graphics - printing association of florida · n wsi digital marvels miami, fl (561)223-9640 oscar...

GRAPHICSUPDATE OFFICIAL

PUBLICATION

SPRING 2016

GOA 2016

HIGHLIGHTS OF GRAPHICS OF THE AMERICAS 2016

ROBERTSPRINTINGTEAMS UP WITH FLORIDA LOTTERY

REX 3 CELEBRATES 60 YEARS

INTEGRATED PRINT OPPORTUNITIES FOR PRINTERS

FEATURED

www.FLprint.org2 GRAPHICS UPDATE | SPRING 2016

PRESIDENTMESSAGE

GOA event was a huge success this year with exceptional results in terms of content, lead generation and attendance. Over 10,000 leads were generated by the 200 exhibitors as well as 7,500 attendees from close to 100 countries participated in this year’s show in Miami Beach, Florida. Over 1,200 people also attended GOA’s renowned educational seminars, offered in both Spanish and English.

The GOA staff is already planning GOA 2017, which will take place February 16-18, 2017, in Fort Lauderdale, Florida at the easily accessed Greater Fort Lauderdale/Broward County Convention Center as the Miami Beach Convention Center continues the scheduled renovations through 2017. Next years’ show will bring a more significant packaging presence, as well as digital printing, digital finishing and wide format- inkjet components. The show generated great feedback from exhibitors like Tim Murphy, President, Printware - “(On the) first day of the show, one of our dealers who use Graphics of the Americas as a great way to show new technology to their customers - brought a customer that purchased our iJetColor system before we were able to get coffee. It’s a testament to GOA that so many people depend on this February event in Florida. We’ll be back next year with more equipment to sell.”

And Beatrice Drury, Director of Marketing & Communications, Zund America was also extremely positive - “Zund America is pleased with the results from GOA this year. Wide Format Print Shop Live! where we collaborated with Caldera, Gilman Bros, and HP to show a complete print-to-cut workflow, is a great opportunity for exhibitors and attendees alike. It highlights the importance of evaluating not just individual components of a digital production workflow, but how easily and harmoniously they will work together to create an efficient and productive whole-from prepress to printing and finishing.”

Please make sure you mark your calendar for the PAF Annual Florida Print Awards on Friday July 29th, 2016 being held at Marriott’s Orlando World Center. The Conference includes the annual PAF Golf Classic, the Florida Print Awards Cocktail Party and Banquet and the Industry Appreciation Party sponsored by Mac Papers in the evening. I look forward to meeting all of you a the event!

“PAF is an association of graphic communications companies that provides programs, information and services to positively impact the profitability and professional growth of its members.”

JAMES MARTINPresident /CEO

THE 41ST GRAPHICS OF THE AMERICAS

OFFICERS& DIRECTORS

STAFF

CURT KREISLER, ChairmanGold Star Printers, North Miami Beach, FL

ART ABBOTT, TreasurerAbbott Communications Group, Maitland, FL

ROBERT T. DAVIS, 1st Vice Chair Roberts Quality Printing, Clearwater FL

KIMBERLY LAWTON KOON, 2nd Vice Chair Lawton Connect, Orlando, FL

RICHARD BEADEL Associated Printing Productions Inc., Miami Lakes, FL

DAVID BOYARSKYOn Demand Specialty Envelope, Miami, FL

JODI COLLINSTrend Offset Printing, Jacksonville FL

WAYNE DOOLEYWikoff Color Corp., Tampa, FL

ROB HASSONFidelity Printing Corp., St. Petersburg, FL

GABE HERNANDEZProgressive Communications, Int’l, Lake Mary, FL

MARK MILBOURNKomori America Corp, Bradenton, FL

SHARON PRATTSandy Direct, St. Petersburg, FL

MARK RESNICKThe Printer’s Edge, Orlando, FL

GRAHAM RILEYMac Papers, Jacksonville, FL

SHANNON YANNONEMBI Direct Mail, DeLand, FL

SYLVESTER CAMPAGNAXEROX Corp. Orlando, FL

JAMES MARTIN | President & CEO

GEORGE H. RYAN | Publisher

BETH MENDEZ | Advertising

MAURICIO H. VANEGAS | Creative Designer

MIKE BURGSTEIN | Latin America Relations

CAROLE DUCANSON | Government Relations

CHAVES & ARMSTRONG, P A | CPA

HEADQUARTERS6250 Hazeltine National Drive, Suite 114, Orlando, FL 32822Phone 407.240.8009 Fax 407.240.8333www.FLprint.orgwww.GOAexpo.comEmail: [email protected]

WELCOMENEW MEMBERS

www.GOAexpo.com GRAPHICS UPDATE | SPRING 2016 3

n AMERIFACTORS FINANCIAL GROUP Celebration, FL(407) 566-1150 Evan SlepcevichAccounts receivable financing company which purchases business to business receivables and pays 80% - 90% on them.

n ARD PRINTING SOLUTIONS Miami, FL(305) 785-7200 Adolfo HernandezCommercial printer.

n ARGENTONER SA Buenos Aires, Argentina(54)11-4613-6821 Hector PalermoExpoGrafika producer.

n CREATIVE CREATIVE Miami. FL(305) 912-6909 Jayre OrozcoFull service creative production agency providing print, fabrication solutions.

