardware and software
• Designate one employee to Website creation
• Initiate training for each employee 2 hours/day
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Estimates
• Dell PowerApp.web 100 refurbished, $2000
• Dell PowerEdge 4400 refurbished, $3100
• Dell Optiplex GX 240 Small MiniTowers, $6200
Hardware
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Estimates
• Web server (e-commerce), $200
• Database management, $2600
• Microsoft products for the PCs, $750 x 4
Software
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Month 2
• Hardware and software arrives
• Check functionality
• Continue training
• Is website meeting the need?
• Are PC’s meeting the need?
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Estimates
• Dell Enterprise Training, $500/day+expenses
• Dell PowerEdge training, $500/day+expenses
• Dell e-Learning, $170-350 annually
Training
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Month 3
• Seek external feedback
•Begin networking with other bookstores
•Are we receiving orders?
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Month 4
• Evaluate order processing after one full month of operation
• Are all systems working?
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Month 5
• Evaluate tone and/or character of customer calls
• Evaluate website
• Is the website meeting the need?
• Is customer service meeting the need?
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Month 6
• Evaluate 1st quarter of full operation
• Evaluate costs/profits
• Consider expansion
• Is hardware and software up to full function?
• Are customer needs being met?
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Acknowledgements (credits)
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• Kris Apelquist• Maryland• police officer
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Kris agreed to oversee the area of our onlinebookstore dedicated to forensics, investigative techniques, and detective work. She has been invaluable in asking questions, proofreading,and general quality control.
Credits
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• Jo Foy• Texas• ecologist
Jo has provided technical assistance, as well asideas for this project. Her area of expertise includes sustainable agriculture, ecology, and spirituality.
Credits
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• Michelle Miller• Ohio• online training developer
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Shelly works in the banking industry trainingemployees in lending practices. She is also interested in crocheting and the Bible. Her technical expertise has been invaluable.
Credits
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• Deborah Smith• Florida• poison information specialist
Credits
Deb is knowledgeable in poison controlmethods, CPR, and first aid. She is also a registered nurse.
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