n D & B BOOKBINDERS LLC Hialeah, FL(305) 885-5215 Anthony LloretFamily-owned and operated book binders with more than 60 years of experience, specializing in binding hardcover tomes.

n DIGITAL FORMATTING SERVICES – EZ-VDP St. Pete Beach, FL(888) 977-4711 David SvensonTurn your artwork and mailing lists into

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variable data print files for you to print and mail.

n LASER LIGHT LITHO North Miami, FL(305) 899-0711 Douglas BresslerCommercial printer with full-service mailing department capabilities, including tabbing, inkjetting, inserting, and always free delivery to the post office.

n NPPS - NATIONAL PRINT AND PACKAGING SPECIALISTS Tampa, FL(813) 867-4944 Adam BrennerService organization specializing in helping organizations staff their production, equipment, and supply teams related to both the printing and packaging trades.

n PRINTWAREEagan, MN(651) 456-1404 Tim MurphySupplies short run inkjet printing equipment for envelopes, direct mail, and labels, along with digital computer-to-plate systems and supplies.

n REX THREE, INC.Sunrise, FL(954)452-8301 Doris GustafsonFull service commercial printer offering bindery and finishing services including saddle stitch, drilling, folding, scoring, tabbing, varnishing, die-cutting, die-making, embossing, foil stamping, polybagging, shrink wrapping and mailing services.

n SMART COPIERS INCDoral, FL(786) 991-4963, Oscar SagredoDigital printing equipment, parts, and supplies dealer.

n UNIVERSAL PRINT GROUPHialeah, FL(305) 882-4544 Kenny PlattDigital on-demand printer.

n WSI DIGITAL MARVELSMiami, FL(561)223-9640 Oscar ElizagaDigital marketing agency focused on turning a company’s web presence into a selling machine and achieving optimal online reputation.

MEMBERSNEWS


And change it has. Rex 3 (formerly Rex Engraving) began as an engraving company before moving into color separation to meet customer demand. The company started by creating wet proofs for clients, but when it realized there was enough downtime to generate more revenue from presswork, it began to

make its way into commercial printing.

However, it wasn’t long before desktop publishing broke onto the scene and began to disrupt the niche many printers had carved out for themselves. By the 1980s, Julius Miller and his team knew that they needed to expand offerings or be pushed out by the rise of the everyday printer. Desktop publishing allowed anyone with a desktop scanner, the right design programs and a printer to create their own color separations.

That was when Rex 3 started to become a full-service printing company. The company added warehousing, fulfillment distribution, mailing, digital asset management and expanded its packaging capabilities — today the business is comprised of approximately 32 percent commercial printing and 30 percent packaging, with the remainder going to a variety of other services. As the industry continued to evolve throughout the 1990s and into the 2000s, Rex 3 began to hire software developers to offer its clients a workflow efficiency solution.

Most of us would consider ourselves lucky to hold the same job for 30 or 40 years, but Julius Miller, founder of Sunrise, Florida-based Rex 3, is approaching six decades with the company. At 94 years old, Miller says that it is his passion for Rex 3, knowledge of the industry and his flair for sales that have kept him loyal to the family-run company he has led since the 1950s. Julius Miller’s son Steve took over as CEO in 1963 — a position he still holds today — but many of the Millers’ friends and family have been with the company for more than 25 years. Which, as the elder Miller says, is the reason the company has been able to survive in such a dynamic industry, and it is one of the things that makes him the most proud.

But as any printer can attest to, passion, loyalty and a knowledge of the printing industry aren’t always enough to keep a business afloat; encouraging an evolutionary environment is key.“It’s our ability to adapt to change,” says Howard Shusterman, chief operating officer of Rex 3, and Julius Miller’s nephew.

REX 3 CELEBRATES 60 YEARSJulius Miller began Rex 3 nearly 60 years ago, and at 94 years old, he’s still inspiring the family-run organization to strive for the best.

“We hired software developers to improve workflow efficiencies for existing customers,” Shusterman explains. “If we did not do what we did, we would probably not be in business today. We were very aggressive in trying to capitalize on developing software.” In 2009, one of the biggest opportunities came from Topps, the iconic sports trading card company. The company was still producing its trading cards in a traditional way — with an operator controlling and overseeing every step of the workflow on the press — so Rex 3 developed software to automate the production of Topps’ cards to increase efficiency.

Around the same time, Rex 3 also entered into an agreement with the Royal Caribbean cruise line. The company inked a deal to produce all of the printed products for the cruise line’s hotel operations and created software to integrate the cruise line’s inventory into its purchasing systems. Rex 3 also automated the inventory ordering for 29 ships worldwide, across seven ship classes — which included 264 different printed products used aboard the ships — by developing automated triggers to reprint materials based on usage.Although Rex 3 has seen continued growth throughout the past decade, it doesn’t see itself slowing down in the future. If there’s one thing that is for certain, it’s that the company will continue to rely on the loyalty and dedication of its 200 employees.

“It’s about the people; probably 50 percent have been with the company for more than 25 years,” Shusterman says. “We have lifers here and our success is attributed to the dedication and the support that we get from our employees.” As for Julius Miller — an avid golfer and amateur singer who was on the radio as a child — he is excited to see what the future holds for Rex 3 in terms of technological advancements, as he plans on being with the company for the rest of his life. He is most proud of the employees who have helped to build a tight-knit community, which the 94-year-old business owner has led through his positive outlook on the company and development of its environment of success.

Rex 3 founder, Julius Miller, doesn’t let age stand in his way. At 94 years old, he still goes into the office every day.

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Canon and imagePRESS are registered trademarks of Canon Inc. in the United States and elsewhere. All other referenced product names and marks are trademarks of their respective owners and are hereby acknowledged. © 2016 Canon Solutions America, Inc. All rights reserved.

At Canon Solutions America, our industry-leading technology exceeds the highest customer demands. The Canon imagePRESS® C10000VP series delivers smooth, vivid color and output quality to truly amaze. Along with our high-productivity speeds and a host of inline functionalities, you can be confi dent of staying competitive and providing enhanced capabilities to all of your customers.

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MEMBERSHIPMEMO

www.FLprint.org6 GRAPHICS UPDATE/ SPRING 2016

The impact wall is intended to educate visitors on the oceans and conservation methods to protect it from harm. The panels are printed to a satin photorealistic paper and mounted to 1/2” rigid ultraboard with a hanging attachment to space the art away from the wall creating shadows and depth.Artist Steve Bernsein and Scientist Dr. Edie Widder display an amazing hybrid of art and science at the Elliott Museum on Hutchinson Island Fl presented by ORCA. The show titled Illuminating the Deep runs from August 15th through December 13th.

SOUTHEASTERN OUTFITS ELLIOTT MUSEUM

You will realize these benefits and enjoy excellent service with Printers 401K.

“How do you know this?” you might rightfully ask. Because PAF members, members of our sister organizations in other states, and your association have been participating in this program for years and have enjoyed these advantages.

THE FACTSn Members who have switched to Printers 401K have realized an average savings of 21% in total annual plan costs.

n The Printers 401K program transfers fiduciary responsibilities from you to the Printers 401K trustees. You are the plan sponsor without the fiduciary liability.

n The plan’s Investment Committee (consisting of officers of participating companies and regional printing association directors) has access to the complete universe of mutual funds. There are no proprietary product restrictions or requirements (as there are with other plans). Superior investment options are chosen without any biased influences, and under-performers are readily replaced.

n Typical 401K plans require numerous time-consuming administrative tasks.

These are significantly reduced with Printers 401K which administers the day-to-day responsibilities by taking them on – giving you more time to focus on your business.

These advantages beg the question: “What’s more to want?”

You will do yourself a favor by contacting John Moynihan or Joe Trybula (800-307-0376 or [email protected]) to receive a complimentary plan analysis that will show you how the Printers 401K can save you time and money and reduce your liability.

PRINTERS 401K FOR MEMBERSReduced Costs and Liability. Improved Investments and Operations.

Powered by Diversified Financial Advisors LLC

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Illuminating the Deep exhibit with a custom 72 panel wall installation

MEMBERSNEWS


Roberts Printing teamed up with the Florida Lottery and printed a variable coupon card promotion that they kicked off at a Tampa Bay Lightning Game in February. The promotion was a hit! The coupon card had a variable lucky number as well as a variable barcode. During the 1st period a lucky number was drawn and several lucky winners got to claim a FREE $250,000 CASHFALL Scratch-Off ticket.

This “Be The Thunder” Second Chance Promotion runs through Monday, April 11, and players who purchase a $250,000 CASHFALL Scratch-Off ticket at Circle K locations in Jacksonville, Orlando, Gainesville and Tampa, can enter their non-winning ticket into the “Be The Thunder” Second Chance Promotion on the Florida Lottery’s website for the chance to win Lightning hockey prizes including regular season fly away trips, season tickets, single game tickets, fan

ROBERTS PRINTING TEAMS UP WITH FLORIDA LOTTERY

Trend Offset Printing, the nation’s largest privately-held publication printer, announced the establishment of Trend Media Systems, a technology consulting and services subsidiary to serve its customers in the burgeoning area of multichannel communications.

“Multichannel marketing and publishing has been on a sharp upswing in the past couple of years, and as we saw clients managing more platforms and more content with the same or fewer staff, we heard them asking for support beyond print,” said John Bryant, CTO of Trend.

“Our core solutions in workflow, technology and new media expertise help each client receive a custom solution to deliver content at the lowest possible costs. In today’s very dynamic and fluid media market, few content and marketing companies have the budget or risk profile to build new media publishing systems on their own. By leveraging our infrastructure we look forward to bringing this best-of-breed service to a broad segment of the multichannel media landscape.”

TREND OFFSET LAUNCHES TREND MEDIA SYSTEMS

merchandise, Scratch-Off tickets and Circle K prizes.

“Partnering with the Tampa Bay Lightning for a promotion like this is a great opportunity for the Lottery,” said Florida Lottery Secretary Tom Delacenserie. “It will generate excitement from Lightning fans and Lottery players alike, giving the Lottery the opportunity to support a great Florida team while generating funds for education.”

Roberts Printing was thrilled to take part in a successful promotion for such a great cause. “Variable data printing continuously drives outstanding results for our customers,” said Jeanne Davis, Roberts Account Manager for Florida Lottery. “Digital technology continues to grow and our team at Roberts Printing are honing in on every

Trend Media Systems uses a proven blend of off-the-shelf and proprietary technologies to coordinate, track, execute and cost-out content for all major social, web and physical platforms. The dashboard component of all supported media systems is Integrated Media Planner, a proprietary java application currently in use with major publishers. Integrated Media Planner’s open application programming interface enables the connection between multiple existing marketing and financial applications throughout the client’s enterprise.

aspect of this technology. We want to help our customers get the best results they can for every dollar spent on printing. Using this technology allows you to track results more accurately and timely, while giving you greater flexibility to drive more promotional creativity.”

“With over 25 years of providing a national platform of printing, distribution and digital services to publishers, retailers and direct marketers, Trend Media Systems will compliment effective execution of communication campaigns with the critical workflow, distribution and media support functions required to minimize costs and ensure campaign effectiveness,” said Aaron Day, CEO of Trend. “By making clients stronger through the Trend Media Systems platform, we improve our business as well.”

HIGHLIGHTSGOA 2016


We at sublimation 101 want to say what an amazing show! So many new faces and countries! The show is always a hit! From staff to clients.

Martha Ray,Sublimation 101

“OKI Data Americas is honored to be a recipient of the “Best Booth” Award at the 2016 Graphics of the Americas Expo. The inclusion of OKI’s new line of wide format printers generated increased interest and booth traffic throughout the entirety of the show. This continued success at Graphics of the Americas further solidifies OKI’s position as a leader and innovator in digital color printing technologies,

especially within the sign and specialty printing, imaging technology, and graphics markets.” Hiroyuki Fukushima, Vice President of Office Solutions Product Marketing for OKI Data Americas

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6“We are very happy here at GOA 2016. We will always be exhibiting in the most important industry trade shows in the world, GOA!”.

David Pachón President PrintLAT

“We have taken GOA platform to showcase the new equipment for the fashion industry - sublimation and print to fabric technology. We always looking to come to GOA because the geographic strategy location and proximity to our Latin American clients”.

Fernando Arteaga Manager - EPSON

“This event has been very active, great attendees and we have had a lot of demonstrations in our rapid label solution system”

Hebert Pachón Imidia

“First time in GOA as an exhibitor and very enthusiastic about the warm welcoming from the public.”

Marco Cerna Bordeaux Digital Print Ink

“We are in our 25th anniversary, and coming to GOA has been a great channel to expand our market and get new prospects.”

Mery Márquez CasaGráfica

“We enjoy the fact that were able to demonstrate our new line of products to small groups and give them in depth time for questions and concerns and for them to understand is optimum!”

Charles Myers Neenah

“We love to interact to all the GOA professional attendees and show them our new line of products. We get great results and prospects.”

Patricia Correa Mimaki

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MEMBERSNEWS


While many of the industry pundits say that packaging and functional printing are the top areas of potential growth for the printing industry, it is not realistic to think that the average printing company will be able to, or even desire to, retool to get into those kinds of new markets. If you have built your business around being a “marketing services provider” then it makes sense to look at how marketers and advertisers are spending their dollars for a better indication of what you can do to serve their needs and potentially grow your business.

It will probably come as no surprise that many studies show marketers and advertisers are increasing their use of digital media. Respected media research firm Winterberry Group predicts marketing spending to grow overall in 2016, thanks in part to the Olympics and it being a major election year, but the bulk of that growth will be in digital media. Winterberry predicts spending on all data-driven channels to increase 6.4% and display advertising (desktop and mobile) to show the largest growth, increasing over 20%. Web search and email will also grow, and in one bright spot for print, direct mail is expect to grow, albeit at a modest .4%. Other studies show similar results; we cannot ignore the fact that digital is the preferred media today.

How do we make lemonade out of these lemons? By offering “integrated print” services that take advantage of, pair with, or enhance digital media! Here are a few print + digital mash-up ideas that demonstrate the best of both worlds:

Social media centered photo books. Over 3.4 billion of the world’s 7.4 billion

people use the Internet and 2.3 billion of those are active social media users (65% of Americans use the Internet and 76% of those are active on social media.) Facebook and Instagram, two of the top five social media platforms, have become the place where many people share their photos with family and friends. While the photobook market is large and growing (as 1.4b industry globally) it hasn’t grown as expected, some speculate because many consumers find it difficult to navigate the sites.

Companies like GrooveBook, Chatbooks and Social Print Studio have stepped in to fill that gap and make it easy to create photobooks directly from their phones or social media sites. GrooveBook, recently purchased by Shutterfly, is one such example, offering a $2.99 monthly subscription service that lets users select 40-100 images from their phone to be included in a monthly photobook that is mailed to them. Chatbooks charges $8 for printed photobooks users create from their Instagram account and Social Print Studio offers a wide range of products based on mobile phone images, from books and mugs, to posters and panoramic prints on metal.

While QR codes are the most recognizable of the print to digital linking tools, it really hasn’t taken off in the U.S. as it has in other countries, like China, where it is build into the top social media platform, WeChat. NFC (near field communication) technology is proximity based, allowing two way communication between a person with a mobile device (except Apple devices) and an NFC tag. Some examples of how NFC can be used is by putting tags on posters that allow users to grab digital coupons, download

music or get directions. It is very easy to program and read NFC tags through mobile apps and starter kits can be had for less than $25. Arjowiggins Creative Papers (http://powercoatpaper.com) introduced Powercoat® Alive, the first NFC enabled paper removing the need for stickers to carry the NFC marker in a printed piece!

Although the first vertigo-inducing virtual reality games showed up in arcades over 20 years ago, the technology didn’t take off. This year that is about to change with consumer level V/R devices finally coming to the consumer market. Oculus Rift, Sony, Samsung, Zeiss and dozens of other companies now offer virtual reality headsets for gaming and this is going to drive interest in the similar technology, augmented reality.

Augmented reality, a technology where a virtual image overlays a user’s view of the real world, is already used by advertisers to add life to printed material, particularly in publications and catalogs (IKEA has incorporated A/R images and movies in its catalogs since 2013.) Augmented reality triggers are relatively easy to incorporate in printed material with relatively inexpensive cost-of-entry. Print friendly software includes documobiFUSE (www.documobi.com), Layar (www.layar.com), Blippar (blippar.com) and HP Aurasma (www.aurasma.com).

To get started with linking services, do a self-promotion piece to show off your integrated print shops to your existing customer base–all of the vendors in the space share plenty of ideas and case studies on their respective websites to give you some great tips for getting started.

When it comes to marketers preference for digital, it comes down to, “If you can’t beat ‘em, join ‘em.” Developing ways to integrate print with digital media is one way to turn a competing media into a complementary tool.

INTEGRATED PRINT OPPORTUNITIES FOR PRINTERSJulie Shaffer, Vice President, Education and Marketing StrategiesPrinting Industries of America

Everyone wants to grow his or her business. The question is, how?



n The inaugural Digital Couture Miami Fashion Show was presented by Epson on Friday Night. This special event, direct from Fashion Week in New York City showcased the exquisite high fashion looks utilizing dye sublimation garment printing with an amazing high end fabric appeal. World renown Designers and Models were on the runway showing their unique fashion designs from the U.S and Latin America.

INCLUDING EXCITING SHOW FLOOR FEATURES AND THE INAUGURAL DIGITAL COUTURE FASHION SHOW

n The Wide Format Print Shop Live sponsored by Caldera, HP, Zund and Gilman was an outstanding success. Printers were able to explore opportunities in wide format applications with industry leaders as they discuss and demonstrate implementing a wide format operation from creation to finishing in your plant.

n The Dye Sublimation Application Center Sponsored by Epson was a unique opportunity to meet the latest innovators in the rapidly growing markets of dye sublimation. Printers got a firsthand look at technologies and how dye sublimation can be applied to innovative substrates. The introduction of synthetic substrates that closely mimic natural materials like cotton and silk has exponentially increased the appeal of dye sublimation printing to the fashion industry. This revolutionary technology was a must see to consider adding this capability to your portfolio of products.

n The Direct-to-Garment Center Sponsored by OKI featured garment transfer solutions showcasing the OKI C831TS 4-Color transfer printer along with the C711WT and C920WT/white/color printers.

n The Short Run Digital Label Center sponsored by Kompac, Uninet and UPM presented informative seminars on the various aspects of “Short Run Digital Label Printing.” These presentations covered all facets of the short run digital label market – from substrates and applications to offline finishing and coating systems.

n The Flexo Zone Sponsored by Nilpeter was demonstrating quick changeovers on a flexo press. The Nilpeter 8-C Flexo press was equipped with servo technology that allows for extemely quick make-readies fueled by a clean inking system, quick release anilox rollers, and quick release plate cylinders.


www.GOAexpo.com GRAPHICS UPDATE/ SPRING 2016 11

INCLUDING EXCITING SHOW FLOOR FEATURES AND THE INAUGURAL DIGITAL COUTURE FASHION SHOW

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“(On the) first day of the show, one of our dealers who use Graphics of the Americas as a great way to show new technology to their customers – brought a customer that purchased our iJetColor system before we were able to get coffee. It’s a testament to GOA that so many people depend on this February event in Florida. We’ll be back next year with more equipment to sell.”

Tim Murphy President, Printware

“This was my 12th year exhibiting at GOA, and I am always amazed at how many international dealers and printers attend this show. I really love this show—the location, cultures and attendees create a magic that is uniquely successful.”

Daniel Rizika, President, PrintGuard

“Zund America is pleased with the results from GOA this year. Wide Format Print Shop Live!, where we collaborated with Caldera, Gilman Bros, and HP to show a complete print-to-cut workflow, is a great opportunity for exhibitors and attendees alike. It highlights the importance of evaluating not just individual components of a digital production workflow, but how easily and harmoniously they will work together to create an efficient and productive whole—from prepress to printing and finishing.”

Beatrice Drury Director of Marketing & Communications, Zund America

“Our booth at Graphics of the Americas this year was a huge success. We met many new local customers, as well as companies from other states, the Caribbean and Latin America. The number of sales we actually closed at the show was a new record for us.”

Antonio Nadais CEO of SID SIGNS USA

“GOA always has been a great trade show for us. We get a great results all the time, people just come to GOA looking for to learn about the new technology and that is what we are here for and we have been for many years. We are ready for GOA 2017”

Richard Peereboom VP Microcut

“We were very fortunate that we can show and demonstrate our new set of machines here at GOA. Our clients are very excited to know more about them and they are already getting in touch with our reps in Latin America”.

Richard Finkel Sales Manager - SID SIGNS

“GOA has been a very important trade show for us. It is a great opportunity for our technology to be exposed in Latin America and GOA has showed the high interest for us to expand our business in this market”.

Till Schaefer Argos Solutions

“Our experience is always great! It is a great a pleasure to speak in Spanish to our Latin America clients. Our success was total from day 1. A lot of people came to buy as well as for support and immediate solutions. We are developing a new set of machines ready for GOA 2017”.

Moses Nuño Sales Manager TEC Lighting

“GOA is always important to us since we have the chance to meet not only with the potential buyers but with the manufactures that come to offer new products. We have come to GOA for the last 11 years and what we like the most is that the attendees are very knowledgeable and they are here to buy”.

Susan Meyer Microgeo

n GOA hosted the exhilarating Wrap Cup Americas event, a vehicle wrap competition where the “Wrap Stars” of the Americas were pitted against each other to wrap a line of sports cars. The winner took home a prize package valued at $25,000, and the total of all prizes for the competition is over $100,000. . Sponsors included 3M, Microgeo USA, Image One Impact, MR Clipart, Knifeless Tech Systems, Race Ramps, CoCut Professional, MAG Strapz.com, PDAA, Rolinx, and Steinel.

n The 3D Printing Zone – Sponsored by Prototyping Solutions 3D Printing Systems and Stratasys featured hands on demonstations of 3D printing. The presentations were aimed at printers thinking about jumping into the hot 3D printing arena. The 3D experts featured demonstrations highlighting current capabilities and the future of the 3D printing business.

MEMBERSNEWS


Intech Printing & Direct Mail, Inc. is pleased to announce a new strategic partnership with printing industry veterans Rodney Held and Dale Haddad, who will

join the company’s founder David Wacker on the Intech Printing executive team. Held will assume the role of Chief Executive Officer and will be responsible for all sales and marketing of Intech’s vast line of high-quality products and services. Held will work in tandem with Intech’s Director of Sales & Marketing, Sue Lampitt, who has provided exemplary service to the Southwest Florida market for the past 30 years. Haddad will serve as the Chief Financial Officer and will be responsible for all financial planning, budget management and cost-benefit analysis of all strategic initiatives. As Chief Operating Officer, Wacker will continue to focus on all aspects of Intech’s operations, including further development of the company’s

Announces new strategic partnership, product and service enhancements.

INTECH PRINTING & DIRECT MAIL

proprietary workflow software, as well as continuous process improvement in maintaining Intech’s position as the market leader.

Intech is also expanding its sales and marketing team to meet the growing demand from clients for a single-source, full-service printing and direct mail marketing partner. Company leaders anticipate continued growth and have immediate plans to hire a total of 10-12 new positions in sales, client services and production.

In addition to full-service printing, Intech provides a comprehensive and unique blend of mailing, fulfillment and data-driven marketing services. As part of the company’s growing portfolio of products and services, Intech recently added a more extensive variety of grand format signage and displays, advertising specialties and promotional products, as well as print-on-demand soft-bound and case-bound books. The company also continues to focus on its custom-branded web portals which offer clients 24/7 ordering capabilities as well as real-time reporting of all critical production timelines and delivery information. Through its online storefront bestprintingonline.com, the company provides instant quoting and custom ordering for a variety of products and serves as an extension of Intech’s “brick and mortar” business.

“Intech is approaching 30 years of service to Southwest Florida businesses, and with our expanded leadership team, we are laser-focused on enhancing client services such as our custom, specialty offset printing and digital/variable data personalization as well as custom finishing including foil stamping, embossing, die-cutting, and gluing – all of which are produced in-house, allowing us strict quality control, shorter turnaround times and lower cost,” said David Wacker, COO of Intech Printing. “Our clients can expect the same excellent service with an enhanced focus on new technologies and product development. In addition, we will continue to focus on our comprehensive data analytics, enabling us to provide our clients with a more targeted approach to their direct marketing efforts – ultimately saving them time and money and providing a much greater return on investment.”

Intech will also expand its sales and marketing efforts to the entire Gulf Coast of Florida. According to the management team, they will continuously explore all growth opportunities, including potential acquisitions, specifically those that are closely aligned with Intech’s core competencies and underlying values.

Held and Haddad are seasoned veterans of the printing industry. Held comes to Intech Printing with more than 20 years of experience, most recently, from Canon, where he held sales and sales management positions. Haddad is a former CPA, and was a founding shareholder of a software company with an executive position as its chief financial officer, helping to grow that company from $3 million to $50 million in annual sales with offices in six countries. After selling the software company, Haddad launched a digital printing company specializing in short-run book manufacturing. This company, which Haddad and his son started from scratch in 2010, is projected to surpass $1 million in 2016.

Dale Haddad

Rodney HeldDave Wacker

Sue Lampitt

8701 WORLD CENTER DRIVE, ORLANDO, FL 32821

2016PMCprint

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IGHT8:00 AM

PAF GOLF CLASSIC

Registration begins at 7:00 AMHawks Landing Golf Course8701 World Center Drive,Orlando, Florida 32821

Check the Hall of Winners, enjoy some cocktails, visit with old friends and make some new ones!

Join us for dinner as we honor the companies that have earned recognition as this year’s Florida Print Awards elite and celebrate PAF members and their accomplishments!

Casino NightSponsored by

5:30 – 6:30 PMFLORIDA PRINT AWARDS COCKTAIL PARTY

6:30 – 8:00 PMFLORIDA PRINT AWARDS BANQUET

8:00 – 11:00 PMINDUSTRY APPRECIATION PARTY

Friday, July 29, 2016 | orlando world center marriott

GOLF2016

CLASSIC

MEMBERSNEWS


Papers. Effective July 12, David McGehee will become Mac Papers’ chairman and CEO and Sutton McGehee will be president of the company.The decision honors more than 50 years of heritage at Mac Papers, as well as deep, mutual respect among the two brothers that lead the third-generation, family owned and operated business along with their cousin, Mac McGehee, executive vice president. The honor is purely symbolic, as Sutton and David will maintain their current roles and responsibilities within the company following the title change.

The effective date, July 12, carries significance as it marks the tenth anniversary of Sutton McGehee’s appointment to chairman and CEO on July 12, 2006, following the death of his father and Mac Papers co-founder, Frank McGehee.

MAC PAPERS CEO SUTTON MCGEHEE WILL EXCHANGE TITLES WITH PRESIDENT DAVID MCGEHEE IN HONOR OF FAMILY TRADITIONEffective Date Timed with Tenth Anniversary of Sutton’s Appointment to CEO and Death of Co-Founder Frank McGehee

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CTP 4 COLOR PROCESS • 6 COLOR SPOT UV COATING • FOIL STAMPING • DIE CUTTING

EMBOSSING • MOUNTING • FOLDING • STRINGING

E YELETTING • FULL ART DEPARTMENT

YOU PRINT IT, WE FINISH IT!!!YOU PRINT IT, WE FINISH IT!!!

8” ELASTIC NOW AVAILABLE(stretched)

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TAG STRINGINGCotton • Elastic • Pearlray • Jute

METAL EYELETTINGBrass & Nickel

520 NE 1ST AVENUE, HALLANDALE, FL 33009w w w . t a g s a n d l a b e l s . n e t

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“It’s been an incredible privilege to hold the title of chairman and CEO of Mac Papers for the past decade,” said Sutton McGehee. “With the approaching 10-year anniversary of my father’s passing, there’s no better time to honor both my father and my brother with this decision. David deserves this acknowledgment without a doubt, but more importantly, I know this is what my dad would want.”“I’m proud and humbled to accept the title, especially in light of the reverence and admiration I have for my father and brother who have each held this position before me,” said David. “It’s an honor to work with Sutton, Mac and the third generation as we work every day to grow the company that my dad and uncle passed along to us and do our very best to make them proud.”

Mac Papers, one of the largest merchant distributors in the Southeast U.S., announced today that its Chairman and CEO Sutton McGehee will honor the company’s family tradition by exchanging titles with his brother David, president of Mac

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GRAPHICS2017

OF THEAMERICAS

FEBRUARY 16 - 18, 2017

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MEMBERSNEWS


Mac Papers Envelope Converters (MPEC), a Jacksonville, Fla.-based sister company of Mac Papers, Inc., has been honored by the Flexographic Technology Association (FTA) with five 2016 FTA Awards in recognition of envelope print excellence. The awards were issued during the organization’s 2016 FTA Award Show, held in Fort Worth, Texas.

“MPEC is honored to accept all of these awards – but particularly excited to receive the Best in Show award for a third year in a row and to have swept the Envelope, Process, Uncoated category,” explained MPEC’s Bob Thole, director of sales. “This recognition is a testament to the fact that MPEC has some of the most talented envelope technicians and the very best pre-press and envelope-folding equipment in the industry, as well as some of the highest standards. Our techniques allow us to offer customers the fastest production times at the lowest cost point, with the highest quality possible. There is no other company that

can offer all three of these benefits, and we’re thrilled by the recognition.”

The Gold & Best of Show, is the highest award per category given by the FTA, and marks the third-consecutive year MPEC has earned the recognition. Of the 110 awards given this year, only six print categories received Gold & Best of Show awards. This year, MPEC was honored as such in the Envelope, Process, Uncoated category for its Business is Blooming envelope, developed for Domtar. A judge commented that the design had “extremely clean, solid (four-color process build) on [the] back, along with [an] extremely tight registration – note the small reverses out of the four-color process. High impact, exceptionally attractive and [a] well-executed piece.”In addition to this top honor, MPEC also took home the Silver and Bronze awards, making the company the only recipient of every award possible in this category. The Silver award was given for the company’s Piedmont Luxury

MAC PAPERS ENVELOPE CONVERTERS HONORED WITH FIVE FTA AWARDS FOR EXCELLENCE IN ENVELOPE FLEXOGRAPHYCompany received the Gold & Best of Show Award for Third-Consecutive Year; Captures Every Award Possible in the Process, Uncoated Paper Category.

Hotel envelope. One judge noted that the “fades and tonal range made this piece a stand-out. [It has] extremely fine screens going to white; no hard breaks.” The Bronze award went to the Dish Multi-Sport Pack envelope that, according to a judge, had “exceptional solid ink density and consistency. Good tonal range and registration.”

In the Envelope, Screen, Uncoated category, MPEC was also issued Silver and Bronze awards, for its National American Miss and Suddenlink This Month on Demand envelopes, respectively. A judge commented that the National Miss envelope “… [had very] tight registration elements on multiple colors, along with holding small reverses cleanly open.” Another said of the Suddenlink product that it had “good, solid ink density on blue, sharp type and good tonal range in the black vignettes.”MPEC uses the most advanced web envelope-converting technology, allowing for products to be sheeted, printed, cut, folded, glued and finished in one run on a single folding machine, without interruption. Because in-line envelope conversion can be more challenging than using multiple machines for each step, a high level of skill and advanced equipment is required. Achieving tight registration, as mentioned by the judges above, is a skill that yields crisp printing and easy-to-read reverse text on a colored background.

GOA2016


Héctor Cordero Popoca, Quincor, SA de CV, and Aquarela Grafica, SA de C.V., Mexico City has been named the 2016 Graphic Arts Leaders of the Americas (GALA) Award recipient. The prestigious GALA Award, established in 1982, is one of the printing industry’s top honors, and is given to professionals who excel in management, technology, business and quality. Those selected significantly contribute to the graphic arts industry and give back to the community. Members of the Printing Industry of America and Conlatingraf associations nominate the award recipients

Elena M. Galofre Cesáreo, Alfa Print S.A., Bogota Colombia; has been named the 2016 Young Entrepreneur award recipient. The Young Entrepreneur award is given to a new generation of business leaders who are furthering the communications industry, who put forth extraordinary efforts towards marketing and technology challenges throughout the competitive Latin American region.

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HECTOR CORDERO POPOCAMexico

ELENA M. GALOFRE CESÁREOColombia

GALA AWARDS AT GRAPHICS OF THE AMERICAS RECIPIENTS

A special GALA luncheon award presentation was held on February 18, 2016, during GOA.

Oki Data Americas, Bordeax Digital Print Ink and 4Over for winning the Best of Booth contest at Graphics of the Americas 2016

CONGRATULATIONS TO

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Please visit our newly redesigned, interactive web site for more information.

“ISN’T IT TIME YOU CHOOSE THE AIR YOU BREATHE”

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GRAPHICS2017

OF THEAMERICAS

FEBRUARY 16 - 18, 2017

ADDIRECTORY


n ENVELOPESEverglades Envelope Company, Inc. ............................. 954-783-79206650 NW 15 Ave, Ft. Lauderdale 33309 [email protected]

On Demand Specialty Envelope Co. Inc ...................................................1-800-439-71441170 NW 163 Drive, Miami [email protected]

n FINANCIALAmeriFactors ...........................1-800-884-3863www.amerifactors.comSEE OUR DISPLAY AD PAGE 3

La Manna Alliance ..................... 561-543-2323www.rocklamanna.comSEE OUR DISPLAY AD ON PAGE 10

Printers 401K ..........................1-800-307-0376www.diversifiedfa.comSEE OUR AD IN MARKET PLACE

n LABELSBay Tech Label ........................1-800-229-832112177 27th St. N, St. Petersburg - Quality custom labels to the trade since 1986

For information on advertising in Graphics Update, call Beth Mendez at 407-240-8009 Ext. 7

Blue Ribbon Tag &Label ............ 954-922-92924035 N 29 ave, Hollywood 33020 - Polyester or Elastic String. Metal Eyeletting. Low trade pricing 800- 433-4974

L&N Label .................................1-800-944-54011245 N Hercules Ave, Clearwater - A leading manufacturer of custom labels, decals,coupons & more.SEE OUR AD IN MARKET PLACE

Tags & Labels ..........................1-800-940-1770Tag stringing & Metal EyeletteringSEE OUR DISPLAY AD PAGE 14

n MAGNETSPlasti-Card ...............................1-800-524-0420Magic Business Cards SEE OUR DISPLAY AD 12

n MISCELLANEOUSPrinting for Resale .................. 1-800-998-0911Your custom commercial printing partnerwww.PrinitngForResale.comSEE OUR AD IN MARKET PLACE ON PAGE 14

Rollem Int’l. ..............................1-800-272-4381www.rollemusa.comSEE OUR DISPLAY AD ON PAGE 6

n PAPERSCase Paper ...............................1-800-225-2259Quality standard/custom size economy fine printing papers for the commercial printer

MAC PAPERS ..........................1-800-342-3949Converting all of Florida.SEE OUR FULL PAGE DISPLAY AD ON THE BACK COVER

n ROLLERS Bottcher America Corp. ............. 727-858-12624600 Mercedes Dr, Belcamp, MD 21017G.A.T.F. Award winning “Glaze Free Rollers”

Custom Index Tabs ..................... 954-783-7920 6650 NW 15 Ave, Ft LAuderdale 33309Plain or maylar reinforced.

n WASTE MANAGEMENT Photographic Waste ................1-800-582-4833Protecting the environment & serving the printing industry since 1992

RDW Environmental ...............1-800-906-0996www.fumecontrol.netSEE OUR AD IN MARKET PLACE

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Printing Association of Florida6275 Hazeltine National DriveOrlando, FL 32822

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